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Digital Media Strategist Jobs (NOW HIRING)

We are seeking a results-driven Paid Social & Digital Media Marketing Strategist to lead the strategy, execution, and optimization of our media initiatives across both B2C and B2B channels. This role ...

Job Title: Sr. Manager, Digital Media (Strategic Projects) Location-Type: Hybrid, 3 days onsite - New York City Start Date: ASAP Duration: 6 Month Contract Compensation Range: $60-64/hr W2 Benefits:

New

Digital Media Strategy & Execution * Plan, launch, and manage digital media campaigns across channels including paid social, online video, display, programmatic, search, and emerging platforms

The Senior Paid Media Strategist leads the development and execution of paid media strategies across digital channels, contributing to the success of integrated fundraising campaigns for nonprofit ...

Posted today

Not eligible for visa sponsorship We are seeking an experienced and strategic digital paid media leader for temporary position. Expected tenure is August 15, 2026, through January 31, 2027. This ...

Paid Media Strategist

Tampa, FL · Remote

$3.5K - $6.5K/mo

The Role The Ad Strategist is the paid media performance lead for a portfolio of Digital Neighbor ... Every role at Digital Neighbor feeds one company-wide goal: case studies produced per month. A case ...

Senior Paid Media Strategist

Dallas, TX · On-site +1

$80K - $85K/yr

Description The Senior Paid Media Strategist leads the development and execution of paid media strategies across digital channels, contributing to the success of integrated fundraising campaigns for ...

New

Media Strategist

Alexandria, VA · Remote

$85K - $105K/yr

... digital, social, search, programmatic, and emerging channels * Proven ability to prioritize audiences, align channel mix to strategy, and connect media decisions to business outcomes * Ability to ...

$68K - $83K/yr

As Media Strategist, you'll develop and implement digital and traditional advertising strategies across clients ranging from leading nonprofits to political and advocacy groups to major brands (and ...

We're looking for a Sr. Media Strategist who's genuinely curious about how media works. Someone who ... Comfort across digital media platforms with hands-on experience in search, social, and/or DSP a ...

We are looking for a Digital Strategist, Paid Media to join our team for a limited term ending November 13, 2026 . Digital Strategists are expected to run point on leading a book of select clients ...

We are not only digital media strategists - we're award-winning industry leaders, with deep ... Build strategic recommendations by analyzing client performance and demographic data, performing ...

SOCIAL MEDIA STRATEGIST for the ALLIE BETH STUCKEY show ABOUT ALLIE BETH STUCKEY Allie Beth Stuckey ... Through Relatable and her broader digital presence, Allie analyzes culture, news, theology, and ...

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Digital Media Strategist information

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$118.5K

How much do digital media strategist jobs pay per year?

As of Aug 9, 2026, the average yearly pay for digital media strategist in the United States is $70,897.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $81,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a digital media strategist, and why are they important?

To thrive as a Digital Media Strategist, you need expertise in digital marketing, content creation, analytics, and a deep understanding of audience engagement, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, SEO software, and certifications such as Google Ads or HubSpot are typically required. Strong creativity, adaptability, and communication skills help professionals develop compelling campaigns and collaborate cross-functionally. These skills ensure the strategist can craft effective digital campaigns that drive brand awareness, engagement, and measurable business growth.

What is a digital media strategist?

A digital media strategist provides a wide array of marketing and brand awareness for a company. Usually working through an agency, you provide a strategy for social media, advertisement, and brand awareness. These strategies range from launching products to designing promotional campaigns to long-term growth strategies. Because you have such a wide range of daily duties, you need a variety of experience and a deep understanding of the digital roadmaps for today’s marketing. In this career, you collect relevant market research, provides detailed reports, and apply this knowledge to improve the company’s sales.

What is a digital media strategist?

A Digital Media Strategist is a professional who develops and implements online marketing campaigns and strategies to promote a brand, product, or service across various digital platforms. They analyze digital trends, manage social media accounts, optimize content for search engines, and use data analytics to measure campaign effectiveness. Their goal is to increase brand awareness, engagement, and ultimately drive conversions through targeted digital efforts. Digital Media Strategists work closely with marketing teams, content creators, and designers to ensure cohesive and impactful digital messaging.

How much do digital media strategists make?

Digital media strategists typically earn a median annual salary of around $65,000 to $85,000, depending on experience, location, and industry. Salaries can increase with advanced skills in analytics, content creation, and campaign management, as well as certifications in digital marketing tools.

Is a digital media strategist a good career?

