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Director Multicultural Marketing Manager Jobs (NOW HIRING)

Strong understanding of multicultural consumer marketing and ethnic food trends. * Experience with ... Strong project management skills, with ability to manage multiple priorities and deadlines. Why ...

Strong understanding of multicultural consumer marketing and ethnic food trends. * Experience with ... Strong project management skills, with ability to manage multiple priorities and deadlines. Why ...

Understand multicultural targets to be able to translate insights into strategic actions ... all marketing communication activities. * Manages post-launch communication recaps to determine ...

$43K - $59K/yr

... Partner Marketing Manager and Field Marketing Director by managing marketing planning ... Strong collaboration skills and ability to work effectively across time zones and multicultural ...

$43K - $59K/yr

... Partner Marketing Manager and Field Marketing Director by managing marketing planning ... Strong collaboration skills and ability to work effectively across time zones and multicultural ...

We are seeking a dynamic and results-driven Marketing Manager/Director with a strategic mindset and a strong business acumen to join our team. The ideal candidate will have an MBA and proven ...

Rogers Windows is seeking an experienced Marketing Manager with a strong direct response background to help drive measurable growth and lead a fun and friendly team. This role is ideal for a data ...

C3 AI We are seeking a dynamic and results-driven Marketing Manager/Director with a strategic mindset and a strong business acumen to join our team. The ideal candidate will have an MBA and proven ...

Marketing Manager

Ontario, CA · On-site

$85K - $100K/yr

Working in close partnership with the Director, the Marketing Manager translates strategic vision into scalable campaigns, systems, tools, and measurable outcomes. While the Director leads ...

Senior Marketing Manager Location: Remote (Miami or DMV) Overview: The Marketing Manager is a ... Deliver insights on emerging trends and digital/social strategies for engaging multicultural and ...

Senior Marketing Manager Location: Remote (Miami or DMV) Overview: The Marketing Manager is a ... Deliver insights on emerging trends and digital/social strategies for engaging multicultural and ...

Experience in multicultural media or marketing is a plus. This role will follow a hybrid schedule ... As Creative Director, you will set the creative vision for your pitches and projects, elevate the ...

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Director Multicultural Marketing Manager information

How does a Director Multicultural Marketing Manager collaborate with other departments to ensure culturally relevant campaigns?

A Director Multicultural Marketing Manager works closely with cross-functional teams such as product development, creative, insights, and sales to ensure campaigns resonate with diverse audiences. This role often involves facilitating workshops, sharing market research, and providing cultural insights to guide messaging and creative direction. Regular meetings and open communication are key to aligning campaign objectives and maintaining authenticity in multicultural outreach. Successful collaboration helps ensure that all touchpoints reflect the targeted community's values and preferences, making marketing efforts more effective.

What is the difference between Director Multicultural Marketing Manager vs Marketing Manager?

AspectDirector Multicultural Marketing ManagerMarketing Manager
CredentialsBachelor's degree in marketing, communications, or related field; often requires experience in multicultural marketingBachelor's degree in marketing, business, or related field; general marketing experience
Work EnvironmentStrategic leadership in marketing teams, focus on multicultural campaignsOversees marketing campaigns, manages teams, and executes marketing strategies
Employer & Industry UsageUsed in companies focusing on diverse markets, advertising, and consumer goodsCommon across various industries including retail, tech, and services

The main difference is that the Director Multicultural Marketing Manager specializes in developing and leading marketing strategies targeted at diverse cultural groups, often requiring specific expertise in multicultural markets. The Marketing Manager handles broader marketing responsibilities, focusing on campaign execution and team management without necessarily specializing in multicultural aspects.

What are the key skills and qualifications needed to thrive as a Director Multicultural Marketing Manager, and why are they important?

