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Email Marketing Director Jobs (NOW HIRING)

Totalwine

About the Role Total Wine & More is seeking a Director, Email Marketing to join our Marketing team in our Bethesda, MD office. You will lead the strategy, execution, and optimization of the company ...

Cato Institute

Email Marketing Manager

Washington, DC · On-site

$75K - $85K/yr

Reporting to the Associate Marketing Director, the ideal candidate will bring creativity, attention ... Design and implement testing plans for email campaigns and landing pages, analyzing results to ...

Cato Institute

Email Marketing Manager

Washington, DC · On-site

$75K - $85K/yr

Reporting to the Associate Marketing Director, the ideal candidate will bring creativity, attention ... Design and implement testing plans for email campaigns and landing pages, analyzing results to ...

Cato Institute

Email Marketing Manager

Washington, DC · Hybrid

$75K - $85K/yr

Reporting to the Associate Marketing Director, the ideal candidate will bring creativity, attention ... Design and implement testing plans for email campaigns and landing pages, analyzing results to ...

Optimize Partners

Email Marketing Manager

New York, NY · On-site

Email Marketing Manager Position Reporting Relationships Reports to Senior Director E-Commerce Position Overview One of the world's largest maternity retailers, is looking for someone to manage the ...

Moore DM Group LLC

Email Marketing Manager

Lanham, MD · On-site +1

$75K - $85K/yr

The Email Marketing Manager partners with strategists, account executives, copywriters, designers ... Familiarity with digital direct response fundraising metrics and direct marketing strategy.

Moore

Email Marketing Manager

Lanham, MD

As an Email Marketing Manager, you will plan and manage high-volume, segmented email marketing ... Familiarity with digital direct response fundraising metrics and direct marketing strategy.

USA Clinics Group

Email Marketing Manager

Northbrook, IL · On-site

$60K - $80K/yr

You will work closely with Director of CRO and collaborate with marketing teams to identify a target audience and report on results of various email marketing campaigns * Design and implement email ...

USA Clinics Group

Email Marketing Manager

Northbrook, IL · On-site

$60K - $80K/yr

You will work closely with Director of CRO and collaborate with marketing teams to identify a target audience and report on results of various email marketing campaigns * Design and implement email ...

NWF

Email Marketing Specialist

We're looking for a team player who demonstrates a strong understanding of how email marketing fits into the bigger strategy, including direct mail, advertising, social media, video marketing, lead ...

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Email Marketing Director information

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$22.5K

$118.6K

$196.5K

How much do email marketing director jobs pay per year?

As of Jul 3, 2026, the average yearly pay for email marketing director in the United States is $118,575.00, according to ZipRecruiter salary data. Most workers in this role earn between $120,000.00 and $156,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Email Marketing Director, and why are they important?

To thrive as an Email Marketing Director, you need expertise in marketing strategy, campaign management, analytics, and a strong understanding of email marketing best practices, often supported by a relevant degree and considerable marketing experience. Familiarity with email marketing platforms (like Mailchimp, HubSpot, or Salesforce Marketing Cloud), automation tools, and certifications such as HubSpot Email Marketing or Salesforce Marketing Cloud Email Specialist are valuable. Exceptional leadership, creativity, and communication skills set top performers apart, enabling them to drive engagement and manage teams effectively. These skills and qualities are essential for delivering high-impact email campaigns that boost brand growth, customer retention, and measurable ROI.

What is the difference between Email Marketing Director vs Digital Marketing Manager?

AspectEmail Marketing DirectorDigital Marketing Manager
Primary FocusOversees email campaigns, strategy, and executionManages overall digital marketing efforts including social media, SEO, and email
Required SkillsEmail campaign management, segmentation, analyticsMulti-channel marketing, analytics, content creation
Work EnvironmentMarketing teams within companies or agenciesBroader digital marketing teams across channels
Common CertificationsDMA certifications, HubSpot Email Marketing CertificationGoogle Analytics, HubSpot Inbound Marketing

The Email Marketing Director specializes in developing and managing email campaigns, focusing on segmentation, analytics, and strategy. In contrast, the Digital Marketing Manager oversees a broader range of digital channels, including social media, SEO, and email. Both roles require strong analytical skills and marketing certifications, but the Email Marketing Director's expertise is more concentrated on email-specific tactics, making it ideal for organizations prioritizing email campaigns.

How does an Email Marketing Director typically collaborate with other departments to ensure campaign success?

An Email Marketing Director works closely with teams such as content, design, sales, and analytics to create cohesive and effective campaigns. They coordinate with content creators to develop compelling messaging, partner with designers to ensure visually appealing layouts, and consult with analytics teams to assess campaign performance. Regular cross-functional meetings and project management tools are often used to align objectives and timelines, ensuring that campaigns support broader business goals and reach the right audiences.

What does an Email Marketing Director do?

