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Digital Marketing Analyst Jobs (NOW HIRING)

Blinds To Go Inc.

Digital Marketing Analyst must be hands-on, very analytical and have relevant digital marketing experience in a multi-location retail or service business. Responsibilities: * Direct and manage ...

WAI GLOBAL

Digital Marketing Analyst

Miramar, FL · On-site

POSITION SUMMARY The Digital Marketing Analyst owns reporting, performance measurement, and data-driven insight across WAI Global's digital marketing and ecommerce operations. The role turns data ...

Matthews

Digital Marketing Analyst (TN)

Nashville, TN · On-site

$60K - $100K/yr

The Digital Marketing Analyst will support the Marketing team in tracking, analyzing, and reporting on the performance of digital marketing campaigns across all channels. The Digital Marketing ...

Clevermethod

Digital Marketing Analyst

Manhattan, NY · On-site

We're looking for a Digital Marketing Analyst with a strong background in SEO and SEM to join our team. This role is ideal for someone who blends analytical skills with creative thinking to drive ...

Clevermethod

Digital Marketing Analyst

Buffalo, NY · On-site

We're looking for a Digital Marketing Analyst with a strong background in SEO and SEM to join our team. This role is ideal for someone who blends analytical skills with creative thinking to drive ...

MCPHS University

Digital Marketing Analyst

Boston, MA · On-site

The Marketing and Communications department seeks a Digital Marketing Analyst to support the Enrollment Marketing and School of Professional Studies (SPS) teams in the planning, execution, and ...

Gn

Digital Marketing Analyst

Digital Marketing Data Analyst - North America In the role of Digital Marketing Data Analyst in the Global Marketing - Digital Media team, you will contribute to our purpose of Bringing People Closer.

GN Group

Digital Marketing Analyst

Chicago, IL · On-site

Digital Marketing Data Analyst - North America In the role of Digital Marketing Data Analyst in the Global Marketing - Digital Media team, you will contribute to our purpose of Bringing People Closer.

GN Group

Digital Marketing Analyst

Digital Marketing Data Analyst - North America In the role of Digital Marketing Data Analyst in the Global Marketing - Digital Media team, you will contribute to our purpose of Bringing People Closer.

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How much do digital marketing analyst jobs pay per year?

As of Sep 14, 2026, the average yearly pay for digital marketing analyst in the United States is $67,377.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,500.00 and $80,000.00 per year, depending on experience, location, and employer.

What is a digital marketing analyst?

A digital marketing analyst focuses on web analytics, social data, and trends in the digital market. Your responsibilities include social media and other online research, content development, trend analysis, and data tracking. You perform research to develop content strategies, enhance SEO, and identify link-building opportunities online. Marketing analyst duties also involve advising companies of industry trends, creating presentations to share findings, and designing digital marketing plans. Jobs in this field focus on using digital tools, platforms, and technology to meet sales and marketing goals.

What are some common challenges a digital marketing analyst faces when interpreting campaign data?

Digital Marketing Analysts often encounter challenges such as integrating data from multiple platforms, ensuring data accuracy, and distinguishing meaningful trends from normal fluctuations. It's common to work with large datasets that may contain inconsistencies, requiring strong analytical skills and attention to detail. Collaborating closely with marketing, creative, and technical teams is essential to understand campaign goals and to provide actionable insights, which can sometimes be difficult if objectives are not clearly defined. Adapting to rapidly changing digital trends and tools also keeps the role dynamic and requires continuous learning.

What are the key skills and qualifications needed to thrive as a digital marketing analyst, and why are they important?

To thrive as a Digital Marketing Analyst, you need strong analytical skills, proficiency in marketing concepts, and a relevant degree in marketing, business, or data analytics. Familiarity with tools like Google Analytics, SEMrush, Excel, and data visualization platforms, as well as certifications such as Google Analytics or Google Ads, is highly valued. Attention to detail, critical thinking, and effective communication are crucial soft skills for interpreting data and collaborating with teams. These skills and qualifications enable accurate campaign analysis, data-driven decision-making, and successful optimization of marketing strategies.

