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Director Multicultural Marketing Manager Jobs (NOW HIRING)

H/L Agency

Sr. Strategist

Oakland, CA · On-site

$139K - $180K/yr

Working closely with the Director of Multicultural Marketing, this role will help translate cultural and consumer insights into strategic recommendations, campaign approaches, and meaningful brand ...

Sun Holdings

Marketing Director

Farmers Branch, TX

We provide franchise management services to some of America's most beloved brands, including ... Strong understanding of multicultural marketing, especially within Hispanic and Latin American ...

Gondola

Senior Manager, Marketing (MiLB)

Manhattan, NY · On-site

$110 - $125/hr

We value leaders who show compassion, assume positive intent, and are honest, direct, and ... Hispanic/Latino and multicultural marketing experience preferred; Bilingual Spanish is strongly ...

C3 AI

Marketing Manager/Director

Redwood City, CA

We are seeking a dynamic and results-driven Marketing Manager/Director with a strategic mindset and a strong business acumen to join our team. The ideal candidate will have an MBA and proven ...

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Director Multicultural Marketing Manager information

What does a director multicultural marketing manager do?

A Director Multicultural Marketing Manager is responsible for developing and leading marketing strategies that effectively reach and engage diverse cultural groups. They analyze market trends and consumer behaviors within multicultural segments, create culturally relevant campaigns, and ensure that all communications resonate with target audiences. This role often involves collaborating with agencies, internal teams, and community organizations to build brand loyalty and drive growth in multicultural markets. The director also measures campaign success and adjusts strategies to maximize impact and inclusivity.

What are the key skills and qualifications needed to thrive as a director multicultural marketing manager?

To thrive as a Director Multicultural Marketing Manager, you need deep expertise in multicultural consumer insights, strategic marketing, and brand management, often supported by a degree in marketing or a related field. Familiarity with analytics platforms, CRM systems, and multicultural media channels is typically required. Cultural sensitivity, leadership, and strong communication skills are essential soft skills that help build trust and drive inclusive campaigns. These competencies are crucial for effectively reaching diverse audiences and driving business growth through culturally resonant marketing strategies.

How does a director multicultural marketing manager collaborate with other departments to ensure culturally relevant campaigns?

A Director Multicultural Marketing Manager works closely with cross-functional teams such as product development, creative, insights, and sales to ensure campaigns resonate with diverse audiences. This role often involves facilitating workshops, sharing market research, and providing cultural insights to guide messaging and creative direction. Regular meetings and open communication are key to aligning campaign objectives and maintaining authenticity in multicultural outreach. Successful collaboration helps ensure that all touchpoints reflect the targeted community's values and preferences, making marketing efforts more effective.

What is the difference between Director Multicultural Marketing Manager vs Marketing Manager?

AspectDirector Multicultural Marketing ManagerMarketing Manager
CredentialsBachelor's degree in marketing, communications, or related field; often requires experience in multicultural marketingBachelor's degree in marketing, business, or related field; general marketing experience
Work EnvironmentStrategic leadership in marketing teams, focus on multicultural campaignsOversees marketing campaigns, manages teams, and executes marketing strategies
Employer & Industry UsageUsed in companies focusing on diverse markets, advertising, and consumer goodsCommon across various industries including retail, tech, and services

The main difference is that the Director Multicultural Marketing Manager specializes in developing and leading marketing strategies targeted at diverse cultural groups, often requiring specific expertise in multicultural markets. The Marketing Manager handles broader marketing responsibilities, focusing on campaign execution and team management without necessarily specializing in multicultural aspects.

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Director Multicultural Marketing Manager jobs near you
Infographic showing various Director Multicultural Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution.

Multicultural Marketing Manager

Advocate Aurora Health

Oak Brook, IL

$51.05 - $76.60/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 2 days ago

New

Advocate Aurora Health rating

7.7

Company rating: 7.7 out of 10

Based on 779 frontline employees who took The Breakroom Quiz

158th of 887 rated healthcare providers

Job description

Department:

12814 Enterprise Corporate - Growth Marketing

Status:

Full time

Benefits Eligible:

Yes

Hours Per Week:

40

Schedule Details/Additional Information:

  • Knowledge of multicultural marketing preferred
  • 7+ years experience in engaging diverse audiences across segments
  • Preferred location of Chicagoland

Pay Range:

$51.05 - $76.60

The Multicultural Marketing Manager is responsible for developing and executing marketing strategies that effectively engage diverse audiences across multicultural segments. With a strong analytical and consumer centric mindset, this role translates insights into integrated, multi-channel marketing plans and ensures alignment across paid, owned, earned and emerging channels, in partnership with internal and external teams. They work in close collaboration with clinical and administrative business leaders to understand business objectives and ensure marketing goal alignment. This role embraces AI, leveraging it to improve performance and gain efficiencies, in a culture that values experimentation and measurement.

Major Responsibilities:

Growth Marketing Strategy

  • Independently develop and execute integrated growth marketing strategies informed by consumer insights, data, and business priorities

  • Translate research, analytics, and market signals into actionable marketing plans that drive performance across the full consumer journey

  • Define audience strategies using segmentation, personas, and journey insights to deliver relevant,data-drivencampaigns

  • Target key audiences by applying a strong understandingof all media channels, including digital and emerging channels, to deploythe most effective, data-drivenmarketingmix

  • Leverages consumer insights, cultural trends, and market research to create impactful campaigns that drive brand awareness, consideration, acquisition, and loyalty among multicultural communities.

