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Marketing Systems Manager Jobs (NOW HIRING)

Axis Communications

NY · On-site

$155.25 - $207/hr

Director of Sales and Marketing Systems, Lund## *We are looking for a Director of Sales and ... Managers at Axis are one of the team, with a strong focus on coaching colleagues and helping people ...

GoodLeap

Sr. Manager, Marketing Systems & Automation

$125K - $135K/yr

The Sr. Manager, Marketing Systems & Automation develops and executes omnichannel campaigns across all owned platforms, owns campaign design, coaches partner teams on best practices, and maintains ...

GoodLeap, LLC

$125 - $135/hr

The Sr. Manager, Marketing Systems & Automation develops and executes omnichannel campaigns across all owned platforms, owns campaign design, coaches partner teams on best practices, and maintains ...

New

Totalwine

$122K - $160K/yr

Experience with marketing technology platforms, CRM solutions, loyalty systems, customer data platforms (CDPs), or personalization technologies is highly desirable. Salesforce is desirable We offer

VisionPoint Marketing

Agency Systems Manager

Raleigh, NC · On-site

$90 - $130/hr

About VisionPoint Marketing VisionPoint Marketing is on a mission to become higher education's most ... The Opportunity The Agency Systems Manager is responsible for maintaining, configuring, and ...

GoodLeap

Sr. Manager, Marketing Systems & Automation

$125K - $135K/yr

The Sr. Manager, Marketing Systems & Automation develops and executes omnichannel campaigns across all owned platforms, owns campaign design, coaches partner teams on best practices, and maintains ...

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How much do marketing systems manager jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for marketing systems manager in the United States is $52.68, according to ZipRecruiter salary data. Most workers in this role earn between $47.84 and $57.69 per hour, depending on experience, location, and employer.

What is a marketing systems manager?

A Marketing Systems Manager is a professional responsible for overseeing and optimizing the technology platforms and tools used in a company's marketing operations. They ensure that marketing automation, customer relationship management (CRM), email platforms, and analytics tools work seamlessly and effectively together. Their role often involves collaborating with marketing, IT, and sales teams to streamline processes, maintain data integrity, and improve campaign performance. They also evaluate new marketing technologies and implement best practices to support the organization's strategic goals.

How does a marketing systems manager typically collaborate with cross-functional teams to optimize marketing technology solutions?

A Marketing Systems Manager regularly works with stakeholders from marketing, IT, sales, and analytics teams to ensure that marketing technology platforms align with broader business goals. Collaboration often involves gathering requirements, integrating new tools, troubleshooting system issues, and training users on platform updates. Open communication and project management skills are key, as the manager must balance technical needs with marketing objectives and ensure smooth data flows between systems. This role fosters teamwork by serving as a bridge between technical and non-technical departments, enabling more effective and data-driven marketing campaigns.

What are the key skills and qualifications needed to thrive as a marketing systems manager, and why are they important?

To thrive as a Marketing Systems Manager, you need expertise in marketing automation, data analysis, project management, and typically a bachelor's degree in marketing, business, or a related field. Familiarity with platforms like Salesforce, HubSpot, Marketo, and certification in marketing automation tools are highly valued. Strong problem-solving skills, attention to detail, and effective communication enable collaboration across marketing and technical teams. These capabilities ensure seamless integration, optimization, and measurement of marketing systems, driving campaign efficiency and organizational growth.

What is the difference between Marketing Systems Manager vs Marketing Analyst?

AspectMarketing Systems ManagerMarketing Analyst
Required CredentialsBachelor's in Marketing, Business, or IT; certifications in marketing automation toolsBachelor's in Marketing, Business, or Data Analytics; certifications in analytics tools
Work EnvironmentOversees marketing technology platforms, collaborates with IT and marketing teamsAnalyzes marketing data, reports on campaign performance, supports strategic decisions
Employer & Industry UsageUsed in companies with complex marketing tech stacks across industriesCommon in data-driven marketing roles across various sectors

The Marketing Systems Manager focuses on managing marketing technology platforms and systems, ensuring integration and efficiency. In contrast, the Marketing Analyst primarily analyzes marketing data to evaluate campaign performance and inform strategies. Both roles require marketing knowledge, but the Systems Manager emphasizes technical system management, while the Analyst emphasizes data analysis and reporting.

