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Search Engine Marketing Analyst Jobs (NOW HIRING)

Strong analytical, communication, and problem-solving skills are essential for success in this role. What You Will Do * Develop and implement successful SEM campaign across various platforms ...

Qualifications Expert in SEO and SEM for Google Fluent in Google Merchant Center, Google Search Console, Google Analytics Additional Information All your information will be kept confidential ...

Our SEM team partners closely with media, creative, and analytics groups to uncover fresh opportunities and drive innovation. We're committed to fostering an environment where every team member can ...

SEM Consultant/Specialist

New York, NY · Remote

$1.5K - $5.0K/mo

Job Summary The SEM Consultant is responsible for developing, managing, optimizing, and reporting ... This role works closely with account management, analytics, creative, and media teams to drive ...

Our Associate SEM Analysts support paid media initiatives. What You'll Do As an Associate SEM Analyst, you will: * Assist in the day-to-day management and optimization of campaigns on digital ...

Senior Manager, SEM Analytics Cambridge, MA / Hybrid (This role requires working in-office 3 days per week: Tuesday, Wednesday, and Thursday.) About us: EverQuote is a leading AI-powered growth ...

Our Associate SEM Analysts support paid media initiatives. What You'll Do As an Associate SEM Analyst, you will: * Assist in the day-to-day management and optimization of campaigns on digital ...

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Search Engine Marketing Analyst information

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$59.5K

$70.8K

$83.5K

How much do search engine marketing analyst jobs pay per year?

As of Sep 4, 2026, the average yearly pay for search engine marketing analyst in the United States is $70,833.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $75,500.00 per year, depending on experience, location, and employer.

What does a search engine marketing analyst do?

A Search Engine Marketing (SEM) Analyst is responsible for planning, executing, and optimizing online paid advertising campaigns, primarily on search engines like Google and Bing. Their main goal is to drive targeted traffic to websites, increase conversions, and maximize return on investment (ROI) through effective keyword research, ad copywriting, bid management, and performance analysis. They also monitor campaign metrics, generate reports, and recommend strategies to continually improve campaign results. SEM Analysts often collaborate with marketing teams to align campaigns with broader business objectives.

What are some common challenges search engine marketing analysts face when managing multiple campaigns simultaneously?

Search Engine Marketing Analysts often juggle several campaigns at once, which can make it challenging to allocate budgets effectively, keep track of performance metrics, and ensure timely optimization. Balancing priorities between short-term results and long-term strategies is essential, especially when campaigns have different goals or target audiences. Strong organizational skills, adept use of analytics tools, and clear communication with team members and stakeholders can help manage these challenges and drive successful outcomes.

What are the key skills and qualifications needed to thrive as a search engine marketing analyst, and why are they important?

To thrive as a Search Engine Marketing Analyst, you need a solid understanding of digital marketing principles, keyword research, data analysis, and a relevant degree in marketing or a related field. Familiarity with tools like Google Ads, Google Analytics, SEMrush, and certification in Google Ads or Bing Ads is typically expected. Excellent analytical thinking, attention to detail, and strong communication skills help set top candidates apart. These skills and qualifications are vital for optimizing campaigns, interpreting performance data, and delivering measurable ROI in a competitive digital landscape.

What is the difference between Search Engine Marketing Analyst vs PPC Specialist?

AspectSearch Engine Marketing AnalystPPC Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like Google Ads CertificationBachelor's in Marketing, Advertising, or related; certifications like Google Ads Certification
Work EnvironmentOffice or remote, analyzing data, developing strategiesOffice or remote, managing paid campaigns, optimizing ads
Employer & Industry UsageMarketing agencies, e-commerce, tech companiesDigital marketing agencies, e-commerce, retail brands
Common Search & Comparison IntentUnderstanding roles, responsibilities, and skillsJob responsibilities, campaign management, skills required

Both roles require similar credentials and work in digital marketing environments. The Search Engine Marketing Analyst focuses on analyzing data and developing strategies, while the PPC Specialist primarily manages and optimizes paid advertising campaigns. They often collaborate but have distinct focuses within the SEM field.

More about Search Engine Marketing Analyst jobs

What cities are hiring for Search Engine Marketing Analyst jobs?

Cities with the most Search Engine Marketing Analyst job openings:

What states have the most Search Engine Marketing Analyst jobs?

States with the most job openings for Search Engine Marketing Analyst jobs include:

Infographic showing various Search Engine Marketing Analyst job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $70,833 per year, or $34.1 per hour.

Search Engine Marketing Manager

Concora Credit Inc.

