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Director Meta Digital Marketing Jobs (NOW HIRING)

Meta

Creative Director, Meta.com

New York, NY · On-site

$177K/yr

... digital retail experiences for our expanding hardware portfolio. You will ensure that meta.com is ... Partner with product management, design, and marketing teams to define GTM creative strategy ...

Meta

Creative Director, Meta.com

$177K/yr

... digital retail experiences for our expanding hardware portfolio. You will ensure that meta.com is ... Partner with product management, design, and marketing teams to define GTM creative strategy ...

Meta

Creative Director, Meta.com

Menlo Park, CA · On-site

$177K/yr

... digital retail experiences for our expanding hardware portfolio. You will ensure that meta.com is ... Partner with product management, design, and marketing teams to define GTM creative strategy ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

Act as the lead digital strategist for client accounts, overseeing campaign execution across platforms like Google Ads, Meta, LinkedIn, programmatic, SEO, and email marketing. * Develop budget ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

Act as the lead digital strategist for client accounts, overseeing campaign execution across platforms like Google Ads, Meta, LinkedIn, programmatic, SEO, and email marketing. * Develop budget ...

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How much do director meta digital marketing jobs pay per year?

As of Sep 6, 2026, the average yearly pay for director meta digital marketing in the United States is $123,711.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,500.00 and $150,000.00 per year, depending on experience, location, and employer.

What does a director of Meta Digital Marketing do?

A Director of Meta Digital Marketing oversees an organization's digital marketing strategies specifically on Meta platforms, such as Facebook, Instagram, and WhatsApp. They are responsible for planning, executing, and optimizing campaigns to increase brand awareness, engagement, and conversions. Their role includes analyzing performance metrics, managing advertising budgets, leading a team of digital marketers, and staying updated on Meta's evolving tools and best practices. They also collaborate with other departments to ensure cohesive brand messaging across all digital channels.

What are the key skills and qualifications needed to thrive as a director of Meta Digital Marketing?

To excel as a Director of Meta Digital Marketing, you need deep expertise in digital marketing strategy, analytics, and leadership, typically backed by a bachelor’s or master’s degree in marketing or a related field. Strong command of Meta platforms (Facebook, Instagram, etc.), advertising tools like Meta Business Suite, and certifications such as Facebook Blueprint are highly valued. Exceptional communication, creative problem-solving, and team management skills differentiate top candidates in this fast-evolving role. These competencies ensure effective campaign execution, data-driven decision-making, and the ability to lead teams to deliver impactful results in a competitive digital landscape.

How does a director of Meta Digital Marketing typically collaborate with cross-functional teams to drive campaign success?

A Director of Meta Digital Marketing often works closely with product managers, creative teams, data analysts, and sales departments to ensure cohesive campaign execution. They lead strategy development, communicate campaign goals, and coordinate efforts to align messaging and targeting across platforms like Facebook and Instagram. Regular meetings, data sharing, and feedback loops are essential to optimize campaigns and respond quickly to performance trends. This collaborative approach helps achieve business objectives and fosters innovation within digital marketing initiatives.
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Director Meta Digital Marketing jobs near you
Infographic showing various Director Meta Digital Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $123,711 per year, or $59.5 per hour.

Creative Director, Meta.com

Meta

New York, NY • On-site

$177K/yr

Full-time

This job post has expired 1 day ago. Applications are no longer accepted.

Meta rating

7.8

Company rating: 7.8 out of 10

Based on 45 frontline employees who took The Breakroom Quiz

139th of 247 rated software companies

Job description

Meta is seeking a Creative Director to lead brand expression and visual strategy for meta.com, our flagship global e-commerce destination. This role sits at the intersection of brand storytelling, conversion-optimized e-commerce, visual expression, and AI innovation, with a focus on Go-to-Market (GTM) efforts. You will partner with product designers, content designers, industrial designers, motion designers, creative technologists, and engineers to ship high-quality digital retail experiences for our expanding hardware portfolio. You will ensure that meta.com is not just a transactional storefront, but a compelling, immersive destination that effectively showcases the value and capabilities of our products. You understand how to balance compelling creative with conversion. You are focused on execution quality, deeply understand the e-commerce funnel, and are experienced in integrating generative AI tools into creative workflows to drive innovation and efficiency at scale.
Creative Director, Meta.com Responsibilities:
  • Drive creative development for GTM experiences across the site, including campaign landing pages, launches, seasonal stories, promotions, and merchandising narratives that translate strategy into engaging, feature-rich customer experiences
  • Partner with product management, design, and marketing teams to define GTM creative strategy, ensuring clarity of message, strong storytelling, and consistent brand expression across the site and supporting channels
  • Define and evolve a cohesive creative vision that balances premium brand expression with usability, accessibility, and commerce performance
  • Create compelling design proposals and narratives that demonstrate the impact of creative direction, experience strategy, and content systems applied to e-commerce
  • Collaborate cross-functionally, balance the needs of stakeholders, and break down complex requirements into simple, compelling solutions
  • Create, inspire, and sustain a culture of excellence with a focus on craft and quality of the work
  • Collaborate with product and engineering teams to identify opportunities for product enhancements that elevate brand expression and improve the customer shopping journey
  • Lead creative direction of photo, video, and 3D renders production supporting GTM and evergreen commerce needs, including on-set creative direction, brief writing, setting standards, reviewing work, and ensuring quality and consistency across markets and channels
  • Establish scalable systems for product storytelling (imagery and motion) that build trust, improve comprehension, and support confident purchase decisions
  • Lead the development of localized creative for multiple global markets, ensuring that it feels relevant and useful

Minimum Qualifications:
  • 10+ years of experience in creative direction, interaction design, UX, and visual design with proficiency designing for web and mobile
  • 10+ years of experience working cross-functionally with product, design, engineering, user research, brand, marketing, merchandising, and content/production teams
  • Experience leading design direction across multidisciplinary teams and identifying experience and visual design opportunities that elevate product experiences and brand expression
  • Experience in using AI tooling to support concept generation, ideation, and scaled image generation asset pipelines
  • Experience building and shipping e-commerce and/or consumer product experiences across a variety of platforms, including systems that scale across large catalogs, multiple regions, and frequent GTM cycles
  • Knowledge of design principles related to design systems and brand and how they can inform UX, UI, communication hierarchy, information architecture, and user flows
  • Experience working across various styles and mediums including photography/art direction, motion/animation, and interaction design
  • Experience owning creative direction for production workflows (photo/video/3D renders), including working with agencies, freelancers, and external partners

Preferred Qualifications:
  • Experience bringing clarity to complex, sometimes ambiguous projects and processes, proactively working towards solutions
  • Experience managing multiple concurrent projects with competing deadlines, including independent time management, task prioritization, and adapting to shifting requirements
  • Experience coordinating, directing, and providing creative direction to contractors, agencies, and in-house teams
  • Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
  • Track record of operating independently, demonstrating creative leadership, being detail-oriented, and delivering results in a highly organized manner
  • Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
  • Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
$177,000/year to $248,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

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