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Director Performance Marketing Jobs (NOW HIRING)

Iru

Director, Performance Marketing

Miami, FL · Hybrid

The Opportunity As Iru's Director, Performance Marketing, you own paid media strategy and execution across all digital channels, directly accountable for pipeline generation. Your mandate is to build ...

Stepful

Director, Performance Marketing

New York, NY · On-site

$180K - $210K/yr

We are seeking a strategic, results-oriented Director of Performance Marketing to lead and scale our acquisition engine across both our D2C and B2B channels. This is a high-impact leadership role for ...

Mondo

Director, Performance Marketing

Manhattan, NY

$55 - $65/hr

Director, Paid & Retail Media Location-Type: Remote EST hours Start Date Is: ASAP Duration ... Minimum Requirements: • Background in brand side performance marketing (not agency) • Bachelor ...

EchoStar

Director, Performance Marketing

Englewood, CO

$185K - $225K/yr

Department Summary Our marketing and advertising teams bring a unique blend of skills to tell the ... performance of your channels, and optimize the media and creative via test and learn. Cross ...

EchoStar

Director, Performance Marketing

Englewood, CO · On-site

$185K - $225K/yr

Department Summary Our marketing and advertising teams bring a unique blend of skills to tell the ... performance of your channels, and optimize the media and creative via test and learn. Cross ...

EchoStar

Director, Performance Marketing

Englewood, CO · On-site

Our marketing and advertising teams bring a unique blend of skills to tell the DISH story. Whether ... performance of your channels, and optimize the media and creative via test and learn. Cross ...

Cnx

Director, Performance Marketing

Concord, NC · On-site

Director, Performance Marketing The Director, Account Management is a senior client and people leader responsible for driving long-term customer value, revenue growth, and partnership expansion ...

Ramp

Director, Performance Marketing

New York, NY · On-site +1

$191K - $291K/yr

About the Role Ramp is seeking a Director of Performance Marketing to lead and scale our high-performing acquisition engine. You will own the strategy and execution across paid search, paid social ...

Ramp

Director, Performance Marketing

New York, NY · Remote

$191K - $291K/yr

About the Role Ramp is seeking a Director of Performance Marketing to lead and scale our high-performing acquisition engine. You will own the strategy and execution across paid search, paid social ...

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All JobsDirector Performance Marketing Jobs

Director Performance Marketing information

See salary details

$34K

$104.4K

$181.5K

How much do director performance marketing jobs pay per year?

As of Jun 17, 2026, the average yearly pay for director performance marketing in the United States is $104,448.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $131,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Director of Performance Marketing, and why are they important?

To thrive as a Director of Performance Marketing, you need deep expertise in digital marketing strategy, data analytics, and campaign optimization, usually backed by a relevant degree and substantial professional experience. Mastery of marketing platforms (such as Google Ads, Facebook Ads Manager), analytics tools (like Google Analytics), and CRM systems, along with certifications such as Google Ads or Facebook Blueprint, is highly valued. Strong leadership, analytical thinking, and effective communication are standout soft skills for this role. These abilities are crucial for driving measurable business growth, managing high-performing teams, and adapting quickly to the evolving digital landscape.

How does a Director of Performance Marketing typically collaborate with other departments to achieve campaign goals?

A Director of Performance Marketing works closely with cross-functional teams such as creative, analytics, product, and sales to ensure campaigns align with broader business objectives. They regularly coordinate with creative teams to develop effective ad assets, partner with analytics to measure and optimize performance, and communicate with product managers to understand upcoming launches or promotions. This collaborative approach ensures that marketing strategies are data-driven, cohesive, and responsive to both customer needs and market trends. Effective communication and project management skills are essential to navigate these interdepartmental relationships and drive successful outcomes.

What does a Director of Performance Marketing do?

A Director of Performance Marketing is responsible for developing and overseeing digital marketing strategies that are focused on measurable results, such as lead generation, customer acquisition, and revenue growth. They manage campaigns across various channels, including paid search, social media, display advertising, and affiliate marketing, ensuring that each channel delivers optimal ROI. Additionally, they analyze campaign data, optimize budgets, and lead a team of marketers to achieve business objectives. Collaboration with other departments, such as sales and product teams, is also a key part of the role. Their main goal is to drive growth through data-driven decision making and continuous campaign optimization.

What is the difference between Director Performance Marketing vs Performance Marketing Manager?

AspectDirector Performance MarketingPerformance Marketing Manager
ResponsibilitiesOversees overall strategy, team leadership, and high-level campaign planningExecutes campaigns, manages daily operations, and optimizes performance
Required CredentialsBachelor's/Master's in Marketing, Business, or related field; extensive experienceBachelor's in Marketing or related field; relevant experience in digital marketing
Work EnvironmentStrategic, leadership-focused, often in senior marketing teamsHands-on, campaign-focused, often in digital marketing teams
Industry UsageCommon in larger organizations and agenciesWidespread across companies of all sizes

The main difference between a Director Performance Marketing and a Performance Marketing Manager lies in scope and responsibility. The director focuses on strategic oversight and leadership, while the manager handles day-to-day campaign execution. Both roles require relevant marketing credentials and experience, but the director typically has a broader strategic role within the organization.

