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Associate Brand Marketing Manager Jobs (NOW HIRING)

sweetgreen

Associate Brand Manager

Los Angeles, CA · On-site

$93K - $121K/yr

The Associate Brand Marketing Manager is a key stakeholder in menu innovation and marketing strategy and execution, playing an integral role in shaping the future of sweetgreen. This position will be ...

sweetgreen

Associate Brand Manager

Los Angeles, CA · On-site

$90K - $105K/yr

The Associate Brand Marketing Manager is a key stakeholder in menu innovation and marketing strategy and execution, playing an integral role in shaping the future of sweetgreen. This position will be ...

Sargento Foods

Associate Brand Manager

Plymouth, WI · On-site +1

$87K - $113K/yr

As a member of the Brand Marketing Team, the Associate Brand Manager is responsible for the execution of business strategies for assigned core product lines. The Associate Brand Manager will work ...

Sargento

Associate Brand Manager

Plymouth, WI · On-site +1

$87K - $113K/yr

As a member of the Brand Marketing Team, the Associate Brand Manager is responsible for the execution of business strategies for assigned core product lines. The Associate Brand Manager will work ...

Sargento

Associate Brand Manager

Plymouth, WI · On-site +1

$87K - $113K/yr

As a member of the Brand Marketing Team, the Associate Brand Manager is responsible for the execution of business strategies for assigned core product lines. The Associate Brand Manager will work ...

Hearst Newspapers

Brand Marketing Manager

New York, NY · On-site

Reporting to the Senior Brand Marketing Manager, this role is a key contributor on a small but highly collaborative Brand Marketing team responsible for building, protecting, and evolving a portfolio ...

Hearst

Brand Marketing Manager

New York, NY · On-site

Reporting to the Senior Brand Marketing Manager, this role is a key contributor on a small but highly collaborative Brand Marketing team responsible for building, protecting, and evolving a portfolio ...

Hearst Television

Brand Marketing Manager

Manhattan, NY · On-site

Reporting to the Senior Brand Marketing Manager, this role is a key contributor on a small but highly collaborative Brand Marketing team responsible for building, protecting, and evolving a portfolio ...

Hearst

Brand Marketing Manager

New York, NY

Reporting to the Senior Brand Marketing Manager, this role is a key contributor on a small but highly collaborative Brand Marketing team responsible for building, protecting, and evolving a portfolio ...

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Associate Brand Marketing Manager information

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$32K

$95.9K

$123K

How much do associate brand marketing manager jobs pay per year?

As of Jun 16, 2026, the average yearly pay for associate brand marketing manager in the United States is $95,934.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,500.00 and $112,500.00 per year, depending on experience, location, and employer.

How does an Associate Brand Marketing Manager typically collaborate with cross-functional teams to execute campaigns?

As an Associate Brand Marketing Manager, you’ll regularly work with teams such as product development, sales, creative, and digital marketing to bring brand campaigns to life. You’ll help coordinate timelines, share brand guidelines, and ensure consistent messaging across all channels. Effective communication and project management skills are crucial, as you’ll often gather input from multiple stakeholders and align everyone toward common campaign objectives. This collaborative environment provides valuable exposure to different aspects of the business and helps you develop a well-rounded marketing skill set.

What is the difference between Associate Brand Marketing Manager vs Brand Marketing Manager?

AspectAssociate Brand Marketing ManagerBrand Marketing Manager
Required CredentialsBachelor's degree in marketing, communications, or related field; some experience in marketing rolesBachelor's degree; often requires 3+ years of marketing experience
Work EnvironmentSupportive, entry to mid-level team environment; collaborates closely with senior managersLeadership role overseeing marketing campaigns; manages teams and strategies
Employer & Industry UsageCommon in consumer goods, retail, and tech companies; entry to mid-level positionUsed across industries; mid to senior-level role with broader responsibilities

The Associate Brand Marketing Manager typically supports marketing initiatives and works under supervision, while the Brand Marketing Manager leads campaigns and manages teams. The former is ideal for those starting in marketing, whereas the latter requires more experience and strategic oversight.

What does an Associate Brand Marketing Manager do?

An Associate Brand Marketing Manager supports the development and execution of marketing strategies to build and maintain a brand’s image. They assist in analyzing market trends, coordinating with creative teams, managing campaigns, and tracking performance metrics. This role often involves working closely with cross-functional teams such as sales, product development, and digital marketing to ensure brand consistency. The position is typically considered an entry- to mid-level role that offers opportunities to learn about brand positioning and strategic marketing.

What are the key skills and qualifications needed to thrive as an Associate Brand Marketing Manager, and why are they important?

