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Marketing Analyst Jobs in Indiana (NOW HIRING)

SEO Analyst

Indianapolis, IN · On-site

$52K - $60K/yr

The SEO & Digital Marketing Analyst supports PreBorn!'s digital marketing efforts through search engine optimization (SEO), paid advertising support, conversion tracking, reporting, and website ...

Marketing Analytics Manager

Carmel, IN · On-site

$100K - $120K/yr

We are seeking a Marketing Analytics Manager to unify the fragmented view of marketing performance and customer insights across channels, brands, and teams. The goal is to ensure the company acquires ...

Marketing Analytics Manager

Carmel, IN · On-site +1

$100K - $120K/yr

We are seeking a Marketing Analytics Manager to unify the fragmented view of marketing performance and customer insights across channels, brands, and teams. The goal is to ensure the company acquires ...

We are seeking a Marketing Analytics Manager to unify the fragmented view of marketing performance and customer insights across channels, brands, and teams. The goal is to ensure the company acquires ...

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

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Marketing Analyst information

See Indiana salary details

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$35

$59

How much do marketing analyst jobs pay per hour?

As of Aug 8, 2026, the average hourly pay for marketing analyst in Indiana is $35.50, according to ZipRecruiter salary data. Most workers in this role earn between $26.54 and $41.88 per hour, depending on experience, location, and employer.

What are some common challenges marketing analysts face when interpreting campaign data, and how can they overcome them?

Marketing Analysts often encounter challenges such as dealing with incomplete data, differentiating between correlation and causation, and aligning metrics with business goals. To overcome these issues, it's important to implement robust data validation processes, use statistical analysis techniques to identify true drivers of performance, and maintain close communication with stakeholders to ensure insights are actionable. Collaborating with data engineers and marketing managers can also help ensure data accuracy and relevance, leading to more impactful recommendations.

What does a marketing analyst do?

A marketing analyst oversees and conducts the collection of information on consumers and perform analytics to determine buying trends. As a marketing analyst, your responsibilities revolve around using data science and mathematics to create predictive models about future buying behavior for the purpose of selling more products or services. This task requires strong communication and analytical skills. Other duties of a marketing analyst include using this data to develop marketing plans, conducting surveys, making phone calls, interviewing clients, and running focus groups.

What skills are required for a marketing analyst?

A marketing analyst needs strong analytical skills, proficiency in data analysis tools like Excel, SQL, or statistical software, and the ability to interpret market data to inform strategies. Good communication skills and knowledge of marketing principles are also important for presenting insights effectively.

What qualifications do you need to be a marketing analyst?

A marketing analyst typically needs a bachelor's degree in marketing, business, statistics, or a related field. Strong analytical skills, proficiency with data analysis tools like Excel or SQL, and knowledge of marketing principles are also important qualifications.

What is the difference between Marketing Analyst vs Data Analyst?

AspectMarketing AnalystData Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; often certifications in marketing analyticsBachelor's in Statistics, Mathematics, or related field; certifications in data analysis or SQL
Work EnvironmentMarketing departments, advertising agencies, or consulting firmsIT departments, data-focused teams, or research firms
Employer & Industry UsageMarketing campaigns, brand management, market researchData interpretation, reporting, data-driven decision making across industries

While both roles analyze data, a Marketing Analyst focuses on marketing metrics and campaign performance, whereas a Data Analyst handles broader data sets to support various business functions. The roles often overlap in skills like data interpretation and reporting, but their primary focus and industry applications differ.

What are the key skills and qualifications needed to thrive as a marketing analyst, and why are they important?

To thrive as a Marketing Analyst, you need strong analytical skills, proficiency in data interpretation, and a background in marketing or business, often supported by a relevant degree. Familiarity with data analysis tools like Google Analytics, Excel, SQL, and visualization platforms such as Tableau is typically required. Attention to detail, critical thinking, and effective communication are vital soft skills for conveying insights and collaborating with stakeholders. These skills enable Marketing Analysts to drive data-driven decisions, optimize campaigns, and deliver measurable business value.

What is a marketing analyst?

Marketing Analysts are professionals who collect, process, and analyze data related to market trends, consumer behavior, and campaign effectiveness. They use statistical tools and research methods to help businesses make informed marketing decisions, identify opportunities, and improve strategies. Their insights guide product launches, pricing, promotions, and overall marketing efforts to boost a company's performance in the market.

Is a marketing analyst a good career?

A marketing analyst is a valuable role that involves analyzing market data to inform business strategies, often requiring skills in data analysis tools like Excel or SQL. The profession offers opportunities for advancement, a growing demand across industries, and typically requires strong analytical and communication skills. Job stability and salary potential can vary based on experience and location.
What are the most commonly searched types of Marketing Analyst jobs in Indiana? The most popular types of Marketing Analyst jobs in Indiana are:
What are popular job titles related to Marketing Analyst jobs in Indiana? For Marketing Analyst jobs in Indiana, the most frequently searched job titles are:
What cities in Indiana are hiring for Marketing Analyst jobs? Cities in Indiana with the most Marketing Analyst job openings:
Infographic showing various Marketing Analyst job openings in Indiana as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $73,831 per year, or $35.5 per hour.

Marketing Analyst (Sr Segment Analyst).

NSK Precision America Inc

Franklin, IN

Full-time

Posted 16 days ago


Job description

Activities and Responsibilities
• Identifies, evaluates and develops new business objectives within a specific product line(s) following defined objectives and strategies for profitable sales growth.
• Functions independently as pre-sales project development with Product line and end-user accounts are critical to success in the product line(s).
• Identifies and develops internal and external training programs.
• Develops and nurtures networks within end user accounts, Product Accounts and industry associations with key buying influences.
• Identifies new/enhanced product or service opportunities; often leads an effort to develop and implement the product/service.
• Communicates, in a timely manner, project development activities with local field sales and other appropriate functions through reports and other methods.
• Coordinates the formulation of the business plan for the product line(s).
• Responsible for obtaining pricing and revenue data and providing analysis on the data by collaborating with other internal personnel. Participates in the development of sales forecasts for use in production planning, manufacturing operations and for controlling inventories.
• Analyzes market data, including product specific sales, overall sales volume, demographics, and competitive product releases and pricing strategies for assigned product lines and recommends marketing objectives. Participates in the development and generation of marketing reports as they pertain to the product line.
• Collects and analyzes data on established and prospective customer and on the company's competitors by analyzing sales and loss statistics, advertising and marketing campaigns, products and services offered and current information available.
• Participates in product modification, cost reduction, margin analysis, advertising and promotion forecasting, product positioning and pricing strategies.
• Responsible for obtaining pricing and revenue data and providing analysis on the data by collaborating with other internal personnel. Participates in the development of sales forecasts for use in production planning, manufacturing operations and for controlling inventories.
• Identification of sales activity and inventory management. Coordination and execution of inventory management to support sales activity and business plan achievement.
• Development and execution of strategic deployment action plan.
• Mentoring and development of sales force to optimize results.
• Execute to business plan.
• Monthly business plan forecasting and review.


Education & Experience Requirements
This job requires a preferred bachelor's degree but a minimum of a Technical Diploma or associate's degree in a related field and 2 to 4 years of position-related experience; preferably 4 to 6 years of position-related experience.


Management Responsibilities
This job typically does not require managing the work of others.