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Database Marketing Analyst Jobs (NOW HIRING)

Golden Nugget

Database Marketing Analyst

Las Vegas, NV · On-site

Overview It is the responsibility of the Database Marketing Analyst under the direction of the Director - Database Marketing to provide in-depth analysis and guidance across the entire business in ...

Hard Rock International

NY · On-site

## Database Marketing AnalystApplyremote type: Onsitelocations: Support Services Headquarters ... Prepares ad-hoc analysis upon request.* Maintains professional relations with vendors, customers ...

Hard Rock International

## Database Marketing AnalystApplyremote type: Onsitelocations: Support Services Headquarters ... Prepares ad-hoc analysis upon request.* Maintains professional relations with vendors, customers ...

Hard Rock Hotel Cancun

NY · On-site

## Database Marketing AnalystApplylocations: Seminole Hard Rock Hotel & Casino Hollywoodtime type ... Prepares ad-hoc analysis upon request.* Maintains professional relations with vendors, customers ...

Seminolehardrock

... hoc analysis. Essential Duties: * Setup Direct Marketing Offers in Casino Management System (CMP) * Maintains and updates existing reports on a daily, weekly, or monthly basis. * Investigates and ...

Winnavegas Casino Resort

Database Administrator

Sloan, IA · On-site

$45K - $74K/yr

The Database Marketing Supervisor conducts direct marketing analysis including response modeling, guest profiling and segmentation, and other database marketing analysis projects on both a pre ...

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How much do database marketing analyst jobs pay per hour?

As of Sep 15, 2026, the average hourly pay for database marketing analyst in the United States is $44.62, according to ZipRecruiter salary data. Most workers in this role earn between $34.62 and $53.85 per hour, depending on experience, location, and employer.

What does a database marketing analyst do?

A Database Marketing Analyst is responsible for collecting, analyzing, and interpreting large sets of customer data to help businesses make informed marketing decisions. They use data mining techniques to identify trends, segment audiences, and evaluate the effectiveness of marketing campaigns. By leveraging customer information, they help organizations target the right customers with personalized marketing strategies, ultimately improving campaign ROI and customer engagement.

What skills and qualifications are needed to be a database marketing analyst?

To thrive as a Database Marketing Analyst, you need strong analytical skills, experience with data management, and a solid understanding of marketing principles, often backed by a degree in marketing, statistics, or a related field. Proficiency with SQL, CRM platforms, marketing automation tools, and data visualization software is typically required. Attention to detail, problem-solving ability, and effective communication are valuable soft skills for interpreting data and collaborating with marketing teams. These skills are crucial for extracting actionable insights from data, optimizing campaigns, and driving business growth.

How does a database marketing analyst collaborate with other departments to support marketing campaigns?

A Database Marketing Analyst works closely with marketing, sales, and IT teams to ensure data-driven strategies are effectively implemented. They provide insights by analyzing customer data, segmenting audiences, and tracking campaign performance, which helps the marketing team tailor their messaging and outreach. Regular collaboration with IT is also essential to maintain data quality and integrate new data sources. This cross-functional teamwork is crucial for delivering targeted, successful marketing campaigns and supporting overall business goals.

What is the difference between Database Marketing Analyst vs Data Analyst?

AspectDatabase Marketing AnalystData Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; knowledge of marketing databasesBachelor's in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentMarketing teams, CRM systems, marketing campaignsData teams, business intelligence platforms, various departments
Employer & Industry UsageMarketing agencies, retail, e-commerce, consumer servicesFinance, healthcare, technology, consulting
Common Search & ComparisonYesYes

The Database Marketing Analyst focuses on leveraging marketing databases to optimize campaigns and customer targeting, while the Data Analyst interprets data across various business functions to support decision-making. Both roles require analytical skills and familiarity with data tools, but their primary focus and industry applications differ.

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Database Marketing Analyst jobs near you
Infographic showing various Database Marketing Analyst job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 89% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 3% Hybrid, and 16% Remote job distribution, with an average salary of $92,811 per year, or $44.6 per hour.

Database Marketing Analyst

Las Vegas, NV • On-site

Golden Nugget
Amusement, Gambling, and Recreation • 1 - 5K employees
Learn more about Golden Nuggetexternal

Full-time

Re-posted 7 days ago

Golden Nugget rating

4.9

Company rating: 4.9 out of 10

Based on 48 frontline employees who took The Breakroom Quiz

Job description

Overview
It is the responsibility of the Database Marketing Analyst under the direction of the Director - Database Marketing to provide in-depth analysis and guidance across the entire business in support of the divisional executive's efforts to further grow the business, generate revenue and optimize profitability.
Responsibilities
  • Exhibit conduct in accordance with all Gaming Commission Regulations, Federal and State laws and regulations, and Golden Nugget and departmental policies and procedures.
  • Develop and generate daily/weekly/monthly marketing and other statistical reports and analyses.
  • Coordinate and support marketing planning, including short and long term forecasting.
  • Maintain databases for marketing and other statistical data.
  • Continually expected to improve and support the annual budget process.
  • Develops historical, current and potential future trend analysis.
  • Assists in assessing and communicating marketing results to senior management.
  • Supports review meetings with managers to identify and implement process improvements.
  • Communicates effectively with all levels of management.
  • Maintain excellent communication skills and interpersonal relations with guests, vendors, visitors and Golden Nugget staff.
  • Performs all other related and compatible duties as assigned, weekend shifts required.

Qualifications
  • Must be proficient with Microsoft Excel--ability to create pivot table, formulas and VLOOKUP.
  • Excellent analytical, problem solving, administrative, multi-tasking, organization and prioritization skills.
  • Excellent interpersonal and communication skills (verbal and written), fluent English and articulate.
  • Ability to work efficiently, independently and cohesively, consistently producing quality results.
  • Must have demonstrated ability to take initiative, be detail oriented and self-motivated.
  • Must be able to obtain a Nevada Gaming Registration.
  • Minimum age requirement is 21.
  • Bachelor's Degree in the area of Finance, Business or Accounting required.
  • Strong mathematical skills and data analysis skills required.
  • Must possess basic and advanced mathematical skills to include arithmetic, algebra, graphing, probability and statistics specific to position responsibilities.
  • Ability to read and understand all policies and procedures.
  • Must be able to communicate effectively with guests, employees, and members of management in English, specific to position duties and responsibilities.
  • Must be able to complete standard forms and reports.

Disclaimer: The above information is intended as a high-level overview of the responsibilities and qualifications for the position and does not represent the full job description which will include all responsibilities, skills, duties, requirements, and working conditions associated with the job. For more information or to see the full job description, contact the Human Resources department at the location in which you are applying.
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