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Marketing Research Analyst Jobs (NOW HIRING)

General Motors

GMI Customer Research Sr. Analyst

Warren, MI · On-site

$109K - $109K/yr

Bachelor's degree in Market Research, Analytics, Behavioral Science, Marketing, Psychology, Statistics, or a related field. * 5+ years of experience in consumer research, insights, analytics ...

General Motors

GMI Customer Research Sr. Analyst

Warren, MI · Hybrid

$109K - $109K/yr

Bachelor's degree in Market Research, Analytics, Behavioral Science, Marketing, Psychology, Statistics, or a related field. * 5+ years of experience in consumer research, insights, analytics ...

ABI Research

Research Analyst: Robotics

Miami, FL · On-site +1

Support and share expertise with other team members, including the marketing team and other ABI Research analysts. The ideal candidate will have the following skills : * Intellectual curiosity ...

ABI Research

Research Analyst: Robotics

Miami, FL · On-site

Support and share expertise with other team members, including the marketing team and other ABI Research analysts. The ideal candidate will have the following skills: * Intellectual curiosity ...

ABI Research

Research Analyst: Robotics

Miami, FL · Remote

Support and share expertise with other team members, including the marketing team and other ABI Research analysts. The ideal candidate will have the following skills : * Intellectual curiosity ...

Omniscient

Research Analyst

New York, NY · On-site +1

$70K - $85K/yr

Familiarity with SEO, content marketing, or the B2B SaaS landscape * Published original research that earned media coverage or industry attention * Experience with NLP, LLM-related analysis, or AI ...

webfx.com

Market Research Analyst

Harrisburg, PA

Existing experience in marketing is expected, but additional training will be provided on the job ... Interpret web analytics, demographic data, market research, and buyer behaviors, and update ...

webfx.com

Market Research Analyst

Harrisburg, PA · On-site

Existing experience in marketing is expected, but additional training will be provided on the job ... Interpret web analytics, demographic data, market research, and buyer behaviors, and update ...

YipitData

Research Analyst

YipitData is the leading market research and analytics firm for the disruptive economy and most ... Product Marketing : Work with our Sales, Client Strategy and Marketing teams to position our ...

webfx.com

Market Research Analyst

Harrisburg, PA

Existing experience in marketing is expected, but additional training will be provided on the job ... Interpret web analytics, demographic data, market research, and buyer behaviors, and update ...

YipitData

Research Analyst

OR · On-site +1

YipitData is the leading market research and analytics firm for the disruptive economy and most ... Product Marketing : Work with our Sales, Client Strategy and Marketing teams to position our ...

Visa

Sr. Manager - Marketing Research

San Francisco, CA · On-site

Visa is seeking a Senior Research Manager, Marketing Insights to join the North America Insights ... As an individual contributor reporting to the Director of NA Insights & Analytics, this role will ...

Visa

Sr. Manager - Marketing Research

San Francisco, CA · Hybrid

Visa is seeking a Senior Research Manager, Marketing Insights to join the North America Insights ... As an individual contributor reporting to the Director of NA Insights & Analytics, this role will ...

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Marketing Research Analyst information

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$24K

$78.8K

$175K

How much do marketing research analyst jobs pay per year?

As of Aug 4, 2026, the average yearly pay for marketing research analyst in the United States is $78,816.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $88,500.00 per year, depending on experience, location, and employer.

What does a marketing research analyst do?

A marketing research analyst collects and analyzes data related to market conditions, consumer preferences, and competitors to help companies make informed marketing decisions. They use tools like surveys, statistical software, and data visualization to identify trends and insights. The role often requires strong analytical skills, attention to detail, and knowledge of research methodologies.

How does a marketing research analyst collaborate with other departments?

Marketing Research Analysts often work closely with cross-functional teams such as product development, sales, and marketing. They gather and analyze data to provide actionable insights, which inform marketing strategies and product improvements. Regular collaboration with these teams ensures that research findings are integrated into business decisions, and analysts may present their findings in meetings or through reports. Effective communication and teamwork are essential, as analysts translate complex data into clear, practical recommendations for various stakeholders.

Is a marketing research analyst a good career?

A marketing research analyst is a valuable role that involves analyzing market data to help companies make informed decisions. It typically requires strong analytical skills, proficiency with data tools like Excel or SPSS, and often offers opportunities for career growth and competitive salaries.

What skills and qualifications are needed to be a marketing research analyst?

To thrive as a Marketing Research Analyst, you need strong analytical skills, proficiency in data interpretation, and often a bachelor’s degree in marketing, statistics, or a related field. Familiarity with statistical analysis tools like SPSS, SAS, or Excel, as well as experience with survey platforms and CRM systems, is typically required. Strong communication, critical thinking, and attention to detail help you present insights effectively and collaborate with cross-functional teams. These skills and qualities are crucial for accurately translating market data into actionable business strategies that drive organizational success.

