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Marketing Business Analyst Jobs (NOW HIRING)

Collabera

Marketing/Business Analyst

New York, NY

Ability to effectively consult with key business partners to influence communications segmentation strategy and translate marketing requirements into flawless segmentation & execution * Analytical ...

Mondo

Marketing Analyst

Manhattan, NY · On-site

Marketing Business Analyst Location-Type: Hybrid NYC Hours: 20 hours/ week Start Date Is: ASAP Duration: 2 month contract We're looking for a data-driven Marketing Business Analyst to become the ...

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Marketing Business Analyst information

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$48

$79

How much do marketing business analyst jobs pay per hour?

As of Aug 9, 2026, the average hourly pay for marketing business analyst in the United States is $48.20, according to ZipRecruiter salary data. Most workers in this role earn between $32.69 and $67.07 per hour, depending on experience, location, and employer.

How does a marketing business analyst typically collaborate with marketing and sales teams to drive data-informed decisions?

A Marketing Business Analyst works closely with both marketing and sales teams by gathering and analyzing campaign data, customer insights, and market trends to identify opportunities for growth and optimization. They often participate in cross-functional meetings, present actionable reports, and recommend strategies based on data analysis. This collaborative approach ensures that marketing initiatives are aligned with business goals and that sales teams are equipped with data-driven insights to enhance their outreach and conversion strategies.

What is the difference between Marketing Business Analyst vs Marketing Data Analyst?

AspectMarketing Business AnalystMarketing Data Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like CBAP or PMI-PBABachelor's in Data Science, Statistics, or related; certifications like Google Data Analytics or Microsoft Certified Data Analyst
Work EnvironmentCollaborates with marketing teams, business units, and stakeholders to analyze market strategiesWorks with large datasets, using statistical tools and software to interpret marketing data
Employer & Industry UsageUsed across marketing agencies, corporate marketing departments, and consulting firmsCommon in marketing analytics firms, digital marketing agencies, and corporate data teams

The main difference is that Marketing Business Analysts focus on understanding business needs and translating them into marketing strategies, while Marketing Data Analysts primarily analyze data to uncover insights that inform marketing decisions. Both roles require analytical skills, but their focus areas and tools differ slightly.

What are the key skills and qualifications needed to thrive as a marketing business analyst?

To thrive as a Marketing Business Analyst, you need strong analytical skills, business acumen, and a relevant degree in marketing, business, or data analysis. Familiarity with tools like Google Analytics, SQL, Excel, and CRM systems, as well as certifications such as Google Analytics Individual Qualification (GAIQ), are commonly required. Exceptional communication, critical thinking, and problem-solving skills help you interpret data and present actionable insights to stakeholders. These competencies are vital for driving data-informed marketing strategies and maximizing ROI.

What is a marketing business analyst?

A Marketing Business Analyst is a professional who analyzes market trends, customer data, and marketing strategies to help organizations make informed business decisions. They use data-driven insights to identify opportunities for growth, optimize marketing campaigns, and measure the effectiveness of marketing efforts. Their responsibilities often include data collection, reporting, and collaborating with marketing and sales teams to improve overall business performance. By interpreting complex data, they help guide marketing strategies and support business objectives.
More about Marketing Business Analyst jobs
What cities are hiring for Marketing Business Analyst jobs? Cities with the most Marketing Business Analyst job openings:
Who are the top companies hiring for Marketing Business Analyst jobs? The top employers for Marketing Business Analyst jobs are:
What states have the most Marketing Business Analyst jobs? States with the most job openings for Marketing Business Analyst jobs include:
What are popular job titles related to Marketing Business Analyst jobs? For Marketing Business Analyst jobs, the most frequently searched job titles are:
Marketing Business Analyst jobs near you
Infographic showing various Marketing Business Analyst job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $100,251 per year, or $48.2 per hour.

Marketing/Business Analyst

Collabera

New York, NY

Contractor

Re-posted 16 days ago

Job description

Company Description

About Collabera

Collabera is ranked amongst the top 10 Information Technology (IT) staffing firms in the U.S., with more than $525 million in sales revenue and a global presence that represents approximately 12,000+ professionals across North America (U.S., Canada), Asia Pacific (India, Philippines, Singapore, Malaysia), and Europe (Ireland, Netherlands, Poland, United Kingdom). We support our clients with a strong recruitment model and a sincere commitment to their success, which is why more than 75% of our clients rank us amongst their top three staffing suppliers.

Not only are we committed to meeting and exceeding our customer's needs, but also are committed to our employees' satisfaction as well. We believe our employees are the cornerstone of our success and we make every effort to ensure their satisfaction throughout their tenure with Collabera. As a result of these efforts, we have been recognized by Staffing Industry Analysts (SIA) as the "Best Staffing Firm to Work For" for five consecutive years since 2012. Collabera has over 50 offices across the globe with a presence in ten countries and provides staff augmentation, managed services and direct placement services to global 2000 corporations.

For consultants and employees, Collabera offers an enriching experience that promotes career growth and lifelong learning. Visit www.collabera.com to learn more about our latest job openings.

Awards and Recognitions

--Staffing Industry Analysts: Best Staffing Firm to Work For (2016, 2015, 2014, 2013, 2012)

--Staffing Industry Analysts: Largest U.S. Staffing Firms (2016, 2015, 2014, 2013)

--Staffing Industry Analysts: Largest Minority Owned IT Staffing Firm in the US.

Job Description
  • This role will sit on the Global Merchant Communication Solutions (GMCS) team and will be responsible for partnering with a variety of constituents across several Merchant Marketing teams, primarily focused on the U.S., to consult on segmentation strategies for various direct-to-merchant communication plans, and ensure those strategies are translated into effective segmentation architecture and flawless delivery to market via a CRM platform.

This role will also require:

  • Developing expertise in merchant data and merchant segmentation
  • Effectively partnering and collaborating with team members in the U.S. and India to ensure timely and effective partner support
  • Identifying opportunities to improve overall process, quality and speed to market
Qualifications
  • Ability to effectively consult with key business partners to influence communications segmentation strategy and translate marketing requirements into flawless segmentation & execution
  • Analytical mindset
  • Strong relationship management skills
  • SQL knowledge preferred
  • Process-oriented
  • Detail-oriented
  • Positive attitude
  • Ability to work in a fast paced environment and manage multiple priorities
  • Experienced user of Excel and Power Point
  • Experience with merchant data a plus
  • Experience with a CRM platform a plus
  • Bachelor of Art or Bachelor of Science
Additional Information

To know more about this opportunity, please contact:

Vishwas Jaggi
480-327-0540

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