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Search Engine Marketing Analyst Jobs (NOW HIRING)

Gametime United

OR

You will lead a high-performing team of SEM Managers, partner closely with Data Science/Analytics, Engineering, and SEO and collaborate across the broader Growth organization to define how SEM ...

Gametime United

Director, SEM

$166K - $196K/yr

You will lead a high-performing team of SEM Managers, partner closely with Data Science/Analytics, Engineering, and SEO and collaborate across the broader Growth organization to define how SEM ...

Gametime United

Director, SEM

New York, NY · On-site

$166K - $196K/yr

You will lead a high-performing team of SEM Managers, partner closely with Data Science/Analytics, Engineering, and SEO and collaborate across the broader Growth organization to define how SEM ...

CMI Media Group

Supervisor, SEM

Cherry Hill, NJ

$70K - $140K/yr

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

CMI Media Group

Supervisor, SEM

Manhattan, NY

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

CMI Media Group

Supervisor, SEM

Parsippany, NJ

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

CMI Media Group

Supervisor, SEM

Chesterbrook, PA

$70K - $140K/yr

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

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All JobsSearch Engine Marketing Analyst Jobs

Search Engine Marketing Analyst information

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$59.5K

$70.8K

$83.5K

How much do search engine marketing analyst jobs pay per year?

As of Jun 9, 2026, the average yearly pay for search engine marketing analyst in the United States is $70,833.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $75,500.00 per year, depending on experience, location, and employer.

What does a Search Engine Marketing Analyst do?

A Search Engine Marketing (SEM) Analyst is responsible for planning, executing, and optimizing online paid advertising campaigns, primarily on search engines like Google and Bing. Their main goal is to drive targeted traffic to websites, increase conversions, and maximize return on investment (ROI) through effective keyword research, ad copywriting, bid management, and performance analysis. They also monitor campaign metrics, generate reports, and recommend strategies to continually improve campaign results. SEM Analysts often collaborate with marketing teams to align campaigns with broader business objectives.

What are some common challenges Search Engine Marketing Analysts face when managing multiple campaigns simultaneously?

Search Engine Marketing Analysts often juggle several campaigns at once, which can make it challenging to allocate budgets effectively, keep track of performance metrics, and ensure timely optimization. Balancing priorities between short-term results and long-term strategies is essential, especially when campaigns have different goals or target audiences. Strong organizational skills, adept use of analytics tools, and clear communication with team members and stakeholders can help manage these challenges and drive successful outcomes.

What is the difference between Search Engine Marketing Analyst vs PPC Specialist?

AspectSearch Engine Marketing AnalystPPC Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like Google Ads CertificationBachelor's in Marketing, Advertising, or related; certifications like Google Ads Certification
Work EnvironmentOffice or remote, analyzing data, developing strategiesOffice or remote, managing paid campaigns, optimizing ads
Employer & Industry UsageMarketing agencies, e-commerce, tech companiesDigital marketing agencies, e-commerce, retail brands
Common Search & Comparison IntentUnderstanding roles, responsibilities, and skillsJob responsibilities, campaign management, skills required

Both roles require similar credentials and work in digital marketing environments. The Search Engine Marketing Analyst focuses on analyzing data and developing strategies, while the PPC Specialist primarily manages and optimizes paid advertising campaigns. They often collaborate but have distinct focuses within the SEM field.

What are the key skills and qualifications needed to thrive as a Search Engine Marketing Analyst, and why are they important?

To thrive as a Search Engine Marketing Analyst, you need a solid understanding of digital marketing principles, keyword research, data analysis, and a relevant degree in marketing or a related field. Familiarity with tools like Google Ads, Google Analytics, SEMrush, and certification in Google Ads or Bing Ads is typically expected. Excellent analytical thinking, attention to detail, and strong communication skills help set top candidates apart. These skills and qualifications are vital for optimizing campaigns, interpreting performance data, and delivering measurable ROI in a competitive digital landscape.
More about Search Engine Marketing Analyst jobs
What cities are hiring for Search Engine Marketing Analyst jobs? Cities with the most Search Engine Marketing Analyst job openings:
What states have the most Search Engine Marketing Analyst jobs? States with the most job openings for Search Engine Marketing Analyst jobs include:
Search Engine Marketing Analyst jobs near you
Infographic showing various Search Engine Marketing Analyst job openings in the United States as of May 2026, with employment types broken down into 75% Full Time, 19% Part Time, 1% Temporary, and 5% Contract. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $70,833 per year, or $34.1 per hour.