More about Director Performance Marketing jobs
What cities are hiring for Director Performance Marketing jobs? Cities with the most Director Performance Marketing job openings:
What are the most commonly searched types of Performance Marketing jobs? The most popular types of Performance Marketing jobs are:
What states have the most Director Performance Marketing jobs? States with the most job openings for Director Performance Marketing jobs include:
What job categories do people searching Director Performance Marketing jobs look for? The top searched job categories for Director Performance Marketing jobs are:
Director Performance Marketing jobs near you
Infographic showing various Director Performance Marketing job openings in the United States as of June 2026, with employment types broken down into 71% Full Time, and 29% Part Time. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $104,448 per year, or $50.2 per hour.

Director, Performance Marketing

Iru

Miami, FL • Hybrid

Other

Medical, Dental, Vision, Retirement, PTO

Posted 9 days ago

Job description

About Iru

Iru is the AI-powered security & IT platform used by the world's fastest-growing companies to secure their users, apps, and devices. Built for the AI era, Iru unifies identity & access, endpoint security & management, and compliance automation-collapsing the stack and giving IT & security time and control back.

Iru is backed by some of the smartest investors in tech-General Catalyst, Tiger Global, Felicis, Greycroft, and First Round Capital. In July 2024, Iru raised $100 million from General Catalyst, valuing the company at $850 million. Customers include Notion, Cursor, Lovable, Replit, and Mercor, and Iru partners with industry leaders such as ServiceNow and AWS. Iru was named to Forbes' America's Best Startup Employers 2025 list for employee engagement and satisfaction.

The Opportunity
 
As Iru's Director, Performance Marketing, you own paid media strategy and execution across all digital channels, directly accountable for pipeline generation. Your mandate is to build a durable, efficient paid media engine that consistently delivers against aggressive pipeline targets.
 
You'll operate as a performance marketing leader-setting strategy, coaching your team, and delivering executive-level insights-while staying close enough to execution to ensure quality, rigor, and results. You have the attention to detail to ensure that everything from ad creative to audience targeting strategy hits world-class standards.
 
You'll translate product positioning and audience insights into high-performing paid campaigns, optimize spend allocation and efficiency across channels, and ensure all paid media efforts drive measurable pipeline and revenue outcomes on Iru's core paid channels-LinkedIn, Reddit, Meta, YouTube, Google Ads, CTV, and Display.
What You'll Do
  • Lead and develop the performance marketing team, setting goals, coaching, and establishing accountability for consistent results; step in hands-on as needed during critical periods
  • Own paid media strategy, budget, and performance across digital channels (LinkedIn, Meta, Reddit, Google Ads, Display, YouTube, CTV), defining strategies by product and buyer segment
  • Translate product positioning into targeted campaign strategies and creative, partnering with Product Marketing, Brand, and Content teams for alignment
  • Build, test, optimize, and troubleshoot campaigns directly in ad platforms; manage experimentation across messaging, creative, targeting, and bidding
  • Create repeatable campaign frameworks and optimization playbooks to scale efficiency
  • Lead creative development and testing in collaboration with Creative teams, producing high-quality ad assets and templates
  • Manage forecasting, performance tracking, budget allocation, and reporting; share insights and best practices with marketing and leadership
  • Collaborate cross-functionally with Marketing, Sales, RevOps, and Marketing Ops on campaign execution, lead management, conversion, and attribution
What You'll Bring
  • 6+ years in B2B performance marketing, paid media, or growth marketing, ideally in SaaS or tech
  • 2+ years managing and developing high-performing marketing teams
  • Demonstrated ownership of pipeline and revenue outcomes through paid media channels
  • Hands-on expertise across multiple paid platforms (LinkedIn, Google Ads, Meta, Reddit, programmatic display) with ability to execute directly in-channel when needed
  • Strong creative instincts and proven ability to translate messaging into compelling ad concepts across static, motion, and video formats
  • Experience partnering with creative teams and providing clear direction to produce high-performing ad creative at scale
  • Strong analytical skills with proven ability to model, forecast, and optimize channel performance and ROI
  • Experience managing significant paid media budgets ($3M+ annually) with demonstrated efficiency improvements
  • Comfortable moving between strategic thinking and tactical execution-able to set direction and jump into the work
Benefits & Perks

Competitive salary
Hybrid work environment (3 days in office per week) 
100% individual and dependent medical + dental + vision coverage
401(K) with a 4% company match
20 days PTO
Iru Wellness Week the first week in July
Equity for full-time employees
In-office lunch stipend provided
Up to 16 weeks of paid leave for new parents
Paid Family and Medical Leave
Modern Health mental health benefits for individuals and dependents
Fertility benefits
Working Advantage employee discounts
Onsite fitness center
Free parking
Exciting opportunities for career growth

We are excited to be serving a significant need for a fast-growing market, and are proud of the high-performing team we have brought together so far. If you're someone who wants to engage in new, exciting projects that will challenge your skills in the best way possible, we would love to connect with you.

At Iru, we believe in fostering an inclusive environment in which employees feel encouraged to share their unique perspectives, leverage their strengths, and act authentically. We know that diverse teams are strong teams, and welcome those from all backgrounds and varying experiences.

Iru is proud to be an equal opportunity employer committed to diversity and inclusion in the workplace. Qualified applicants will be considered for employment without regard to race, color, religion, national origin, age, sex, sexual orientation, gender identity, physical or mental disability, protected veteran or military status or any other status protected by applicable law. #LI-Hybrid
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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