An Email Marketing Director is responsible for planning, executing, and optimizing email marketing campaigns to drive engagement, sales, and brand loyalty. They oversee the creation of email content, segmentation of target audiences, and analysis of campaign performance. Additionally, they collaborate with teams such as design, content, and analytics to ensure emails are effective and align with overall marketing strategies. Their role often includes managing a team, staying updated on industry best practices, and ensuring compliance with regulations like GDPR and CAN-SPAM.
More about Email Marketing Director jobs
What cities are hiring for Email Marketing Director jobs? Cities with the most Email Marketing Director job openings:
What are the most commonly searched types of Email Marketing jobs? The most popular types of Email Marketing jobs are:
What states have the most Email Marketing Director jobs? States with the most job openings for Email Marketing Director jobs include:
What job categories do people searching Email Marketing Director jobs look for? The top searched job categories for Email Marketing Director jobs are:
Email Marketing Director jobs near you
Infographic showing various Email Marketing Director job openings in the United States as of June 2026, with employment types broken down into 6% As Needed, 83% Full Time, and 11% Part Time. Highlights an 88% In-person, 6% Hybrid, and 6% Remote job distribution, with an average salary of $118,575 per year, or $57 per hour.
Director - Email Marketing

Director - Email Marketing

American Kidney Fund (AKF)

Rockville, MD • On-site

Other

Posted 9 days ago

Job description

AKF HAS ENGAGED THE SERVICES OF STAFFING ADVISORS FOR THIS SEARCH SO PLEASE APPLY THROUGH THEIR WEB SITE AT: https://www.staffingadvisors.com/job/director-of-email-marketing-b8cbe593-1a74-450a-bbbf-96de08039011/

The Director of Email Marketing leads the strategy, development, and optimization of the American Kidney Fund's (AKF) email marketing program within the Office of Communications and Marketing (OCM). Reporting to the Senior Director of Brand Marketing, this role ensures that constituents, patients, advocates, and donors receive meaningful, timely, and personalized communications that deepen engagement and support AKF's mission to fight kidney disease.

As the organizational owner of the Engaging Networks e-CRM system and email channel, the Director oversees the full lifecycle of AKF's email communications-from strategy and segmentation to execution and performance analysis. The Director develops and implements a comprehensive email roadmap, including automated journeys and targeted campaigns that drive acquisition, retention, advocacy, and donor conversion. This role works closely with colleagues across marketing, development, education, and external vendors to ensure email efforts support programmatic and fundraising goals.

The Director manages the Email Marketing Manager and serves as a key advisor to OCM leadership, providing insights, reporting, and strategic recommendations to support organizational decision-making.

ESSENTIAL DUTIES & RESPONSIBILITIES

Strategy Development

  • Develop and execute a comprehensive email marketing strategy aligned with AKF's organizational priorities and OCM goals.
  • Design an email roadmap that supports engagement journeys for donors, patients, advocates, caregivers, and general subscribers.
  • Lead strategic decision-making related to email acquisition, retention, and reactivation.
  • Define and track key performance indicators (KPIs) including engagement, deliverability, conversion, and retention metrics.
  • Provide regular program performance updates and strategic recommendations to senior leadership.

Campaign Management & Execution

  • Oversee the planning, development, scheduling, and execution of hundreds of email communications annually, ensuring timely and targeted executions.
  • Partner with the Email Marketing Manager to produce, test, and optimize email content, including A/B tests.
  • Ensure all email templates are ADA-compliant, mobile-optimized, and aligned with branding guidelines.
  • Collaborate with cross-departmental partners to ensure email campaigns support fundraising, education, advocacy, and brand-building efforts.

Segmentation, Data, & Platform Management

  • Lead audience segmentation and targeting strategy within Engaging Networks, including suppression rules, personalization logic, and journey automation.
  • Build and manage complex data queries to support program needs.
  • Work with data and technology teams to maintain list hygiene, ensure compliance with CAN-SPAM and data privacy requirements, and implement best practices.
  • Identify opportunities to improve reporting, analytics, and integration with related systems, including Raiser's Edge and Classy.

Cross-Functional Collaboration

  • Partner with fundraising, development, education, and advocacy teams to build integrated, multichannel communications strategies.
  • Collaborate with Marketing & Communication leads to help shape the organization's editorial calendar based on email insights and performance.
  • Ensure email considerations and opportunities are represented in organization-wide planning conversations.

Team Management & Vendor Oversight

  • Supervise, coach, and support the Email Marketing Manager, ensuring skill development and strong performance.
  • Manage relationships with external vendors, consultants, and platform partners to support program needs and ensure high operational performance.
  • Collaborate with external agencies or partners as needed to enhance program capabilities.

Other Duties as Assigned

  • Additional responsibilities as determined by the Senior Director of Brand Marketing or OCM leadership.

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