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Marketing Information Manager Jobs (NOW HIRING)

Duracell

IT Marketing & Application Manager

Beverly, NJ · Hybrid

The Marketing IT & AI Application Manager is responsible for the Marketing application portfolio at Duracell - the core MarTech stack (DAM - Aprimo, PIM - Salsify, Duracell and Procell websites, and ...

Rippling

Head of Marketing, IT

San Francisco, CA · On-site

$220K - $310K/yr

For the first time ever, you can manage and automate every part of the employee lifecycle in a ... marketing function for the IT business: growth, product marketing, field marketing, content ...

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Marketing Information Manager information

What are the key skills and qualifications needed to thrive as a Marketing Information Manager, and why are they important?

To thrive as a Marketing Information Manager, you need a solid background in marketing analytics, data interpretation, and business intelligence, often supported by a degree in marketing, business, or a related field. Familiarity with tools such as CRM systems (e.g., Salesforce), analytics platforms (e.g., Google Analytics), and data visualization software (e.g., Tableau) is typically required. Strong organizational skills, attention to detail, and the ability to communicate complex data insights clearly are essential soft skills for this role. These capabilities ensure data-driven marketing strategies, effective decision-making, and clear alignment with organizational goals.

What is the highest paid job in marketing?

The highest paid roles in marketing often include Chief Marketing Officer (CMO) and Vice President of Marketing, with salaries reaching into the high six or seven figures for experienced professionals in large organizations. These positions typically require extensive leadership skills, strategic planning, and industry experience, often supported by advanced degrees or certifications.

What is the highest salary for a marketing manager?

The highest salaries for marketing managers can exceed $150,000 annually, especially in large corporations or senior roles with extensive experience, strategic responsibilities, and advanced skills in digital marketing and data analysis. Compensation varies based on industry, location, and level of seniority.

How does a Marketing Information Manager typically collaborate with other departments within an organization?

A Marketing Information Manager works closely with various departments such as sales, product development, and IT to ensure that marketing data is accurately collected, analyzed, and shared. They often facilitate meetings to align marketing strategies with business objectives and collaborate on campaigns by providing actionable insights. Regular interaction with cross-functional teams is essential for identifying information needs and ensuring the smooth integration of marketing intelligence into decision-making processes.

What is the typical salary for a marketing manager?

The average salary for a marketing manager varies by location and experience but generally ranges from $65,000 to $135,000 annually. Factors such as industry, company size, and certifications like the Certified Marketing Management Professional can influence compensation.

What salary does a marketing manager make?

The average salary for a marketing manager varies by experience, industry, and location but typically ranges from $65,000 to $135,000 annually. Factors such as certifications, skills in digital marketing tools, and company size can influence compensation.

What is the difference between Marketing Information Manager vs Marketing Analyst?

AspectMarketing Information ManagerMarketing Analyst
Primary FocusOversees marketing data collection, management, and strategic useAnalyzes marketing data to identify trends and insights
ResponsibilitiesData strategy, reporting, and supporting marketing decisionsData analysis, reporting, and campaign performance evaluation
Required SkillsData management, strategic thinking, communicationStatistical analysis, data visualization, marketing knowledge
Work EnvironmentCollaborates with marketing teams, data teams, and managementWorks closely with marketing teams, often in analytics or research departments

While both roles involve working with marketing data, the Marketing Information Manager focuses on managing and strategizing data use at a higher level, whereas the Marketing Analyst concentrates on analyzing data to generate insights. Both roles require strong analytical skills, but the manager role emphasizes data strategy and oversight.

What does a Marketing Information Manager do?

