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Advertising Analyst Jobs (NOW HIRING)

Roku

Advertising Analyst

New York, NY · On-site

$83K - $97K/yr

By aligning advertising sales, marketing, product, and client services, the team aims to optimize the monetization of advertising inventory. This involves a blend of strategic planning, data analysis ...

VTG

Advertising Marketing Analyst

Fredericksburg, VA · On-site

$120K - $170K/yr

Overview VTG is seeking a Advertising Marketing Analyst to support projects contributing considerably toward closing the intercept capability gap for state and local law enforcement agencies. This ...

Paramount

Analyst, Advanced Advertising

Manhattan, NY

$56K - $65K/yr

Advertising is evolving-powered by big data, predictive analytics, and audience segmentation tools that transcend traditional boundaries. Paramount Advanced Advertising leads this transformation ...

VTG

Advertising Marketing Analyst

Fredericksburg, VA · On-site

$120K - $170K/yr

Overview VTG is seeking a Advertising Marketing Analyst to support projects contributing considerably toward closing the intercept capability gap for state and local law enforcement agencies. This ...

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Advertising Analyst information

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How much do advertising analyst jobs pay per year?

As of Jul 23, 2026, the average yearly pay for advertising analyst in the United States is $60,547.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,500.00 and $67,500.00 per year, depending on experience, location, and employer.

What is the highest paying advertising job?

The highest paying advertising jobs are typically executive roles such as Chief Marketing Officer (CMO) or Vice President of Advertising, with salaries often exceeding six figures. These positions require extensive experience, strategic leadership skills, and often involve overseeing large teams and budgets.

How does an Advertising Analyst typically collaborate with other teams to optimize campaign performance?

An Advertising Analyst works closely with marketing, creative, and sales teams to ensure advertising campaigns meet business objectives. They provide data-driven insights and performance reports that help shape campaign strategies and creative direction. Regular meetings and cross-functional reviews are common, enabling analysts to share findings and recommend adjustments for better results. This collaborative approach ensures campaigns are continuously optimized based on real-time analytics and feedback.

What does an advertising analyst do?

An advertising analyst evaluates the effectiveness of advertising campaigns by analyzing data such as reach, engagement, and conversion rates. They use tools like Excel, analytics software, and marketing platforms to identify trends, optimize strategies, and improve return on investment for advertising efforts.

Is a marketing analyst an entry level job?

A marketing analyst is often an entry-level position that requires basic skills in data analysis, marketing tools, and reporting. Many roles require a bachelor's degree and some familiarity with analytics software like Excel or marketing platforms, making it accessible for recent graduates or those starting in the field.

What is the difference between Advertising Analyst vs Media Planner?

AspectAdvertising AnalystMedia Planner
Required CredentialsBachelor's in Marketing, Advertising, or related field; often certifications in analytics toolsBachelor's in Marketing, Advertising, or related field; certifications in media planning or digital tools
Work EnvironmentData analysis, reporting, and strategy development in office settingsCampaign planning, media buying, and client coordination in agency or corporate settings
Employer & Industry UsageAdvertising agencies, marketing departments, media companiesAdvertising agencies, media buying firms, marketing departments

Advertising Analysts focus on analyzing data to optimize advertising campaigns, while Media Planners develop strategies to select the best media channels. Both roles require marketing knowledge and often overlap in campaign development, but Advertising Analysts are more data-driven, whereas Media Planners focus on media strategy and placement.

Is 40 too old to become a data analyst?

Age is not a barrier to becoming an advertising analyst, as the role values skills such as data interpretation, marketing knowledge, and proficiency with tools like Excel or SQL. Many professionals transition into data-related roles later in their careers, and continuous learning through certifications or training can enhance employability regardless of age.

What are the key skills and qualifications needed to thrive as an Advertising Analyst, and why are they important?

To thrive as an Advertising Analyst, you need strong analytical skills, a solid understanding of marketing principles, and a relevant degree such as marketing, business, or statistics. Familiarity with digital analytics tools like Google Analytics, ad platforms (Facebook Ads, Google Ads), and data visualization software is typically required. Strong communication, attention to detail, and problem-solving abilities help you interpret data and provide actionable insights to stakeholders. These skills are crucial for optimizing advertising strategies, ensuring effective campaign performance, and driving business growth.
More about Advertising Analyst jobs
Who are the top companies hiring for Advertising Analyst jobs? The top employers for Advertising Analyst jobs are:
What states have the most Advertising Analyst jobs? States with the most job openings for Advertising Analyst jobs include:
What are popular job titles related to Advertising Analyst jobs? For Advertising Analyst jobs, the most frequently searched job titles are:
Advertising Analyst jobs near you
Infographic showing various Advertising Analyst job openings in the United States as of July 2026, with employment types broken down into 87% Full Time, 10% Part Time, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $60,547 per year, or $29.1 per hour.
Advertising Analyst

Advertising Analyst

Roku

New York, NY • On-site

$83K - $97K/yr

Other

Medical, Life, PTO

Posted 6 days ago

Job description

About the Team

The Revenue Operations team is responsible for maximizing yield through supply optimization, driving global ad revenue growth with strategic pricing and packaging, managing global publisher partnerships for ad inventory deals and delivery, and enhancing the efficiency of the ad sales organization by centralizing processes across our data tools and systems. By aligning advertising sales, marketing, product, and client services, the team aims to optimize the monetization of advertising inventory. This involves a blend of strategic planning, data analysis, system and tool utilization, and partnership management. 

About the Role

Roku is looking for a Business Automation Analyst to join our expanding Revenue Operations team. This role will focus on supporting and improving internal tooling processes, with a specific focus on our proprietary Order Management System (OMS). The Business Automation Analyst will be responsible for monitoring support channels, analyzing troubleshooting data and contributing to feature development, through user acceptance testing (UAT) and end user training, helping ensure smooth adoption of new features.

This role requires a strong problem-solving mindset, excellent communication skills, and an eagerness to learn. The ideal candidate will be proactive, adaptable, and have a desire to think strategically to drive meaningful change within the organization. They should over-index on ownership, taking initiative and responsibility for their work. 

For New York Only - The estimated annual salary for this position is between $83,000 - $97,000 annually.
Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What You'll Be Doing
  • Own and actively monitor the OMS support channel, responding to user inquiries and escalating issues as needed. 
  • Collect and analyze troubleshooting data to identify patterns and opportunities for improvement, working with Product and Engineering teams to address them. 
  • Take ownership of select OMS features and initiatives under the supervision of the Sr. Manager. 
  • Participate in stakeholder discovery meetings to gather requirements and inform feature development. 
  • Organize and facilitate UAT sessions, collecting and synthesizing end-user feedback for continuous improvement. 
  • Create and maintain detailed user guides for OMS, ensuring clarity and usability. 
  • Develop all training materials for OMS releases, including features outside of direct ownership. 
  • Assist in and lead end-user training sessions to ensure seamless adoption and usage of OMS updates.
     
We're Excited If You Have
  • 2-4 years of experience in business operations/automation, sales planning, account management or a related field. 
  • Strong understanding of the digital and CTV advertising industry, with a desire to align processes and solutions to drive business outcomes. 
  • Strong analytical skills with the ability to identify patterns and insights from troubleshooting data. 
  • Experience with user acceptance testing and training facilitation preferred. 
  • Excellent written and verbal communication skills, with a strong ability to document processes and create training materials. 
  • Ability to work collaboratively across teams and effectively manage multiple tasks in a fast-paced environment. 
  • Experience with order management systems and revenue optimization solutions used in the advertising industry 
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