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Marketing Systems Manager Jobs (NOW HIRING)

Sally Beauty

Marketing Systems Analyst

Plano, TX

Beauty Systems Group, branded as Cosmo Prof or Armstrong McCall stores, along with its direct sales ... Partner with CRM developers, analysts, and marketing stakeholders to capture and document ...

CosmoProf

Marketing Systems Analyst

Plano, TX · On-site

Beauty Systems Group, branded as Cosmo Prof or Armstrong McCall stores, along with its direct sales ... Partner with CRM developers, analysts, and marketing stakeholders to capture and document ...

CosmoProf

Marketing Systems Analyst

Plano, TX

Beauty Systems Group, branded as Cosmo Prof or Armstrong McCall stores, along with its direct sales ... Partner with CRM developers, analysts, and marketing stakeholders to capture and document ...

CosmoProf

Marketing Systems Analyst

Plano, TX

Beauty Systems Group, branded as Cosmo Prof or Armstrong McCall stores, along with its direct sales ... Partner with CRM developers, analysts, and marketing stakeholders to capture and document ...

Brown and Caldwell

Marketing Systems Specialist

The Marketing Systems Specialist role performs general marketing tasks related to marketing systems ... These staff members are self-driven, detail-oriented, manage deadlines effectively, and able to ...

Sally Beauty

Marketing Systems Analyst

Plano, TX · On-site

Beauty Systems Group, branded as Cosmo Prof or Armstrong McCall stores, along with its direct sales ... Partner with CRM developers, analysts, and marketing stakeholders to capture and document ...

Fabergent

Marketing Systems Developer

San Francisco, CA · On-site

This position supports development and application management efforts within Marketing Analytics solution set that consists of SAS (Linux environment) and Hadoop. The Marketing Systems Developer will ...

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How much do marketing systems manager jobs pay per hour?

As of Jul 26, 2026, the average hourly pay for marketing systems manager in the United States is $52.68, according to ZipRecruiter salary data. Most workers in this role earn between $47.84 and $57.69 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Marketing Systems Manager, and why are they important?

To thrive as a Marketing Systems Manager, you need expertise in marketing automation, data analysis, project management, and typically a bachelor's degree in marketing, business, or a related field. Familiarity with platforms like Salesforce, HubSpot, Marketo, and certification in marketing automation tools are highly valued. Strong problem-solving skills, attention to detail, and effective communication enable collaboration across marketing and technical teams. These capabilities ensure seamless integration, optimization, and measurement of marketing systems, driving campaign efficiency and organizational growth.

What is the difference between Marketing Systems Manager vs Marketing Analyst?

AspectMarketing Systems ManagerMarketing Analyst
Required CredentialsBachelor's in Marketing, Business, or IT; certifications in marketing automation toolsBachelor's in Marketing, Business, or Data Analytics; certifications in analytics tools
Work EnvironmentOversees marketing technology platforms, collaborates with IT and marketing teamsAnalyzes marketing data, reports on campaign performance, supports strategic decisions
Employer & Industry UsageUsed in companies with complex marketing tech stacks across industriesCommon in data-driven marketing roles across various sectors

The Marketing Systems Manager focuses on managing marketing technology platforms and systems, ensuring integration and efficiency. In contrast, the Marketing Analyst primarily analyzes marketing data to evaluate campaign performance and inform strategies. Both roles require marketing knowledge, but the Systems Manager emphasizes technical system management, while the Analyst emphasizes data analysis and reporting.

How does a Marketing Systems Manager typically collaborate with cross-functional teams to optimize marketing technology solutions?

A Marketing Systems Manager regularly works with stakeholders from marketing, IT, sales, and analytics teams to ensure that marketing technology platforms align with broader business goals. Collaboration often involves gathering requirements, integrating new tools, troubleshooting system issues, and training users on platform updates. Open communication and project management skills are key, as the manager must balance technical needs with marketing objectives and ensure smooth data flows between systems. This role fosters teamwork by serving as a bridge between technical and non-technical departments, enabling more effective and data-driven marketing campaigns.

