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Director Of Marketing Optimization Jobs (NOW HIRING)

bwp

Director of Marketing & Optimization

Houston, TX

We are currently looking for a Director- Marketing & Optimization in our Houston, TX office. POSITION DESCRIPTION: * Contribute to operation of BWP Pipeline and Storage systems in a safe and reliable ...

Direct Counsel

Director of Marketing

Los Angeles, CA · On-site

$150K - $175K/yr

The Director of Marketing will work closely with firm leadership and the intake team to ensure ... Oversee SEO, SEM, local search, website optimization, landing pages, content marketing, social ...

Infinity Direct

Director of Marketing

Minnetonka, MN · On-site

$75K - $110K/yr

Director of Marketing Employment Type: Full-Time, Exempt Location: Minnetonka, MN (Hybrid) Company ... Manage digital marketing initiatives including website optimization, email campaigns, and social ...

Infinity Direct

Director of Marketing

Minnetonka, MN

Director of Marketing Employment Type: Full-Time, Exempt Location: Minnetonka, MN (Hybrid) Company ... Manage digital marketing initiatives including website optimization, email campaigns, and social ...

Infinity Direct

Director of Marketing

Minnetonka, MN · On-site

$75K - $110K/yr

Director of Marketing Employment Type: Full-Time, ExemptLocation: Minnetonka, MN (Hybrid) Company ... Manage digital marketing initiatives including website optimization, email campaigns, and social ...

Del Mar Vacations

Director of Marketing

Orleans, MA · On-site

The Director of Marketing is a dynamic and strategic leader responsible for building and driving ... This includes designing, executing, and continuously optimizing inbound and outbound marketing ...

Suncap Technology

Director of Marketing

Miami, FL · On-site

Director Of Marketing We are an online retailer of professional skincare and beauty products ... Conduct A/B testing and ongoing optimization to improve campaign performance and maximize ROI.

Great Lakes Mgmt Co

Director of Marketing

Plymouth, MN · On-site

$75K - $80K/yr

The Director of Marketing will partner closely with Operations and Sales leadership to drive ... Manage digital marketing efforts, including agency relationships, advertising budgets, SEO, social ...

Epic Healthcare

Director of Marketing

Philadelphia, PA · On-site

Director of Marketing Job Type: Full-time We're looking for a Director of Marketing who can bring a fresh perspective to our nursing home. If you're ready to take the lead in crafting memorable ...

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Director Of Marketing Optimization information

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$34K

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How much do director of marketing optimization jobs pay per year?

As of Sep 9, 2026, the average yearly pay for director of marketing optimization in the United States is $104,448.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $131,500.00 per year, depending on experience, location, and employer.

What does a director of marketing optimization do?

A Director of Marketing Optimization is responsible for overseeing and improving a company’s marketing strategies to maximize return on investment and efficiency. They analyze data from marketing campaigns, identify areas for improvement, and implement best practices to boost performance across channels. This role often involves managing a team, collaborating with other departments, and staying updated on the latest marketing technologies and trends. Ultimately, their goal is to ensure that marketing efforts are aligned with business objectives and deliver measurable results.

What are some common challenges faced by a director of marketing optimization, and how can they be effectively managed?

A Director of Marketing Optimization often encounters challenges such as balancing short-term campaign results with long-term strategic goals and integrating data from multiple channels for a unified analysis. Managing cross-functional teams and aligning diverse stakeholders on optimization priorities can also be complex. Success in this role requires strong communication, a data-driven mindset, and the ability to foster collaboration between marketing, analytics, and product teams. Establishing clear KPIs and maintaining agile processes can help overcome these obstacles and drive continuous improvement.

What are the key skills and qualifications needed to thrive as a director of marketing optimization, and why are they important?

To excel as a Director Of Marketing Optimization, you need deep expertise in digital marketing strategy, data analytics, and campaign management, typically supported by a relevant degree and extensive industry experience. Familiarity with tools like Google Analytics, A/B testing platforms, marketing automation systems, and certifications such as Google Ads or HubSpot are highly valuable. Strong leadership, cross-functional collaboration, and strategic thinking are crucial soft skills for guiding teams and aligning marketing initiatives with business goals. These competencies are essential for driving measurable growth, maximizing ROI, and maintaining a competitive edge in evolving markets.

What is the difference between Director Of Marketing Optimization vs Marketing Analyst?

AspectDirector Of Marketing OptimizationMarketing Analyst
Required CredentialsBachelor's degree, often with marketing or analytics certificationsBachelor's degree in marketing, business, or related field
Work EnvironmentStrategic leadership, cross-department collaborationData analysis, reporting, campaign support
Employer & Industry UsageUsed in marketing departments across various industriesCommon in marketing teams for data-driven roles
Search & Comparison IntentUnderstanding strategic differences, responsibilities, and career pathsClarifying role scope, skills, and daily tasks

The Director Of Marketing Optimization focuses on strategic planning, overseeing marketing performance, and implementing optimization strategies. In contrast, a Marketing Analyst primarily analyzes data, reports on campaign performance, and supports marketing decisions. While both roles require analytical skills and marketing knowledge, the director role involves leadership and strategic oversight, whereas the analyst role is more data-focused and operational.