CrossFunctionalLeadership and Collaboration

  • Leadcrossfunctionalteams and agency partners through influence, aligning stakeholders around shared goals

  • Serve as a strategic marketing advisor, clearly communicating plans, performance, and insights to business and marketing partners

  • Operate effectively in a matrixed environment, balancing competing priorities whilemaintainingaccountability for results

  • Partners closely with internal stakeholders, agencies, community organizations, and cross-functional teams to ensure marketing efforts are culturally relevant, inclusive, and aligned with business objectives.

Performance, Optimization, and Innovation

  • Definegoals,objectives,KPIs,andsuccess metrics to continuously improve campaign effectiveness and ROI

  • Leverage data, analytics, testing, and emerging tools (including AI and automation) to drive ongoing performance improvement

  • Stay connected to evolving media platforms, consumer behavior, and industry trends to inform marketing strategy and execution

Licensure, Registration, and/or Certification Required:

  • None Required.

Education Required:

  • Bachelor's Degreeor relevantknowledgein Marketing, Communications orotherbusiness-related field

Experience Required:

  • 7+ years of experience in marketingor other business-related fieldand management

Knowledge, Skills & Abilities Required:

  • Strong analytical mindset with proven ability to turn insights into marketing action

  • Deep understanding of digital marketing, emerging media channels, and their role within an integrated strategy

  • Experience leading work through influence acrosscross-functionalteams

  • Ability to synthesize complex information and communicate clearly to diverse stakeholders

  • Working knowledge of CRM, performance measurement, and fullfunnel marketing strategy

  • Excellent written and verbal communication skills

Preferred Job Requirements

Preferred Education:

  • Master's Degreepreferred

Preferred Experience:

  • 7+years experiencein engaging diverse audiences across segments

Preferred Knowledge / Skills / Abilities:

DISCLAIMER

All responsibilities and requirements are subject to possible modification to reasonably accommodate individuals with disabilities.

This job description in no way states or implies that these are the only responsibilities to be performed by an employee occupying this job or position. Employees must follow any other job-related instructions and perform any other job-related duties requested by their leaders.

Our CommitmenttoYou:

Advocate Health offers a comprehensive suite of Total Rewards: benefits and well-being programs, competitive compensation, generous retirement offerings, programs that invest in your career development and so much more - so you can live fully at and away from work, including:

Compensation

  • Base compensation listed within the listed pay range based on factors such as qualifications, skills, relevant experience, and/or training

  • Premium pay such as shift, on call, and more based on a teammate's job

  • Incentive pay for select positions

  • Opportunity for annual increases based on performance

Benefits and more

  • Paid Time Off programs

  • Health and welfare benefits such as medical, dental, vision, life, andShort- and Long-Term Disability

  • Flexible Spending Accounts for eligible health care and dependent care expenses

  • Family benefits such as adoption assistance and paid parental leave

  • Defined contribution retirement plans with employer match and other financial wellness programs

  • Educational Assistance Program

Note: Eligibility for programs listed above may depend on your FTE or status (e.g., full-time, part-time, per diem, temporary, etc.); please ask a Recruiter for more information during an interview.


About Advocate Health

Advocate Health is the third-largest nonprofit, integrated health system in the United States, created from the combination of Advocate Aurora Health and Atrium Health. Providing care under the names Advocate Health Care in Illinois; Atrium Health in the Carolinas, Georgia and Alabama; and Aurora Health Care in Wisconsin, Advocate Health is a national leader in clinical innovation, health outcomes, consumer experience and value-based care. Headquartered in Charlotte, North Carolina, Advocate Health services nearly 6 million patients and is engaged in hundreds of clinical trials and research studies, with Wake Forest University School of Medicine serving as the academic core of the enterprise. It is nationally recognized for its expertise in cardiology, neurosciences, oncology, pediatrics and rehabilitation, as well as organ transplants, burn treatments and specialized musculoskeletal programs. Advocate Health employs 155,000 teammates across 69 hospitals and over 1,000 care locations, and offers one of the nation's largest graduate medical education programs with over 2,000 residents and fellows across more than 200 programs. Committed to providing equitable care for all, Advocate Health provides more than $6 billion in annual community benefits.

What Advocate Aurora Health employees say

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About Advocate Health

Sourced by ZipRecruiter

Advocate Healthcare, based in Oak Lawn, Illinois, United States, is a leading figure in the health care industry. Accessible via their official website, 'advocatehealth.com', this organization provides a wide variety of medical services and treatment options. Founded in 1995 through a merger of Evangelical Health Systems Corporation and Lutheran General HealthSystem, Advocate Healthcare has grown exponentially over the years. Now, it operates more than 400 sites of care, including 12 hospitals that encompass 11 acute care hospitals, the state’s largest integrated children’s network, five Level I trauma centers, and three Level II trauma centers. Upholding their values of equality, compassion, excellence, partnership and stewardship, Advocate Healthcare's mission is centered on building lifelong relationships with patients by delivering the best health outcomes and highest level of service through an integrated approach to care and wellness.

Industry

Hospitals and health care and social assistance

Company size

10,000+ Employees

Headquarters location

Charlotte, NC, US

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