What is a Marketing Systems Manager?

A Marketing Systems Manager is a professional responsible for overseeing and optimizing the technology platforms and tools used in a company's marketing operations. They ensure that marketing automation, customer relationship management (CRM), email platforms, and analytics tools work seamlessly and effectively together. Their role often involves collaborating with marketing, IT, and sales teams to streamline processes, maintain data integrity, and improve campaign performance. They also evaluate new marketing technologies and implement best practices to support the organization's strategic goals.
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Marketing Systems Manager jobs near you
Infographic showing various Marketing Systems Manager job openings in the United States as of July 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $109,580 per year, or $52.7 per hour.
Marketing Operations & Systems Manager

Marketing Operations & Systems Manager

Jackson National Life Insurance Company

Nashville, TN • On-site

Full-time

Posted 25 days ago

Job description

If you are an internal associate, please login to Workday and apply through Jobs Hub.
Job Purpose
The Marketing Operations & Systems Manager is responsible for managing key Marketing operations to drive marketing effectiveness and efficiency while mitigating risk. This individual oversees marketing technology platforms, systems administration governance, and workflow optimization. Key responsibilities include process excellence, project management, automation, workflow, agency relations, risk management, platform management, and Marketing fulfillment.
Essential Responsibilities
  • Implements, manages, administers, and evolves key marketing technology platforms, including marketing resource management, user license management, workflow design, and maintenance (e.g., Aprimo, Seismic, 4U Connect).
  • Manages the development and delivery of system training materials, classes, and communications.
  • Develops, maintains, and implements department standard operating procedures (SOPs) across marketing systems and workflows.
  • Ensures platform performance, reliability, and alignment with business and compliance requirements.
  • Leads cross-functional projects related to marketing systems, workflows, and operational improvements.
  • Supports disaster recovery planning and execution for marketing systems and processes.
  • Promotes user adoption, best practices, and effective utilization of marketing systems.
  • Partners with internal and external stakeholders to manage system enhancements, integrations, and platform evolution.
  • Develops, coordinates, and implements projects, such as review/audit of procedures, investigation of issues, implementation of procedures for new processes, etc.
  • Coordinates and manages initiatives such as process audits, issue resolution, system enhancements, and implementation of new capabilities.
  • Manages records coordination and ensures alignment with regulatory and compliance requirements.
  • Serves as a key liaison between Marketing, Technology, Compliance, and other business functions.

Other Duties
  • Performs other duties and/or projects as assigned.

Knowledge, Skills and Abilities
  • Strong understanding of the regulated environment of the financial services industry.
  • Ability to see the "big picture" and how all departments within the company are connected and work together.
  • Ability to lead complex projects while collaborating with cross-functional teams.
  • Ability to deliver results in a fast-paced, deadline-oriented environment.
  • Excellent written and verbal communication skills; active listener; ability to communicate at all levels across the company.
  • Strong presentation skills in both large and small group settings; ability to speak/write clearly and succinctly in a variety of communication settings and styles to a variety of audiences.
  • Independent worker with drive and ability to thrive under change and uncertainty.
  • Ability to prioritize and manage multiple responsibilities simultaneously while leading cross functional teams and meeting stringent deadlines.
  • Strong organization and attention-to-detail skills (strong tactical execution).
  • Ability to be flexible and professional while effectively managing multiple projects/tasks with tight timelines.

Qualifications
  • Bachelor's Degree required.
  • 5+ years of Marketing, Communications, Operations, or System Administration experience required.
  • Demonstrated experience in process improvement, project management, and/or marketing systems administration required.

Jackson is proud to be an equal opportunity workplace. The Company subscribes to and endorses federal and state laws and regulations relating to equal employment opportunity for all persons without regard to race, color, religion, gender, age, national origin, legally-recognized disability, marital status, legally-protected medical condition, citizenship, ancestry, height, weight, sexual orientation, veteran status, or any other factor not related to the needs of the job. The Company is committed to a policy of equal opportunity. Company facilities and campuses are tobacco-free environments.

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