Lead, Paid Media Business Planning-One Paid Media We're seeking a hands-on, tactical paid media lead to plan, build, launch, and optimize digital campaigns across search, social, and programmatic ...
Lead, Paid Media Business Planning-One Paid Media We're seeking a hands-on, tactical paid media lead to plan, build, launch, and optimize digital campaigns across search, social, and programmatic ...
Paid Media Director
Evansville, IN · On-site
The Role As Paid Media Director at Ten Adams, you'll lead paid media planning, execution and optimization across our healthcare client engagements. You'll turn client goals and budgets into ...
Paid Media Director
Evansville, IN · On-site
The Role As Paid Media Director at Ten Adams, you'll lead paid media planning, execution and optimization across our healthcare client engagements. You'll turn client goals and budgets into ...
Paid Media Director
Evansville, IN · On-site +1
The Role As Paid Media Director at Ten Adams, you'll lead paid media planning, execution and optimization across our healthcare client engagements. You'll turn client goals and budgets into ...
Paid Media Director
Evansville, IN · On-site +1
The Role As Paid Media Director at Ten Adams, you'll lead paid media planning, execution and optimization across our healthcare client engagements. You'll turn client goals and budgets into ...
This role serves as the strategic lead for media planning, audience targeting, channel optimization, and performance analytics across paid digital, industry advertising, sponsorships, content ...
This role serves as the strategic lead for media planning, audience targeting, channel optimization, and performance analytics across paid digital, industry advertising, sponsorships, content ...
This role serves as the strategic lead for media planning, audience targeting, channel optimization, and performance analytics across paid digital, industry advertising, sponsorships, content ...
This role serves as the strategic lead for media planning, audience targeting, channel optimization, and performance analytics across paid digital, industry advertising, sponsorships, content ...
This role serves as the strategic lead for media planning, audience targeting, channel optimization, and performance analytics across paid digital, industry advertising, sponsorships, content ...
This role serves as the strategic lead for media planning, audience targeting, channel optimization, and performance analytics across paid digital, industry advertising, sponsorships, content ...
$85K - $110K/yr
Translate insights into actionable recommendations, informing future media planning, test-and-learn agendas, and continuous optimization of audience, channel, and creative strategies Qualifications ...
$85K - $110K/yr
Translate insights into actionable recommendations, informing future media planning, test-and-learn agendas, and continuous optimization of audience, channel, and creative strategies Qualifications ...
Enterprise Resource Planning (ERP), * 3.Customer Relationship Management System (CRM), * 4.Learning ... Proven working experience in social media or related field ( Minimum 5 years ) * Excellent ...
Enterprise Resource Planning (ERP), * 3.Customer Relationship Management System (CRM), * 4.Learning ... Proven working experience in social media or related field ( Minimum 5 years ) * Excellent ...
Support planning and execution of product announcements and high‐stakes media events, including drafting media plans and materials, coordinating spokesperson preparation, and managing post‐event ...
Support planning and execution of product announcements and high‐stakes media events, including drafting media plans and materials, coordinating spokesperson preparation, and managing post‐event ...
Job Type Full-time Description We are seeking a creative and strategic Content Creator & Social Media Manager to lead the planning, creation, and execution of engaging social content across our ...
Job Type Full-time Description We are seeking a creative and strategic Content Creator & Social Media Manager to lead the planning, creation, and execution of engaging social content across our ...
Description We are seeking a creative and strategic Content Creator & Social Media Manager to lead the planning, creation, and execution of engaging social content across our digital channels. This ...
Description We are seeking a creative and strategic Content Creator & Social Media Manager to lead the planning, creation, and execution of engaging social content across our digital channels. This ...
Support planning and execution of product announcements and high-stakes media events, including drafting media plans and materials, coordinating spokesperson preparation, and managing post-event ...
Support planning and execution of product announcements and high-stakes media events, including drafting media plans and materials, coordinating spokesperson preparation, and managing post-event ...
Description We are seeking a creative and strategic Content Creator & Social Media Manager to lead the planning, creation, and execution of engaging social content across our digital channels. This ...
Description We are seeking a creative and strategic Content Creator & Social Media Manager to lead the planning, creation, and execution of engaging social content across our digital channels. This ...
We are seeking a creative and strategic Content Creator & Social Media Manager to lead the planning, creation, and execution of engaging social content across our digital channels. This role is ideal ...
Quick apply
We are seeking a creative and strategic Content Creator & Social Media Manager to lead the planning, creation, and execution of engaging social content across our digital channels. This role is ideal ...
$85K - $110K/yr
Senior Digital Media Trading Manager To start as soon as possible in Darmstadt, Germany We are Coty ... You will be responsible for managing campaign planning and delivery alongside an agency team that ...
$85K - $110K/yr
Senior Digital Media Trading Manager To start as soon as possible in Darmstadt, Germany We are Coty ... You will be responsible for managing campaign planning and delivery alongside an agency team that ...