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    Marketing Systems Manager jobs near you
    Infographic showing various Marketing Systems Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 9% Part Time, 4% Contract, and 1% Nights. Highlights an 90% Physical, 2% Hybrid, and 8% Remote job distribution, with an average salary of $109,580 per year, or $52.7 per hour.

    GTM Systems Manager

    Harbinger Motors Inc.

    Garden Grove, CA • On-site

    Full-time

    Re-posted 19 days ago

    Job description

    Position Overview

    Harbinger Motors is scaling. As we move away from third-party agency support, we are bringing our CRM Operations in-house. We are looking for a skilled GTM Systems Manager who thrives in a high-velocity startup environment.  You will be the architect of our "Source of Truth." You won't just manage a database; you will build intelligent systems that track every marketing attribution, lead interactions, operational workflows, and revenue visibility. 

    Core Responsibilities

    1. Workflow Optimization & Operational Excellence

    • Workflow Mapping & System Alignment: Map and evaluate current Marketing and Sales workflows, proactively identifying opportunities to streamline operations and enhance system connectivity.

    • Data Governance & System Integrity: Maintain high standards of data health and backend alignment across HubSpot Marketing and Sales Hubs to serve as our team's reliable "Source of Truth."

    • Stack Enhancement & Modernization: Oversee CRM integrations while continuously discovering, learning, and implementing emerging GTM technologies (including AI platforms) to boost team productivity.

    2. Strategic Attribution & Funnel Visibility

    • Attribution Mastery: Refine multi-touch attribution models to provide leadership with clear, actionable insights into campaign performance and marketing impact.

    • Lifecycle Continuity: Enhance and maintain smooth tracking logic for MQLs, SQLs, and deal stages, ensuring frictionless handoffs between Marketing and Sales.

    • Executive Dashboards: Create accurate dashboards that provide real-time visibility into pipeline health, deal velocity, and key growth metrics.

    3. Sales & Marketing Enablement

    • Pipeline Health & Transparency: Routinely review pipeline stages to maintain deal hygiene and provide leadership with clear, reliable visibility into pipeline progression.

    • CPQ & Quote Tool Management: Maintain our HubSpot Product Library and Quote tools, enabling sales team members to quickly generate precise, professional contracts.

    • Team Training & Adoption: Serve as a trusted advisor, conducting engaging training sessions that elevate HubSpot adoption and technical proficiency across teams.

    Key Attributes & Professional Mindset 

    • Detail-Oriented: Ensures absolute precision across data health and platform architecture.

    • Proactive Learner: Drives continuous platform improvements and stays eager to expand technical skills.

    • Team Player: Collaborates seamlessly across departments with excellent communication skills.

    • Enablement-Minded: Dedicated to supporting team growth and driving platform adoption.

    Qualifications

    Mandatory Requirements (Must-Haves)

    • Education: Bachelor's degree in Information Systems, Business Administration, Marketing, Data Analytics, Computer Science, or a related discipline required. 

    • HubSpot Enterprise Certification: Required. Active HubSpot Enterprise Certification with deep hands-on expertise in administering Marketing and Sales Hubs.

    • Operations & Systems Experience: 4+ years in Marketing Ops, Sales Ops, or GTM Systems, with a proven ability to map workflows and elevate established CRM environments.

    • Attribution Expertise: Strong expertise in building and refining multi-touch attribution tracking models.

    • Pipeline & Lifecycle Mastery: Thorough understanding of MQL-to-SQL progression, deal stage dynamics, and sales funnel mechanics.

    • Dashboard Design: Demonstrated skill in crafting intuitive, reliable executive dashboards that bring clarity to complex operational data.

    Nice-to-Have (Plus to Have)

    • AI & Enrichment Innovation: Experience with tools like Clay, Claude AI, OpenAI, or LLMs for automated workflow enhancements.

      • Note: While prior hands-on experience is a bonus, an eagerness and commitment to learn and leverage these AI tools within our stack is required.

    • Multi-CRM Familiarity: Knowledge of Salesforce environments, integrations, or cross-platform workflows.

    Apply