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Email Marketing Manager Jobs (NOW HIRING)

As an Email Marketing Manager, you will plan and manage high-volume, segmented email marketing campaigns. The Email Marketing Manager partners with strategists, account executives, copywriters ...

Go Fish Digital is looking for a bright, motivated Email Marketing Manager to join our team and drive results for our clients. If you have a passion for email marketing, a knack for crafting high ...

Email Marketing Manager

Lanham, MD · On-site +1

$75K - $85K/yr

The Email Marketing Manager partners with strategists, account executives, copywriters, designers, and developers to manage email marketing content, scheduling, and email deliverability across ...

Horton, Inc. is currently looking for an Email Marketing Manager . The right candidate is responsible for the strategy, execution, and performance of email marketing campaigns across national and ...

Email Marketing Manager Compensation: $95,000 This role will focus heavily on: * Email marketing strategy and execution * SMS marketing programs * Customer engagement optimization * Agency management

Horton, Inc. is currently looking for an Email Marketing Manager . The right candidate is responsible for the strategy, execution, and performance of email marketing campaigns across national and ...

Horton, Inc. is currently looking for an Email Marketing Manager . The right candidate is responsible for the strategy, execution, and performance of email marketing campaigns across national and ...

Email Marketing Manager

Washington, DC · On-site

$75K - $85K/yr

The Cato Institute is seeking a skilled and dynamic Email Marketing Manager to join our Marketing team. This individual will play a critical role in shaping our email marketing strategy, ensuring ...

Email Marketing Manager

Northbrook, IL · On-site

$60K - $80K/yr

Manage and report on email marketing campaigns and results; use results to determine ROI, make suggestions for improvements and establish best practices * Perform A/B tests on elements such as ...

Email Marketing Manager

Chicago, IL · On-site

$95K - $105K/yr

The Role We are looking for a qualified self-starter to join our company as an Email Marketing Manager. This individual will develop, manage, and optimize lifecycle, transactional and promotional ...

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Email Marketing Manager information

See salary details

$40.5K

$87.2K

$159K

How much do email marketing manager jobs pay per year?

As of Jun 30, 2026, the average yearly pay for email marketing manager in the United States is $87,236.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $92,500.00 per year, depending on experience, location, and employer.

What are some common challenges Email Marketing Managers face when coordinating campaigns with other departments?

Email Marketing Managers often collaborate closely with teams like design, content, and sales to develop effective campaigns. One common challenge is aligning timelines and priorities across departments, which can result in delays or last-minute changes. Additionally, ensuring consistent messaging and branding while accommodating input from multiple stakeholders requires strong communication and project management skills. Proactively setting clear expectations and maintaining open channels of communication can help navigate these challenges and deliver successful campaigns.

What does an Email Marketing Manager do?

An Email Marketing Manager is responsible for creating, executing, and optimizing email campaigns to engage customers, promote products or services, and drive business growth. They develop strategies for building email lists, segmenting audiences, crafting compelling email content, and analyzing campaign performance. Their role often involves using email marketing software, A/B testing, and ensuring compliance with privacy regulations. By leveraging analytics, they continuously improve the effectiveness of email communications and contribute to overall marketing objectives.

What Does an Email Marketing Manager Do?

As an email marketing manager, your main job duties are to create, implement, and monitor email marketing campaigns for your organization. You oversee all aspects of the marketing campaign. You manage team members, analyze metrics such as emails opened and links clicked, and play a major role in the design and content creation. This career requires extensive business and marketing experience. At least a bachelor’s degree in a related field is preferred by employers. Additional qualifications are strong communication skills, excellent problem-solving abilities, and technical experience with common industry software.

What are the key skills and qualifications needed to thrive as an Email Marketing Manager, and why are they important?