Associate Director - Medical Affairs
Indianapolis, IN · On-site
$122K - $143K/yr
Drive the annual media planning architecture, establishing concrete media objectives, channel mix optimization frameworks, and robust, data-backed measurement plans. • Clinical Gap Resolution:
Associate Director - Medical Affairs
Indianapolis, IN · On-site
$122K - $143K/yr
Drive the annual media planning architecture, establishing concrete media objectives, channel mix optimization frameworks, and robust, data-backed measurement plans. • Clinical Gap Resolution:
... Planning Responsibilities • Creates documentation on switcher builds, effects build, and setup of the switcher for each broadcast production Qualifications/Requirements: • Minimum of 2 years of ...
... Planning Responsibilities • Creates documentation on switcher builds, effects build, and setup of the switcher for each broadcast production Qualifications/Requirements: • Minimum of 2 years of ...
... Social Media and Multimedia Content Creator Job Category Regular Student Job Job Type Regular ... planning, filming, editing, publishing, and monitoring digital content that promotes campus ...
New
... Social Media and Multimedia Content Creator Job Category Regular Student Job Job Type Regular ... planning, filming, editing, publishing, and monitoring digital content that promotes campus ...
New
... Planning Responsibilities • Creates documentation on switcher builds, effects build, and setup of the switcher for each broadcast production Qualifications/Requirements: • Minimum of 2 years of ...
... Planning Responsibilities • Creates documentation on switcher builds, effects build, and setup of the switcher for each broadcast production Qualifications/Requirements: • Minimum of 2 years of ...
Social Media & Community Manager
Syracuse, IN · On-site
$91K/yr
Manage day-to-day content planning, publishing, and channel performance across Instagram, Facebook ... Partner with Paid Media on what's working organically and worth amplifying, and with our Influencer ...
Quick apply
Social Media & Community Manager
Syracuse, IN · On-site
$91K/yr
Manage day-to-day content planning, publishing, and channel performance across Instagram, Facebook ... Partner with Paid Media on what's working organically and worth amplifying, and with our Influencer ...
Media Planner information
See Indiana salary details
$38.5K - $45.5K
3% of jobs
$45.5K - $52.4K
16% of jobs
$56.9K is the 25th percentile. Wages below this are outliers.
$52.4K - $59.3K
9% of jobs
$59.3K - $66.2K
18% of jobs
The median wage is $67.2K / yr.
$66.2K - $73.1K
26% of jobs
$75K is the 75th percentile. Wages above this are outliers.
$73.1K - $80.1K
11% of jobs
$80.1K - $87K
5% of jobs
$87K - $93.9K
3% of jobs
$93.9K - $100.8K
1% of jobs
$100.8K - $107.7K
1% of jobs
$107.7K - $114.7K
6% of jobs
$38.5K
$71.5K
$114.7K
How much do media planner jobs pay per year?
What jobs make 3000 a month without a degree?
What are some common challenges Media Planners face when coordinating campaigns across multiple channels?
How much does a media planner get paid?
What does a media planner do?
What are the key skills and qualifications needed to thrive as a Media Planner, and why are they important?
What is the difference between Media Planner vs Media Buyer?
| Aspect | Media Planner | Media Buyer |
|---|---|---|
| Primary Role | Develops media strategies and plans based on target audience and campaign goals | Executes media plans by purchasing ad space and negotiating with media outlets |
| Skills & Certifications | Knowledge of market research, media channels, and planning tools | Negotiation skills, media buying platforms, and vendor relationships |
| Work Environment | Strategic planning in agencies or marketing departments | Media outlets, ad agencies, or in-house marketing teams |
While both roles collaborate closely, Media Planners focus on creating effective media strategies, whereas Media Buyers handle the execution by purchasing ad space. Understanding these differences helps organizations optimize their advertising campaigns and ensures the right skills are matched to each role.
What Is a Media Planner?
A media planner is an expert in all types of media, demographics, and placement strategy. Your primary job duties are to research and analyze various types of media to create cost-effective advertising strategies for your clients. Through a combination of data and metrics, you create the most inexpensive and effective advertising plans for specific products. You advise clients why and how to use magazines, radio, television, internet, and other types of media for advertising purposes.
What is the role of a media planner?

Other
Posted 28 days ago
Deloitte rating
8.1
Based on 91 frontline employees who took The Breakroom Quiz
58th of 150 rated financial services
Job description
Lead, Paid Media Business Planning-One Paid Media
We're seeking a hands-on, tactical paid media lead to plan, build, launch, and optimize digital campaigns across search, social, and programmatic channels. You'll work day-to-day with our agency partner and closely with Deloitte business marketing teams to translate objectives into channel plans, in-platform activation, and measurable outcomes. This role is for a doer-someone who likes tightening execution and improving performance through disciplined optimization.
Recruiting for this role ends on 08/31/2026.
