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Director Brand Communications Jobs (NOW HIRING)

Job Overview The Senior Director, Brand Communications develops and executes integrated communications strategies spanning brand and product storytelling, campaigns, media relations, executive ...

The Director, Brand Communications is a senior creative leadership role- responsible for the ideas, storytelling, and messaging that define how Sono Bello connects with patients and prospective ...

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Director Brand Communications information

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$35K

$102.3K

$170K

How much do director brand communications jobs pay per year?

As of Jul 29, 2026, the average yearly pay for director brand communications in the United States is $102,257.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,000.00 and $126,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Director of Brand Communications, and why are they important?

To thrive as a Director of Brand Communications, you need expertise in strategic messaging, brand management, and leadership, typically supported by a degree in communications, marketing, or a related field. Familiarity with PR tools, media monitoring platforms, content management systems, and analytics software is essential. Exceptional interpersonal, storytelling, and crisis management skills help you effectively guide teams and shape public perception. These competencies ensure brand consistency, effective communication strategies, and a strong reputation in competitive markets.

What is the difference between Director Brand Communications vs Brand Manager?

AspectDirector Brand CommunicationsBrand Manager
ResponsibilitiesOversees overall brand messaging, strategic communication campaigns, and corporate reputationManages specific product brands, develops marketing strategies, and executes campaigns
Required CredentialsBachelor's degree; often master's; experience in communications or marketingBachelor's degree; marketing or business background common
Work EnvironmentCorporate communications, marketing departments, agency settingsMarketing teams, product management, advertising agencies
Industry UsageCommon in large corporations, agencies, and brandsWidely used in consumer goods, tech, and retail sectors

The main difference is that a Director Brand Communications focuses on strategic corporate messaging and reputation management, while a Brand Manager concentrates on specific product branding and marketing campaigns. Both roles require strong communication skills and marketing knowledge but differ in scope and focus.

How does a Director of Brand Communications typically collaborate with other departments within an organization?

A Director of Brand Communications works closely with multiple departments, such as marketing, public relations, product development, and executive leadership, to ensure consistent and effective messaging across all channels. This collaboration often involves aligning communication strategies with overall business goals, coordinating campaigns, and supporting internal communications. Regular cross-functional meetings and project management tools are commonly used to maintain alignment and streamline workflows, making strong interpersonal and organizational skills essential for success in this role.

What does a Director of Brand Communications do?

A Director of Brand Communications is responsible for developing and executing the communication strategies that shape and promote a company's brand image. They oversee public relations, media relations, internal communications, and messaging across multiple channels to ensure consistency and alignment with the brand’s goals. This role often involves collaborating with marketing, executive leadership, and creative teams to drive brand awareness and reputation. Directors of Brand Communications also manage crisis communications and monitor public perception to protect and enhance the brand.
More about Director Brand Communications jobs
What cities are hiring for Director Brand Communications jobs? Cities with the most Director Brand Communications job openings:
What are the most commonly searched types of Brand Communications jobs? The most popular types of Brand Communications jobs are:
What states have the most Director Brand Communications jobs? States with the most job openings for Director Brand Communications jobs include:
Infographic showing various Director Brand Communications job openings in the United States as of July 2026, with employment types broken down into 71% Full Time, 27% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $102,257 per year, or $49.2 per hour.
Director, Brand & Communications

Director, Brand & Communications

Formation Bio (Formerly TrailSpark)

Boston, MA • On-site

Other

Posted yesterday


Job description

Director, Brand & Communications

New York, NY; Boston, MA

About Formation Bio

Formation Bio is a tech and AI driven pharma company differentiated by radically more efficient drug development.

Advancements in AI and drug discovery are creating more candidate drugs than the industry can progress because of the high cost and time of clinical trials. Recognizing that this development bottleneck may ultimately limit the number of new medicines that can reach patients, Formation Bio, founded in 2016 as TrialSpark Inc., has built technology platforms, processes, and capabilities to accelerate all aspects of drug development and clinical trials. Formation Bio partners, acquires, or in-licenses drugs from pharma companies, research organizations, and biotechs to develop programs past clinical proof of concept and beyond, ultimately helping to bring new medicines to patients. The company is backed by investors across pharma and tech, including a16z, Sequoia, Sanofi, Thrive Capital, John Doerr, Spark Capital, SV Angel Growth, and others.

At Formation Bio, our values are the driving force behind our mission to revolutionize the pharma industry. Every team and individual at the company shares these same values, and every team and individual plays a key part in our mission to bring new treatments to patients faster and more efficiently.

