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Strategic Brand Management Jobs (NOW HIRING)

Brand Strategy Manager

Los Angeles, CA · On-site

$80K - $120K/yr

About the Role We are seeking a dynamic and strategic Brand Strategy Manager to drive the continued growth and positioning of the Cupshe brand. This role is critical in shaping our brand's narrative ...

Brand Strategy Manager

Los Angeles, CA · On-site

$80K - $120K/yr

About the Role We are seeking a dynamic and strategic Brand Strategy Manager to drive the continued growth and positioning of the Cupshe brand. This role is critical in shaping our brand's narrative ...

Brand Management * Business Administration * Advertising * 5-8+ years of experience in brand management, marketing strategy, integrated marketing communications, or consumer or product marketing

Brand Management * Business Administration * Advertising * 5-8+ years of experience in brand management, marketing strategy, integrated marketing communications, or consumer or product marketing

Act as the Strategic Brand Owner for Klass Vida, orchestrating the end-to-end brand strategy and ... Portfolio Management: Evaluate and implement improvements for the brand portfolio (launch, fix ...

Build launch and growth strategies for products and brands * Responsible for price management ... in brand management, product or partnership management, procurement, inventory management is ...

Specifically, brand management defines the brand's pricing, packaging, trade merchandising, advertising and promotion strategies and is responsible for P&L management in delivering profit, volume and ...

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Strategic Brand Management information

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$46.5K

$107.1K

$172K

How much do strategic brand management jobs pay per year?

As of Jun 12, 2026, the average yearly pay for strategic brand management in the United States is $107,148.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,000.00 and $131,500.00 per year, depending on experience, location, and employer.

What is the difference between Strategic Brand Management vs Brand Manager?

AspectStrategic Brand ManagementBrand Manager
Primary FocusDeveloping long-term brand strategies and positioningExecuting marketing campaigns and managing brand activities
Required SkillsStrategic planning, market research, brand positioningMarketing tactics, campaign management, communication skills
Work EnvironmentCorporate, branding agencies, strategic planning teamsMarketing departments, advertising agencies, consumer goods companies
CertificationsBrand management certifications, MBA often preferredMarketing certifications, digital marketing courses

While both roles focus on branding, Strategic Brand Management emphasizes long-term strategy and brand positioning, whereas a Brand Manager handles day-to-day marketing activities and campaign execution. Understanding these differences helps professionals align their skills and career goals effectively.

What does a strategic brand manager do?

A strategic brand manager develops and implements long-term plans to build and strengthen a company's brand identity, positioning, and market presence. They analyze market trends, oversee marketing campaigns, and collaborate with cross-functional teams to ensure brand consistency and growth. Strong skills in market research, communication, and strategic thinking are essential for this role.

What are the key skills and qualifications needed to thrive in Strategic Brand Management, and why are they important?

To excel in Strategic Brand Management, you need expertise in marketing, brand positioning, and consumer insights, often supported by a degree in marketing, business, or a related field. Familiarity with brand analytics tools, digital marketing platforms, and market research systems is typically required. Strong creativity, strategic thinking, and communication skills help you differentiate brands and build stakeholder relationships. These competencies are vital for driving brand growth, ensuring consistent messaging, and maintaining a competitive edge in the marketplace.

How much do brand strategists get paid?

Brand strategists typically earn between $60,000 and $120,000 annually, depending on experience, location, and industry. Entry-level roles may start around $50,000, while senior positions or those in major markets can exceed $130,000. Skills in market research, branding, and strategic planning are often required for higher salaries.

How does a Strategic Brand Manager typically collaborate with other departments to ensure brand consistency?

Strategic Brand Managers regularly work with marketing, product development, sales, and even customer service teams to align messaging and visual identity across all channels. This collaboration often involves leading cross-functional meetings, developing brand guidelines, and providing feedback to ensure that every customer touchpoint reflects the brand’s values and objectives. Open communication and strong project management skills are key in this role, as Strategic Brand Managers act as the central hub for all brand-related decisions, helping to maintain a unified brand presence both internally and externally.

What is strategic brand management?

Strategic brand management is the process of developing and implementing long-term plans to build and maintain a strong brand identity and equity. It involves analyzing market trends, positioning the brand effectively, and using tools like brand audits and marketing strategies to achieve business goals. Professionals in this field often work with cross-functional teams and utilize branding frameworks to ensure consistent brand messaging.

What jobs can you get with strategic management?

With a background in strategic brand management, you can pursue roles such as brand manager, marketing strategist, product manager, or brand director. These positions involve developing brand strategies, analyzing market trends, and coordinating marketing efforts, often requiring skills in market research, communication, and leadership.
More about Strategic Brand Management jobs
What states have the most Strategic Brand Management jobs? States with the most job openings for Strategic Brand Management jobs include:
What job categories do people searching Strategic Brand Management jobs look for? The top searched job categories for Strategic Brand Management jobs are:
Infographic showing various Strategic Brand Management job openings in the United States as of June 2026, with employment types broken down into 52% Full Time, 46% Part Time, 1% Temporary, and 1% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $107,148 per year, or $51.5 per hour.
Brand Manager - Greenhouse Concept Centers

Brand Manager - Greenhouse Concept Centers

Ubertal Inc

Boca Raton, FL • Remote

Contractor

Posted 29 days ago


Job description

Job Title: Brand Manager – Greenhouse Concept Centers
Duration: 9 Months
Location: 100% Remote (limited travel)
 

Seeking a strategic Brand Manager with 6–8 years of experience in brand management, consumer marketing, customer experience, and consumer insights to support Greenhouse concept centers. The role focuses on brand positioning, CSAT strategy, donor experience optimization, research-driven decision-making, and cross-functional collaboration across digital, operations, and innovation teams.

Key Responsibilities
  • Lead brand positioning, messaging, value proposition, and tone of voice for Greenhouse concept centers.
  • Partner with agencies on concept branding, naming, and creative development.
  • Drive qualitative, quantitative, and behavioral consumer research initiatives.
  • Own CSAT strategy, survey execution, and donor experience measurement.
  • Translate consumer insights and testing data into actionable business recommendations.
  • Support go-to-market plans and pilot launch initiatives.
  • Collaborate with Digital Experience, Operations, and Greenhouse project teams for consistent brand execution.
  • Contribute to innovation, experimentation, and concept refinement initiatives.
Required Experience
  • 6–8 years in brand management, consumer marketing, experience strategy, or related functions.
  • Strong background in consumer insights, brand positioning, CSAT, and customer experience measurement.
  • Ability to synthesize research into strategic recommendations.
  • Proven cross-functional collaboration and stakeholder management skills.
  • Strong communication and presentation abilities.
Preferred Experience
  • Agency-side or agency management experience.
  • Experience in pilot-driven, test-and-learn, or innovation-focused environments.
  • Exposure to regulated or high-consideration consumer industries.
Key Skills

Brand Management | Consumer Insights | CSAT | Customer Experience | Brand Positioning | Experience Strategy | Consumer Marketing | Go-To-Market Strategy | Research & Analytics | Cross-Functional Collaboration | Innovation Strategy | Stakeholder Management