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Digital Media Analyst Jobs in Indiana (NOW HIRING)

coty

$85K - $110K/yr

Social Digital Media Manager To start as soon as possible in Darmstadt, Germany We are Coty, a ... Conduct deep-dive performance analysis (incrementality, attribution, cohort analysis) to identify ...

coty

$85K - $110K/yr

Senior Digital Media Trading Manager To start as soon as possible in Darmstadt, Germany We are Coty ... Analyze data from ad tech platforms to improve campaign performance, including insights for ...

Gray Television

MEDIA EXECUTIVE - WNDU

South Bend, IN · On-site

We are the nation's largest owner of top-rated local television stations and digital assets serving ... analyses - Present proposed strategic solutions and tactics - Provide follow-up assessments of ...

Gray Television

MEDIA EXECUTIVE - WLFI

West Lafayette, IN · On-site

$30K - $40K/yr

We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media, a full ... analyze, and monitor competitive media for new leads • Maintain accurate records of sales ...

Nextiny

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools ... Stay up to date with the latest digital marketing trends and best practices. What We're Looking For

Nextiny

Entry Level Digital Marketer

Gary, IN · On-site

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools ... Stay up to date with the latest digital marketing trends and best practices. What We're Looking For

Nextiny

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools ... Stay up to date with the latest digital marketing trends and best practices. What We're Looking For

Nextiny

Entry Level Digital Marketer

Hammond, IN

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools ... Stay up to date with the latest digital marketing trends and best practices. What We're Looking For

Nextiny

Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools ... Stay up to date with the latest digital marketing trends and best practices. What We're Looking For

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All JobsDigital Media Analyst JobsDigital Media Analyst Jobs in Indiana

Digital Media Analyst information

See Indiana salary details

$47.1K

$79K

$122.3K

How much do digital media analyst jobs pay per year?

As of Aug 9, 2026, the average yearly pay for digital media analyst in Indiana is $79,017.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,500.00 and $100,900.00 per year, depending on experience, location, and employer.

Is it hard to get a job in digital media?

Securing a job as a digital media analyst can be competitive, often requiring relevant skills in data analysis, social media platforms, and digital marketing tools. Building a strong portfolio, gaining certifications, and staying updated on industry trends can improve job prospects.

What is the difference between Digital Media Analyst vs Social Media Specialist?

AspectDigital Media AnalystSocial Media Specialist
Required CredentialsBachelor's in Marketing, Communications, or related field; certifications like Google AnalyticsBachelor's in Marketing, Communications, or related field; certifications like Hootsuite or Facebook Blueprint
Work EnvironmentData-driven, analytical settings; agencies, marketing departmentsCreative, content-focused; social media platforms, marketing teams
Employer & Industry UsageAdvertising agencies, digital marketing firms, corporate marketingBrands, agencies, media companies managing social channels

While both roles involve digital marketing, a Digital Media Analyst focuses on analyzing data and performance metrics across digital channels, whereas a Social Media Specialist concentrates on creating and managing social media content and engagement. Understanding these differences helps employers and job seekers target the right skills and responsibilities for each position.

Is a degree in digital media analyst worth it?

A degree in digital media analysis can improve job prospects and provide foundational skills in data interpretation, marketing, and analytics tools like Google Analytics. However, practical experience, certifications, and a strong portfolio are also highly valued in this field, and some employers prioritize skills over formal education.

What is a digital media analyst?

A Digital Media Analyst is a professional responsible for collecting, analyzing, and interpreting data from digital media campaigns to evaluate their effectiveness and optimize strategies. They work with various digital platforms such as social media, search engines, and websites to track user engagement, traffic, and conversion metrics. Their insights help organizations improve campaign performance, increase ROI, and make data-driven decisions about online marketing initiatives.

What are the key skills and qualifications needed to thrive as a digital media analyst, and why are they important?

To thrive as a Digital Media Analyst, you need strong analytical skills, a solid understanding of digital marketing concepts, and a degree in marketing, communications, or a related field. Familiarity with analytics tools like Google Analytics, social media insights platforms, and data visualization software is typically required. Attention to detail, problem-solving abilities, and effective communication make candidates stand out in this role. These skills are crucial for accurately interpreting data, optimizing digital campaigns, and providing actionable insights to drive business growth.

What are some common challenges digital media analysts face when interpreting campaign performance data?

