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Senior Brand Manager Jobs (NOW HIRING)

Spin Master

Senior Brand Manager

Los Angeles, CA · On-site

$120K - $130K/yr

As Senior Brand Manager, you will lead product development and brand development for Preschool. You will oversee the management and development of the brand and the day-to-day management and ...

IONNA LLC

Sr Brand Manager

Raleigh, NC

$115/hr

Sr. Brand Manager Reports To: Head of Brand Direct Reports: Associate Brand Designers (2) This role requires a full-time onsite presence in Durham, NC Target Base Range: $115 - 135k plus incentives ...

Sargento

Sr Brand Manager

Plymouth, WI · Hybrid

SUMMARY As a key member of the Brand Marketing Team, the Sr. Brand Manager responsible for the planning, development and implementation of marketing strategies designed to build the assigned product ...

McCormick & Company

Sr. Brand Manager

Hunt Valley, MD · On-site

$121K - $219K/yr

We are looking to hire a Sr. Brand Manager immediately in a Hybrid (50/50) capacity at our Global Headquarters in Hunt Valley, Maryland. What We Bring To The Table: The best people deserve the best ...

Grupo Bimbo

Senior Brand Manager

Irving, TX · On-site

$122K - $171K/yr

The Senior Brand Manager operates as a true business leader, owning the end-to-end performance of the brand, from long-term strategy and innovation pipeline to in-market execution and brand ...

McCormick & Company

Sr. Brand Manager

Hunt Valley, MD · Hybrid

$121K - $219K/yr

We are looking to hire a Sr. Brand Manager immediately in a Hybrid (50/50) capacity at our Global Headquarters in Hunt Valley, Maryland. What We Bring To The Table: The best people deserve the best ...

New

3Search

Senior Brand Manager

Manhattan, NY · Remote

$120K - $160K/yr

Senior Brand Manager (Maternity Cover) - 6-Month Contract Remote (U.S.) - Ideally East Coast Join a leading wellness and natural healthcare organization at an exciting time of growth. In this ...

McCormick & Company

Sr. Brand Manager

Hunt Valley, MD · Hybrid

$121K - $219K/yr

We are looking to hire a Sr. Brand Manager immediately in a Hybrid (50/50) capacity at our Global Headquarters in Hunt Valley, Maryland. What We Bring To The Table: The best people deserve the best ...

New

Frida

Senior Brand Manager, Innovation

Miami, FL · On-site

Reporting to the Senior Brand Director Innovation, Baby, the Senior Brand Manager, Innovation is responsible for driving both current business performance and future portfolio growth. This role ...

Sargento

Sr Brand Manager

Plymouth, WI · On-site +1

SUMMARYAs a key member of the Brand Marketing Team, the Sr. Brand Manager responsible for the planning, development and implementation of marketing strategies designed to build the assigned product ...

Frida

Senior Brand Manager, Innovation

Miami, FL

Reporting to the Senior Brand Director Innovation, Baby, the Senior Brand Manager, Innovation is responsible for driving both current business performance and future portfolio growth. This role ...

Sargento Foods

Sr Brand Manager

Plymouth, WI · On-site +1

SUMMARYAs a key member of the Brand Marketing Team, the Sr. Brand Manager responsible for the planning, development and implementation of marketing strategies designed to build the assigned product ...

Lindt and Sprungli

Senior Brand Manager

San Leandro, CA · On-site

$147K - $191K/yr

The Senior Brand Manager is responsible for leading the development and execution plans for the assigned brand, as part of the long-term marketing strategy. The Brand Manager will collaborate cross ...

Proctor & Gamble

Senior Brand Manager - Boston

Boston, MA · On-site

$110K - $165K/yr

As a Senior Brand Manager, you will be responsible for making sure we win with consumers' preferences in each of the following areas: 1. When they learn about our product 2. When they choose to buy ...

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Senior Brand Manager information

See salary details

$62K

$121.7K

$175K

How much do senior brand manager jobs pay per year?

As of Jul 26, 2026, the average yearly pay for senior brand manager in the United States is $121,684.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,000.00 and $147,500.00 per year, depending on experience, location, and employer.

What is the difference between Senior Brand Manager vs Brand Manager?

AspectSenior Brand ManagerBrand Manager
Required CredentialsBachelor's degree, 5+ years experience, marketing certificationsBachelor's degree, 3-5 years experience, marketing certifications
Work EnvironmentStrategic planning, team leadership, cross-department collaborationCampaign execution, market research, brand promotion
Employer & Industry UsageConsumer goods, retail, technology companiesConsumer goods, retail, technology companies

Senior Brand Managers typically have more experience, oversee larger teams, and focus on strategic brand development, while Brand Managers handle day-to-day marketing activities and campaign execution. Both roles are vital in brand management but differ in scope and responsibility.

What does a Senior Brand Manager do?

A Senior Brand Manager is responsible for overseeing the development, implementation, and management of a company's brand strategy. They work to ensure the brand's image, message, and presence are consistent across all channels. This often includes conducting market research, managing campaigns, collaborating with cross-functional teams, and analyzing performance metrics to ensure brand growth and market relevance. Senior Brand Managers also mentor junior team members and play a key role in high-level decision-making related to product launches and brand positioning.

What are some common challenges Senior Brand Managers face when launching a new product or campaign?

Senior Brand Managers often encounter challenges such as aligning cross-functional teams, managing tight timelines, and ensuring consistent brand messaging across multiple channels. Additionally, they must analyze market data to anticipate consumer reactions and adjust strategies accordingly, all while staying within budget constraints. Effective communication and collaboration with marketing, sales, and product development teams are crucial to successfully overcoming these obstacles and executing impactful campaigns.

What are the key skills and qualifications needed to thrive as a Senior Brand Manager, and why are they important?

To thrive as a Senior Brand Manager, you need expertise in brand strategy, marketing analytics, and consumer behavior, typically supported by a degree in marketing or business and several years of relevant experience. Familiarity with digital marketing platforms, CRM systems, and data analysis tools is common, and certifications like the Chartered Institute of Marketing (CIM) can be advantageous. Strong leadership, creative thinking, and excellent communication skills help you inspire teams and drive brand initiatives. These competencies are crucial for building compelling brands, achieving business goals, and maintaining a competitive market presence.
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What states have the most Senior Brand Manager jobs? States with the most job openings for Senior Brand Manager jobs include:
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Senior Brand Manager jobs near you
Infographic showing various Senior Brand Manager job openings in the United States as of July 2026, with employment types broken down into 71% Full Time, 27% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $121,684 per year, or $58.5 per hour.
Senior Brand Manager

Senior Brand Manager

Spin Master

Los Angeles, CA • On-site

$120K - $130K/yr

Full-time

Vision, Life

Posted 7 days ago

Job description

Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application.
Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company?
At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds-and that's why we want you!
Job Description:
What will you work on?
As Senior Brand Manager, you will lead product development and brand development for Preschool. You will oversee the management and development of the brand and the day-to-day management and delegation of set responsibilities, tasks and execution.
How will you create impact?
  • The Senior Brand Manager is responsible for collaborating with cross functional teams including product development, design, engineering, and sales to execute key global brand strategies and drive brand growth and profitability.
  • Drive critical path process, ensuring all timelines are adhered to, financial goals are achieved, and that all stakeholders have the information they need to succeed.
  • Oversee and manage P&L to drive key brand operations including forecasting, pricing, costing, and profitability analysis in order to deliver brand financial goals.
  • Brief and support all marketing activities including (but not limited to) digital media, TV and video production, social media, eCommerce, packaging, branding, public relations, and trade shows
  • Develop the Brand Foundations, collaborate on Brand Action Plans, delivering the yearly Slots & Rationale to design. Collaborate on brand strategies and implement plans on new and existing brands in conjunction with the Director.
  • Regularly analyze Global POS performance, Market Analyses (Circana), competitive landscape and trends to generate new product and marketing opportunities. Leverage data to discover insights and growth opportunities for the brand, driving to commercial opportunities.
  • Present new brand and product lines, strategies, plans, and results to internal sales team and external partners.

What are your skills and experience?
  • Drive market research and consumer insights to understand target audiences, identify trends to inform brand strategy
  • Has a deep understanding of the global competitive landscape - key competitive, features, pricing and white space opportunities
  • Understands our competitive advantage with customers

#LI-Hybrid #LI-HM1
The anticipated pay range for candidates who will work in California is $120,000 to $130,000 Per Annum. The offered pay to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, etc. Spin Master Inc. is a multi-state employer, and this salary range may not reflect positions that work only in other states.
This job posting is tied to an open vacancy.
What you can expect from us:
Our mission is to Make Life More Fun with a vision to push the boundaries of innovation, creativity, and fun.
  • Growth and Career Opportunities
  • Flexible Work Hours
  • Innovation, Collaboration and Fun
  • Comprehensive Benefits
  • Other fun Perks!

What's it like to work here?
Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isn't for everyone, we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.
Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.
Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment, selection and/or assessment processes. Should you require an accommodation, please contact our Talent Acquisition team, by email at TAinquiries@spinmaster.com or by phone at 416 364-6002 and we will work with you to meet your accessibility needs.
Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities.
We do appreciate all interest; however only those selected for interview will be contacted.

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