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Marketing Performance Analyst Jobs (NOW HIRING)

Neshent Technologies

Marketing Performance Analyst

We are seeking a Marketing Performance Analyst to analyze digital marketing performance, optimize campaigns, and provide data-driven insights to improve SEO, web analytics, and audience engagement.

Arctic Wolf

Marketing Performance Analyst

  • Medical

  • Dental

  • Life

  • Retirement

We're looking for a Marketing Performance Analyst to be a part of making this happen. About the Role The strategic and detail-oriented Marketing Performance Analyst is critical in helping us ...

Ziegler CAT

Marketing Performance Analyst (On-site)

Bloomington, MN · On-site

$71K - $89K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Marketing Performance Analyst will support the marketing team by tracking and analyzing campaign performance, conducting customer segmentation, and providing data-driven insights. This role ...

Mason Interactive

Performance Marketing Analyst

Brooklyn, NY · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Mason Interactive is seeking a Performance Marketing Analyst to join our dynamic team. This role, ideal for ambitious individuals early in their marketing career, blends the flexibility of hybrid ...

CarGurus

Performance Marketing Analyst

Boston, MA · On-site

Within the Consumer Marketing team, the Performance Marketing team is responsible for driving ... We're looking for a curious, highly analytical, and detail-oriented individual to join our team to ...

CarGurus

Performance Marketing Analyst

Boston, MA

Within the Consumer Marketing team, the Performance Marketing team is responsible for driving ... We're looking for a curious, highly analytical, and detail-oriented individual to join our team to ...

Aquent

Performance Marketing Analyst

Atlanta, GA · On-site +1

$25 - $28/hr

  • Medical

  • Dental

  • Vision

  • Retirement

Monitor, analyze, and optimize performance marketing metrics across diverse channels, including Paid & Organic Search, Social Media, and Email. * Design, build, and maintain standardized marketing ...

SECU Credit Union

Performance Marketing Analyst

Linthicum, MD · On-site

$73K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Performance Marketing Analyst will use data, reporting, and market insights to evaluate marketing performance, identify opportunities, and support strategic decision-making across SECU ...

SECU Credit Union

Performance Marketing Analyst

Linthicum, MD · Hybrid

$73K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Performance Marketing Analyst will use data, reporting, and market insights to evaluate marketing performance, identify opportunities, and support strategic decision-making across SECUs marketing ...

SECU

Performance Marketing Analyst

Linthicum Heights, MD · Hybrid

$73K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Performance Marketing Analyst will use data, reporting, and market insights to evaluate marketing performance, identify opportunities, and support strategic decision-making across SECU ...

Mason Interactive

Performance Marketing Analyst

Charlotte, NC · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Mason Interactive is seeking a Performance Marketing Analyst to join our dynamic team in Charlotte, North Carolina. This role, ideal for ambitious individuals early in their marketing career, blends ...

Incubator Lab

Performance Marketing Analyst

Miami, FL · Remote

$4.0K - $5.0K/mo

Role Objective As a Performance Marketing Analyst at IncubatorLab.ai, you will be the daily eyes on our paid advertising across Meta and Google. You will serve as the connective tissue between our ...

Mason Interactive Inc

Performance Marketing Analyst

Brooklyn, NY · On-site

$65K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Mason Interactive is seeking a Performance Marketing Analyst to join our dynamic team. This role, ideal for ambitious individuals early in their marketing career, blends the flexibility of hybrid ...

Mason Interactive

Performance Marketing Analyst

Charlotte, NC · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Mason Interactive is seeking a Performance Marketing Analyst to join our dynamic team in Charlotte, North Carolina. This role, ideal for ambitious individuals early in their marketing career, blends ...

Mason Interactive Inc

Performance Marketing Analyst

Charlotte, NC · On-site

$45K - $50K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Mason Interactive is seeking a Performance Marketing Analyst to join our dynamic team in Charlotte, North Carolina. This role, ideal for ambitious individuals early in their marketing career, blends ...

Mason Interactive

Performance Marketing Analyst

Brooklyn, NY · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Mason Interactive is seeking a Performance Marketing Analyst to join our dynamic team. This role, ideal for ambitious individuals early in their marketing career, blends the flexibility of hybrid ...

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Marketing Performance Analyst information

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How much do marketing performance analyst jobs pay per hour?

As of Aug 14, 2026, the average hourly pay for marketing performance analyst in the United States is $50.32, according to ZipRecruiter salary data. Most workers in this role earn between $49.52 and $50.96 per hour, depending on experience, location, and employer.

How does a Marketing Performance Analyst typically collaborate with other departments to drive campaign success?

