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Advertising Analyst Jobs in Alabama (NOW HIRING)

Job Summary : 4P Consulting Inc. is seeking a Data Analyst 2 to join their team. The role involves ... IT, Admin, Accounting, Advertising . Founded in 2012, the company is headquartered in Kennesaw ...

Budget Analyst

Huntsville, AL ยท On-site

$130K/yr

... position advertised and must be reflected in resume. To qualify for this position at the GS-14 ... analytical methods and techniques; AND * Utilizes automated financial and reporting systems in ...

Senior Analyst

Birmingham, AL ยท On-site

$40K - $48K/yr

The position will utilize various digital data platforms to gather, analyze and report out on ... Familiarity with digital advertising and its KPIs Additional information Our Publicis Groupe motto ...

Measurement and analysis of Customer, Channel, and overall Marketing programs to understand key performance indicators What You'll Bring * 3 years of digital advertising experience * Strong ...

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Showing results 1-20

Advertising Analyst information

See Alabama salary details

$35.8K

$54.9K

$70.7K

How much do advertising analyst jobs pay per year?

As of Aug 9, 2026, the average yearly pay for advertising analyst in Alabama is $54,879.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,500.00 and $61,200.00 per year, depending on experience, location, and employer.

How does an advertising analyst typically collaborate with other teams to optimize campaign performance?

An Advertising Analyst works closely with marketing, creative, and sales teams to ensure advertising campaigns meet business objectives. They provide data-driven insights and performance reports that help shape campaign strategies and creative direction. Regular meetings and cross-functional reviews are common, enabling analysts to share findings and recommend adjustments for better results. This collaborative approach ensures campaigns are continuously optimized based on real-time analytics and feedback.

What does an advertising analyst do?

An advertising analyst evaluates advertising campaigns by analyzing data on reach, engagement, and conversion rates to measure effectiveness. They use tools like Excel and analytics platforms to identify trends, optimize strategies, and improve return on investment for advertising efforts.

What is the difference between Advertising Analyst vs Media Planner?

AspectAdvertising AnalystMedia Planner
Required CredentialsBachelor's in Marketing, Advertising, or related field; often certifications in analytics toolsBachelor's in Marketing, Advertising, or related field; certifications in media planning or digital tools
Work EnvironmentData analysis, reporting, and strategy development in office settingsCampaign planning, media buying, and client coordination in agency or corporate settings
Employer & Industry UsageAdvertising agencies, marketing departments, media companiesAdvertising agencies, media buying firms, marketing departments

Advertising Analysts focus on analyzing data to optimize advertising campaigns, while Media Planners develop strategies to select the best media channels. Both roles require marketing knowledge and often overlap in campaign development, but Advertising Analysts are more data-driven, whereas Media Planners focus on media strategy and placement.

Is advertising a high paying job?

Advertising analysts often earn competitive salaries that vary based on experience, location, and company size. Entry-level positions typically have lower pay, while experienced analysts or those in senior roles can earn higher wages, especially with specialized skills or certifications. Overall, advertising can be a well-paying career, but salaries depend on multiple factors.

Do advertising analysts make a lot of money?

Advertising analysts typically earn a median salary that varies by experience and location, with entry-level positions starting around $45,000 annually and experienced analysts earning over $80,000. Salaries can increase with specialized skills in data analysis, marketing tools, and certifications in analytics platforms.

What are the key skills and qualifications needed to thrive as an advertising analyst?

To thrive as an Advertising Analyst, you need strong analytical skills, a solid understanding of marketing principles, and a relevant degree such as marketing, business, or statistics. Familiarity with digital analytics tools like Google Analytics, ad platforms (Facebook Ads, Google Ads), and data visualization software is typically required. Strong communication, attention to detail, and problem-solving abilities help you interpret data and provide actionable insights to stakeholders. These skills are crucial for optimizing advertising strategies, ensuring effective campaign performance, and driving business growth.
Infographic showing various Advertising Analyst job openings in Alabama as of August 2026, with employment types broken down into 85% Full Time, 7% Part Time, 1% Temporary, and 7% Contract. Highlights an 81% Physical, 7% Hybrid, and 12% Remote job distribution, with an average salary of $54,879 per year, or $26.4 per hour.

Data Analyst 2

4P Consulting Inc.

Birmingham, AL โ€ข On-site

Full-time

Re-posted 13 days ago


Job description

Job Summary:
4P Consulting Inc. is seeking a Data Analyst 2 to join their team. The role involves utilizing various data analysis tools and techniques to extract insights, perform statistical analysis, and apply machine learning for predictive modeling.
Responsibilities:
โ€ข 3-5 Years Proficient in using tools like Python, R, SQL, and data visualization libraries (e.g., Matplotlib, Seaborn, Tableau) to analyze and present data insights effectively.
โ€ข Data Integration and ETL: Skilled in data extraction, transformation, and loading (ETL) processes, working with various data sources and databases to prepare data for analysis.
โ€ข Statistical Analysis: Proficiency in statistical analysis and hypothesis testing to draw meaningful conclusions from data, as well as the ability to apply machine learning techniques for predictive modeling.
Qualifications:
Required:
โ€ข 3-5 Years Proficient in using tools like Python, R, SQL, and data visualization libraries (e.g., Matplotlib, Seaborn, Tableau) to analyze and present data insights effectively.
โ€ข Skilled in data extraction, transformation, and loading (ETL) processes, working with various data sources and databases to prepare data for analysis.
โ€ข Proficiency in statistical analysis and hypothesis testing to draw meaningful conclusions from data.
โ€ข Ability to apply machine learning techniques for predictive modeling.
Company:
4P Consulting is a highly specialized Staffing and Recruiting company with significant experience and expertise in the Engineering industry, IT, Admin, Accounting, Advertising . Founded in 2012, the company is headquartered in Kennesaw, Georgia, US, , with a team of 11-50 employees. The company is currently Early Stage.