Overview Lutron is seeking a Copywriting Manager (Brand & Performance) to join the Communications team at Lutron's Conshohocken, PA office location. In this role, you will lead the development of ...
Overview Lutron is seeking a Copywriting Manager (Brand & Performance) to join the Communications team at Lutron's Conshohocken, PA office location. In this role, you will lead the development of ...
Copywriting Manager
Conshohocken, PA · On-site
Overview Lutron is seeking a Copywriting Manager (Brand & Performance) to join the Communications team at Lutron's Conshohocken, PA office location. In this role, you will lead the development of ...
Copywriting Manager
Conshohocken, PA · On-site
Overview Lutron is seeking a Copywriting Manager (Brand & Performance) to join the Communications team at Lutron's Conshohocken, PA office location. In this role, you will lead the development of ...
Sr. Manager, Copywriting
Santa Monica, CA · On-site
$135K - $150K/yr
About the Role We are looking for a Sr. Manager, Copywriting to lead the copywriting discipline within Roku's Brand & Creative Studio. This role sits at the intersection of brand, creative, marketing ...
Sr. Manager, Copywriting
Santa Monica, CA · On-site
$135K - $150K/yr
About the Role We are looking for a Sr. Manager, Copywriting to lead the copywriting discipline within Roku's Brand & Creative Studio. This role sits at the intersection of brand, creative, marketing ...
Sr. Manager, Copywriting
Austin, TX · On-site
$135K - $150K/yr
About the Role We are looking for a Sr. Manager, Copywriting to lead the copywriting discipline within Roku's Brand & Creative Studio. This role sits at the intersection of brand, creative, marketing ...
Sr. Manager, Copywriting
Austin, TX · On-site
$135K - $150K/yr
About the Role We are looking for a Sr. Manager, Copywriting to lead the copywriting discipline within Roku's Brand & Creative Studio. This role sits at the intersection of brand, creative, marketing ...
Sr. Manager, Copywriting
Austin, TX · On-site +1
$135K - $150K/yr
About the Role We are looking for a Sr. Manager, Copywriting to lead the copywriting discipline within Roku's Brand & Creative Studio. This role sits at the intersection of brand, creative, marketing ...
Sr. Manager, Copywriting
Austin, TX · On-site +1
$135K - $150K/yr
About the Role We are looking for a Sr. Manager, Copywriting to lead the copywriting discipline within Roku's Brand & Creative Studio. This role sits at the intersection of brand, creative, marketing ...
Sr. Manager, Copywriting
Santa Monica, CA · On-site +1
$135K - $150K/yr
About the Role We are looking for a Sr. Manager, Copywriting to lead the copywriting discipline within Roku's Brand & Creative Studio. This role sits at the intersection of brand, creative, marketing ...
Sr. Manager, Copywriting
Santa Monica, CA · On-site +1
$135K - $150K/yr
About the Role We are looking for a Sr. Manager, Copywriting to lead the copywriting discipline within Roku's Brand & Creative Studio. This role sits at the intersection of brand, creative, marketing ...
Overview The Associate Director, Copywriting is part of the performance content COE and is ... Manages supporting content creation internal resources * Communicates client roadblocks and ...
Overview The Associate Director, Copywriting is part of the performance content COE and is ... Manages supporting content creation internal resources * Communicates client roadblocks and ...
Senior Copywriter
New York, NY · On-site
A Senior Copywriter manages the weekly workflow, possibly across multiple brands, and is a key contributor on larger projects. What you'll do: * Innovate | Create interactive concepts and campaigns.
Senior Copywriter
New York, NY · On-site
A Senior Copywriter manages the weekly workflow, possibly across multiple brands, and is a key contributor on larger projects. What you'll do: * Innovate | Create interactive concepts and campaigns.
Overview The Associate Director, Copywriting is part of the performance content COE and is ... Manages supporting content creation internal resources * Communicates client roadblocks and ...
Overview The Associate Director, Copywriting is part of the performance content COE and is ... Manages supporting content creation internal resources * Communicates client roadblocks and ...
Overview The Associate Director, Copywriting is part of the performance content COE and is ... Manages supporting content creation internal resources * Communicates client roadblocks and ...
Overview The Associate Director, Copywriting is part of the performance content COE and is ... Manages supporting content creation internal resources * Communicates client roadblocks and ...
Our top-rated ELD Logbook and Fleet Management system ensures transportation compliance and ... Experience in SEO copywriting in English. * Proven experience as a copywriter with a portfolio ...
Our top-rated ELD Logbook and Fleet Management system ensures transportation compliance and ... Experience in SEO copywriting in English. * Proven experience as a copywriter with a portfolio ...
Copywriter/Content Manager
Mill Valley, CA · On-site +1
Our top-rated ELD Logbook and Fleet Management system ensures transportation compliance and ... Experience in SEO copywriting in English. * Proven experience as a copywriter with a portfolio ...
