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Email Strategist Jobs (NOW HIRING)

Power Digital

Email Strategist

$124K - $160K/yr

The Lifecycle Marketing Strategist will be responsible for audits, strategy, content, and setup of the broadcast campaigns and email automation of current and potential customers, as well as SMS ...

Power Digital

Email Strategist

$83K - $96K/yr

Define and drive email marketing and SMS strategy for the PDM clients * Manage daily operations of the email marketing channel - marketing calendar, strategy and content, build and deployment of ...

U-Haul

Digital Marketing Email Strategist

Phoenix, AZ · On-site +1

Email Strategy * Develop and execute lifecycle email strategies that drive acquisition, engagement, conversion, and retention * Own the email calendar, from promotional sends to automated lifecycle ...

U-Haul

Digital Marketing Email Strategist

Phoenix, AZ · On-site

What You'll Do Email Strategy * Develop and execute lifecycle email strategies that drive acquisition, engagement, conversion, and retention * Own the email calendar, from promotional sends to ...

Go Fish Digital

Email Marketing Strategist

As an Email Strategist, you'll work closely with internal teams and clients to bring email campaigns to life - from planning and audience segmentation to design, copywriting, testing, and reporting.

Authentic

Managing Strategist, Email

$90K/yr

Serve as email lead on several client accounts - leading client calls, developing and explaining email strategy, communicating with the client, setting content calendars and goals, writing, proofing ...

Homestead

Email + SMS Strategist

$75K - $85K/yr

About the role The Email + SMS Strategist will be an important member of the Email + SMS team and will report to the Head of Strategy. This is a Mid-Level position that will manage client ...

proGroupX

Email Operations Specialist

Long Beach, CA · On-site +1

Responsibilities * Implement email strategies using various technical platforms * Analyze metrics and report on A/B testing results * Develop and execute email campaigns * QA email template ...

Cato Institute

Email Marketing Manager

Washington, DC · Hybrid

$75K - $85K/yr

This individual will play a critical role in shaping our email marketing strategy, ensuring seamless communication with our audience, and enhancing engagement through thoughtful, data-driven ...

JCPenney

Email Strategy Manager

Dallas, TX · On-site

$69 - $115/hr

Overview Manager, Owned Media Strategy Marketing JCPenney Plano, TX The StrategyManagerwillfacilitateand traffic theday-to-dayexecution of the overall owned media marketing planvia email,SMS ...

Cato Institute

Email Marketing Manager

Washington, DC · On-site

$75K - $85K/yr

This individual will play a critical role in shaping our email marketing strategy, ensuring seamless communication with our audience, and enhancing engagement through thoughtful, data-driven ...

Cato Institute

Email Marketing Manager

Washington, DC · On-site

$75K - $85K/yr

This individual will play a critical role in shaping our email marketing strategy, ensuring seamless communication with our audience, and enhancing engagement through thoughtful, data-driven ...

proGroupX

Email Operations Specialist

Long Beach, CA · Remote

Responsibilities * Implement email strategies using various technical platforms * Analyze metrics and report on A/B testing results * Develop and execute email campaigns * QA email template ...

JCPenney

Email Strategy Manager

Dallas, TX · On-site

$69K/yr

Overview Manager, Owned Media Strategy Marketing JCPenney Plano, TX The Strategy Manager will facilitate and traffic the day-to-day execution of the overall owned media marketing plan via email, SMS ...

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Email Strategist information

See salary details

$45K

$139.9K

$177.5K

How much do email strategist jobs pay per year?

As of Aug 28, 2026, the average yearly pay for email strategist in the United States is $139,867.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,500.00 and $157,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an email strategist?

To thrive as an Email Strategist, you need expertise in digital marketing, data analysis, and content development, often supported by a degree in marketing or communications. Familiarity with email marketing platforms (like Mailchimp, HubSpot, or Salesforce), A/B testing tools, and campaign analytics is crucial. Strong attention to detail, creativity, and excellent communication skills help tailor messages and engage audiences effectively. These skills and qualities are vital for driving successful email campaigns, optimizing performance, and achieving business goals.

How does an email strategist typically collaborate with marketing and sales teams to drive campaign success?

