Market Development Lead
$67K - $92K/yr
How You Will Make History Here The Market Development Lead (MDL) drives market growth and execution ... Build trust with store management and retail partners, supportnew itemlaunches, planogram ...
$67K - $92K/yr
How You Will Make History Here The Market Development Lead (MDL) drives market growth and execution ... Build trust with store management and retail partners, supportnew itemlaunches, planogram ...
$67K - $92K/yr
How You Will Make History Here The Market Development Lead (MDL) drives market growth and execution ... Build trust with store management and retail partners, supportnew itemlaunches, planogram ...
The Head of New Market Development drives Excella's growth into untapped and emerging markets ... Develops and manages the pipeline of qualified prospects in line with Excella's overall sales and ...
The Head of New Market Development drives Excella's growth into untapped and emerging markets ... Develops and manages the pipeline of qualified prospects in line with Excella's overall sales and ...
Herndon, VA · On-site
Led by an experienced management team and supported by a strong investor group, including large and ... Senior Market Development Analyst We are seeking an experienced and strategic Senior Market ...
Herndon, VA · On-site
Led by an experienced management team and supported by a strong investor group, including large and ... Senior Market Development Analyst We are seeking an experienced and strategic Senior Market ...
$66K - $84K/yr
We are continuously accepting applications The primary responsibility of the Market Development ... Proficiency in entire Microsoft office suite of products. CRM experience preferred. * Field Sales ...
$66K - $84K/yr
We are continuously accepting applications The primary responsibility of the Market Development ... Proficiency in entire Microsoft office suite of products. CRM experience preferred. * Field Sales ...
The position blends strategic market development, hands-on pursuit management, and close collaboration with internal teams in a small, agile, and entrepreneurial firm environment. Responsibilities
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The position blends strategic market development, hands-on pursuit management, and close collaboration with internal teams in a small, agile, and entrepreneurial firm environment. Responsibilities
Washington, DC · On-site
$100K - $200K/yr
The position blends strategic market development, hands-on pursuit management, and close collaboration with internal teams in a small, agile, and entrepreneurial firm environment. Responsibilities
Washington, DC · On-site
$100K - $200K/yr
The position blends strategic market development, hands-on pursuit management, and close collaboration with internal teams in a small, agile, and entrepreneurial firm environment. Responsibilities
The Head of New Market Development drives Excella's growth into untapped and emerging markets ... Develops and manages the pipeline of qualified prospects in line with Excella's overall sales and ...
The Head of New Market Development drives Excella's growth into untapped and emerging markets ... Develops and manages the pipeline of qualified prospects in line with Excella's overall sales and ...
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Lorton, VA · On-site
$60K - $65K/yr
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Quick apply
Lorton, VA · On-site
$60K - $65K/yr
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
... Manager to support our NSA portfolio ... As part of a team dedicated to winning new business and market development, the successful ...
... Manager to support our NSA portfolio ... As part of a team dedicated to winning new business and market development, the successful ...
Columbia, MD · On-site
$60K - $65K/yr
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Quick apply
Columbia, MD · On-site
$60K - $65K/yr
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Chantilly, VA · On-site
... Manager to support our NSA portfolio ... As part of a team dedicated to winning new business and market development, the successful ...
Chantilly, VA · On-site
... Manager to support our NSA portfolio ... As part of a team dedicated to winning new business and market development, the successful ...
Annapolis, MD · On-site
... Manager to support our NSA portfolio ... As part of a team dedicated to winning new business and market development, the successful ...
Annapolis, MD · On-site
... Manager to support our NSA portfolio ... As part of a team dedicated to winning new business and market development, the successful ...
Columbia, MD · On-site
$60K - $65K/yr
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Columbia, MD · On-site
$60K - $65K/yr
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Lorton, VA · On-site
$60K - $65K/yr
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Lorton, VA · On-site
$60K - $65K/yr
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Ability to manage multiple priorities in a fast-paced environment * Self-motivated with the ability to work independently * Ability to converse, read, and write in English * Bachelor's Degree (BS or ...
Mclean, VA · On-site
... Manager to support our NSA portfolio ... As part of a team dedicated to winning new business and market development, the successful ...
Mclean, VA · On-site
... Manager to support our NSA portfolio ... As part of a team dedicated to winning new business and market development, the successful ...
North Bethesda, MD · On-site +1
$131K - $153K/yr
Analyzes market trends, customer requirements, and competitive landscape to support structured opportunity development * Perform GRS go-to-market strategies and drive growth of robotics solutions
North Bethesda, MD · On-site +1
$131K - $153K/yr
Analyzes market trends, customer requirements, and competitive landscape to support structured opportunity development * Perform GRS go-to-market strategies and drive growth of robotics solutions
Adamstown, MD · On-site
$60K - $150K/yr
The Business Development Manager RF Ceramic Components is responsible for business management of ... Conduct market studies. * Prepare strategies for acquiring new accounts. Education Required:
Quick apply
Adamstown, MD · On-site
$60K - $150K/yr
The Business Development Manager RF Ceramic Components is responsible for business management of ... Conduct market studies. * Prepare strategies for acquiring new accounts. Education Required:
Alexandria, VA · On-site
$140K - $160K/yr
Own development underwriting, market research, and schedules * Drive cost control, value ... Manage municipal and community engagement processes as part of rezoning * Travel throughout ...