Marketing Performance Analysts frequently work cross-functionally, partnering closely with marketing strategists, digital campaign managers, and sales teams. They provide actionable insights by interpreting data and presenting clear reports, ensuring all stakeholders understand campaign performance and areas for improvement. Collaboration often involves regular meetings to align on KPIs, discuss findings, and recommend optimizations, making strong communication skills essential. This teamwork not only helps fine-tune campaigns in real time but also fosters a data-driven culture across the organization.

What does a Marketing Performance Analyst do?

A Marketing Performance Analyst is responsible for tracking, analyzing, and reporting on the effectiveness of marketing campaigns and initiatives. They use data and analytics tools to evaluate key metrics such as ROI, conversion rates, and customer engagement. Their insights help marketing teams make data-driven decisions to optimize future campaigns and improve overall marketing performance. Analysts often work closely with marketing managers, digital strategists, and sales teams to ensure marketing goals are met.

What are the key skills and qualifications needed to thrive as a Marketing Performance Analyst, and why are they important?

To thrive as a Marketing Performance Analyst, you need strong analytical skills, proficiency in data interpretation, and usually a degree in marketing, business, or a quantitative field. Familiarity with analytics tools such as Google Analytics, Tableau, and marketing automation systems, as well as experience with Excel and SQL, are typically required. Strong communication, problem-solving, and attention to detail help analysts effectively share insights and collaborate with cross-functional teams. These skills are crucial for driving data-driven marketing strategies and optimizing campaign performance.

What is the difference between Marketing Performance Analyst vs Digital Marketing Specialist?

AspectMarketing Performance AnalystDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like Google AnalyticsBachelor's in Marketing, Communications, or related; certifications like Google Ads
Work EnvironmentData-driven roles, analytics teams, marketing departmentsCreative teams, campaign management, digital platforms
Employer & Industry UsageUsed across industries focusing on data analysis and campaign performanceCommon in advertising, e-commerce, and digital media companies
Search & Comparison IntentFocuses on analyzing marketing data and performance metricsFocuses on executing and managing digital marketing campaigns

The main difference is that a Marketing Performance Analyst primarily analyzes marketing data to assess campaign effectiveness, while a Digital Marketing Specialist actively manages digital campaigns. Both roles require similar credentials but differ in focus: analysis versus execution.

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For Marketing Performance Analyst jobs, the most frequently searched job titles are:

Marketing Performance Analyst jobs near you
Infographic showing various Marketing Performance Analyst job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 91% Physical, 2% Hybrid, and 7% Remote job distribution, with an average salary of $104,660 per year, or $50.3 per hour.

Marketing Performance Analyst

Neshent Technologies

Remote

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

We are seeking a Marketing Performance Analyst to analyze digital marketing performance, optimize campaigns, and provide data-driven insights to improve SEO, web analytics, and audience engagement. The ideal candidate will have experience with analytics platforms, campaign reporting, SEO strategies, and emerging AI-driven search optimization techniques.

Required Experience
  • 5+ years of experience in web analytics, campaign reporting, digital marketing performance, and SEO.
  • 1–2 years of experience with Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), or demonstrated knowledge of optimizing content for AI-driven search experiences such as Google AI Overviews, ChatGPT, or Claude.
  • Experience working in agency environments is preferred.
  • Healthcare or regulated industry experience is a plus.
Required Skills & Qualifications
  • Proficiency with web analytics platforms such as Piwik, Google Analytics, and Google Search Console.
  • Hands-on experience with SEO tools such as SEMrush.
  • Familiarity with Yext or similar location and reputation management platforms.
  • Experience with data visualization tools such as Tableau, Looker, or Power BI is a plus.
  • Strong analytical skills with the ability to interpret data and provide actionable recommendations.
  • Solid understanding of UTM parameters, campaign tracking, and digital reporting processes.
  • Excellent communication, organization, and project management skills.
  • Ability to manage multiple priorities, work independently, and meet deadlines.
  • Detail-oriented, proactive, and self-motivated approach to problem-solving.
Roles & Responsibilities
  • Analyze website performance, campaign metrics, and digital marketing data to identify trends and optimization opportunities.
  • Develop and maintain marketing performance reports and dashboards.
  • Monitor SEO performance and recommend strategies to improve organic search visibility.
  • Support AEO/GEO initiatives by optimizing content for AI-powered search experiences.
  • Track campaign performance using UTM parameters and analytics tools.
  • Collaborate with marketing teams to measure campaign effectiveness and ROI.
  • Provide insights and recommendations based on data analysis.
  • Manage reporting workflows and ensure accuracy of marketing performance data.
  • Support digital marketing initiatives within healthcare or regulated industry environments.

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