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Marketing Strategy Analyst Jobs (NOW HIRING)

Vanguard

Marketing Strategy Lead Analyst

Malvern, PA

We are seeking a Lead Marketing Strategy Analyst to join the team. This role will be pivotal in enhancing the performance of our marketing campaigns through advanced analytics, predictive modeling ...

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How much do marketing strategy analyst jobs pay per hour?

As of Jul 24, 2026, the average hourly pay for marketing strategy analyst in the United States is $74.09, according to ZipRecruiter salary data. Most workers in this role earn between $73.32 and $75.00 per hour, depending on experience, location, and employer.

How much does a strategy analyst earn?

A strategy analyst's average salary typically ranges from $60,000 to $100,000 annually, depending on experience, location, and industry. Entry-level positions may start lower, while experienced analysts with specialized skills or certifications can earn higher salaries. Compensation often includes bonuses and benefits related to performance and company size.

What is the highest paid position in marketing?

The highest paid positions in marketing are typically executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing, with salaries often exceeding six figures and sometimes reaching into the high hundreds of thousands or more, especially in large corporations. These roles require extensive experience, strategic leadership skills, and often a background in data analysis, branding, and digital marketing tools.

What are the key skills and qualifications needed to thrive as a Marketing Strategy Analyst, and why are they important?

To thrive as a Marketing Strategy Analyst, you need strong analytical abilities, knowledge of marketing principles, and typically a degree in marketing, business, or a related field. Familiarity with data analysis tools like Google Analytics, Tableau, and CRM systems, as well as experience with market research methodologies, is highly valuable. Excellent communication, critical thinking, and collaboration skills set standout analysts apart in conveying insights and driving strategy. These skills are important for generating actionable recommendations, optimizing marketing efforts, and supporting data-driven decision-making that achieves business goals.

What does a marketing strategy analyst do?

A marketing strategy analyst evaluates market trends, customer data, and competitive insights to develop effective marketing plans. They analyze data using tools like Excel or marketing software, identify opportunities, and recommend strategies to improve brand positioning and sales performance.

What are some common challenges faced by Marketing Strategy Analysts when aligning campaigns with overall business objectives?

Marketing Strategy Analysts often encounter the challenge of translating broad business objectives into actionable marketing strategies that can be effectively measured and optimized. Balancing short-term campaign performance with long-term brand positioning requires strong analytical skills and close collaboration with product, sales, and creative teams. Additionally, navigating shifting market trends and stakeholder expectations can make prioritization and resource allocation complex. Proactive communication and continuous data analysis are essential to ensure alignment and drive impactful results.

Is a marketing analyst an entry level job?

A marketing strategy analyst is often an entry-level position, especially for those with a bachelor's degree in marketing, business, or related fields. However, some roles may require prior internship experience or familiarity with data analysis tools like Excel or marketing software. Advancement typically depends on experience, skills, and performance.

What is the difference between Marketing Strategy Analyst vs Marketing Data Analyst?

AspectMarketing Strategy AnalystMarketing Data Analyst
Primary FocusDeveloping marketing strategies and plansAnalyzing marketing data and metrics
Skills & CertificationsMarket research, strategic planning, analytics toolsData analysis, SQL, statistical software
Work EnvironmentMarketing teams, strategic planning sessionsData teams, reporting environments
Industry UsageMarketing departments across industriesMarketing analytics teams, data-driven roles

While both roles involve data and analytics, the Marketing Strategy Analyst focuses on creating and implementing marketing strategies, whereas the Marketing Data Analyst specializes in analyzing data to inform marketing decisions. Understanding these differences helps professionals choose the right career path or role based on their skills and interests.

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What cities are hiring for Marketing Strategy Analyst jobs? Cities with the most Marketing Strategy Analyst job openings:
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What job categories do people searching Marketing Strategy Analyst jobs look for? The top searched job categories for Marketing Strategy Analyst jobs are:
What are popular job titles related to Marketing Strategy Analyst jobs? For Marketing Strategy Analyst jobs, the most frequently searched job titles are:
Marketing Strategy Analyst jobs near you
Infographic showing various Marketing Strategy Analyst job openings in the United States as of July 2026, with employment types broken down into 89% Full Time, 6% Part Time, 1% Temporary, and 4% Contract. Highlights an 83% Physical, 7% Hybrid, and 10% Remote job distribution, with an average salary of $154,110 per year, or $74.1 per hour.