A digital media strategist is a viable career that involves planning and executing online marketing campaigns across platforms like social media, search engines, and websites. It requires skills in analytics, content creation, and familiarity with tools such as Google Analytics and social media management software. The role offers opportunities for growth in a digital-focused marketing industry, often with flexible schedules and the potential for remote work.

How does a digital media strategist typically collaborate with creative and analytics teams to execute campaigns?

Digital Media Strategists frequently work at the intersection of creative and analytics teams. They provide creative teams with audience insights and campaign objectives, ensuring that content aligns with platform best practices and resonates with target demographics. Simultaneously, they collaborate with analytics teams to monitor campaign performance, adjust strategies in real-time, and report on key metrics. This cross-functional collaboration is essential for developing, executing, and optimizing successful digital campaigns.
What cities are hiring for Digital Media Strategist jobs? Cities with the most Digital Media Strategist job openings:
Who are the top companies hiring for Digital Media Strategist jobs? The top employers for Digital Media Strategist jobs are:
What states have the most Digital Media Strategist jobs? States with the most job openings for Digital Media Strategist jobs include:
What job categories do people searching Digital Media Strategist jobs look for? The top searched job categories for Digital Media Strategist jobs are:
Infographic showing various Digital Media Strategist job openings in the United States as of August 2026, with employment types broken down into 82% Full Time, 13% Part Time, and 5% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $70,897 per year, or $34.1 per hour.

$70K - $85K/yr

Full-time

Re-posted 21 days ago


Job description

Job Title
Digital Media Officer
Agency
Texas Division of Emergency Management
Department
Media and Communications Division
Proposed Minimum Salary
$5,833.34 monthly
Job Location
Austin, Texas
Job Type
Staff
Job Description
GENERAL DESCRIPTION:
The Texas Division of Emergency Management (TDEM) is an emergency response entity and this status can affect working hours, travel and change in duties as needed. Under general direction, the Digital Media Officer will develop and execute digital media strategy to maximize agency branding and effectively engage with communities across the state to develop beneficial relationships, and to share pertinent preparedness, response, recovery, and mitigation information with members of the public. The Digital Media Officer will use paid/earned advertising to implement the agency's social media strategy and must demonstrate the ability to develop an effective social media marketing plan to reach targeted audiences. This position will also support the agency's website development, design, management, operations, and content publishing.
The Digital Media Officer uses the latest digital technologies for social media and website analytics and trends to produce reports that will aid the overall agency communications strategy and goals.
*Final pay rate commensurate with experience and will be determined by the Division Chief, Media and Communications. $5,833.33 - $7,083.00 monthly/ $70,000.00 - $85,000.00 annually
*Candidates will be asked to share social media/web portfolio at time of interviews.
*This position is located on-site and not subject to telecommuting.
ESSENTIAL JOB DUTIES AND RESPONSIBILITIES:
  • Manages the social media publishing calendar in coordination with Media and Communications personnel to keep constituents informed, grow agency brand, support all aspects of statewide emergency management initiatives, and build an online reputation to leverage the agency's position as a trusted source of disaster information.
  • Performs research on current benchmark trends and audience preferences, analyzes data for insight and iteration.
  • Establishes social media strategy and goals to maximize agency positive branding (e.g., response period, response to feedback, etc.)
  • Designs and implements social media strategy to align with agency goals, utilizing social media analytics and metrics.
  • Generates, edits, and shares engaging content daily with original and unique copy, photos, videos, etc.
  • Copywrites and edits posts for agency-branded social media, including employee social media sharing recommendations.
  • Creates, curates, and publishes original and high-quality content for all social media platforms and the agency's website
  • Develops an internal social media style guide to refine agency brand voice across channels. Be the go-to resource for the agency on social media trends, analytics, and best practices.
  • Works with Digital Media and Design personnel on creating social media assets that reinforce the agency's visual branding and support social media campaign efforts.
  • Works collaboratively with team members to develop and support a strategy to maintain and grow web traffic and user engagement.
  • Manages and updates agency's website within Webflow, Content Management System (CMS).
  • Manages site reporting activity, recommends improvements and anticipates future needs and changes for agency.
  • Monitors activity, manages social media messaging, and actively engages with followers, as well as maintaining updated content on the TDEM website during active and declared disasters.
  • Works with agency web personnel in monitoring web traffic metrics to reach cross-promotional goal on all platforms.
  • Produces a regular analysis of social media activity, growth, sentiment, and popular conversations across the agency's reach.
  • Collaborates with statewide and regional communications staff to ensure brand and messaging consistency and effectiveness.
  • Maintains an active presence and engagement with followers, monitors reviews, and identifies opportunities for the Media and Communications division to amplify accurate and reliable information.
  • Stays up to date with current technologies and trends in social media, design tools, and applications.
  • Provides internal consultation on best practices pertaining to the web and guidance on how to proceed with web-related projects.
  • Maintains quality control of all information released on behalf of the agency.
  • Acts as a technical resource in the area of web graphics, banners, buttons, advertisements, infographics and publication design software, hardware and techniques.
  • Completes projects and special assignments as requested by supervisor and/or Executive Management.
  • Monitors and optimize site performance.
  • Ability to travel up to 25%.
  • Face-to-face and person-to-person interactions are required.
  • Maintain a regular course of attendance during assigned work schedule and work extended hours when needed.
  • Performs other duties as assigned.

