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Brand Communications Manager Jobs (NOW HIRING)

Discovery Education

Communications Manager

Charlotte, NC · On-site

$96K - $107K/yr

The Manager will own day-to-day communications execution, driving media relations, awards, partner ... Brand Reputation & Thought Leadership * Amplify Discovery Education's thought leadership platform ...

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Brand Communications Manager information

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$46.5K

$99.6K

$143K

How much do brand communications manager jobs pay per year?

As of Aug 7, 2026, the average yearly pay for brand communications manager in the United States is $99,611.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,500.00 and $114,000.00 per year, depending on experience, location, and employer.

What does a brand communications manager do?

A brand communications manager is responsible for the overall messaging and marketing strategy for a particular product or service. As a brand communications manager, your job duties include supervising a team of marketing specialists, approving marketing elements such as logos, advertising media, and messaging, and coordinating with product managers on appropriate branding. The career typically requires a bachelor’s degree in marketing, business, or a related subject and extensive experience in the marketing field. You should also have an expert understanding of marketing-related concepts, such as advertising, marketing analytics, and consumer behavior. Additional qualifications include excellent communication, research, and analytical skills, as well as the ability to lead and manage others.

How does a brand communications manager typically collaborate with other departments to ensure consistent messaging?

As a Brand Communications Manager, you'll work closely with teams across marketing, public relations, product development, and sales to craft unified messaging that aligns with the brand's identity. Regular cross-functional meetings and feedback sessions are common to ensure everyone is informed about campaign objectives, product launches, or any changes in strategy. This collaborative approach not only maintains consistency across all channels but also fosters a more cohesive brand experience for customers. Open communication and adaptability are key to navigating different priorities and achieving alignment.

What are the key skills and qualifications needed to thrive as a brand communications manager, and why are they important?

To thrive as a Brand Communications Manager, you need a strong background in marketing, public relations, and brand strategy, typically supported by a bachelor's degree in communications, marketing, or a related field. Familiarity with digital marketing platforms, content management systems, and analytics tools such as Google Analytics or Hootsuite is commonly required. Exceptional written and verbal communication, creativity, and the ability to build relationships are vital soft skills for this role. These skills and qualities enable effective brand messaging, strengthen brand reputation, and drive engagement with target audiences.

What is a brand communications manager?

Brand Communications Managers are professionals responsible for developing and implementing communication strategies that promote and maintain a positive image of a company or brand. They oversee messaging across various channels, including public relations, social media, and internal communications, ensuring consistency and alignment with brand values. Their work involves crafting press releases, managing media relationships, and collaborating with marketing teams to enhance brand awareness and reputation.
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Brand Communications Manager jobs near you
Infographic showing various Brand Communications Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution, with an average salary of $99,611 per year, or $47.9 per hour.

Associate Manager, Brand Communications

Warby Parker

Manhattan, NY • On-site

$94K - $123K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

Warby Parker rating

7.2

Company rating: 7.2 out of 10

Based on 97 frontline employees who took The Breakroom Quiz

8th of 39 rated optical retailers

Job description


Warby Parker is on the lookout for a motivated Brand Communications Associate Manager to help execute our evolving media relations strategies and bring our brand stories to life. In this role, you'll play a hands-on part in introducing, enhancing, and elevating the Warby Parker narrative across multiple audiences and platforms.
Working closely with our in-house Communications team and agency partners, you'll activate existing media relationships and build new ones-across both traditional and emerging outlets-to drive coverage around our eye care offerings, retail store openings, brand-defining moments, and more. You'll contribute to integrated launch plans, pitch story ideas, and help identify new, creative ways to tell the Warby Parker story through media, events, partnerships, collaborations, and other brand-defining moments.
The ideal candidate is deeply plugged into culture and media, brings strong editorial judgment, and is excited to help steward a well-established brand forward-finding fresh, relevant angles while staying true to what has made Warby Parker resonate for the past 16 years. Sounding good so far? Read on!
What you'll do:
  • Support functional leaders in crafting stories across multiple topics by creating briefs, drafting messaging points, writing pitches, and producing assets for external-facing initiatives.
  • Proactively pitch and place stories by drawing on established relationships with editors, writers, producers, and creators across fashion, lifestyle, culture, retail, and business media.
  • Build and maintain relationships across both traditional media and newer, evolving channels-including newsletters, podcasts, Substack writers, stylists, influencers, creative tastemakers and independent journalists-to expand how and where Warby Parker shows up.
  • Continuously assess how and where Warby Parker can show up in relevant cultural moments, identifying creative opportunities and new formats to evolve the brand story while staying grounded in its core values and identity.
  • Support the planning and execution of brand moments-such as events, partnerships, and collaborations-as vehicles for storytelling, working cross-functionally to ensure they translate into meaningful cultural and media impact.
  • Work with retail partners across the country to coordinate local events, partnerships, and media opportunities in both new and existing markets, owning execution from concept through follow-through.
  • Field daily inquiries from Warby Parker's PR agency and external media, exercising strong judgment to capitalize on timely and high-impact press opportunities.
  • Partner with the Communications team and our PR agency to compile quarterly PR reports, helping analyze results and surface insights that inform future storytelling and media strategy.
  • Maintain and improve Communications processes and asset management systems-ensuring the team operates efficiently, consistently, and creatively.
  • In partnership with the Corporate Communications team, maintain Warby Parker's communications content calendar and proactively propose story ideas to support a steady, thoughtful flow of coverage.