To thrive as an Email Marketing Manager, you need expertise in marketing strategy, content creation, audience segmentation, and analytics, typically supported by a degree in marketing, communications, or a related field. Familiarity with email marketing platforms (such as Mailchimp, HubSpot, or Salesforce Marketing Cloud), A/B testing tools, and email automation systems is essential. Strong copywriting, analytical thinking, and project management skills help you craft compelling campaigns and optimize results. These abilities are critical for driving engagement, nurturing leads, and achieving measurable business outcomes through effective email marketing.

What is the difference between Email Marketing Manager vs Digital Marketing Specialist?

AspectEmail Marketing ManagerDigital Marketing Specialist
CredentialsMarketing degree, certifications in email marketing toolsMarketing or related degree, certifications in digital marketing
Work EnvironmentFocus on email campaigns, marketing automation platformsBroader digital channels including social media, SEO, PPC
Employer & Industry UsageUsed in retail, e-commerce, B2B companiesUsed across various industries for overall digital strategy

The Email Marketing Manager specializes in creating and managing email campaigns, focusing on email strategy, automation, and analytics. In contrast, the Digital Marketing Specialist handles a wider range of digital channels, including social media, SEO, and paid advertising. While both roles require marketing knowledge and certifications, the Email Marketing Manager's expertise is more concentrated on email platforms and automation tools, making it ideal for companies prioritizing email outreach.

What cities are hiring for Email Marketing Manager jobs? Cities with the most Email Marketing Manager job openings:
What are the most commonly searched types of Email Marketing jobs? The most popular types of Email Marketing jobs are:
Who are the top companies hiring for Email Marketing Manager jobs? The top employers for Email Marketing Manager jobs are:
What states have the most Email Marketing Manager jobs? States with the most job openings for Email Marketing Manager jobs include:
Infographic showing various Email Marketing Manager job openings in the United States as of June 2026, with employment types broken down into 100% Full Time. Highlights an 87% In-person, and 13% Remote job distribution, with an average salary of $87,236 per year, or $41.9 per hour.

Full-time

Posted 10 days ago


Job description

Email Marketing Manager Position

Reporting Relationships 

Reports to Senior Director E-Commerce 

Position Overview  

One of the world’s largest maternity retailers, is looking for someone to manage the execution of their email marketing initiatives that will drive key brand metrics.  The Email Marketing Manager will execute digital marketing communications from start to finish and is a key member of our clients’ CRM & Digital Marketing team. If you love marketing, data, and thrive in a fast-paced retail environment, we want to talk to you! 

Responsibilities of Email Marketing Manager:

Email Marketing 

  • Define, implement, and execute email marketing strategy to drive business results as measured by ROAS, ROI analysis, and goals 
  • Manage email campaign scheduling, setup, and testing 
  • Maintain email marketing and partner email calendar to ensure organizational alignment and timely email deployments 
  • Oversee SMS marketing efforts, including scheduling, execution, and growth of the program 
  • Develop monthly email content calendars to align with retail and promotional calendars 
  • Manage outside agencies to devise key strategies to support brand/retail goals, ensure KPI metrics are achieved and promoted according to brand standards 
  • Monitor, analyze, and report on performance, providing recommendations and data to brand teams and management 
  • Ensure all campaigns are optimized and tested to achieve the best results 
  • Provide input around campaign planning based on results of previous campaigns 
  • Create channel-specific strategies (brand email, trigger email, SMS, CRM segmentation)  
  • Liaise with creative team on strategy and creative asset development for all emails 

Qualification for Email Marketing Manager:

  • Experience in Shopify & Klaviyo preferred 
  • Experience with email/content creation and analytics  
  • Extremely detail oriented 
  • Ability to adapt to changing deadlines and creative direction 
  • Entrepreneurial spirit & true interest in digital marketing 
  • Bachelor’s Degree 
  • At least 5 years of experience in email marketing 
  • Intermediate level in Microsoft Excel, with proficiency in rest of Microsoft Office Suite    
  • Metric driven, logical, creative and curious 
  • Strong project management & organizational skills 
  • Ready to learn, grow, multi-task, and adapt in a fast-paced environmentÂ