Marketing Strategy Analyst - Aftermarket

SENSATA TECHNOLOGIES HOLDING PLC

Attleboro, MA

$88K - $121K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 10 days ago

Job description

We are seeking a strategydriven Marketing Strategy Analyst to join our Aftermarket team and help shape the future of our growth strategy. This role is a replacement for a key contributor, offering an opportunity for a highimpact individual to quickly contribute while continuing to grow within the organization.
This position is not operational in nature. Instead, it is focused on datadriven strategy development, performance analysis, and insight generation to support decisionmaking across the Aftermarket business.

General Responsibilities
Support marketing strategy including creating and implementing strategies and plans for products and programs
Analyze and optimize marketing campaign performance
Collaborate with marketing teams to execute roadmap and align go-to-market strategy and initiatives with broader enterprise activities
Ensure accuracy of marketing materials
Communicate all channel initiatives to necessary departments, both internal and external, to ensure visibility to channel goals & objectives
Ensure successful and timely project completion through effective communication and project management
Able to meet deadlines and work through challenges of timelines in the process
Editing and proofreading online communications, direct mail, product literature, and internal and external communication pieces
Maintain an innovative approach to all campaigns, continuing to stay up-to-date on industry trends
Design and develop marketing plans and manage all communication with internal and external sources
Monitor customer research activities and interpret all data for developing marketing strategies
Analyze all market condition and forecast all future trends and prepare accurate various order documents
Perform research related strategies and develop appropriate all related marketing plans
Experience / Qualifications
A university degree required (i.e. Bachelors degree) or equivalent relevant work experience.
Must be a team player able to work in a fast-paced environment with demonstrated ability to handle multiple competing tasks and demands
Strong communication skills; oral, written and presentation
Strong organization, planning and time management skills to achieve results
Strong personal and professional ethical values and integrity
Holds self-accountable to achieving goals and standards
Proficient in Microsoft Office programs (Outlook, Word, PowerPoint, and Excel)
Strong interpersonal & collaboration skills to work effectively with all levels of the organization including suppliers and/or external customers

What You'll Do

  • Develop, implement, and execute marketing strategies for the Aftermarket business
  • Analyze internal and thirdparty data to evaluate performance, identify market opportunities, and support strategic planning
  • Translate complex datasets into actionable insights and recommendations for senior stakeholders
  • Partner crossfunctionally with commercial, product, and leadership teams
  • Support customer engagements and represent the organization at industry trade shows and events

What You'll Bring

  • Strong data analysis and strategic thinking capabilities
  • Advanced Excel skills (required)
  • Exposure to BI tools or data visualization platforms (preferred)
  • Experience working with both internal and external datasets
  • Ability to work independently and deliver insights in a fastpaced environment

Preferred Background

  • Experience in Aftermarket, Automotive, Commercial Vehicle, or OEM environments
  • OEM experience should come from a strategy, insights, or analytics group (not operations)
  • Demonstrated ability to quickly ramp up and add value in a new role

#LI-SK1

Base Salary Range:

$88,000.00 - $121,000.00

At Sensata, our employees are the key to our success and growth. We recognize that each individual brings their own unique experience, therefore the base salary range information shown above is a general guideline only. Sensata considers several factors when extending an offer, including, but not limited to, a candidate's experience and qualifications, as well as internal equity, market and business considerations. In addition to base salary, Sensata offers competitive medical, dental, vision, life and disability insurance plans, along with education reimbursement, wellness programs, a 401(k) retirement plan with Company matching, and a variety of paid time off, such as vacation or flex-time, sick, bereavement, and parental leave. Certain positions are also eligible for short-term incentive and long-term incentive programs.

SmarterTogether

  • Collaborating at Sensata means working with some of the world's most talented people in an enriching environment that is constantly pushing towards the next best thing

  • Employees work across functions, countries and cultures gaining new perspectives through mutual respect and open communication

  • As OneSensata, we are working together to make things work together

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NOTE: If you are a current Sensata employee (or one of our Affiliates), please back out of this application and log into Workday via the Company Intranetto apply directly. Type "FIND JOBS" in the Workday search bar.

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