Copywriter/Content Manager
Mill Valley, CA · On-site +1
Our top-rated ELD Logbook and Fleet Management system ensures transportation compliance and ... Experience in SEO copywriting in English. * Proven experience as a copywriter with a portfolio ...
Senior Copywriter
New York, NY · On-site
A Senior Copywriter manages the weekly workflow, possibly across multiple brands, and is a key contributor on larger projects. What you'll do: * Innovate | Create interactive concepts and campaigns.
Senior Copywriter
New York, NY · On-site
A Senior Copywriter manages the weekly workflow, possibly across multiple brands, and is a key contributor on larger projects. What you'll do: * Innovate | Create interactive concepts and campaigns.
Copywriter
Framingham, MA · On-site
$26/hr
... in copywriting or 1+ years' experience in a copywriting or content role or a background in ... of Copy Manager, work oncopy deliverables and accurately and completely transfers each item ...
Copywriter
Framingham, MA · On-site
$26/hr
... in copywriting or 1+ years' experience in a copywriting or content role or a background in ... of Copy Manager, work oncopy deliverables and accurately and completely transfers each item ...
Copywriter
Dayton, OH · Hybrid
$26/hr
... in copywriting or 1+ years' experience in a copywriting or content role or a background in ... of Copy Manager, work oncopy deliverables and accurately and completely transfers each item ...
Copywriter
Dayton, OH · Hybrid
$26/hr
... in copywriting or 1+ years' experience in a copywriting or content role or a background in ... of Copy Manager, work oncopy deliverables and accurately and completely transfers each item ...
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Atlanta, GA · On-site
$43K - $105K/yr
Proven experience in copywriting within digital marketing, CRM, or lifecycle marketing environments. * Experience working in high-volume campaign environments with iterative or agile delivery models.
Copywriting Specialist
Atlanta, GA · On-site
$43K - $105K/yr
Proven experience in copywriting within digital marketing, CRM, or lifecycle marketing environments. * Experience working in high-volume campaign environments with iterative or agile delivery models.
Copywriter
Colorado Springs, CO · Remote
$20/hr
Are you a creative thinker with mad skills in research and copywriting? Do you want to use your ... Thousands of people have spent their time, energy, and money seeking successful pain management ...
New
Quick apply
Copywriter
Colorado Springs, CO · Remote
$20/hr
Are you a creative thinker with mad skills in research and copywriting? Do you want to use your ... Thousands of people have spent their time, energy, and money seeking successful pain management ...
New
Copywriter
Colorado Springs, CO · Remote
$20/hr
Are you a creative thinker with mad skills in research and copywriting? Do you want to use your ... Thousands of people have spent their time, energy, and money seeking successful pain management ...
Copywriter
Colorado Springs, CO · Remote
$20/hr
Are you a creative thinker with mad skills in research and copywriting? Do you want to use your ... Thousands of people have spent their time, energy, and money seeking successful pain management ...
For automotive retail copywriting is not just about the big idea. It's also about the ability to ... Deadline management skills are as much needed day-to-day, as the ability to deliver useful ideas.
For automotive retail copywriting is not just about the big idea. It's also about the ability to ... Deadline management skills are as much needed day-to-day, as the ability to deliver useful ideas.
Copywriter
Detroit, MI · On-site
For automotive retail copywriting is not just about the big idea. It's also about the ability to ... Deadline management skills are as much needed day-to-day, as the ability to deliver useful ideas.
Copywriter
Detroit, MI · On-site
For automotive retail copywriting is not just about the big idea. It's also about the ability to ... Deadline management skills are as much needed day-to-day, as the ability to deliver useful ideas.
Copywriting Manager information
See salary details
$27.5K - $37.5K
9% of jobs
$37.5K - $47.5K
13% of jobs
$50K is the 25th percentile. Wages below this are outliers.
$47.5K - $57.5K
12% of jobs
$57.5K - $67.5K
9% of jobs
The median wage is $74.7K / yr.
$67.5K - $77.5K
9% of jobs
$77.5K - $87.5K
5% of jobs
$87.5K - $97.5K
4% of jobs
$97.5K - $107.5K
6% of jobs
$110.5K is the 75th percentile. Wages above this are outliers.
$107.5K - $117.5K
22% of jobs
$117.5K - $127.5K
6% of jobs
$127.5K - $137.5K
3% of jobs
$27.5K
$81.7K
$137.5K
How much do copywriting manager jobs pay per year?
What are the key skills and qualifications needed to thrive as a Copywriting Manager, and why are they important?