An Email Strategist works closely with both marketing and sales teams to ensure email campaigns align with broader business objectives. They often participate in regular strategy meetings to understand upcoming promotions, product launches, or sales goals, and use this information to craft targeted email content and segmentation strategies. Collaboration also involves sharing analytics and insights from previous campaigns, enabling teams to refine messaging and improve conversion rates. This cross-functional approach ensures that email marketing efforts support lead generation, customer engagement, and revenue growth.

What is the difference between Email Strategist vs Content Marketing Specialist?

AspectEmail StrategistContent Marketing Specialist
CredentialsMarketing degrees, certifications in email marketing (e.g., HubSpot, Mailchimp)Marketing or communications degrees, content creation certifications
Work EnvironmentDigital marketing teams, agencies, in-house marketing departmentsContent teams, digital marketing, agencies
Employer & Industry UsageUsed across industries focusing on email campaigns and automationUsed in industries emphasizing content creation and inbound marketing
Search & Comparison IntentCompare roles related to email marketing strategiesCompare roles focused on content development and marketing

The main difference between an Email Strategist and a Content Marketing Specialist lies in their focus areas. An Email Strategist specializes in designing and optimizing email campaigns, automation, and audience segmentation. In contrast, a Content Marketing Specialist focuses on creating and managing various content types to attract and engage audiences across multiple channels. Both roles often collaborate but serve distinct functions within digital marketing teams.

What does an email strategist do?

An email strategist develops and manages email marketing campaigns to engage audiences, increase customer retention, and drive sales. They analyze data, segment audiences, craft compelling content, and use email marketing tools to optimize campaign performance and ensure compliance with regulations.
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What job categories do people searching Email Strategist jobs look for?

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Email Strategist jobs near you
Infographic showing various Email Strategist job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 74% Full Time, 20% Part Time, and 5% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $139,867 per year, or $67.2 per hour.

Email Strategist

Remote

Power Digital
Marketing • 1 - 10 employees
Learn more about Power Digitalexternal

$124K - $160K/yr

Full-time

Posted 8 days ago

Job description

A day in the life:

  • The Lifecycle Marketing Strategist will be responsible for audits, strategy, content, and setup of the broadcast campaigns and email automation of current and potential customers, as well as SMS campaign execution. You will be involved in further innovating clients' strategy, optimizing towards higher success metrics, and leveraging senior leaders in the team to further innovate strategy. This is an extremely cross-functional role that will be closely working with creative, content, web, and other departments in the company

Responsibilities:

  • Define and drive email marketing and SMS strategy for the PDM clients
  • Manage daily operations of the email marketing channel - marketing calendar, strategy and content, build and deployment of email campaigns, as well as A/B testing, measurement and reporting
  • Build and manage automated email marketing programs for our clients and ensure end-to-end tracking and proper measurement
  • Collaborate with creative team to ensure brand guidelines are followed in emails
  • Report and provide recommendations on lifecycle programs' performance monthly to clients
  • Use data to continuously test, measure and optimize the email marketing program
  • Partner and collaborate cross-functionally with all other internal digital channels
  • Employ AI technologies to enhance and optimize business processes
  • Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Role Requirements:

  • 2-5 years experience in email marketing strategy, production and end-to-end campaign management
  • Strong analytical and strategic copywriting skills, understanding of A/B testing practices, ability to draw conclusions from data and take action accordingly
  • Hands-on experience with email platforms such as Klaviyo, Hubspot, Braze, or similar
  • SMS experience (preferred)
  • Expertise in email best practices, including segmentation, deliverability, copy and design approaches
  • Working knowledge of HTML/CSS for email coding
  • Strong communication, rapport building and presentation skills, as well as the ability to navigate difficult conversations

Key Performance Indicators (KPIs):

  • Manages 5-7 enterprise or growth accounts
  • Below 10% client churn rate
  • Hitting defined EBIDTA goal

Most Important Things (MITs):

  • Strategic management of email and SMS campaigns, innovating and/or optimizing to maximize performance
  • Professional communication - ability to present clearly and concisely and problem solve
  • Adoption of Power Digital's processes, product innovations and tools

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