SEM Analyst (Contractor)

IntelliPro Group Inc.

Manhattan, NY • On-site

Contractor

Posted 27 days ago

Job description

Title: SEM Analyst (Contractor)
Location York, NY 10006
Duration: 6 Months
#166465
Pay Rate : $30-$35/hr
Role Overview
We are seeking a highly skilled and results-oriented SEM Analyst (Contractor) to execute and optimize Uber’s global SEM campaigns across B2B business lines. This is an execution-driven role that requires a strong analytical mindset, meticulous attention to detail, and the ability to deliver tangible results in a fast-paced, high-growth environment. The ideal candidate will be a proactive, data-centric self-starter comfortable managing end-to-end campaigns with minimal oversight.
Key Responsibilities
Performance Optimization & Analysis
  • Closely monitor campaign delivery, pacing, and performance against defined KPIs.
  • Execute data-driven SEM optimizations globally to meet market-specific efficiency, growth, and ROI targets. This includes bid/spend adjustments, performance trend analysis, keyword/search term deep dives, and negative keyword strategy implementation.
Campaign Execution & Management
  • Manage the end-to-end execution of updates and changes to global SEM campaign, including keyword build and upload, ad copy creation and upload, campaign structure update, landing page update, and other SEM campaign setup changes. Stakeholder Collaboration & Communication
  • Provide clear, concise, and timely updates and performance insights to cross-functional teams and stakeholders.
  • Articulate not only performance metrics but also the reasoning behind decisions and optimizations.
Strategic Alignment
  • Maintain a deep understanding of core business objectives and incorporate them into daily campaign management and optimization strategies to ensure alignment with overall growth, efficiency, and ROI targets.
Basic Qualifications
  • Bachelor’s degree or equivalent practical experience in Marketing, Business, or a related field.
  • Minimum 4+ years of hands-on experience in SEM across Google Ads and Bing Ads platforms, preferably in a dynamic, high-growth environment.
  • Proven track record of successful end-to-end campaign management and performance optimization.
  • Strong understanding of SEM buying models, tracking mechanisms, and attribution methodologies.
  • Proficiency in Excel for sophisticated data analysis, manipulation, and reporting.
  • Exceptional analytical and quantitative skills with the proven ability to translate complex data sets into clear, actionable insights.
  • Excellent written and verbal communication skills, with the ability to effectively explain campaign performance, optimization rationale, and complex technical concepts.
  • Highly self-motivated, with a strong sense of ownership and accountability, and the ability to work effectively and independently in a contractor capacity.
  • Meticulous attention to detail to ensure the accuracy and integrity of all campaign setups and executions.
Preferred Qualifications
  • Experience managing global-scale SEM campaigns across diverse international markets.
  • Familiarity with incremental testing, A/B experimentation frameworks, and advanced performance measurement techniques.
About Us:
Founded in 2009, IntelliPro is a global leader in talent acquisition and HR solutions. Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart. We continue leading global talent solutions with a dynamic presence in over 160 countries, including the USA, China, Canada, Singapore, Japan, Philippines, UK, India, Netherlands, and the EU.
IntelliPro, a global leader connecting individuals with rewarding employment opportunities, is dedicated to understanding your career aspirations. As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants. Learn more about our commitment to diversity and inclusivity at https://intelliprogroup.com/.
Compensation: The pay offered to a successful candidate will be determined by various factors, including education, work experience, location, job responsibilities, certifications, and more. Additionally, IntelliPro provides a comprehensive benefits package, all subject to eligibility.

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