What cities are hiring for Director Of Marketing Optimization jobs?

Cities with the most Director Of Marketing Optimization job openings:

What states have the most Director Of Marketing Optimization jobs?

States with the most job openings for Director Of Marketing Optimization jobs include:

What are popular job titles related to Director Of Marketing Optimization jobs?

For Director Of Marketing Optimization jobs, the most frequently searched job titles are:

Infographic showing various Director Of Marketing Optimization job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 84% Full Time, 12% Part Time, 1% Temporary, and 2% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $104,448 per year, or $50.2 per hour.

Director of Marketing & Optimization

Houston, TX • On-site

Boardwalk Pipelines
Oil and Gas Extraction • 1 - 5K employees
Learn more about Boardwalk Pipelinesexternal

Full-time

Re-posted 16 days ago

Boardwalk Pipelines rating

9.3

Company rating: 9.3 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

Job description

*To access Dayforce at its best, log in from the latest version of Chrome, Safari, Firefox, or Edge. *
Boardwalk is a limited partnership operating in the midstream portion of the natural gas and natural gas liquids industry, providing transportation and storage services for our customers. Our 14,000 miles of pipeline and storage assets provide diverse market connectivity to producers and end-users who need reliable sources of natural gas for power generation, home heating or petrochemical feedstocks. We have the experience, knowledge, and flexibility to design service offerings and create system enhancements tailored to our customers' needs throughout the 13 states in which we operate. As an organization focused on sustainability, we are committed to protecting the environment while delivering this energy source. This commitment is made to our customers, employees, and the communities in which we operate. We incorporate environmental stewardship, safety, and compliance into our day-to-day operations and seek to strengthen and support the communities we serve. Additional information about the company can be found online at www.bwpipelines.com.
We are currently looking for a Director- Marketing & Optimization in our Houston, TX office.
POSITION DESCRIPTION:
  • Contribute to operation of BWP Pipeline and Storage systems in a safe and reliable manner by keeping System Planning and Optimization appraised of Short-Term Pricing Desk activities that may result in significant change to pipeline operations. Adhere to FERC guidelines and BWP Standards of Conduct and Business Practices covering Marketing & Optimization Desk activities. Periodic review of various Marketing & Optimization Desk processes with Regulatory Compliance group.
  • Meet or achieve annual Revenue Plans for FSS, PAL, FTS, STF and ITS for assigned primary operating companies.
  • Contribute to non-primary operating companies' Revenue Plans through developing required back-up skills required for those assets.
  • Optimize PAL revenues for assigned operating companies through correct execution timing decisions and portfolio schedule. Utilize analytical data, weather forecast and system operating conditions as part of the decision-making process and participate in morning group decisions to formulate unified daily trading strategies.
  • Remarket expiring FSS at or above market levels. Continual refinement of storage valuation tools to improve market analysis with changing market conditions. Anticipate changing customers' needs and develop new solutions and products to address those needs.
  • Generate incremental revenue by identifying and securing market opportunities that optimize pipeline assets.
  • Value, negotiate and market short-term capacity and services, including Short-Term Firm, Interruptible

Transportation, Firm and Interruptible Storage and Park and Loan services.
  • Value and market unsubscribed Firm Transportation (FTS and STF) on a short-term and seasonal basis extracting market value or above.
  • Market unused pipeline capacity using Interruptible Transportation on a daily and monthly basis to fully optimize pipeline capacity and capture incremental markets.
  • Assume leadership role in handling specific delegated tasks.
  • Participate in the development of key skills within the Marketing & Optimization Desk: relationship building with our Marketers/Banks customer group, negotiations, strategic thinking, financial analysis, gathering of market intelligence from customer peers and their leadership.
  • Be aware of the changing market dynamics of our business and identify emerging opportunities and threats.
  • Support the advancement of technology/innovation to create new tools or improve existing tools for decision making on revenue generating opportunities.

REQUIRED SKILLS, KNOWLEDGE, AND EXPERIENCE:
  • In-depth knowledge of the natural gas industry
  • Understanding of natural gas cash pricing, basis differentials and futures markets and how these influence the valuation of pipeline and storage capacity.
  • Understanding of our customers' use of financial swaps and how they impact the valuation of our services
  • Excellent verbal and written communication skills
  • Exceptional analytical skills
  • Proven negotiation skills
  • Ability to work effectively with peers, leadership and customers
  • Ability to work under stress and meet deadlines under constantly changing priorities

Ability to understand complex pipeline operations and optimize use of transient available capacity
REQUIRED EDUCATION:
  • Bachelor's Degree

PREFERRED EDUCATION:
  • Advance Degree MBA

ADDITIONAL INFORMATION:
Boardwalk Pipelines, LP, maintains a drug-free workplace and will require pre-employment drug & substance abuse testing before hiring.
Boardwalk Pipelines, LP, is an equal opportunity employer. All applicants will be considered for employment regardless of race, color, religion, age, sex, gender identity, national origin, veteran, or disability status.

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