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Search Engine Marketing Analyst Jobs (NOW HIRING)

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

Supervisor, SEM

Philadelphia, PA · On-site

$70K - $140K/yr

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

Senior Analyst, SEM

Manhattan, NY · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM

Parsippany, NJ · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Google Analytics 4 (GA4) Google Tag Manager Google Search Console Google Ads SEMrush PageSpeed ... . Knowledge of AI-assisted marketing workflows and automation tools. What Success Looks Like ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

Senior Analyst, SEM

Philadelphia, PA · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Supervisor, SEM

Philadelphia, PA · On-site

$70K - $140K/yr

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... analytics. DX1 is a cloud-based dealership management system for the motorsports industry. We build and maintain customer-facing websites for dealers selling motorcycles, ATVs, side by sides ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

Senior Analyst, SEM

Cherry Hill, NJ · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

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Search Engine Marketing Analyst information

See salary details

$59.5K

$70.8K

$83.5K

How much do search engine marketing analyst jobs pay per year?

As of Jul 23, 2026, the average yearly pay for search engine marketing analyst in the United States is $70,833.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $75,500.00 per year, depending on experience, location, and employer.

What does a Search Engine Marketing Analyst do?

A Search Engine Marketing (SEM) Analyst is responsible for planning, executing, and optimizing online paid advertising campaigns, primarily on search engines like Google and Bing. Their main goal is to drive targeted traffic to websites, increase conversions, and maximize return on investment (ROI) through effective keyword research, ad copywriting, bid management, and performance analysis. They also monitor campaign metrics, generate reports, and recommend strategies to continually improve campaign results. SEM Analysts often collaborate with marketing teams to align campaigns with broader business objectives.

What are some common challenges Search Engine Marketing Analysts face when managing multiple campaigns simultaneously?

Search Engine Marketing Analysts often juggle several campaigns at once, which can make it challenging to allocate budgets effectively, keep track of performance metrics, and ensure timely optimization. Balancing priorities between short-term results and long-term strategies is essential, especially when campaigns have different goals or target audiences. Strong organizational skills, adept use of analytics tools, and clear communication with team members and stakeholders can help manage these challenges and drive successful outcomes.

What is the difference between Search Engine Marketing Analyst vs PPC Specialist?

AspectSearch Engine Marketing AnalystPPC Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like Google Ads CertificationBachelor's in Marketing, Advertising, or related; certifications like Google Ads Certification
Work EnvironmentOffice or remote, analyzing data, developing strategiesOffice or remote, managing paid campaigns, optimizing ads
Employer & Industry UsageMarketing agencies, e-commerce, tech companiesDigital marketing agencies, e-commerce, retail brands
Common Search & Comparison IntentUnderstanding roles, responsibilities, and skillsJob responsibilities, campaign management, skills required

Both roles require similar credentials and work in digital marketing environments. The Search Engine Marketing Analyst focuses on analyzing data and developing strategies, while the PPC Specialist primarily manages and optimizes paid advertising campaigns. They often collaborate but have distinct focuses within the SEM field.

What are the key skills and qualifications needed to thrive as a Search Engine Marketing Analyst, and why are they important?

To thrive as a Search Engine Marketing Analyst, you need a solid understanding of digital marketing principles, keyword research, data analysis, and a relevant degree in marketing or a related field. Familiarity with tools like Google Ads, Google Analytics, SEMrush, and certification in Google Ads or Bing Ads is typically expected. Excellent analytical thinking, attention to detail, and strong communication skills help set top candidates apart. These skills and qualifications are vital for optimizing campaigns, interpreting performance data, and delivering measurable ROI in a competitive digital landscape.
More about Search Engine Marketing Analyst jobs
What cities are hiring for Search Engine Marketing Analyst jobs? Cities with the most Search Engine Marketing Analyst job openings:
What states have the most Search Engine Marketing Analyst jobs? States with the most job openings for Search Engine Marketing Analyst jobs include:
Infographic showing various Search Engine Marketing Analyst job openings in the United States as of July 2026, with employment types broken down into 89% Full Time, 6% Part Time, 1% Temporary, and 4% Contract. Highlights an 83% Physical, 7% Hybrid, and 10% Remote job distribution, with an average salary of $70,833 per year, or $34.1 per hour.
SEO/SEM Marketing Manager

SEO/SEM Marketing Manager

Mark Sweeney Buick GMC

Cincinnati, OH • On-site

Full-time

Posted 15 days ago


Job description

Mark Sweeney Buick GMC is seeking an experienced SEO/SEM Marketing Manager to lead and optimize our digital marketing efforts. This role is ideal for a results-driven professional who is passionate about driving online visibility, improving search engine rankings, and managing paid search campaigns to support our automotive dealership's growth in Cincinnati, OH.
Responsibilities
  • Develop, implement, and manage SEO and SEM strategies to increase organic traffic and improve search engine rankings.
  • Conduct keyword research and competitive analysis to identify growth opportunities.
  • Optimize website content, landing pages, and paid search copy for search engine marketing.
  • Manage and optimize Google Ads campaigns, including display and retargeting efforts.
  • Monitor, analyze, and report on performance metrics to measure the effectiveness of campaigns and identify areas for improvement.
  • Collaborate with creative, sales, and technical teams to enhance digital marketing initiatives.
  • Stay up-to-date with the latest trends, tools, and best practices in SEO and SEM.
Requirements
  • Proven experience managing SEO and SEM campaigns with measurable results.
  • Strong understanding of Google Analytics, Google Ads, and other digital marketing tools.
  • Experience with website optimization and content management systems.
  • Excellent analytical skills with the ability to interpret data and make data-driven decisions.
  • Strong communication and project management skills.
  • Knowledge of the automotive industry is a plus.
  • Bachelor's degree in Marketing, Communications, or a related field preferred.
Benefits
  • Competitive compensation package.
  • Opportunities for professional growth and development.
  • Supportive and dynamic work environment.
  • Employee discounts on vehicle purchases and services.
  • Comprehensive health and wellness benefits.
About the Company
Mark Sweeney Buick GMC is a trusted automotive dealership located in Cincinnati, OH, dedicated to providing exceptional customer service and quality vehicles. We pride ourselves on our community involvement and commitment to excellence, creating a welcoming environment for both customers and employees alike. Join our team and become part of a company that values innovation, teamwork, and integrity.
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