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Performance Marketing Jobs (NOW HIRING)

The Performance Marketer needs to be a an expert in paid digital media (specifically Google Adwords) and paid social (Meta, TikTok, Pinterest, etc.). The ideal candidate will have a deep ...

The Performance Marketer needs to be a an expert in paid digital media (specifically Google Adwords) and paid social (Meta, TikTok,Pinterest, etc.). The ideal candidate will have a deep understanding ...

The Performance Marketer needs to be a an expert in paid digital media (specifically Google Adwords) and paid social (Meta, TikTok,Pinterest, etc.). The ideal candidate will have a deep understanding ...

Performance Marketing Analyst

Atlanta, GA · On-site +1

$25 - $28/hr

We are the top Creative, Marketing & Design Staffing firm looking for a Performance Marketing Analyst to join our team. In this role, you will be the backbone of our data operations-optimizing our ...

You will report into the Global Performance Marketing Center and act as the regional performance marketing lead for North America, ensuring local execution excellence while staying closely aligned ...

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Performance Marketing information

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How much do performance marketing jobs pay per hour?

As of Jul 16, 2026, the average hourly pay for performance marketing in the United States is $50.32, according to ZipRecruiter salary data. Most workers in this role earn between $49.52 and $50.96 per hour, depending on experience, location, and employer.

What does a performance marketing person do?

A performance marketing person develops and manages digital advertising campaigns to drive measurable results such as sales, leads, or website traffic. They analyze data, optimize campaigns using tools like Google Ads or Facebook Ads, and focus on maximizing return on investment through targeted strategies. Strong analytical skills and familiarity with marketing platforms are essential for this role.

What are the main challenges faced in a Performance Marketing role?

In a Performance Marketing role, professionals often face the challenge of staying abreast of rapid changes in digital platforms, algorithms, and industry best practices. Managing multiple campaigns across various channels while optimizing for return on investment requires strong analytical skills and the ability to adapt strategies quickly. Additionally, balancing short-term performance goals with long-term brand growth can be demanding. However, these challenges make the work dynamic and rewarding, offering numerous opportunities for skill development and career advancement.

What kind of jobs in media bring in $150,000 a year?

In media, senior roles such as Media Director, Digital Marketing Director, or Senior Performance Marketer often earn $150,000 or more annually. These positions typically require extensive experience, strong analytical skills, and proficiency with tools like Google Analytics and ad platforms, often combined with advanced certifications or a proven track record of successful campaigns.

Is performance marketing a high paying job?

Performance marketing roles often offer competitive salaries, especially for experienced professionals with skills in data analysis, paid advertising, and digital tools. Salaries can vary based on location, experience, and company size, but the field generally provides opportunities for high earnings compared to other marketing roles.

What is a Performance Marketing job?

A Performance Marketing job focuses on data-driven digital advertising strategies where success is measured by key performance indicators (KPIs) such as clicks, conversions, and ROI. Professionals in this role manage and optimize paid campaigns across platforms like Google Ads, social media, and affiliate networks. They analyze data, A/B test creatives, and refine targeting to maximize efficiency and profitability. The role requires expertise in analytics, budgeting, and ad platforms to drive measurable business outcomes.

How much does a performance marketing manager earn?

Performance marketing managers typically earn between $60,000 and $120,000 annually, depending on experience, location, and company size. Senior roles or those with specialized skills in data analysis and advertising platforms can earn higher salaries, often exceeding $150,000. Compensation may also include bonuses and benefits related to campaign performance and team management.

What are the key skills and qualifications needed to thrive in the Performance Marketing position, and why are they important?

To thrive in Performance Marketing, a strong understanding of digital advertising platforms, data analysis, and conversion optimization is essential, often supported by a degree in marketing, business, or a related field. Mastery of tools like Google Ads, Facebook Ads Manager, Google Analytics, and relevant certifications (e.g., Google Ads Certification) is highly valued. Excellent analytical thinking, attention to detail, and strong communication skills help you stand out in this fast-paced role. These competencies are vital for driving measurable results, efficiently allocating budgets, and ensuring successful, data-driven marketing campaigns.

What cities are hiring for Performance Marketing jobs? Cities with the most Performance Marketing job openings:
What are the most commonly searched types of Performance Marketing jobs? The most popular types of Performance Marketing jobs are:
What states have the most Performance Marketing jobs? States with the most job openings for Performance Marketing jobs include:

Director, Performance Marketing

Upswell Marketing

Marietta, GA

Other

Posted 17 days ago


Job description

Description

The Director of Performance Marketing is responsible for leading and scaling the Performance Marketing function within the Digital Marketing department. This role oversees a team of ~ 8 digital coordinators, search and social PPC managers, and Digital Success Managers, ensuring the successful execution, optimization, and continuous improvement of client performance programs. This position serves as the center of excellence for performance marketing strategy, operations, and delivery-driving results through strong leadership, data-driven decision-making, cross-functional collaboration, and operational excellence.

Essential Functions:

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Lead, mentor, and develop a high-performing team of copywriters, digital coordinators, and Digital Success Managers.
  • Establish clear performance expectations, workflows, and accountability across the performance marketing function.
  • Provide ongoing coaching, training, and professional development to strengthen team capabilities and elevate performance.
  • Design and optimize internal processes, workflows, and tools to improve efficiency, quality, and scalability.
  • Identify gaps, risks, and opportunities within performance operations and implement solutions.
  • Own the overall performance marketing strategy and framework across client programs.
  • Serve as the senior subject matter expert for performance marketing platforms, including Google Ads and Meta (Facebook/Instagram).
  • Oversee and coach team who's primary responsibility is to analyze performance data and translate insights into actionable recommendations for optimization and growth for client campaigns.
  • Establish KPIs, dashboards, and reporting standards to measure team and campaign effectiveness.
  • Drive continuous testing, learning, and optimization across channels and programs.
  • Partner with Sales leadership and sales team members to support performance planning and budget recommendations for client campaigns.
  • Participate in enterprise-level new business pitches and contribute to solution design.
  • Stay current with industry trends, platform updates, and emerging best practices.
  • Own and be accountable for the digital team's revenue performance, including achieving and exceeding assigned sales and      performance quotas for digital products and services.
  • Partner with Sales and Marketing Consultants to forecast digital revenue, monitor pipeline, and drive strategies to meet or exceed monthly and quarterly targets.

Requirements

  • Bachelor's  degree in Marketing, Business, Communications, or related field.
  • 10+ years of  experience in performance marketing, digital marketing, or growth marketing roles.
  • 3+ years of  people management experience leading digital or performance teams.
  • Deep expertise  in paid media platforms (Google Ads, Meta, and related ecosystems).
  • Strong analytical skills with the ability to interpret performance data and drive  strategic decisions.
  • Proven ability to lead cross-functional teams in a fast-paced, agency or high-growth environment.
  • Excellent communication, leadership, and stakeholder management skills.
  • Experience working with CRM and marketing platforms (HubSpot or similar) preferred.
  • Occasional travel may be requiredÂ