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Media Analyst Jobs in Indiana (NOW HIRING)

Ten Adams

Paid Media Director

Evansville, IN · On-site

Partner with Analytics and the VP Performance on measurement - experimentation, testing and the metrics that prove media is working. * Feed the Brand Performance Audit with channel-level inputs: how ...

Ten Adams

Paid Media Director

Evansville, IN · On-site +1

Partner with Analytics and the VP Performance on measurement - experimentation, testing and the metrics that prove media is working. * Feed the Brand Performance Audit with channel-level inputs: how ...

coty

$85K - $110K/yr

Conduct deep-dive performance analysis (incrementality, attribution, cohort analysis) to identify key drivers of campaign effectiveness and media efficiency * Translate insights into actionable ...

GRAY TELEVISION

MEDIA EXECUTIVE - WNDU

South Bend, IN · On-site

... analyses - Present proposed strategic solutions and tactics - Provide follow-up assessments of ... Gray Media provides equal employment opportunities (EEO) to all employees and applicants for ...

Gray Television

MEDIA EXECUTIVE - WNDU

South Bend, IN · On-site

... analyses - Present proposed strategic solutions and tactics - Provide follow-up assessments of ... Gray Media provides equal employment opportunities (EEO) to all employees and applicants for ...

coty

$85K - $110K/yr

Promote a unified approach to data analysis, audience targeting, and media optimization * Monitor MarTech standards, develop taxonomy, and create dashboards to facilitate data-driven decisions and ...

Loopy Cases

Paid Media Manager

Griffith, IN · On-site +1

$110K - $115K/yr

Analyze campaign performance, attribution, and full-funnel metrics, using data to set priorities ... Full ownership of paid media budget, strategy, and performance, reporting directly to the CMO, with ...

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All JobsMedia Analyst JobsMedia Analyst Jobs in Indiana

Media Analyst information

See Indiana salary details

$22

$34

$53

How much do media analyst jobs pay per hour?

As of Jul 29, 2026, the average hourly pay for media analyst in Indiana is $34.26, according to ZipRecruiter salary data. Most workers in this role earn between $27.69 and $35.67 per hour, depending on experience, location, and employer.

What Is a Media Analyst?

A media analyst researches and examines social data to determine if marketing campaigns are effective at meeting business objectives. These marketing professionals help build a company’s online presence and improve brand awareness using blogs and search engine optimization (SEO). As a media analyst, your job duties include strategizing ways to sell a company’s products or services, finding SEO keywords and monitoring social tools, analyzing data and writing reports, and using marketing information to reach an organization’s customer base.

What is the difference between Media Analyst vs Media Planner?

AspectMedia AnalystMedia Planner
Required CredentialsBachelor's degree in marketing, communications, or related field; familiarity with analytics toolsBachelor's degree in marketing, advertising, or related field; knowledge of media channels
Work EnvironmentData analysis, reporting, and research in office settingsStrategic planning and campaign development in agency or client offices
Employer & Industry UsageMedia agencies, marketing firms, corporationsAdvertising agencies, media companies, marketing departments

Media Analysts focus on analyzing data to evaluate media performance, while Media Planners develop strategies to select the best media channels for campaigns. Both roles require similar educational backgrounds and often work within the same industry environments, but their core responsibilities differ: analysis versus planning.

What does a media analyst do?

A media analyst evaluates media coverage, social media trends, and audience engagement to assess the effectiveness of marketing campaigns and public relations efforts. They use tools like media monitoring software and analyze data to provide insights that inform strategic decisions. Strong analytical skills and familiarity with media analytics platforms are essential for this role.

Is a media analyst a good career?

A media analyst is a professional who evaluates media content, audience engagement, and campaign effectiveness using tools like media monitoring software and data analysis. The role offers opportunities in marketing, advertising, and public relations, often requiring strong analytical skills and industry knowledge. It can be a stable career with growth potential for those interested in media trends and data-driven decision making.

What kind of jobs in media bring in $150,000 a year?

Senior media analysts, media directors, and media strategists with extensive experience and advanced skills in data analysis, digital marketing, and media planning can earn $150,000 or more annually. These roles often require strong analytical tools knowledge, industry certifications, and leadership responsibilities within advertising agencies or media companies.

What are some typical challenges Media Analysts face when interpreting data from multiple sources?

Media Analysts often encounter challenges in consolidating and interpreting data from various platforms, including traditional media, social media, and digital channels. Each source may use different metrics, formats, and measurement standards, making it necessary to standardize and validate the data before drawing actionable insights. Navigating discrepancies and ensuring data accuracy are key parts of the role, requiring strong analytical skills and attention to detail. Effective communication with other team members is also essential, as findings often need to be translated into clear recommendations for marketing, PR, or strategy teams.

What jobs will no longer exist in 2030?

Media Analyst roles may decline as automation and AI tools increasingly handle data analysis and media monitoring tasks. Jobs that rely heavily on manual data collection or basic reporting are expected to be replaced by advanced analytics software, requiring professionals to develop skills in data science and AI tools to stay relevant.

What are Media Analysts?

Media Analysts are professionals who evaluate and interpret data related to media content, audiences, and performance. They monitor various media channels, such as television, radio, print, and digital platforms, to assess the effectiveness of marketing campaigns and public relations strategies. Media Analysts use tools and analytics to track trends, measure audience engagement, and provide actionable insights to organizations. Their work helps businesses understand how their brand is perceived and how to optimize their media presence for better results.

What are the key skills and qualifications needed to thrive as a Media Analyst, and why are they important?

To thrive as a Media Analyst, you typically need strong analytical skills, a background in communications or marketing, and experience interpreting media data. Familiarity with media monitoring tools, analytics platforms (such as Google Analytics or Meltwater), and data visualization software is essential. Attention to detail, critical thinking, and effective communication are valuable soft skills for synthesizing insights and presenting findings. These competencies ensure accurate analysis of media trends, enabling data-driven recommendations that inform strategic decision-making.
More about Media Analyst jobs
What are the most commonly searched types of Media Analyst jobs in Indiana? The most popular types of Media Analyst jobs in Indiana are:
What are popular job titles related to Media Analyst jobs in Indiana? For Media Analyst jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Media Analyst jobs in Indiana look for? The top searched job categories for Media Analyst jobs in Indiana are:
What are popular job titles related to Media Analyst jobs in IN? For Media Analyst jobs in IN, the most frequently searched job titles are:
Media Analyst jobs near you
Infographic showing various Media Analyst job openings in Indiana as of July 2026, with employment types broken down into 100% Full Time. Highlights an 74% In-person, and 26% Remote job distribution, with an average salary of $71,259 per year, or $34.3 per hour.