This document represents the major duties, responsibilities, and authorities of this job, and is not intended to be a complete list of all tasks and functions. Other duties may be assigned.
MINIMUM QUALIFICATIONS:
Education - A Bachelor's degree from an accredited four-year college or university or an equivalent combination of education and experience.
Experience - Three (3) years of related experience. Writing, analytics, and excellent public speaking skills are vital. Must possess strong writing, editing, public speaking, and leadership ability.
Preferred Qualifications-
  • Experience with a variety of communication technologies, including social media analytics, website analytics, web development/design, UI/UX, and website management.
  • Experience with Adobe Creative Suite.
  • Certificate in Web Development/Web Design or related field,
  • Web portfolio demonstrating an understanding of web principles and practices, graphic design and content creation.

* Additional work experience of the type described above may be substituted for the education requirement on a year-for-year basis. Thirty (30) semester hours is equivalent to one (1) year of experience.
KNOWLEDGE, SKILLS AND ABILITIES:
  • Ability to work as a social media manager with a solid understanding of social media metrics and analysis.
  • Ability to develop effective social media marketing plans to reach target audiences.
  • Skill in establishing plans and setting objectives and goals that support an overall communications strategy.
  • Knowledge of web content development or layout.
  • Knowledge of Search Engine Optimization (SEO), keyword research and Google Analytics.
  • Knowledge of HTML.
  • Strong proficiency in Webflow and thorough understanding of no-code website building platforms.
  • Exhibits superior critical thinking and analytical skills.
  • Demonstrates strong written and verbal communication skills and the ability to perform compelling content for all agency platforms.
  • Demonstrates the ability to effectively engage in all forms of media and communications activities, including social media content creation to promote the agency and emergency management public information campaigns.
  • Ability to direct and organize program activities; to establish program goals and objectives that support the strategic plan.
  • Ability to develop and evaluate policies and procedures; to prepare reports; to communicate effectively and work with others.
  • Knowledge of multimedia communications management and content production.
  • Strong organizational skills.
  • Impeccable attention to detail.
  • Strong copywriting skills.
  • Ability to deliver creative content (text, image, and video).
  • Knowledge of online marketing channels.
  • Proficiency in MS Office applications to include Word, Excel, PowerPoint, and Outlook.
  • Ability to work with frequent interruptions and changes in priorities. Ability to multi-task, prioritize tasks, and meet strict timelines.
  • Ability to anticipate, identify problems, evaluate alternatives, and implement effective solutions.
  • Ability to communicate with tact and diplomacy.
  • Ability to train others.
  • Ability to establish and maintain good working relationships with external stakeholders, the press, and the public.
  • Outstanding people skills with a demonstrated ability to work in an open, respectful, collaborative environment. Ability to cultivate a network of multiple stakeholders.
  • Ability to translate strategic thinking into action.
  • Ability to manage sensitive and confidential information and situations.
  • Adhere to applicable laws/statues/policies related to access, maintenance, and dissemination of information.
  • Ability to work extended or non-traditional hours such as after-hours, weekends, holidays, overnights emergencies and disasters, to include twelve (12)-hour shifts during State Operation Center activations, sometimes for extended periods with limited notice or relief.
  • May be required to travel in- or out-of-state by vehicle or other mode of transportation, sometimes overnight or for extended periods.

REGISTRATION, CERTIFICATION OR LICENSURE:
Complete and obtain certifications in IS-100, IS-200, IS-700, IS-800 FEMA and FEMA Professional Development Series courses within (12) twelve months of employment.
Valid Texas driver's license.
*Additional Military Crosswalk (occupational specialty code) information can be accessed at: http://www.hr.sao.texas.gov/CompensationSystem/JobDescriptions
*Resumes are not accepted in lieu of an application.
All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution's verification of credentials and/or other information required by the institution's procedures, including the completion of the criminal history check.
Equal Opportunity/Veterans/Disability Employer.