About the Position

Formation Bio is building the pharma company of the future, where drugs are developed more efficiently than at any other pharma company that came before it and we're looking for someone who can help tell that story to the world.

This is a role for someone with strong horsepower: a chronically online, deeply opinionated communications mind who knows the media landscape the way a trader knows the market who's up, who's down, who's moving, what's resonating, and where the next conversation is going to happen before it does. You read everything. You know which journalists are worth a pitch and which Substackers and tweeters are quietly shaping how the industry thinks. You understand that a founder's tweet, a long-form profile, and a regulatory milestone press release are completely different instruments, and you know how to play all of them.

You operate with great taste and discipline. Pharma is a highly regulated industry where the wrong word in the wrong place can have real consequences and you understand how to take creative risks within that reality.

You'll work directly with the Head of Brand & Communications and with Formation Bio's co-founders helping translate a genuinely novel vision for what drug development can be into narrative, presence, and momentum across every channel that matters.

Responsibilities

External Brand & Media

  • Own media relations across the full spectrum legacy press, trade media, new media, and influential independent voices (substackers, newsletter writers, podcast hosts) with a sharp view of who moves the needle and why
  • Build and maintain real relationships with journalists, editors, and media figures covering AI, biotech, pharma, and the broader tech and founder ecosystem not a contact list, actual relationships
  • Drive PR and communications strategy around our pipeline drug assets, from scientific and regulatory milestones to patient and policy initiatives, op-eds, and external events understanding that each moment requires a different kind of storytelling
  • Maintain a living, actionable read on the media landscape tracking coverage, emerging narratives, and the voices that are gaining influence so our communications strategy is always ahead, not reactive
  • Work directly with the Head of Brand & Communications and co-founders on executive positioning and thought leadership, with the judgment to identify the right platform, the right moment, and the right angle

Brand Initiatives

  • Support planning and execution of external brand initiatives such as investor events, conferences, branded experiences, and our presence in the pharma and AI conversation, with the taste and operational rigor to make them land flawlessly
  • Collaborate with the People team on talent brand workstreams, including content and events that attract the best talent across pharma and AI
  • Partner with our Content team - both strategically and in the weeds - on written, video, web, and social to advance brand goals

Brand Operations

  • Maintain and evolve internal brand resources guidelines, design libraries, tools, and norms so every team can represent Formation Bio accurately and confidently
  • Build AI-powered systems and workflows that raise the speed, consistency, and quality of output across the function this is table stakes, not a stretch goal
  • Be the internal authority on brand standards, with the credibility and communication skills to bring the rest of the organization along
About You
  • 7+ years in brand, communications, or a related field ideally in-house at a tech company or VC with real exposure to media relations and external brand work
  • You follow the AI and founder conversations in real time, have strong opinions, and can place Formation Bio precisely within it across every channel that matters: legacy press, Substack, X, podcasts, and whatever comes next
  • Exceptional writer across formats press materials, op-eds, executive briefings, brand narratives with the range to shift register completely depending on audience
  • Deep knowledge of the media landscape: the reporters, substackers, newsletters, and podcasts shaping how tech and biotech thinks
  • Comfortable working directly with founders, translating vision into external narrative with minimal hand-holding and maximum judgment
  • High-ownership operator who manages multiple workstreams with minimal supervision and treats ambiguity as a creative problem, not a grievance
  • Demonstrated track record with AI tools and systems in day-to-day work this is a baseline expectation
  • Background in product marketing, life sciences, or high-touch branded experiences is a strong plus; startup experience strongly preferred
Total Compensation Range:

$177,500 - $232,000

Individual compensation is determined by several factors, including role scope, geographic location, and skills & experience. Your offer will reflect where you fall within the range based on these considerations. In addition to base salary, we offer equity, comprehensive benefits, and generous perks. If the posted range doesn't match your expectations, we still encourage you to apply!

Formation Bio is prioritizing hiring in key hubs, primarily the New York City and Boston metro areas, with a hybrid model requiring 3 days per week in office. Applicants from the Research Triangle (NC) and San Francisco Bay Area may also be considered. Please apply only if you reside in these locations or are willing to relocate.

Formation Bio is committed to building a diverse and inclusive team. We are an equal opportunity employer and welcome candidates from all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, national origin, ancestry, sex (including pregnancy, childbirth, breastfeeding, and related medical conditions), gender identity or expression, sexual orientation, age, disability, genetic information, marital status, military or veteran status, or any other characteristic protected by federal, state, or local law.