Digital Media Analysts often encounter challenges such as data discrepancies across platforms, evolving attribution models, and integrating data from multiple sources. Accurately measuring campaign effectiveness can be complex due to factors like cross-device usage and privacy regulations affecting data availability. Overcoming these obstacles requires strong analytical skills, familiarity with various analytics tools, and close collaboration with marketing and technical teams to ensure data integrity and actionable insights.
What are popular job titles related to Digital Media Analyst jobs in Indiana? For Digital Media Analyst jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Digital Media Analyst jobs in Indiana look for? The top searched job categories for Digital Media Analyst jobs in Indiana are:
What are popular job titles related to Digital Media Analyst jobs in IN? For Digital Media Analyst jobs in IN, the most frequently searched job titles are:
Digital Media Analyst jobs near you
Infographic showing various Digital Media Analyst job openings in Indiana as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $79,017 per year, or $38 per hour.

Paid Digital Media Manager

Dr. Tavel Optical Group

Indianapolis, IN • On-site

$75K - $90K/yr

Full-time

Posted 3 days ago

New

Dr. Tavel rating

7.4

Company rating: 7.4 out of 10

Based on 9 frontline employees who took The Breakroom Quiz

7th of 39 rated optical retailers

Job description

Description
Paid Digital Media & Digital Marketing Manager
Location: Within ~4 hours of Indianapolis
Department: Marketing
Reports to: Director of Marketing
Employment Type: Full-Time/Hybrid
About the Role
We're on the hunt for a paid digital media/digital marketing manager. Someone who lives for optimization, thrives on ROAS, and geeks out on challenging the how and why behind the things we are doing.
As our Paid Digital Media/Digital Marketing Manager, you'll lead the strategy and execution for the paid digital media for both Dr. Tavel and Alternate View (including Google, Meta, programmatic display, OTT and streaming audio.) You know the platforms. You understand the audiences. You've tested, scaled, and squeezed every last drop out of a media budget; and you're always ready to do it better.
Additionally, you will help develop our analytics, tracking and patient loyalty communication programs.
This role isn't just about pushing buttons. It's about building digital media campaigns that move the needle and creating seamless cross-channel experiences that show up where people are actually paying attention. It's also about challenging the status quo of the eyecare category.
What You'll Own
• Google Ads & Meta Ads: Launch, manage, and optimize paid search, display, and social campaigns like the seasoned pro you are.
• Programmatic: Plan and execute targeted programmatic campaigns that go beyond impressions to real impact.
• Audience Strategy: Build custom segments, retargeting flows, lookalikes, and cross-platform funnels that convert.
• Tracking & Analytics: Create full journey analytics analysis, monitor KPIs, create dashboards, and give us the honest truth about what's working (and what needs to go).
• Patient Loyalty: Develop strategy and collaborate on execution of patient email and text marketing.
• Budget Management: Own paid media budgets; maximizing efficiency, minimize waste, and proving ROI. Current spend ~$500,000 annually.
• Creative Collaboration: Partner with creative teams to ensure campaigns cut through and succeed.
• Compliance. Ensure HIPAA compliant conversion tracking and stay up to date on best practices and legal implications for HIPAA complaint digital advertising
Who You Are
• 5+ years of hands-on experience in Google Ads, Meta Ads, and programmatic platforms (like StackAdapt, The Trade Desk, etc.)
• Experience planning or executing OTT/CTV and digital streaming audio campaigns
• Obsessively analytical. You love data, testing, iterating, and scaling
• Experience building analytics and tracking programs
• Experience building patient loyalty marketing programs
• Fluent in CPMs, CTRs, CPCs, CVRs, and ROAS; and you know how to explain them to non-marketers
• Naturally curious and always learning what's next in the media landscape
• Have an opinion on topics like PMax, Generative AI in search and murky programmatic inventory.
• Comfortable working across teams, juggling multiple campaigns, and meeting tight deadlines
• Bonus: You've worked with multi-location, healthcare, retail, or regulated industries
• Bigger bonus: You've built performance media campaigns that captured attention AND sparked growth.
Why You'll Love This Role
• Autonomy and ownership of paid digital media strategy
• An organization that values experimentation and measurable results
• Access to tools, budget, and smart people who want you to succeed
• A brand that's ready to challenge the category (and needs your to help fuel it)
• The chance to say, "Yeah, I built that. And it crushed."
Ready to launch campaigns that make an impact and impress your inner digital media nerd?

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