To thrive as an Associate Brand Marketing Manager, you need a solid background in marketing principles, brand strategy, and data analysis, often supported by a bachelor's degree in marketing, business, or a related field. Familiarity with digital marketing tools, analytics platforms (like Google Analytics), and project management systems is typically required. Strong communication, creativity, and collaboration skills help you effectively execute campaigns and coordinate with cross-functional teams. These skills are crucial for building strong brand identities, optimizing campaign performance, and driving business growth.
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Associate Brand Marketing Manager jobs near you
Infographic showing various Associate Brand Marketing Manager job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 51% Full Time, 47% Part Time, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $95,934 per year, or $46.1 per hour.
Associate Brand Marketing Manager

Associate Brand Marketing Manager

Gemological Institute of America

Carlsbad, CA • On-site

$89 - $109K/hr

Full-time

Posted 11 days ago

Job description

About the Role
The Associate Brand Marketing Manager represents an exciting opportunity to work cross-functionally with GIA business units across the organization, including the Laboratory, Instruments, Education, Research, Alumni, and Market Development. This role is responsible for elevating the visual and experiential representation of the GIA brand at trade shows and industry conferences worldwide.
In this role, you will advance the Institute's strategic initiatives and programs through end-to-end execution of trade show strategy, planning, and delivery-ensuring all experiences consistently reflect GIA's brand standards and business objectives.
Location: Carlsbad, California; This hybrid role gives you the perfect balance: you'll be onsite Tuesday, Wednesday, and Thursday, collaborating face-to-face, building relationships, and soaking in GIA's energetic campus culture-while still enjoying the flexibility of remote work on Mondays and Fridays. It's the best of both worlds, wrapped in an exciting opportunity to grow, contribute, and shine!
You'll lead the end-to-end strategy, planning, and execution of global trade shows, ensuring consistent brand excellence and seamless cross-functional partnership. This role is an exciting opportunity to influence how GIA shows up on a global stage and to drive business goals through high-impact events.
Key Responsibilities
Strategy & Planning (approx. 40%)
  • Serve as the day-to-day partner to global stakeholders, Brand Marketing, Market Development, and internal teams to support integrated marketing campaigns.
  • Define trade show and event goals, strategies, and success metrics in alignment with business objectives.
  • Maintain high standards of brand representation across all trade show and event executions.
  • Provide direction and mentorship to trade show and event team members.
  • Own and maintain the annual trade show and event calendar and activity records.
  • Stay current on industry trends related to exhibit design, event technology, and trade show best practices.

Trade Show Execution (approx. 40%)
  • Collaborate with global stakeholders across multiple time zones to plan and execute trade show participation.
  • Lead booth design and visual execution, including development of creative briefs and project tickets.
  • Partner with the Creative Project Manager to manage workflows on a quarterly and annual basis.
  • Manage GIA trade show activations, including Show Service Laboratories and on-site GIA events.
  • Act as the primary global point of contact for all trade show stakeholders.
  • Oversee production of promotional materials, including graphics, print and digital advertising, lead generation tools, collateral, signage, displays, and giveaways.
  • Review and approve promotional giveaway concepts to ensure alignment with brand strategy and event objectives.

Brand Management (approx. 20%)
  • Collaborate with Laboratory, Instruments, Education, Alumni, and Market Development teams to gather inputs and develop creative briefs for trade shows and related initiatives.
  • Support Senior Brand Managers on projects as needed.
  • Maintain project status reports, timelines, and manage stakeholder schedules to meet marketing workflow deadlines.

Minimum Qualifications
Education
  • Bachelor's degree in Marketing or Communications preferred
  • CMP certification is a plus

Experience
  • 6+ years of experience in Brand Management, corporate trade shows, or related disciplines
  • Agency experience preferred

Core Knowledge & Skills
  • Advanced knowledge within brand marketing with exposure to related marketing disciplines
  • Strong stakeholder management experience across multiple teams
  • Excellent written and verbal communication skills
  • Ability to develop creative and project briefs and present effectively to varied audiences
  • Strong aesthetic judgment and attention to detail
  • Working knowledge of design principles related to marketing and brand materials

Job Competencies
  • Clear and effective communication
  • Strong interpersonal and collaboration skills
  • Sound judgment and problem-solving ability
  • Excellent organizational and time management skills
  • Ability to manage complex projects and competing deadlines
  • Flexibility and adaptability in a dynamic environment
  • Accountability and follow-through
  • Conflict resolution and stakeholder alignment
  • Cultural awareness and global collaboration
  • Mentorship and knowledge sharing
  • Proficiency with MS Office (Excel, Word, PowerPoint)

Additional Requirements
  • Ability to travel domestically and internationally as needed

Work Environment & Physical Requirements
  • Professional office environment with extensive computer use
  • Regular sitting, standing, and movement throughout the day
  • Occasional lifting of up to 25 pounds
  • May be exposed to outdoor conditions during trade show and event activities

Pay Range: $89-$109K
An Equal Opportunity Employer
All employment decisions are made without regard to unlawful considerations of race, sex, religion, national origin, age, disability, or any other legally protected status. Reasonable accommodations are available upon request.
Disclaimer: This job description indicates in general terms, the type and level of work performed as well as the typical responsibilities of employees in this classification and it may be changed by management at any time. Other duties may also apply. Nothing in this job description changes the at-will employment relationship existing between the Company and its employees.

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