The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
Quick apply
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
Marketing Information Systems Manager - #2991
Taylor, MI · On-site
$110 - $140/hr
Position Description The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the ...
Marketing Information Systems Manager - #2991
Taylor, MI · On-site
$110 - $140/hr
Position Description The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
Quick apply
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
Quick apply
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
Quick apply
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
Quick apply
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
Quick apply
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
Quick apply
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development ...
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San Francisco, CA · On-site
$220K - $310K/yr
For the first time ever, you can manage and automate every part of the employee lifecycle in a ... marketing function for the IT business: growth, product marketing, field marketing, content ...
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Sports Information Manager
Spokane, WA · On-site
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Sports Information Manager Job no: 20265784 Work type: Exempt Location: Spokane Categories: Exempt ... Knowledge of fundraising, promoting and marketing athletic activities/events. * Excellent ...
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Richmond, VA · On-site
$73K - $115K/yr
The Public Information Manager assists in the development, coordination, and dissemination of ... Bachelor's degree in public relations, communications, journalism, marketing, or directly related ...
Public Information Manager
Richmond, VA · On-site
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The Public Information Manager assists in the development, coordination, and dissemination of ... Bachelor's degree in public relations, communications, journalism, marketing, or directly related ...
Marketing Information Manager information
What does a marketing information manager do?
A Marketing Information Manager is responsible for collecting, analyzing, and managing data related to marketing activities. They ensure that accurate and timely marketing information is available to support decision-making and strategy development. This role often involves overseeing marketing research, maintaining databases, and generating reports to identify market trends and customer preferences. Ultimately, they help organizations optimize their marketing efforts and achieve their business objectives.
What are the key skills and qualifications needed to thrive as a marketing information manager, and why are they important?
To thrive as a Marketing Information Manager, you need a solid background in marketing analytics, data interpretation, and business intelligence, often supported by a degree in marketing, business, or a related field. Familiarity with tools such as CRM systems (e.g., Salesforce), analytics platforms (e.g., Google Analytics), and data visualization software (e.g., Tableau) is typically required. Strong organizational skills, attention to detail, and the ability to communicate complex data insights clearly are essential soft skills for this role. These capabilities ensure data-driven marketing strategies, effective decision-making, and clear alignment with organizational goals.
How does a marketing information manager typically collaborate with other departments within an organization?
A Marketing Information Manager works closely with various departments such as sales, product development, and IT to ensure that marketing data is accurately collected, analyzed, and shared. They often facilitate meetings to align marketing strategies with business objectives and collaborate on campaigns by providing actionable insights. Regular interaction with cross-functional teams is essential for identifying information needs and ensuring the smooth integration of marketing intelligence into decision-making processes.
What is the difference between Marketing Information Manager vs Marketing Analyst?
| Aspect | Marketing Information Manager | Marketing Analyst |
|---|---|---|
| Primary Focus | Oversees marketing data collection, management, and strategic use | Analyzes marketing data to identify trends and insights |
| Responsibilities | Data strategy, reporting, and supporting marketing decisions | Data analysis, reporting, and campaign performance evaluation |
| Required Skills | Data management, strategic thinking, communication | Statistical analysis, data visualization, marketing knowledge |
| Work Environment | Collaborates with marketing teams, data teams, and management | Works closely with marketing teams, often in analytics or research departments |
While both roles involve working with marketing data, the Marketing Information Manager focuses on managing and strategizing data use at a higher level, whereas the Marketing Analyst concentrates on analyzing data to generate insights. Both roles require strong analytical skills, but the manager role emphasizes data strategy and oversight.
Is a marketing information manager a high paying job?
A marketing information manager typically earns a competitive salary that varies by industry, experience, and location. The role often requires skills in data analysis, market research, and familiarity with tools like CRM and analytics software, which can influence compensation levels.
What is marketing information management in simple terms?
Marketing Information Management (MIM) is the process used by marketing professionals, including a Marketing Information Manager, to collect, analyze, and organize data about customers, competitors, and market trends. This helps businesses make informed decisions about product development, advertising, and sales strategies, often using tools like customer databases and analytics software.