Do marketing research analysts make good money?

Marketing research analysts typically earn a median annual salary that is above the national average for all occupations, with salaries varying based on experience, education, and location. Entry-level positions may start lower, but experienced analysts with specialized skills or certifications can earn higher compensation, often including bonuses and benefits.

What is the difference between Marketing Research Analyst vs Market Research Coordinator?

AspectMarketing Research AnalystMarket Research Coordinator
CredentialsBachelor's degree in marketing, business, or related field; often some experience in researchBachelor's degree; entry-level or some experience in research coordination
Work EnvironmentAnalyzing data, preparing reports, and interpreting market trendsAssisting with data collection, managing surveys, and coordinating research activities
Industry UsageUsed across marketing, advertising, and consulting firmsCommon in market research firms and corporate marketing departments

The main difference is that Marketing Research Analysts focus on analyzing data and interpreting market trends, while Market Research Coordinators handle the logistics of data collection and research project management. Both roles require similar educational backgrounds but differ in responsibilities and daily tasks.

What is a marketing research analyst?

Marketing Research Analysts are professionals who study market conditions to identify potential sales opportunities for a product or service. They gather and analyze data about consumers, competitors, and market trends to help organizations make informed decisions about marketing strategies. Their work involves designing surveys, interpreting data, and presenting insights to guide business planning. Marketing Research Analysts play a crucial role in helping companies understand what products people want, who will buy them, and at what price.
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What cities are hiring for Marketing Research Analyst jobs? Cities with the most Marketing Research Analyst job openings:
What are the most commonly searched types of Marketing Research Analyst jobs? The most popular types of Marketing Research Analyst jobs are:
What states have the most Marketing Research Analyst jobs? States with the most job openings for Marketing Research Analyst jobs include:
What are popular job titles related to Marketing Research Analyst jobs? For Marketing Research Analyst jobs, the most frequently searched job titles are:
Marketing Research Analyst jobs near you
Infographic showing various Marketing Research Analyst job openings in the United States as of July 2026, with employment types broken down into 66% Full Time, 4% Part Time, and 30% Contract. Highlights an 61% Physical, 5% Hybrid, and 34% Remote job distribution, with an average salary of $78,816 per year, or $37.9 per hour.

Marketing Research Analyst

Integrated Resources INC

Santa Barbara, CA • On-site

Contractor

Re-posted 12 days ago

Job description

Company Description

Integrated Resources, Inc., is led by a seasoned team with combined decades in the industry. We deliver strategic workforce solutions that help you manage your talent and business more efficiently and effectively. Since launching in 1996, IRI has attracted, assembled and retained key employees who are experts in their fields. This has helped us expand into new sectors and steadily grow.


We've stayed true to our focus of finding qualified and experienced professionals in our specialty areas. Our partner-employers know that they can rely on us to find the right match between their needs and the abilities of our top-tier candidates. By continually exceeding their expectations, we have built successful ongoing partnerships that help us stay true to our commitments of performance and integrity.


Our team works hard to deliver a tailored approach for each and every client, critical in matching the right employers with the right candidates. We forge partnerships that are meant for the long term and align skills and cultures. At IRI, we know that our success is directly tied to our clients' success.

Job Description

Location: Santa Barbara, CA

Duration: 6+ Months (W2 Contract)

Job Description 

Develop and oversee marketing research initiatives. 

Develop and execute primary research methods/procedures. Research, evaluate, and recommend external market research firms. Analyze and summarize financial data and data from external and internal sources. 

Develop and distribute standard/ad hoc business reports, financial analysis, and effectiveness tracking. 

Requires 3 - 4 years' experience. 

Customer sales performance analytics, program execution management, data query, review and aggregation 

Undergraduate college degree would be the educational requirement. 

As far as years of experience, HM is open to 2 or more years.


Qualifications

Market Research, Market data analysing  

Additional Information

Regards,

Sweta Verma

IT Recruiter

Integrated Resources, Inc.

Inc. 5000 - 2007-2015 (9th Year)

Certified MBE I GSA - Schedule 66 I GSA - Schedule 621I I GSA - Schedule 70

(Direct) 732 549 5907 | (W) 732 -549 - 2030 x 210| (F) (732) 549 5549


Integrated Resources logo

About Integrated Resources

Sourced by ZipRecruiter

Integrated Resources Inc (IRI), based in Edison, NJ, US, is an esteemed player in the staffing solutions industry with a credible presence on their official website irionline.com. Notably, IRI provides a range of professional staffing services including contract, contract-to-hire, and direct hire solutions to a wide spectrum of industries such as healthcare, life sciences, manufacturing, financial, insurance, and others. Since its inception, IRI has been committed to delivering top-talent and optimum solutions to meet its clients' diverse needs.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Edison, NJ, US

Year founded

1996

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