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Search Engine Marketing Analyst Jobs (NOW HIRING)

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

Supervisor, SEM

Philadelphia, PA · On-site

$70K - $140K/yr

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

Senior Analyst, SEM

Parsippany, NJ · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM

Chesterbrook, PA · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM

Philadelphia, PA · On-site

$50K - $90K/yr

Description Position at CMI Media Group Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

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Search Engine Marketing Analyst information

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$59.5K

$70.8K

$83.5K

How much do search engine marketing analyst jobs pay per year?

As of Jun 9, 2026, the average yearly pay for search engine marketing analyst in the United States is $70,833.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $75,500.00 per year, depending on experience, location, and employer.

What does a Search Engine Marketing Analyst do?

A Search Engine Marketing (SEM) Analyst is responsible for planning, executing, and optimizing online paid advertising campaigns, primarily on search engines like Google and Bing. Their main goal is to drive targeted traffic to websites, increase conversions, and maximize return on investment (ROI) through effective keyword research, ad copywriting, bid management, and performance analysis. They also monitor campaign metrics, generate reports, and recommend strategies to continually improve campaign results. SEM Analysts often collaborate with marketing teams to align campaigns with broader business objectives.

What are some common challenges Search Engine Marketing Analysts face when managing multiple campaigns simultaneously?

Search Engine Marketing Analysts often juggle several campaigns at once, which can make it challenging to allocate budgets effectively, keep track of performance metrics, and ensure timely optimization. Balancing priorities between short-term results and long-term strategies is essential, especially when campaigns have different goals or target audiences. Strong organizational skills, adept use of analytics tools, and clear communication with team members and stakeholders can help manage these challenges and drive successful outcomes.

What is the difference between Search Engine Marketing Analyst vs PPC Specialist?

AspectSearch Engine Marketing AnalystPPC Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like Google Ads CertificationBachelor's in Marketing, Advertising, or related; certifications like Google Ads Certification
Work EnvironmentOffice or remote, analyzing data, developing strategiesOffice or remote, managing paid campaigns, optimizing ads
Employer & Industry UsageMarketing agencies, e-commerce, tech companiesDigital marketing agencies, e-commerce, retail brands
Common Search & Comparison IntentUnderstanding roles, responsibilities, and skillsJob responsibilities, campaign management, skills required

Both roles require similar credentials and work in digital marketing environments. The Search Engine Marketing Analyst focuses on analyzing data and developing strategies, while the PPC Specialist primarily manages and optimizes paid advertising campaigns. They often collaborate but have distinct focuses within the SEM field.

What are the key skills and qualifications needed to thrive as a Search Engine Marketing Analyst, and why are they important?

To thrive as a Search Engine Marketing Analyst, you need a solid understanding of digital marketing principles, keyword research, data analysis, and a relevant degree in marketing or a related field. Familiarity with tools like Google Ads, Google Analytics, SEMrush, and certification in Google Ads or Bing Ads is typically expected. Excellent analytical thinking, attention to detail, and strong communication skills help set top candidates apart. These skills and qualifications are vital for optimizing campaigns, interpreting performance data, and delivering measurable ROI in a competitive digital landscape.
More about Search Engine Marketing Analyst jobs
What cities are hiring for Search Engine Marketing Analyst jobs? Cities with the most Search Engine Marketing Analyst job openings:
What states have the most Search Engine Marketing Analyst jobs? States with the most job openings for Search Engine Marketing Analyst jobs include:
Infographic showing various Search Engine Marketing Analyst job openings in the United States as of May 2026, with employment types broken down into 75% Full Time, 19% Part Time, 1% Temporary, and 5% Contract. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $70,833 per year, or $34.1 per hour.
Supervisor, SEM

Supervisor, SEM

CMI Media Group

Cherry Hill, NJ

Full-time

Posted 18 days ago


Job description

The Opportunity
Step into a role where your expertise shapes the future of health media. As Supervisor, SEM & Emerging Media, you’ll architect high‑impact omnichannel strategies—spanning SEM, Programmatic, YouTube, and Contextual—to elevate brand performance and directly influence patient outcomes. This is your opportunity to lead a talented team, drive innovation, and turn sophisticated data into meaningful, measurable results.
What You’ll Do

• Own strategy and performance for SEM, Programmatic, YouTube, Contextual and emerging channels; set KPIs aligned to brand goals

• Lead client strategy and reporting discussions; tell a clear results story with insights and next best actions

• Direct junior team workflow and QA deliverables to hit deadlines and exceed performance targets

• Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and qualified conversions

• Partner with analytics and media teams to design measurement plans and dashboards

• Collaborate with partner agencies to align on strategy, activation, and optimization roadmaps

• Mentor and upskill the team on best practices across SEM, Programmatic, Contextual and YouTube; support onboarding

• When needed, execute keyword research, write ad copy, and fine-tune campaigns hands-on

• Contribute thought leadership on marketplace shifts, privacy, and platform updates impacting clients and CMI

• Identify integration opportunities across SEM, SEO, and Social to strengthen full-funnel performance

• Evolve processes, capabilities, and deliverables across SEM & Emerging Media

What You’ll Bring

• 4+ years leading Paid Search or Programmatic campaigns; deep platform fluency (Google Ads, Bing, SA360; DSPs such as The Trade Desk)

• Proven leadership: mentoring, workflow management, quality control, and stakeholder management

• Strong quantitative analysis, web analytics proficiency (Google Analytics, Adobe/Omniture), and advanced Excel (pivot tables, v-lookups)

• Expert communication and presentation skills; concise storytelling for technical and non-technical audiences

• Experience defining KPIs, building measurement plans, and making data-driven decisions

• Contextual, video/YouTube, and programmatic experience; organic SEO knowledge is a plus

• Healthcare/pharma experience or strong aptitude for regulated markets and privacy-first practices

The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.