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Marketing Research Director Jobs (NOW HIRING)

Sensis Inc.

Research Director

Los Angeles, CA · On-site

An integrated cross-cultural marketing agency. We reflect and embrace the cultural diversity of ... As a Research Director, you will bring your leadership, research expertise, and analytic thinking ...

System1 Group PLC

Research Director

Manhattan, NY · On-site

$95 - $120/hr

We help brands measure and understand whether their marketing works. Predictive technology is ... The roleis inour Research and Guidance team reporting into the Head of Research & Guidancein theUS.

JLL

Senior Director, Research - Southeast

Atlanta, GA · On-site

Our Director will integrate and work seamlessly with the marketing team as well as with business leaders, subject matter experts, and research colleagues to leverage that knowledge proactively for ...

State of South Carolina

Research Manager

Columbia, SC · On-site

$75K - $85K/yr

... or marketing research. Additional Requirements: 1) Ability to plan and manage projects and meet deadlines. Ability to plan, assign, direct and review the work of others. Ability to understand and ...

The Harris Poll

$100K - $160K/yr

Overview The Harris Poll is seeking expressions of interest for Research Directors to lead large ... Annual community service day Closing The Harris Poll is a strategic marketing consultancy that ...

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How much do marketing research director jobs pay per year?

As of Aug 30, 2026, the average yearly pay for marketing research director in the United States is $119,966.00, according to ZipRecruiter salary data. Most workers in this role earn between $107,000.00 and $141,000.00 per year, depending on experience, location, and employer.

What is a marketing research director?

Marketing Research Directors are senior professionals who oversee the planning, execution, and analysis of market research projects within an organization. They lead teams to gather and interpret data about consumer preferences, market trends, and competitive landscapes to inform business strategies. Their role often involves collaborating with other departments, presenting research findings to executives, and ensuring that research aligns with organizational goals. Marketing Research Directors also manage budgets, select research methodologies, and maintain relationships with external research partners.

What are the key skills and qualifications needed to thrive as a marketing research director?

A Marketing Research Director needs expertise in market analysis, data interpretation, and strategic planning, typically supported by a degree in marketing, business, or a related field. Proficiency with data analytics tools such as SPSS, Tableau, or Qualtrics, and experience managing large research projects, are often required. Strong leadership, communication, and critical thinking skills help to guide teams and convey insights effectively to stakeholders. These abilities are crucial for delivering actionable market insights that drive business growth and inform strategic decisions.

What are some common challenges faced by a marketing research director when managing multiple research projects simultaneously?

A Marketing Research Director often manages several projects at once, which can present challenges such as balancing competing deadlines, ensuring consistent data quality across studies, and aligning research outcomes with business objectives. Effective prioritization and delegation are essential, as is clear communication with both internal stakeholders and external vendors. Staying adaptable and maintaining an organized workflow help directors deliver actionable insights while meeting the fast-paced demands of the marketing environment.

What is the difference between Marketing Research Director vs Market Analyst?

AspectMarketing Research DirectorMarket Analyst
Required CredentialsBachelor's or Master's in Marketing, Business, or related field; often with experience in research methodsBachelor's or Master's in Marketing, Economics, or Business; strong analytical skills
Work EnvironmentLeads research teams, collaborates with marketing and executive teams, oversees large projectsConducts data analysis, prepares reports, supports marketing strategies
Employer & Industry UsageUsed in large corporations, marketing agencies, and research firmsCommon in retail, finance, consulting, and market research companies

The Marketing Research Director focuses on leading research initiatives, managing teams, and strategic planning, while the Market Analyst primarily conducts data analysis and supports marketing decisions. Both roles require strong analytical skills and relevant credentials, but the director role involves more leadership and project oversight.

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Marketing Research Director jobs near you
Infographic showing various Marketing Research Director job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 78% Physical, 4% Hybrid, and 18% Remote job distribution, with an average salary of $119,966 per year, or $57.7 per hour.