Who you are:
  • Backed by 3 years of experience working in communications, media, branding or marketing
  • A Warby Parker superfan who's eager to act as an ambassador of our brand
  • A motivated self-starter with a no-task-too-small approach
  • Able to work collaboratively and develop consensus across groups and teams
  • An excellent communicator-in person, over email, via smoke signal, etc.
  • Proficient in Google Workspace (particularly Google Docs, Sheets, and Slides)
  • Not on the Office of Inspector General's List of Excluded Individuals/Entities (LEIE)

You'll thrive in this role if you:
  • Bring existing media relationships and enjoy actively engaging them to bring stories to life
  • Have existing relationships with stylists or experience working closely with them to place product, support talent moments, or inform fashion-led storytelling
  • Are as comfortable pitching a traditional editor as you are a newsletter writer or podcast host
  • Have strong instincts for what makes a story timely, culturally relevant, and worth telling
  • Are excited by the challenge of evolving a well-known brand-finding new ways to tell familiar stories
  • Are highly organized, proactive, and comfortable owning execution while collaborating closely with senior leadership

In compliance with local and state requirements, Warby Parker is committed to pay transparency. We offer a comprehensive compensation package that includes not only a competitive base salary/hourly rate but also variable compensation for eligible employees.
For applicable postings, the range listed is a good faith estimate of the compensation for this position at the time of posting. Final compensation is thoughtfully determined by a variety of factors, including the candidate's qualifications, experience, internal equity, and relevant market data.
For applicable postings, non-exempt employees are eligible for overtime pay if you are required to work more than 40 hours in a workweek.
Some benefits of working at Warby Parker for full-time employees:
  • Health, vision, and dental insurance
  • Life and AD&D Insurance
  • Paid sick leave1
  • Paid Holidays1
  • Vacation days per year1
  • Retirement savings plan (401(k))
  • Parental leave (non-birthing parents included)
  • Short-term disability
  • Employee Stock Purchase Plan
  • Employee Assistance Program (EAP)
  • Bereavement Support
  • Optical Education Reimbursement
  • Free eyewear
  • And more (just ask!)

Some benefits of working at Warby Parker for part-time employees:
  • Employee Assistance Program (EAP)
  • Employee Stock Purchase Plan
  • Free eyewear
  • Paid sick leave2
  • And more (just ask!)

Warby Parker will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act.
If you are a California resident, please review the additional privacy disclosures available in Section 8 of our Privacy Policy, which provides a summary of how we collect, use, disclose, and share personal information about you and explain your rights under the California Privacy Rights Act ("CPRA").
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
CO only: The application window for this position is anticipated to close on the apply before date listed. We encourage interested candidates to apply through our Career website.
1 WA only: Full-Time employees' paid sick leave is accrued at a rate of 1 hour per every 26 hours worked. Full-time employees receive 5 paid holidays and 5-10 vacation days per year (after waiting period, depending on tenure and hours worked). 2 WA PT only: Paid sick leave (accrued at a rate of 1 hour per every 30 hours worked).

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About Warby Parker

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Warby Parker was founded with a mission: to inspire and impact the world with vision, purpose, and style. We're constantly asking ourselves how we can do more and make a greater impact, and that starts by reimagining everything that a company and industry can be. We want to demonstrate that a business can scale while doing good in the world, without charging a premium for it. And we've learned that it takes creativity, empathy, and innovation to achieve that goal. Since the day we launched in 2010, we've pioneered ideas, designed products, and developed technologies that help people see. We offer everything you need for happier eyes at a price that leaves you with money in your pocket, from designer-quality glasses and contacts to eye exams and vision tests, and you can meet us online, at our stores, or even in your home. Wherever and whenever you need it, we're there to make exceptional vision care simple and accessible. (Delightful, too.) Ultimately, we believe in vision for all, which is why for every pair of glasses or sunglasses we sell, a pair of glasses is distributed to someone in need through our Buy a Pair, Give a Pair program.

Industry

Apparel and accessories stores

Company size

501 - 1,000 Employees

Headquarters location

New York, NY, US

Year founded

2009

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