ZipRecruiter

Log In

1

Advertising Analyst Jobs (NOW HIRING)

kestra

Advertising and Supervision Analyst

Tempe, AZ · On-site

Participate in the training and mentorship of Advertising Compliance Analysts. * Collaborate effectively with financial professionals, product partners, RIAs, agents, advertising agencies, and PR ...

next page

Showing results 1-20

People also search for

All JobsAdvertising Analyst Jobs

Advertising Analyst information

See salary details

$39.5K

$60.5K

$78K

How much do advertising analyst jobs pay per year?

As of Jun 7, 2026, the average yearly pay for advertising analyst in the United States is $60,547.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,500.00 and $67,500.00 per year, depending on experience, location, and employer.

How does an Advertising Analyst typically collaborate with other teams to optimize campaign performance?

An Advertising Analyst works closely with marketing, creative, and sales teams to ensure advertising campaigns meet business objectives. They provide data-driven insights and performance reports that help shape campaign strategies and creative direction. Regular meetings and cross-functional reviews are common, enabling analysts to share findings and recommend adjustments for better results. This collaborative approach ensures campaigns are continuously optimized based on real-time analytics and feedback.

What does an Advertising Analyst do?

An Advertising Analyst is responsible for collecting, interpreting, and reporting data related to advertising campaigns. They evaluate the effectiveness of different advertising strategies by analyzing metrics such as reach, engagement, conversions, and return on investment (ROI). Advertising Analysts use their insights to recommend adjustments that can improve campaign performance and help businesses achieve their marketing goals. Their work often involves collaborating with marketing teams, using analytics tools, and staying up-to-date with industry trends.

What is the difference between Advertising Analyst vs Media Planner?

AspectAdvertising AnalystMedia Planner
Required CredentialsBachelor's in Marketing, Advertising, or related field; often certifications in analytics toolsBachelor's in Marketing, Advertising, or related field; certifications in media planning or digital tools
Work EnvironmentData analysis, reporting, and strategy development in office settingsCampaign planning, media buying, and client coordination in agency or corporate settings
Employer & Industry UsageAdvertising agencies, marketing departments, media companiesAdvertising agencies, media buying firms, marketing departments

Advertising Analysts focus on analyzing data to optimize advertising campaigns, while Media Planners develop strategies to select the best media channels. Both roles require marketing knowledge and often overlap in campaign development, but Advertising Analysts are more data-driven, whereas Media Planners focus on media strategy and placement.

What are the key skills and qualifications needed to thrive as an Advertising Analyst, and why are they important?

To thrive as an Advertising Analyst, you need strong analytical skills, a solid understanding of marketing principles, and a relevant degree such as marketing, business, or statistics. Familiarity with digital analytics tools like Google Analytics, ad platforms (Facebook Ads, Google Ads), and data visualization software is typically required. Strong communication, attention to detail, and problem-solving abilities help you interpret data and provide actionable insights to stakeholders. These skills are crucial for optimizing advertising strategies, ensuring effective campaign performance, and driving business growth.
More about Advertising Analyst jobs
Who are the top companies hiring for Advertising Analyst jobs? The top employers for Advertising Analyst jobs are:
What states have the most Advertising Analyst jobs? States with the most job openings for Advertising Analyst jobs include:
What are popular job titles related to Advertising Analyst jobs? For Advertising Analyst jobs, the most frequently searched job titles are:
Advertising Analyst jobs near you
Infographic showing various Advertising Analyst job openings in the United States as of May 2026, with employment types broken down into 94% Full Time, and 6% Part Time. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $60,547 per year, or $29.1 per hour.
Marketplace Advertising Analyst

Marketplace Advertising Analyst

Great HealthWorks, Inc.

Fort Lauderdale, FL • On-site

Full-time

Posted yesterday

Job description

Summary

The Amazon Advertising Specialist is responsible for the day-to-day hands on management of the advertising spend for Amazon. They will be responsible for driving efficiency on current spending and building out product launch campaigns for new products. They will be responsible for executing on the budget and forecast of advertising dollars. They will run reports on and analysis of historical data on a campaign and keyword level. They will be responsible for weekly performance reporting to Brand Managers and other key stakeholders. The ideal candidate will have a deep understanding of the Amazon advertising platform and brings a strong analytical background.

Key Responsibilities

  • Be able to get granular on Amazon advertising campaigns and execute on strategy.
  • Analyze and understand the unique e-commerce and consumer behavior trends to tailor strategies for each marketplace.Build and continue to adjust customer avatarsfor advertising targeting cross-functionally with the help of Brand Managers.
  • Define and track advertising relevancy metrics to assess performance and identify areas for optimization.
  • Maintain strong optimization routine and structure utilizing Scale Insights and other relevant tools to hit weekly and monthly TACOS, ACOS, and PPC revenue targets.
  • Manage global advertising budget, ensuring efficient allocation to maximize ROI while maintaining budget discipline.
  • Run historical reports and create analysis for Amazon, Walmart, andTikTok Shopsales and advertising spend.
  • Perform other duties as assigned.

Qualifications

Education and Experience

  • Bachelor’s degree in digital, business, marketing, or finance (with a bias to analysis) preferred.
  • 5+ years of experience of the Amazon.com seller platform.
  • Experience navigating and using PPCsoftware; preferably Scale Insights or similar.
  • Experience with analytics and running reports that are shared with key stakeholders.
  • Experience with planning, budgeting, andexecutingadvertisingstrategyfor product launches.

Knowledge, Skills, and Abilities

  • Strong understanding ofAmazon Seller Central and Amazon Advertising.
  • AdvancedExcelSkills– create formulas, pivottables,charts and graphs.
  • Advanced PPC/Advertising Software: Be able tomaneuverand manipulate campaigns and get granular to the keyword level of bid adjustments and reporting.
  • Familiarity with Scale Insights is preferred.
  • Advanced Critical Thinking: Be able to make decisions and adjustments with minimal direction.
  • Strong Analytical Skills with the ability to interpret data and make data-driven decisions.

Physical/Work Environment/Expectations

While performing duties of job, incumbent is occasionally required to:

  • Operate in a professional office environment
  • Constantly use work-related equipment
  • To use hands and fingers to handle or feel objects, tools, or controls
  • Occasionally lift and/or move up to 25 pounds
  • To sit for long periods of time (up to 10 hours per day)
  • To lift files, open filing cabinetsand bend or stand as necessary
  • Ability to work regular, full-time schedule, Monday through Friday with the flexibility to work additional hours depending on business demands
  • Ability to work regular, full-time schedule, Monday through Friday with the flexibility to work additional hours depending on business demands.


Note: This job description is not totally inclusive, nor it is designed to cover or contain a complete comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.