Research Director

Los Angeles, CA • On-site

Sensis Inc.
Marketing • 51 - 200 employees
Learn more about Sensis Inc.external

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 27 days ago

Job description

SENSIS
Who we are:
An integrated cross-cultural marketing agency. We reflect and embrace the cultural diversity of America to develop meaningful marketing programs that drive measurable conversions.
We opened our doors in 1998 (as Focus Multimedia). We got our start building websites and have expanded into a full-service advertising agency, helping our clients take advantage of the fundamental changes taking place in the marketing world - the emergence of digital technologies, expanded multiculturalism, and the transformative impact of social media.
What we are looking for:
This is an opportunity for an entrepreneurial market research expert to help build and grow a unique research practice within a cross-cultural advertising agency.
We are seeking an experienced quant and/or qual researcher who wants to step into the limelight and make a real difference in our advertising business -creative or media agency experience a bonus.
As a Research Director, you will bring your leadership, research expertise, and analytic thinking to successfully manage multiple projects, grow and develop your project team, provide business insights through analyzing data, and build client relationships. You will lead and develop your project team as they manage and execute research projects, as well as be the lead analyst on your own studies. You will also provide guidance to team members on various research methodologies and project management techniques. Applying your research expertise and strong organizational skills, you will assist in developing proposals to design, and subsequently lead, complex studies that produce high-quality client deliverables and support our unique ability to use market research to have business impact, while achieving strong financial results. Applying your business expertise and strong analytic thinking, you will discern meaningful patterns and connections from complex data, help extract meaningful insights and recommendations, and communicate the findings to clients in a clear and concise fashion. Your ability and initiative to solve problems, mentor teams, analyze data, manage budgets, and support proposal development will be met with growth opportunities.
What you'll be doing:
  • Guide a team as they execute research project process from study design through analysis and reporting, producing thorough, high-quality deliverables while achieving excellent financial results.
  • Effectively perform the Lead Analyst role on a variety of projects.
  • Direct multiple projects for you and your team simultaneously, while ensuring they remain efficient, on schedule and within budget
  • Apply solid business understanding to deliver actionable, impactful findings to clients.
  • Demonstrate a strong sense of teamwork while providing growth and development opportunities for team members, including building morale and supporting company initiatives and efforts.
  • Provide mentoring and coaching to create an inspiring environment; maintain a positive attitude in challenging situations.
  • Be available to serve as a team resource for decision making and guidance.
  • Proactively lead problem solving efforts; provide suggestions and take action on areas needing improvement.
  • Develop client rapport and manage expectations through communications that develop trust and build strong relationships.
  • Collaborate with Business Developers by assisting in the proposal and bid process.
  • Effectively manage people managers in direct reporting relationships.
  • Directly supervise a team of 2 (and growing) research team members

What you'll bring along:
  • B.A. in related field such as Business, Economics, or Social Sciences. M.A. or MBA preferred.
  • At least 5 years of prior experience in market research.
  • Able to lead project managers, multiple projects and teams simultaneously to deliver quality deliverables with strong financial performance.
  • Demonstrate strong leadership skills of direct reports, project team and broader project members.
  • Excellent verbal and written communication skills.
  • Proficient analyst and report writer.
  • Capable of managing workload priorities for self and team.
  • Strategic thinker with strong business acumen.
  • Proficient in building and maintaining client relationships.
  • Preferred expertise in one or more business verticals or study methodologies.
  • Experience in advertising and marketing preferred

About Sensis:
Sensis is a cross-cultural marketing agency driving behavior change. Moving beyond cultural boxes, we create useful, digitally relevant content to drive consumer action. Ads don't work. Content does. Because people experience content. To change behavior, you need to engage people first-through useful, digitally relevant means. These are the tools we use to build engagement, spark motivation and drive action among the cultures our clients look to influence. Along with our integrated advertising services, Sensis offerings include specialty practices Sensis Health, Sensis Challenges and Sensis CMO. In addition to a competitive compensation package, we offer a generous amount of paid time off (PTO), paid holidays, health/dental/vision insurance, a 401(k) plan, along with other benefits.
Please submit resume, cover letter, portfolio if required and answer all questions in our online interface for consideration.
What we offer:
Medical, Dental, Vision, 401K, Generous PTO - Potential growth opportunities
Where:
Any of our 5 offices - Los Angeles, Orange County, Atlanta, Austin, or Washington, DC
Compensation:
For California residents only - the salary range for this role is $80,000-$120 ,000.
The offered salary or salary range is based on several factors, including, but not limited to, overall experience, relevant experience, education level, certifications, applicable skills and expertise, and location of the position.

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