A Marketing Information Manager is responsible for collecting, analyzing, and managing data related to marketing activities. They ensure that accurate and timely marketing information is available to support decision-making and strategy development. This role often involves overseeing marketing research, maintaining databases, and generating reports to identify market trends and customer preferences. Ultimately, they help organizations optimize their marketing efforts and achieve their business objectives.
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Marketing Information Manager jobs near you
Marketing Information & Operations Coordinator

Marketing Information & Operations Coordinator

Trilon Group

Orlando, FL • On-site

$55K - $60K/yr

Full-time

Medical, Dental, Life, Retirement

Posted 10 days ago

Job description

Marketing Information & Operations Coordinator
Department: Marketing
Employment Type: Full Time
Location: Orlando, FL
Compensation: $55,000 - $60,000 / year
Description
At DRMP, you'll play a key role in helping our teams win work. You'll own the quality and organization of the marketing and pursuit information that powers proposals, qualifications packages, and business development efforts across the firm.
This is a strong fit for someone who is highly organized, detail-oriented, and motivated by keeping information accurate, current, and easy to use. You'll work across marketing, business development, and technical teams to maintain core data, support pursuit submissions, and help ensure DRMP presents its experience and qualifications clearly and consistently.
Why DRMP This role offers the chance to become a key partner to the teams driving growth across the firm. You'll help shape how DRMP captures its experience, tells its story, and positions itself to win new work.
Your Primary Responsibilities will include
Marketing information and CRM management
  • Maintain and organize core marketing and pursuit content, including project descriptions, resumes, brochures, qualifications, and other collateral.
  • Keep firmwide marketing data accurate, consistent, and up to date across systems and files.
  • Update, audit, and manage CRM records to support business development, reporting, and strategic decision-making.
  • Partner with subject matter experts and internal stakeholders to verify project, client, and qualifications information.
  • Generate reports and help improve how marketing and pursuit information is tracked, maintained, and shared.
  • Identify opportunities to strengthen data quality, simplify workflows, and improve information management processes.

Prequalification's and vendor registrations
  • Coordinate client prequalification's and vendor registrations for public- and private-sector clients.
  • Manage new and existing submission requirements, ensuring deadlines are met and materials are complete and accurate.
  • Maintain supporting documentation and track renewals to support ongoing compliance.
  • Work with technical staff, business partners, and client contacts to gather required information and resolve open items.

Pursuit support
  • Support proposals, statements of qualifications, RFQs, and RFPs by ensuring resumes, project information, and supporting materials are current and accurate.
  • Contribute to team discussions around process improvement, pursuit readiness, and overall team effectiveness.
  • Provide additional support to the Marketing Pursuits Team as needed.

What success looks like
  • You consistently meet deadlines and manage multiple priorities well.
  • You take ownership of your work and follow through.
  • You communicate clearly and professionally with colleagues at all levels.
  • You proactively follow up, solve problems, and keep projects moving.
  • You improve the quality, consistency, and usability of the team's information over time.

What you'll need
What you'll bring
  • Bachelor's degree in a related field, or equivalent experience.
  • 1-3 years of experience with CRM/data management, business development support, or a similar role.
  • Strong writing, proofreading, editing, and organizational skills.
  • Excellent attention to detail and a high standard for accuracy.
  • Ability to manage multiple deadlines in a fast-paced environment.
  • A proactive, accountable, team-oriented work style.
  • Proficiency in Microsoft Word, Excel, and PowerPoint.

Nice to have
  • Experience with Adobe InDesign.
  • Experience with Deltek Vantagepoint or another CRM platform.
  • Experience supporting proposals, qualifications, or pursuit materials in the AEC, engineering, or professional services space.

DRMP Offers
  • Excellent compensation package
  • Outstanding holiday and paid-time-off programs
  • 401(k) Plan and Match
  • Career Path Development Program (Management & Technical Career Tracks)
  • Mentorship Program
  • Tuition Reimbursement
  • Parental Leave
  • Competitive health and dental insurance premiums
  • Variety of voluntary benefit options
  • Short-Term Disability/Long-Term Disability
  • Company-furnished life insurance
  • Employee Assistant Program (EAP)
  • Flexible Spending Account
  • and More

DRMP is a Drug and Alcohol Free workplace, an Equal Employment Opportunity employer and E-Verify employer.
Pay Transparency
The base salary range for this role is indicated in the posting. This range reflects the company's good faith estimate of the compensation for this position at the time of posting. Final compensation will be determined based on factors such as experience, skills, qualifications, internal equity, and geographic location.

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