Beaverton, OR • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 18 days ago


Concora Credit rating

7.8

Company rating: 7.8 out of 10

Based on 6 frontline employees who took The Breakroom Quiz


Job description

Overview

As our Search Engine Marketing Manager, you'll help drive Concora Credit's Mission to enable customers to Do More with Credit - every single day.

The impact you'll have at Concora Credit:

You'll manage our process end-to-end, from opportunity recognition to data analysis to building and implementing strategies that expand the consumer base across product lines. In short, you will lead Conora Credit's efforts and evolution across Search Marketing. You'll blend quantitative and qualitative skills to provide actionable insights that optimize marketing spend and audience targeting to produce results. Successful candidates will demonstrate abilities to think strategically, leverage creativity, and manage their team with thoughtful coaching and leadership.

We hire people, not positions. That's because, at Concora Credit, we put people first, including our customers, partners, and Team Members. Concora Credit is guided by a single purpose: to help non-prime customers do more with credit. Today, we have helped millions of customers access credit. Our industry leadership, resilience, and willingness to adapt ensure we can help our partners responsibly say yes to millions more. As a company grounded in entrepreneurship, we're looking to expand our team and are looking for people who foster innovation, strive to make an impact, and want to Do More! We're an established company with over 20 years of experience, but now we're taking things to the next level. We're seeking someone who wants to impact the business and play a pivotal role in leading the charge for change.

Responsibilities

As our Search Engine Marketing Manager, you will:

  • Lead the ongoing management, execution, and evolution of our Search strategy.
  • Monitor and lead multiple SEM campaigns/projects.
  • Consistently ideate and innovate within the Search space.
  • Gather actionable data from our various sources to ensure consistent and continual optimization of campaigns.
  • Perform keyword research (discovery and expansion), review and edit ad creative/copy, review and analyze website performance metrics, and optimize campaigns.
  • Perform testing with ad copy, audience strategies, negative keywords, etc.
  • Identify growth opportunities, initiate test hypotheses, and prioritize scaling out winning tests, improving SEM traffic productivity and return on investment.
  • Develop and continuously improve SEM products and tools development (automation tools, dashboards, etc.) and influence prioritization.
  • Be a strategic contributor in efforts to improve Concora Credit's organic search returns.
  • Surface insights for business and marketing strategies. Present to senior leadership regularly on Search plans and results.
  • Regularly audit competitive strategic analysis, customer/target audience segmentation, and consumer insight development.
  • Proactively leverage AI capabilities within search platforms to scale performance, uncover new consumer opportunities, and drive a best-in-class strategy.

These duties must be performed with or without reasonable accommodation.

We know experience comes in many forms and that many skills are transferable. If your experience is close to what we're looking for, consider applying. Diversity has made us the entrepreneurial and innovative company that we are today.

Qualifications

Requirements:

  • Minimum BA or BS degree.
  • At least 5 years of experience working in Search marketing.
  • Proficient with Search Management tools and analytics. Technical understanding of SEM.
  • Excellent quantitative analysis experience.
  • Exceptional analytical skills, including data manipulation and financial analysis.
  • Expertise working with SQL and Microsoft Excel.
  • Strong understanding of the mechanics of online marketing.
  • Attention to detail / sound judgment.
  • Practical experience leveraging AI-driven search features to scale and optimize campaigns.

What's In It For You:

  • Medical, Dental and Vision insurance for you and your family
  • Relax and recharge with Paid Time Off (PTO)
  • 6 company-observed paid holidays, plus 3 paid floating holidays
  • 401k (after 90 days) plus employer match up to 4%
  • Pet Insurance for your furry family members
  • Wellness perks including onsite fitness equipment at both locations, EAP, and access to the Headspace App
  • We invest in your future through Tuition Reimbursement
  • Save on taxes with Flexible Spending Accounts
  • Peace of mind with Life and AD&D Insurance
  • Protect yourself with company-paid Long-Term Disability and voluntary Short-Term Disability

Concora Credit provides equal employment opportunities to all Team Members and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Employment-based visa sponsorship is not available for this role.

Concora Credit is an equal opportunity employer (EEO).

Please see the Concora Credit Privacy Policy for more information on how Concora Credit processes your personal information during the recruitment process and, if applicable, based on your location, how you can exercise your privacy rights. If you have questions about this privacy notice or need to contact us in connection with your personal data, including any requests to exercise your legal rights referred to at the end of this notice, please contact caprivacynotice@concoracredit.com.

Employment Type: FULL_TIME

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