What is the difference between Digital Marketing Analyst vs Content Marketing Specialist?

AspectDigital Marketing AnalystContent Marketing Specialist
Primary FocusData analysis and campaign performanceContent creation and strategy
Skills RequiredAnalytics, SEO, SEM, data toolsWriting, storytelling, SEO, content management
Work EnvironmentMarketing teams, data-driven projectsContent teams, creative projects
Common CertificationsGoogle Analytics, HubSpot, SEO certificationsContent marketing certifications, SEO certifications

While both roles support digital marketing efforts, a Digital Marketing Analyst primarily focuses on analyzing data to optimize campaigns, whereas a Content Marketing Specialist concentrates on creating engaging content to attract and retain audiences. Both roles often collaborate but serve different functions within marketing teams.

Do digital marketing analysts make a lot of money?

Digital marketing analysts typically earn a competitive salary that varies based on experience, location, and industry. Entry-level analysts may start with lower wages, while experienced professionals with skills in data analysis, SEO, and tools like Google Analytics can earn higher salaries, often supplemented by bonuses or benefits.
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Digital Marketing Analyst jobs near you
Infographic showing various Digital Marketing Analyst job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 89% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 3% Hybrid, and 16% Remote job distribution, with an average salary of $67,377 per year, or $32.4 per hour.

Digital Marketing Analyst

Louisville, KY • On-site

Baptist Health
Health Care and Social Assistance • 10K+ employees
Learn more about Baptist Healthexternal

Full-time

Posted 20 days ago

Baptist Health South Florida rating

8.1

Company rating: 8.1 out of 10

Based on 99 frontline employees who took The Breakroom Quiz

Job description

Summary

Job Description:

Baptist Health is looking for a Digital Marketing Analyst to join our team in Louisville, KY!

The position calls for someone self-motivated and self-aware who can manage multiple digital marketing-related tasks and work streams on deadline, including developing digital strategy,tracking online marketing trends, collecting and analyzing data, developing campaign strategies,optimizing and reporting online campaign performance, handling lead generation, analyzingmarketing and web metrics and other key marketing initiatives that integrate into the Baptist
Health CMS and CRM. The position also includes supporting the leadership team and clientservice team with online research, providing inbound strategy recommendations and otheractivities as needed. To be successful as a digital marketing analyst, you should have strongtechnical skills and be able to present actionable insights to inform digital marketing strategies. Atop-notch digital marketing analyst should also have excellent analytical skills, be detail-oriented,and work well within a team.

Qualifications:

  • Bachelor's degree with 5 plus years combined experience in website analytics, which includes the ability to navigate, identify andreport on key findings and create actionable items from the platform. Build and plan multivariant (a/b)testing plans and monitor until statistical significance is identified.

  • 7 plus years of experience in lieu of degree.

If you would like to be part of a growing family focused on supporting clinical excellence, teamwork and innovation, we urge you to apply now! Baptist Health is an Equal Employment Opportunity employer.

What Baptist Health South Florida employees say

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About Baptist Health South Florida

Sourced by ZipRecruiter

Baptist Health South Florida is the largest healthcare organization in the region, with 12 hospitals, more than 27,000 employees, 4,000 physicians and 100 outpatient centers, urgent care facilities and physician practices spanning across Miami-Dade, Monroe, Broward and Palm Beach counties. Baptist Health has internationally renowned centers of excellence in cancer, cardiovascular care, orthopedics and sports medicine, and neurosciences. A not-for-profit organization supported by philanthropy and committed to its faith-based charitable mission of medical excellence, Baptist Health has been recognized by Fortune as one of the 100 Best Companies to Work For in America and by Ethisphere as one of the World's Most Ethical Companies.

Industry

Health care and social assistance

Company size

10,000+ Employees

Headquarters location

Miami, FL, US

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