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Director Meta Digital Marketing Jobs (NOW HIRING)

TESO Life

Digital Marketing Specialist

New York, NY · On-site

$27/hr

Paid Advertising - Manage and optimize paid campaigns on platforms such as Meta ,TikTok and Google ... Bachelor's degree in Marketing, Digital Media, or Communications; certifications in Google Ads or ...

Uniqlo

Director of Digital Marketing

New York, NY · On-site

$175K - $280K/yr

As the head of the digital marketing team, the Director of Digital Marketing will need to develop a ... Meta, Tiktok and agency partners. * An effective communicator, collaborator, and problem solver.

Fastretailing

Director of Digital Marketing

New York, NY

$175K - $280K/yr

As the head of the digital marketing team, the Director of Digital Marketing will need to develop a ... Meta, Tiktok and agency partners. * An effective communicator, collaborator, and problem solver.

Kosmos

Digital Marketing Manager

Boston, MA

$70K - $100K/yr

Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and qualify new creative assets. * Utilize internal and external design teams for landing page creation ...

Kosmos

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and qualify new creative assets. * Utilize internal and external design teams for landing page creation ...

Kosmos

Digital Marketing Manager

Boston, MA · On-site

$70K - $100K/yr

Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and qualify new creative assets. * Utilize internal and external design teams for landing page creation ...

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Director Meta Digital Marketing information

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$34K

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How much do director meta digital marketing jobs pay per year?

As of Aug 21, 2026, the average yearly pay for director meta digital marketing in the United States is $123,711.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,500.00 and $150,000.00 per year, depending on experience, location, and employer.

What does a director of Meta Digital Marketing do?

A Director of Meta Digital Marketing oversees an organization's digital marketing strategies specifically on Meta platforms, such as Facebook, Instagram, and WhatsApp. They are responsible for planning, executing, and optimizing campaigns to increase brand awareness, engagement, and conversions. Their role includes analyzing performance metrics, managing advertising budgets, leading a team of digital marketers, and staying updated on Meta's evolving tools and best practices. They also collaborate with other departments to ensure cohesive brand messaging across all digital channels.

What are the key skills and qualifications needed to thrive as a director of Meta Digital Marketing?

To excel as a Director of Meta Digital Marketing, you need deep expertise in digital marketing strategy, analytics, and leadership, typically backed by a bachelor’s or master’s degree in marketing or a related field. Strong command of Meta platforms (Facebook, Instagram, etc.), advertising tools like Meta Business Suite, and certifications such as Facebook Blueprint are highly valued. Exceptional communication, creative problem-solving, and team management skills differentiate top candidates in this fast-evolving role. These competencies ensure effective campaign execution, data-driven decision-making, and the ability to lead teams to deliver impactful results in a competitive digital landscape.

How does a director of Meta Digital Marketing typically collaborate with cross-functional teams to drive campaign success?

A Director of Meta Digital Marketing often works closely with product managers, creative teams, data analysts, and sales departments to ensure cohesive campaign execution. They lead strategy development, communicate campaign goals, and coordinate efforts to align messaging and targeting across platforms like Facebook and Instagram. Regular meetings, data sharing, and feedback loops are essential to optimize campaigns and respond quickly to performance trends. This collaborative approach helps achieve business objectives and fosters innovation within digital marketing initiatives.
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Director Meta Digital Marketing jobs near you
Infographic showing various Director Meta Digital Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $123,711 per year, or $59.5 per hour.

Digital Marketing Manager

Universal Beauty Products Inc

Glendale Heights, IL • On-site

$80K - $120K/yr

Full-time

Re-posted 6 days ago

Job description

The Digital Marketing Manager is responsible for developing and executing a comprehensive digital marketing strategy that drives revenue growth, customer acquisition, and brand engagement across all digital channels. This role leads full-funnel marketing efforts including paid media, social media, eCommerce, CRM/email marketing, and website optimization. The Digital Marketing Manager will oversee digital campaign strategy, performance analytics, content direction, and team execution, ensuring all initiatives are aligned with business goals, product launches, and measurable KPIs. This role plays a critical part in building a scalable, high-performing digital marketing engine.
Job Responsibilities:
  • Develop and execute integrated digital marketing strategies across paid media, social, email/CRM, and eCommerce to drive revenue growth.
  • Align digital campaigns with product launches, promotions, and overall brand strategy.
  • Establish and track KPIs (ROAS, CAC, LTV, conversion rates, traffic, engagement) and optimize performance accordingly.
  • Manage and optimize paid advertising across platforms including Meta, TikTok, Google, and YouTube.
  • Oversee website performance and eCommerce optimization (Shopify/WordPress), ensuring strong user experience and conversion.
  • Lead CRM and lifecycle marketing efforts including email and SMS campaigns, automation, and segmentation (e.g., Klaviyo).
  • Collaborate cross-functionally with marketing, creative, eCommerce, and sales teams to ensure cohesive execution.
  • Provide direction for digital content across channels, ensuring alignment with brand messaging and performance goals.
  • Analyze performance data (GA4, ad platforms) and deliver actionable insights and reporting on traffic and ROI.
  • Manage budgets, allocate resources effectively, and identify growth opportunities across channels.
  • Oversee influencer partnerships and digital support for launches, events, and campaigns.
  • Manage and mentor a digital marketing team, fostering performance and development.
  • Other duties as requested by management.

Requirements:
  • Bachelor's degree in Marketing, Business, Data Analytics or a related field.
  • 5+ years of experience in digital marketing analytics, performance marketing, or eCommerce marketing (CPG experience preferred).
  • Proven track record of driving revenue growth through digital channels and full-funnel marketing strategies.
  • Strong experience managing and optimizing paid media campaigns across multiple platforms such as Meta, TikTok, Google Ads, and similar channels.
  • Experience with eCommerce platforms such as Shopify and website content management systems.
  • Hands-on experience with CRM/email marketing platforms such as Klaviyo, including automation and segmentation strategies.
  • Strong analytical skills with reporting tools including Google Analytics, Meta Ads Manager, and other dashboarding tools.
  • Ability to strategize, execute, and optimize integrated digital campaigns across multiple channels.
  • Strong understanding of digital customer journeys, conversion optimization, and audience targeting.
  • Experience collaborating with creative teams to develop high-performing digital content.
  • Excellent communication, organization, and project management skills.
  • Ability to adapt to change in a fast-moving, performance-driven environment.
  • Detail-oriented with the ability to manage multiple projects, deadlines, and reporting needs.
  • Experience working cross-functionally with marketing, brand, and external partners.

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