Quick apply
Alexandria, VA · On-site
$140K - $160K/yr
Own development underwriting, market research, and schedules * Drive cost control, value ... Manage municipal and community engagement processes as part of rezoning * Travel throughout ...
$41.9K - $54.4K
7% of jobs
$54.4K - $66.9K
7% of jobs
$66.9K - $79.4K
7% of jobs
$85.7K is the 25th percentile. Wages below this are outliers.
$79.4K - $91.9K
5% of jobs
$91.9K - $104.5K
15% of jobs
The median wage is $107.7K / yr.
$104.5K - $117K
29% of jobs
$120.3K is the 75th percentile. Wages above this are outliers.
$117K - $129.5K
14% of jobs
$129.5K - $142K
12% of jobs
$142K - $154.5K
2% of jobs
$154.5K - $167K
1% of jobs
$167K - $179.5K
0% of jobs
$41.9K
$106.5K
$179.5K
A market development manager seeks new business opportunities and customers for their employer. As a market development manager, you may work with specific products or focus on a particular region or industry. Your job duties include researching new markets, developing relationships with companies or prospective clients, and presenting sales pitches. You may also take customers’ orders, create promotional materials, or manage stock and inventory to ensure adequate supply for fulfilling orders.
| Aspect | Market Development Manager | Business Development Representative |
|---|---|---|
| Primary Focus | Strategic market expansion and long-term growth | Generating leads and initial client engagement |
| Required Credentials | Bachelor's degree, experience in marketing or sales, industry knowledge | Bachelor's degree, sales skills, communication abilities |
| Work Environment | Cross-functional teams, strategic planning sessions | Sales calls, client meetings, lead qualification |
| Employer Usage | Marketing, sales, and business development departments |
The Market Development Manager focuses on strategic initiatives to expand market presence, while the Business Development Representative primarily handles lead generation and initial client interactions. Both roles require strong communication skills and industry knowledge, but differ in scope and responsibilities.

$67K - $92K/yr
Full-time
Medical, Dental, Life, Retirement, PTO
Posted 14 hours ago
In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder?s of Hanover.Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.Why Campbell?sBenefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell?s offers unlimited sick time along with paid time off and holiday pay. If in WHQfree access to the fitness center.
Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell?s.OurCampbell?s Caresprogram matches employee donations and/or volunteer activity up to $1,500 annually. Campbell?s has a variety of Employee Resource Groups (ERGs) to support employees.How You Will Make History Here The Market Development Lead (MDL) drives market growth and execution by partnering with Independent Distributor Partners (IDPs) and retail outlets.
This role builds strong relationships with IDPs, store leadership, and key retailer decision makers, and uses disciplined planning to adapt to changing technology, retail conditions, and consumer behavior. What You Will Do Independent Distributor Partner (IDP) EngagementBuild collaborative relationships with IDPs to support customer service, sales growth, and local market success.Recommend resources and technology, help resolve retailer disputes, and partner with internal teams to reduce route disruption and strengthen route health.Lead route consults and individual or group meetings with IDPs to understand needs, support planning, andidentifygrowth opportunities.Retail DevelopmentDrive priority execution across the portfolio to deliver weekly, period, and quarterly sales plans and grow market share.Identifymarket opportunities, share insights with IDPs, and set targets for distribution, merchandising, promotions, and key retailer events.Support call coverage, coordinateinventoryandlogisticsneeds, evaluate competition and shopper trends, secure incremental placements and displays, and respond to retailer concerns within 24 hours.Business FundamentalsUse data toidentifyretailer requirements, performance trends, and growth opportunities, and communicate them clearly to IDPs and internal partners.Build trust with store management and retail partners, supportnew itemlaunches, planogram compliance, store resets, inventories, and service issue resolution.Recruit potential IDPs for open routes, visit key accounts toidentifyopportunities, and apply retailer-specific knowledge across channels.Communicate professionally, manage priorities, solve problems, use technology and business insights effectively, andparticipatein training and special projects.Demonstrate strong presentation, written, and verbal communication skills, along withproficiencyin Microsoft Office and relevant internal sales systems. Who You Will Work With Partner with the Business Development Manager, Zone Sales Manager, retailers, warehouse teams, and IDPs toidentifybusiness constraints, opportunities, and needs.
What You Bring to the Table(Must Have)3+ years of related sales or CPG experience, or 2+ years of relevant experience with a bachelor?s degree.Strong written and verbal communication, influencing, leadership, problem-solving, technical, and analytical skills.Proficiencyin Microsoft Excel and PowerPoint.Ability to travel locally and overnight,relocateifrequired, and work flexible hours based on business and retailer needs.Ability to stand, walk, sit, bend,lift upto 50 pounds occasionally, and drive regularly to stores, warehouses, and hubs in the market. It Would Be Great if You Have(Nice to Have)B.A. preferred.
Disclaimer The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification.It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.Compensation and Benefits:The target base salary range for this full-time, salaried position is between$67,000-$92,200Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment.
Please ask your Talent Acquisition Partner for more information about our total rewards package.The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.