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Higher Education & Marketing Trend Analysis: Monitor, benchmark, and research macro-level higher education patterns, student engagement behaviors, and digital marketing trends. Synthesize external ...

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Minimum of 1 year experience in SEO/digital marketing, or 2 years experience in a market research or business analyst role * Demonstrated ability to interpret marketing/business analytics * Strong ...

Minimum of 1 year experience in SEO/digital marketing, or 2 years experience in a market research or business analyst role * Demonstrated ability to interpret marketing/business analytics * Strong ...

Minimum of 1 year experience in SEO/digital marketing, or 2 years experience in a market research or business analyst role * Demonstrated ability to interpret marketing/business analytics * Strong ...

... research, providing inbound strategy recommendations and otheractivities as needed. To be successful as a digital marketing analyst, you should have strongtechnical skills and be able to present ...

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How much do digital marketing research analyst jobs pay per year?

As of Sep 11, 2026, the average yearly pay for digital marketing research analyst in the United States is $84,198.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,500.00 and $94,000.00 per year, depending on experience, location, and employer.

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Infographic showing various Digital Marketing Research Analyst job openings in the United States as of July 2026, with employment types broken down into 89% Full Time, 6% Part Time, 1% Temporary, and 4% Contract. Highlights an 83% Physical, 7% Hybrid, and 10% Remote job distribution, with an average salary of $84,198 per year, or $40.5 per hour.

Marketing Research Analyst

Lansing, MI • On-site

Auto Owners Insurance Company
Insurance Services • 5 - 10K employees

Full-time

Retirement, PTO

Re-posted 12 hours ago


Auto-Owners Insurance rating

9.2

Company rating: 9.2 out of 10

Based on 35 frontline employees who took The Breakroom Quiz


Job description

A career at Auto-Owners is challenging and rewarding. Our group of caring associates create financial security by helping individuals and businesses make a new start when a loss occurs.

Job Description

We offer a merit-based work-from-home program based on job responsibilities. After initial training in-person, you could have the flexibility of work-from-home time as defined by the leadership team.

Auto-Owners Insurance, a top-rated insurance carrier, is looking for a motivated Marketing Research Analyst to join our Marketplace Intelligence team. This job requires the person to:

  • Coordinate marketing research related to business analysis and predictive analytics.

  • Work independently as well as in a team setting.

  • Clearly communicate by telephone and with proper grammar in all methods of correspondence, such as emails and letters.

Desired Skills & Experience

  • Bachelor's degree in marketing research, marketing, business, analytics, or related field.

  • Experience researching, collecting, and compiling information from multiple internal and external sources.

  • Experience analyzing and synthesizing quantitative and qualitative data to identify trends, themes, risks, opportunities, and implications.

  • Experience developing, administering, and analyzing surveys or other primary research.

  • Ability to read, interpret and react to documents.

  • Ability to assemble information, develop opinions and clearly express decisions using sounds reasoning and judgement.

  • Ability to write reports and compose correspondences.

  • Ability to organize assigned work,

  • The associate should demonstrate the potential for advancement.

Benefits

Auto-Owners offers a wide range of career opportunities, and we are seeking talent that will help us continue our long tradition of success. We offer a friendly work environment, structured training program, employee mentoring and an excellent compensation/benefits package. Along with a competitive base salary, matched 401(k), fully-funded pension plan (once vested), and bonus programs, Auto-Owners also provides generous paid time off including holidays, vacation days, personal time, and sick leave. If you're looking to do rewarding work alongside great people, Auto-Owners is the place for you!

Equal Employment Opportunity

Auto-Owners Insurance is an equal opportunity employer. The Company hires, transfers, and promotes on the basis of ability, without consideration of disability, age, sex, race, color, religion, height, weight, marital status, sexual orientation, gender identity or national origin, or any factor contrary to federal, state or local law.

*Please note that the ability to work in the U.S. without current or future sponsorship is a requirement.

#LI-DNI #IN-DNI

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