What is the difference between Copywriting Manager vs Content Strategist?
| Aspect | Copywriting Manager | Content Strategist |
|---|---|---|
| Required Credentials | Bachelor's in Marketing, Communications, or related field; strong writing portfolio | Bachelor's in Marketing, Communications, or related field; experience in content planning |
| Work Environment | Marketing teams, advertising agencies, in-house corporate departments | Marketing teams, digital agencies, media companies |
| Employer & Industry Usage | Used in advertising, marketing, and branding firms | Common in digital marketing, media, and publishing industries |
| Search & Comparison Intent | People comparing roles related to writing and content creation management | People exploring content planning and strategy roles |
The Copywriting Manager focuses on overseeing writing teams and creating compelling copy for marketing campaigns, while the Content Strategist develops overall content plans and strategies to engage target audiences. Both roles require strong communication skills and marketing knowledge but differ in scope—one manages writing execution, the other guides content direction.
What does a Copywriting Manager do?
How does a Copywriting Manager typically collaborate with other departments within a company?

Lutron Electronics rating
8.3
Based on 19 frontline employees who took The Breakroom Quiz
22nd of 139 rated electronics manufacturers
Job description
Lutron is seeking a Copywriting Manager (Brand & Performance) to join the Communications team at Lutron's Conshohocken, PA office location. In this role, you will lead the development of messaging that strengthens brand equity and drives measurable business results. Within the Communications team, you will translate the essence of the Lutron identity into narratives and experiences that motivate customers, partners, and professionals to engage.
This role sits at the intersection of brand storytelling and performance marketing. You will oversee copy across the full customer journey—from high-impact brand campaigns to conversion-focused business campaigns—ensuring every message reflects Lutron’s distinctive voice while delivering clarity, relevance, and performance.
Responsibilities
Brand & Performance Copy Leadership
Lead the strategy and execution of brand and performance copywriting across campaigns, channels, business segments, and customer touchpoints.
Develop compelling narratives that balance emotional storytelling with technical accuracy and conversion-driven clarity.
Ensure copy consistently reinforces Lutron’s position and identity ethos.
Ensure message is effectively deployed across platforms, with a strong understanding of how copy must adapt to different channels, formats and user behaviors.
Content & Campaign Execution
Own copy development across integrated campaigns, digital and physical experiences, product marketing, and paid media.
Partner with marketing to optimize copy for engagement, conversion, and ROI through testing and iteration.
Translate complex technical concepts into clear, persuasive, and benefit-driven messaging tailored to audience needs.
Optimization & Performance
Establish frameworks for A/B testing, performance measurement, and continuous optimization of copy
Use data and insights to refine messaging and improve conversion rates and customer engagement
Identify opportunities to scale high-performing messaging across channels and business segments.
Editorial & Voice Stewardship
Champion and evolve Lutron’s brand voice and messaging architecture
Ensure consistency and excellence across all copy outputs
Establish and maintain copywriting standards, guidelines, and best practices
Team & Cross-Functional Leadership
Mentor and lead writers, fostering a culture of craft excellence, constructive feedback, and creative rigor
Collaborate closely with design, sales, product, digital, and marketing teams to deliver cohesive, high-impact experiences
Manage workflows that ensure speed, quality, and alignment with business priorities
Qualifications
- Bachelor’s degree with minimum cumulative 3.00 GPA required
- Minimum 15 years experience in copywriting across brand and performance marketing, including 5+ years leading writers, managing editorial workflows, and driving cross-functional collaboration requiredExperience with digital marketing channels including paid media, web, email, and CRM required
Familiarity with using performance data, audience insights, SEO principles, and digital best practices to improve copy effectiveness required
- Proven ability to deliver results-driven copy while translating complex technical concepts into compelling, customer-focused messaging.
Fluency with design and project management software
Lutron Electronics’ position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent. Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people-centric, technology-driven organization. For more information, view our website at www.lutron.com.
Lutron Electronics is an Equal Opportunity – Affirmative Action – Employer. We welcome qualified, motivated applicants regardless of race, color, religion, sex, national origin, age, disability or genetics
#LEC1
Qualifications:- Bachelor’s degree with minimum cumulative 3.00 GPA required
- Minimum 15 years experience in copywriting across brand and performance marketing, including 5+ years leading writers, managing editorial workflows, and driving cross-functional collaboration requiredExperience with digital marketing channels including paid media, web, email, and CRM required
Familiarity with using performance data, audience insights, SEO principles, and digital best practices to improve copy effectiveness required
- Proven ability to deliver results-driven copy while translating complex technical concepts into compelling, customer-focused messaging.
Fluency with design and project management software
Lutron Electronics’ position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent. Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people-centric, technology-driven organization. For more information, view our website at www.lutron.com.
Lutron Electronics is an Equal Opportunity – Affirmative Action – Employer. We welcome qualified, motivated applicants regardless of race, color, religion, sex, national origin, age, disability or genetics
#LEC1
Education:UNAVAILABLEEmployment Type: FULL_TIMEWhat Lutron Electronics employees say
Pay
Benefits
Hours and flexibility
Workplace
Get the full story on Breakroom
About Lutron Electronics
Sourced by ZipRecruiter
Industry
Electrical equipment, appliance, and component manufacturing
Company size
10,000+ Employees
Headquarters location
Coopersburg, PA, US
Year founded
1961