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Marketing Information Systems Manager - #2991
Orlando, FL • Hybrid
Wade Trim •
Civil Engineering Construction • 201 - 500 employees201 - 500 employees
9.2
Based on 10 frontline employees who took The Breakroom Quiz
35th of 450 rated engineering
Great coworkers
People enjoy working here
Good employer
Paid breaks
Respectful managers
Full-time
Medical, Dental, Vision, Life, Retirement
Posted 4 days ago
Job description
What We Offer:
Our excellent salary and benefits package includes medical, dental, vision, life insurance, short and long-term disability coverage, education reimbursement, 401(k), performance bonuses, and an employee stock program. Employee Resource Groups and Programs offered include the Young Professionals Group, Women at Wade Trim, TIE, Professional Development, Leadership Development, Rotation Program, Mentor Program, Sustainability Program, and Wellness Program.
Position Description:
The Marketing Information Systems Manager plays a key role in enabling access to a range of information for the Marketing Group to do their daily work. This position leads the continued development and maintenance of marketing information systems to support business development decision-making, proposal development, and other activities. These systems include a CRM, a proposal database, and a digital asset management system.
Success in this role requires a strong understanding of A/E/C business development practices, as well as the ability to manage information to streamline processes and provide metrics and insights to support decision making. The ideal candidate enjoys using data to inform decision making, looks for ways to streamline work and maintenance processes, places a high value on data integrity, and communicates clearly with system users.
Typical responsibilities include: - Keep abreast of how firms in our industry maintain and use CRMs, proposal databases, and digital asset management systems to improve efficiency and quality. Monitor advances in how workflows and AI are being used to improve automation.
- Work with Chief Business Development Officer, Director of Marketing, Proposal Group Manager, Client Service Directors, and Market Segment Leads to identify needed improvements to information systems that support decision-making needs. Work with the Unanet Administrator and IT to develop and implement improvements.
- Manage maintenance of Unanet project and personnel modules used in proposal development including annual resume updates.
- Oversee development of documentation and best practices to maintain integrity of data.
- Oversee maintenance of opportunity pipeline in CRM database to support business development uses and sales forecasting.
- Oversee maintenance of workflows and data entry in all areas of Unanet to streamline data entry and automate processes where possible.
- Lead development of standardized reports for use in proposal development and business analytics.
- Champion user adoption in Unanet and OpenAsset to support informed decision making and enhanced proposal quality throughout the company. Oversee licensing and advocate to add user groups for new applications where needed. Provide user support and training where needed.
- Maintain a safe working environment.
- Bachelor of Arts degree in Marketing or related field
- 10 years of experience in a comparable or proposal leadership position within a technically oriented, professional firm
- Demonstrated ability to manage large amounts of marketing data, use workflows to automate tasks, and conduct user training
- Experience supervising data management staff
- Experience with Unanet CRM, OpenAsset, or similar databases for the A/E/C Industry
- Experience using data management/analytics and BI tools
- Familiarity with Adobe Creative Cloud Suite and Microsoft Office Suite
- Experience using AI models to search and summarize data, and to shape content
About Wade Trim:
Wade Trim is committed to maximizing the value of infrastructure investments. We’ve been solving complex engineering challenges for a century. We customize our work approach to fit each project using a collaborative, friendly style to deliver solutions our clients can stand behind.
Our supportive culture recognizes and strives to fulfill collective client, company, and individual needs. Mentoring and building skills of Wade Trim staff is a priority. Frequent interaction among staff is encouraged, company leadership is easily accessible, and opportunities are provided for staff to help shape the firm’s future through strategic planning. Work/life balance is supported through a flexible, hybrid work schedule that brings team members together in the office at least three days a week and connects them virtually when working from home.
To solve our clients’ toughest challenges, we’ve devoted ourselves to delivering innovative solutions. Our Office of Applied Technology (OAT) is dedicated to seeking new technologies or ways to apply existing technologies to enhance value to our clients and positively impact communities. All staff are encouraged to share ideas and suggestions for innovative technologies or processes to adopt. This open-minded approach enables us to advance technology, foster innovation, and stay ahead of our clients’ needs.
Wade Trim’s success is shared by the employees that make it happen. Since our beginning, our firm has been 100% employee owned. This cultivates an ownership mindset that benefits our work approach, collaborative culture, and ability to deliver client solutions. We believe employee ownership drives the sustainability and growth of our firm and provides all our employees with opportunities for financial success.
If you are looking for a challenging and rewarding career in a friendly environment, please submit your resume by visiting the Careers section of our website at http://www.wadetrim.com/careers.
Wade Trim is an Affirmative Action/Equal Opportunity Employer.
About Wade Trim
Sourced by ZipRecruiter
Industry
Civil engineering construction
Company size
201 - 500 Employees
Headquarters location
Detroit, MI, US
Year founded
1926
Website
What Wade Trim employees say
Pay
Benefits
Hours and flexibility
Workplace
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