Work you'll do
As a Specialist Lead, Advertising and Media Strategy on the One Paid Media (OPM) team, you will be responsible for:
- Owning paid media activation from planning through launch and optimization across search, social, and programmatic channels
- Partnering with business marketing teams and Brand Strategy to translate go-to-market priorities into audience strategies, key performance indicator targets, channel roles, budget allocation, and flighting plans
- Working with the agency partner to develop media briefs, validate recommendations, align on targeting and channel plans, and drive on-time delivery against campaign objectives
- Coordinating campaign readiness by supporting build quality assurance, tagging, tracking, governance, and cross-functional alignment across creative, web, marketing technology, measurement, and operations teams
- Delivering weekly and monthly performance reporting that includes results versus plan, insights, optimization actions taken, and next-step recommendations
- Supporting or directly executing campaign setup, quality assurance, trafficking, and ongoing optimization in LinkedIn Campaign Manager, Google Ads, and other paid media platforms as needed
A successful candidate would possess these skills:
- Ability to work independently and collaborate as part of a team
- Effective written and verbal communication skills
- Meticulous attention to detail and quality of work product
- Ability to build and sustain professional relationships
- Ability to lead projects or workstreams
- Ability to manage and prioritize multiple tasks in a fast-paced and dynamic environment
- Strong interpersonal skills and professional demeanor
- Ability to meet deadlines
- Ability to provide clear guidance to others
The team
The One Paid Media (OPM) team at Deloitte is a centralized group of subject matter experts focused on maximizing the effectiveness of paid media investments across our US Firm. By leveraging innovative technology, emerging trends, and the power of our people, OPM strives to maximize the value and impact of paid media investments, drive growth, and set the strategic vision for advertising at Deloitte.
Qualifications
Required:
- 5+ years of experience in paid media, digital advertising, or campaign activation and optimization
- Bachelor's degree
- Experience working on a center of excellence team within a matrixed organization
- Experience planning and executing paid campaigns across paid social and paid search channels
- Experience with targeting, bidding, creative testing, conversion measurement, budget management, and campaign reporting
- Ability to travel 10%, on average, based on the work you do and the clients and industries/sectors you serve.
- Limited immigration sponsorship may be available.
Preferred:
- Experience with Sprinklr
- Experience using LinkedIn Campaign Manager
- Experience using Google Ads
- Experience partnering with analytics or measurement teams on pixels, conversion events, UTM parameters, and funnel reporting
- Experience using Workfront or Agile ways of working
- Experience collaborating with an external media agency
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is 80,400-132,000.
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
Qualifications:Lead, Paid Media Business Planning-One Paid Media
We're seeking a hands-on, tactical paid media lead to plan, build, launch, and optimize digital campaigns across search, social, and programmatic channels. You'll work day-to-day with our agency partner and closely with Deloitte business marketing teams to translate objectives into channel plans, in-platform activation, and measurable outcomes. This role is for a doer-someone who likes tightening execution and improving performance through disciplined optimization.
Recruiting for this role ends on 08/31/2026.
Work you'll do
As a Specialist Lead, Advertising and Media Strategy on the One Paid Media (OPM) team, you will be responsible for:
- Owning paid media activation from planning through launch and optimization across search, social, and programmatic channels
- Partnering with business marketing teams and Brand Strategy to translate go-to-market priorities into audience strategies, key performance indicator targets, channel roles, budget allocation, and flighting plans
- Working with the agency partner to develop media briefs, validate recommendations, align on targeting and channel plans, and drive on-time delivery against campaign objectives
- Coordinating campaign readiness by supporting build quality assurance, tagging, tracking, governance, and cross-functional alignment across creative, web, marketing technology, measurement, and operations teams
- Delivering weekly and monthly performance reporting that includes results versus plan, insights, optimization actions taken, and next-step recommendations
- Supporting or directly executing campaign setup, quality assurance, trafficking, and ongoing optimization in LinkedIn Campaign Manager, Google Ads, and other paid media platforms as needed
A successful candidate would possess these skills:
- Ability to work independently and collaborate as part of a team
- Effective written and verbal communication skills
- Meticulous attention to detail and quality of work product
- Ability to build and sustain professional relationships
- Ability to lead projects or workstreams
- Ability to manage and prioritize multiple tasks in a fast-paced and dynamic environment
- Strong interpersonal skills and professional demeanor
- Ability to meet deadlines
- Ability to provide clear guidance to others
The team
The One Paid Media (OPM) team at Deloitte is a centralized group of subject matter experts focused on maximizing the effectiveness of paid media investments across our US Firm. By leveraging innovative technology, emerging trends, and the power of our people, OPM strives to maximize the value and impact of paid media investments, drive growth, and set the strategic vision for advertising at Deloitte.
Qualifications
Required:
- 5+ years of experience in paid media, digital advertising, or campaign activation and optimization
- Bachelor's degree
- Experience working on a center of excellence team within a matrixed organization
- Experience planning and executing paid campaigns across paid social and paid search channels
- Experience with targeting, bidding, creative testing, conversion measurement, budget management, and campaign reporting
- Ability to travel 10%, on average, based on the work you do and the clients and industries/sectors you serve.
- Limited immigration sponsorship may be available.
Preferred:
- Experience with Sprinklr
- Experience using LinkedIn Campaign Manager
- Experience using Google Ads
- Experience partnering with analytics or measurement teams on pixels, conversion events, UTM parameters, and funnel reporting
- Experience using Workfront or Agile ways of working
- Experience collaborating with an external media agency
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is 80,400-132,000.
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
Education:Bachelor's DegreeEmployment Type: