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Brand Communications Manager Jobs (NOW HIRING)

Wellby

Brand & Communications Manager

Webster, TX · On-site

Position Summary The Brand & Communications Manager oversees Wellby Financial's brand voice, external communications, and marketing content across channels, serving as the senior authority on verbal ...

Wellby

Brand & Communications Manager

Webster, TX · On-site

Position Summary The Brand & Communications Manager oversees Wellby Financial's brand voice, external communications, and marketing content across channels, serving as the senior authority on verbal ...

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Brand Communications Manager information

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$46.5K

$99.6K

$143K

How much do brand communications manager jobs pay per year?

As of Jul 16, 2026, the average yearly pay for brand communications manager in the United States is $99,611.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,500.00 and $114,000.00 per year, depending on experience, location, and employer.

What does a marcom manager do?

A Brand Communications Manager, often called a marcom manager, develops and implements marketing and communication strategies to promote a company's brand, products, or services. They coordinate advertising, public relations, and digital marketing efforts, often using tools like social media platforms and marketing analytics to measure effectiveness. Strong communication skills and knowledge of branding are essential for success in this role.

What Does a Brand Communications Manager Do?

A brand communications manager is responsible for the overall messaging and marketing strategy for a particular product or service. As a brand communications manager, your job duties include supervising a team of marketing specialists, approving marketing elements such as logos, advertising media, and messaging, and coordinating with product managers on appropriate branding. The career typically requires a bachelor’s degree in marketing, business, or a related subject and extensive experience in the marketing field. You should also have an expert understanding of marketing-related concepts, such as advertising, marketing analytics, and consumer behavior. Additional qualifications include excellent communication, research, and analytical skills, as well as the ability to lead and manage others.

How does a Brand Communications Manager typically collaborate with other departments to ensure consistent messaging?

As a Brand Communications Manager, you'll work closely with teams across marketing, public relations, product development, and sales to craft unified messaging that aligns with the brand's identity. Regular cross-functional meetings and feedback sessions are common to ensure everyone is informed about campaign objectives, product launches, or any changes in strategy. This collaborative approach not only maintains consistency across all channels but also fosters a more cohesive brand experience for customers. Open communication and adaptability are key to navigating different priorities and achieving alignment.

What does a brand communication manager do?

A brand communication manager develops and implements strategies to promote a company's brand, ensuring consistent messaging across various channels such as advertising, social media, and public relations. They analyze market trends, coordinate with creative teams, and monitor campaign performance to strengthen brand identity and reputation.

How much does a communication manager earn?

A Brand Communications Manager typically earns between $60,000 and $120,000 annually, depending on experience, location, and company size. Salaries can vary based on industry, level of responsibility, and whether the role requires specialized skills such as digital marketing or media relations.

What are the key skills and qualifications needed to thrive as a Brand Communications Manager, and why are they important?

To thrive as a Brand Communications Manager, you need a strong background in marketing, public relations, and brand strategy, typically supported by a bachelor's degree in communications, marketing, or a related field. Familiarity with digital marketing platforms, content management systems, and analytics tools such as Google Analytics or Hootsuite is commonly required. Exceptional written and verbal communication, creativity, and the ability to build relationships are vital soft skills for this role. These skills and qualities enable effective brand messaging, strengthen brand reputation, and drive engagement with target audiences.

What is the highest paying job in communication?

In communication fields, executive roles such as Chief Communications Officer (CCO) or Vice President of Communications tend to be the highest paying, often earning six-figure salaries. These positions require extensive experience, strategic skills, and often involve overseeing corporate messaging, public relations, and branding at the executive level.

What are Brand Communications Managers?

Brand Communications Managers are professionals responsible for developing and implementing communication strategies that promote and maintain a positive image of a company or brand. They oversee messaging across various channels, including public relations, social media, and internal communications, ensuring consistency and alignment with brand values. Their work involves crafting press releases, managing media relationships, and collaborating with marketing teams to enhance brand awareness and reputation.
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Brand Communications Manager jobs near you
Infographic showing various Brand Communications Manager job openings in the United States as of July 2026, with employment types broken down into 68% Full Time, 30% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $99,611 per year, or $47.9 per hour.
Brand Communications Manager

Brand Communications Manager

Winthrop University

Rock Hill, SC • On-site

$68K/yr

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

Posting Details
Position Information
Winthrop Position Title
Brand Communications Manager
State Title
Public Information Coordinator
State Class Code
BC20
State Pay Table
GEN
Annual Salary/Hiring Range
$68,000
Job Purpose
Reporting to the Director of Marketing, the Brand Communications Manager develops, implements and oversees integrated marketing and communication strategies that enhance Winthrop's reputation, ensure brand consistency and support strategic initiatives, including recruitment and retention goals. Incumbent serves as an important "guardian of the brand," using a broad array of communications, including traditional and digital technologies, to ensure successful results.
Required Qualifications
  • Bachelor's degree, preferably in communications, marketing, or journalism.
  • At least three years of relevant experience in marketing or communications in higher or secondary education.
  • Proficiency with AP Style.

Preferred Qualifications
  • Three to five years of relevant experience in marketing or communications in higher or secondary education.
  • Proficiency with Adobe Creative Cloud, content management systems (CMS), social media tools and other communications-related software tools.
  • Experience in the development of compelling advertising/marketing concepts, large-scale corporate identity programs, and brand guidelines and management.
  • Experience contributing to effective electronic communications.

Knowledge, Skills & Abilities Summary
  • Knowledge of the trends and communication techniques that appeal to 16- to 18-year-olds.
  • Exceptional writing, editing and storytelling skills.
  • Photography and/or videography skills a plus.
  • Effective project management and organizational skills.
  • Strong analytical skills to monitor, report and act on campaign performance data.
  • Demonstrated ability to balance multiple priorities in a fast-paced environment and manage complex projects with tight deadlines.
  • Effective interpersonal skills and the ability to establish and maintain effective working relationships with a wide variety of faculty, staff and students.

Job Summary
  • Produces high-quality, story-driven content (written, video and photo) for websites, social media, marketing collateral and publications across all communications channels.
  • Establishes and maintain a consistent and effective brand voice.
  • Assists in the creation and execution of marketing concepts and in market research to understand and best utilize recruitment strategies for undergraduate, graduate and online education.
  • Collaborate with Admissions teams to support electronic communications, presentations and event needs, including securing photography and graphics for campaigns, managing parent communication, etc.
  • Coordinates with a variety of faculty and staff who support student recruitment and retention efforts on various projects, collecting and curating content, managing deadlines and conveying the essence of the brand.
  • Provides training, resources and advice on communicating the brand effectively across colleges and divisions.
  • Assists with the Brand Leadership and Strategy Team (BLAST).
  • Works closely with the social media coordinator to ensure brand guidelines, institutional image/reputation and visual identity are maintained across official accounts.
  • Contributes to photography and videography planning and execution as needed.
  • Collaborates with the video production manager on projects and reels and offers support by writing scripts, building storyboards and identifying/prepping talent.
  • Attends and supports university events as requested, occasionally after hours and on weekends.

Travel/Overtime Requirements
Occasional work outside normal business hours to meet deadlines and attend events. .
Telecommuting
Employees are not eligible for telecommuting/remote work during their 12-month probationary period. After that time, certain positions may be eligible for telecommuting/remote work at the discretion of the supervisor and in accordance with Winthrop policies.
License/Certification
Type of Position
Classified
Position Status
Full-Time
FLSA Status
Exempt
Hours Per Week
37.5
Months per Year
12
Posting Detail Information
Posting Number
2027001S
Open Date
07/01/2026
Close Date
07/15/2026
Special Instructions to Applicants
PLEASE NOTE
* A resume will not be reviewed to determine whether an applicant meets the qualifications outlined in the job vacancy notice (posting).
* Responses to supplemental questions are considered part of the application; failure to respond will result in disqualification.
NOTICE

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