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Manager Marketing Research Jobs (NOW HIRING)

Micron

Intern - Marketing Research

Meridian, ID · On-site

The Marketing Research Intern will support audience, brand, messaging, and market research ... Proven project management and organizational skills with strong attention to detail and the ability ...

Metaprise

Marketing Research Intern

New York, NY · On-site

$18 - $25/hr

Ability to manage research projects and deliver on deadlines * Pursuing a degree in marketing, communications, journalism, business, or a related field Experience with Notion, Canva, Figma, HubSpot ...

Metaprise

Marketing Research Intern

New York, NY

$18 - $25/hr

Ability to manage research projects and deliver on deadlines * Pursuing a degree in marketing, communications, journalism, business, or a related field Experience with Notion, Canva, Figma, HubSpot ...

ASK Consulting

Lead Marketing Research Manager

El Segundo, CA · On-site

$60K - $76K/yr

Experience in retail research Customer Research & Insights Program Manager - Retail Elevation Level 2 - Manager Position Job Title - Manager Retail Marketing - Research Program Management The Manager ...

New

State of South Carolina

Research Manager

Columbia, SC · On-site

$75K - $85K/yr

... operate and manage South Carolina's state parks, market the state as a preferred vacation ... Executes agency's marketing research program related to marketing South Carolina as a tourism ...

Tnpa

Manage multiple high-priority research initiatives that support brand, fundraising, marketing, communications, and audience growth strategies. * Develop and oversee strategic research programs ...

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How much do manager marketing research jobs pay per year?

As of Sep 13, 2026, the average yearly pay for manager marketing research in the United States is $113,783.00, according to ZipRecruiter salary data. Most workers in this role earn between $89,500.00 and $139,500.00 per year, depending on experience, location, and employer.

What does a manager marketing research do?

A Manager of Marketing Research oversees the collection and analysis of data related to consumer behavior, market trends, and competition. They design research studies, interpret findings, and provide insights to guide marketing strategies and business decisions. Their role often includes managing a team of analysts, coordinating with other departments, and presenting actionable recommendations to leadership. This position requires strong analytical, organizational, and communication skills to ensure that research efforts align with company goals.

How does a manager marketing research typically collaborate with product development and sales teams?

A Manager Marketing Research works closely with both product development and sales teams to ensure that research insights are effectively translated into actionable business strategies. They frequently present findings, interpret market trends, and recommend adjustments to product features or sales tactics based on consumer data. Regular cross-functional meetings are common, fostering a collaborative environment where research-driven decisions help align product offerings with market demand and support targeted sales initiatives.

What are the key skills and qualifications needed to thrive as a manager marketing research, and why are they important?

To thrive as a Manager Marketing Research, you need expertise in data analysis, market research methodologies, and a relevant degree, often in marketing, statistics, or business. Familiarity with statistical analysis software (such as SPSS or SAS), survey platforms, and data visualization tools is typically required. Strong leadership, critical thinking, and effective communication skills set standout professionals apart in this role. These skills are essential for turning complex data into actionable insights that guide strategic business decisions.

What is the difference between Manager Marketing Research vs Market Research Analyst?

AspectManager Marketing ResearchMarket Research Analyst
CredentialsBachelor's or Master's in Marketing, Business, or related fields; often requires experience in research managementBachelor's or Master's in Marketing, Business, Statistics, or related fields; may require some experience in data analysis
Work EnvironmentLeads research teams, manages projects, and collaborates with marketing departmentsConducts data collection, analysis, and reporting, often working independently or in small teams
Employer & Industry UsageUsed by marketing departments in various industries to guide strategic decisionsUsed by market research firms and corporate marketing teams for consumer insights

The main difference is that a Manager Marketing Research oversees research projects and teams, focusing on strategic management, while a Market Research Analyst primarily conducts data analysis and reporting. Managers typically have more experience and leadership responsibilities, whereas analysts focus on data collection and insights.

What cities are hiring for Manager Marketing Research jobs?

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Manager Marketing Research jobs near you

Senior Manager, Marketing Research & Intelligence

Sunnyvale, CA • On-site

CoreWeave
IT Services • 51 - 200 employees
Learn more about CoreWeaveexternal

$161K - $215K/yr

Full-time

Posted 3 days ago

New

CoreWeave rating

9.8

Company rating: 9.8 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

Job description

Overview

CoreWeave is scaling to meet the demands of the next technological leap: the AI ecosystem. As Senior Manager, Market Research & Intelligence, you will build the market intelligence foundation that fuels smarter targeting and faster go-to-market decisions. You will size addressable markets, track competitive share, and surface the account- and buyer-level signals that tell sales and marketing exactly where to focus.

Your work will directly shape how CoreWeave prioritizes market segments for growth, accelerates campaign targeting toward accounts that are ready to buy, and strengthens worldwide brand awareness and consideration against key competitors.

Key Responsibilities
  • Design, implement, and analyze results from brand, audience, and customer research programs, translating findings into actionable insights.
  • Develop research and measurement frameworks for new / emerging audience and platform discovery channels, including Generative AI / LLMs.
  • Develop and drive ongoing maintenance and validation of the Total Addressable Market (TAM), Serviceable Addressable Market (SAM),  aligned with CoreWeave's target segments.
  • Track market share against key competitors to inform competitive positioning, market prioritization, and go-to-market strategy.
  • Identify buyer groups by use case - the personas with the greatest purchase influence over AI workload spend - and translate market-level insight into actionable targeting criteria.
  • Partner with Brand, Product Marketing, and Product Engineering to scale competitive insights across the organization.
  • Disseminate actionable segment / account signals to DG, Field Mktg, and Sales.
  • Deliver periodic segment and TAM updates via dashboards, and push account targeting signals into marketing automation and CRM platforms.
  • Drive adoption of ongoing market intelligence across campaign teams to inform GTM strategy and decision-making.
Qualifications & Skills

Must-have:

  • Marketing strategy and GTM strategy experience in a B2B environment.
  • Executive-level narrative development with synthesis of insights and recommendations.
  • Market intelligence and competitive intelligence expertise.
  • Survey-based and hypothesis-based research methodologies.
  • Econometric modeling, planning, and forecasting experience.
  • Vendor management across the research/intel portfolio.

Nice to have:

  • Dashboard visualization design, prototyping, and development.
How Success Is Measured

You will be an integral driver of growth for CoreWeave's growth by:

  • Enhancing CoreWeave brand awareness and consideration vs. competitors.
  • Driving revenue growth by prioritizing segments for sales and marketing focus.
  • Accelerating targeting by identifying accounts and prospects that are ready to buy.
  • Enabling decision making through adoption of actionable insights from qualitative and quantitative surveys and research.

The base salary range for this role is $161,000 to $215,000. The starting salary will be determined based on job-related knowledge, skills, experience, and market location. We strive for both market alignment and internal equity when determining compensation. In addition to base salary, our total rewards package includes a discretionary bonus, equity awards, and a comprehensive benefits program (all based on eligibility).

What CoreWeave employees say

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