To thrive as a Director Multicultural Marketing Manager, you need deep expertise in multicultural consumer insights, strategic marketing, and brand management, often supported by a degree in marketing or a related field. Familiarity with analytics platforms, CRM systems, and multicultural media channels is typically required. Cultural sensitivity, leadership, and strong communication skills are essential soft skills that help build trust and drive inclusive campaigns. These competencies are crucial for effectively reaching diverse audiences and driving business growth through culturally resonant marketing strategies.

What does a Director Multicultural Marketing Manager do?

A Director Multicultural Marketing Manager is responsible for developing and leading marketing strategies that effectively reach and engage diverse cultural groups. They analyze market trends and consumer behaviors within multicultural segments, create culturally relevant campaigns, and ensure that all communications resonate with target audiences. This role often involves collaborating with agencies, internal teams, and community organizations to build brand loyalty and drive growth in multicultural markets. The director also measures campaign success and adjusts strategies to maximize impact and inclusivity.
More about Director Multicultural Marketing Manager jobs
What cities are hiring for Director Multicultural Marketing Manager jobs? Cities with the most Director Multicultural Marketing Manager job openings:
What are the most commonly searched types of Multicultural Marketing Manager jobs? The most popular types of Multicultural Marketing Manager jobs are:
What states have the most Director Multicultural Marketing Manager jobs? States with the most job openings for Director Multicultural Marketing Manager jobs include:
What job categories do people searching Director Multicultural Marketing Manager jobs look for? The top searched job categories for Director Multicultural Marketing Manager jobs are:
Infographic showing various Director Multicultural Marketing Manager job openings in the United States as of June 2026, with employment types broken down into 65% Full Time, 33% Part Time, and 2% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution.

Marketing Manager

Tay Ho

Houston, TX

Full-time

Posted 7 days ago


Job description

Position Overview



The Marketing Manager will lead Craftory’s marketing and brand-building efforts as we bring culturally rooted, shelf-stable Asian comfort foods to modern retail shelves. This role will oversee marketing strategy, brand storytelling, and go-to-market campaigns for our Simmer Craft (broths and soups) and Craft Cuts (luncheon meats) product lines. The ideal candidate is a creative yet data-driven marketer with proven CPG food experience, capable of bridging heritage and innovation to resonate with multicultural and mainstream audiences.

Key Responsibilities
  • Develop and execute annual marketing strategies to drive brand awareness, trial, and sales growth across retail, e-commerce, and foodservice channels.
  • Lead brand storytelling that communicates Craftory’s mission of modernizing Asian comfort foods with cultural integrity and convenience.
  • Manage digital marketing campaigns, social media, website content, and influencer/PR partnerships.
  • Collaborate with sales and operations teams to create compelling retail pitch decks, trade marketing collateral, and in-store promotional programs.
  • Oversee new product launches, from positioning and packaging design input to promotional campaigns.
  • Conduct market research to identify consumer insights, category trends, and competitive analysis.
  • Manage agency and vendor relationships, ensuring alignment with brand tone and objectives.
  • Track and report on campaign performance, optimizing strategies for ROI and consumer engagement.
  • Support corporate communications, trade show participation, and community partnerships.
Ideal Candidate Profile
  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • 5–7 years of marketing experience in the CPG food & beverage industry; startup or growth-stage brand experience strongly preferred.
  • Proven success developing and executing omni-channel marketing campaigns.
  • Strong understanding of multicultural consumer marketing and ethnic food trends.
  • Experience with digital advertising platforms, social media management, and content creation.
  • Excellent copywriting and visual storytelling skills.
  • Ability to balance creativity with data-driven decision making.
  • Strong project management skills, with ability to manage multiple priorities and deadlines.
Why Join Craftory?

Craftory is reimagining how Asian heritage flavors are shared with the next generation. We produce ready-to-eat broths, soups, and proteins in shelf-stable Tetra Recart packaging. With product lines like Simmer Craft organic broths and Craft Cuts luncheon meats, we serve consumers seeking ethnic comfort foods and aim to partner with mass retailers.

Well established food manufacturing in Southern Cali. We specialize in Vietnamese meatball, sausage to retail and food service. We have been in the industry for over 38 years.