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Director Of Marketing Optimization Jobs (NOW HIRING)

icreatives

Director of Marketing

Fort Lauderdale, FL · On-site

$42/hr

Director of Marketing Davie, Florida, United States Job Title: Director of Marketing Temp to Hire ... Strong digital marketing knowledge, including SEM, SEO, social, CRM, and web analytics. Experience ...

MC Companies

Director of Marketing

Sandy, UT · On-site

The Director of Marketing oversees assigned activities in the marketing department and is ... , SEM, Performance Marketing, CRM, and Brand Marketing in order to meet company goals and ...

Grocery Services. Inc.

Director of Marketing

Houston, TX · On-site

$115K - $140K/yr

The Director of Marketing leads the strategy, development, and execution of integrated marketing ... Website & Local Search Optimization * Create and maintain website content including store pages ...

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Director Of Marketing Optimization information

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$34K

$104.4K

$181.5K

How much do director of marketing optimization jobs pay per year?

As of Sep 10, 2026, the average yearly pay for director of marketing optimization in the United States is $104,448.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $131,500.00 per year, depending on experience, location, and employer.

What does a director of marketing optimization do?

A Director of Marketing Optimization is responsible for overseeing and improving a company’s marketing strategies to maximize return on investment and efficiency. They analyze data from marketing campaigns, identify areas for improvement, and implement best practices to boost performance across channels. This role often involves managing a team, collaborating with other departments, and staying updated on the latest marketing technologies and trends. Ultimately, their goal is to ensure that marketing efforts are aligned with business objectives and deliver measurable results.

What are some common challenges faced by a director of marketing optimization, and how can they be effectively managed?

A Director of Marketing Optimization often encounters challenges such as balancing short-term campaign results with long-term strategic goals and integrating data from multiple channels for a unified analysis. Managing cross-functional teams and aligning diverse stakeholders on optimization priorities can also be complex. Success in this role requires strong communication, a data-driven mindset, and the ability to foster collaboration between marketing, analytics, and product teams. Establishing clear KPIs and maintaining agile processes can help overcome these obstacles and drive continuous improvement.

What are the key skills and qualifications needed to thrive as a director of marketing optimization, and why are they important?

To excel as a Director Of Marketing Optimization, you need deep expertise in digital marketing strategy, data analytics, and campaign management, typically supported by a relevant degree and extensive industry experience. Familiarity with tools like Google Analytics, A/B testing platforms, marketing automation systems, and certifications such as Google Ads or HubSpot are highly valuable. Strong leadership, cross-functional collaboration, and strategic thinking are crucial soft skills for guiding teams and aligning marketing initiatives with business goals. These competencies are essential for driving measurable growth, maximizing ROI, and maintaining a competitive edge in evolving markets.

What is the difference between Director Of Marketing Optimization vs Marketing Analyst?

AspectDirector Of Marketing OptimizationMarketing Analyst
Required CredentialsBachelor's degree, often with marketing or analytics certificationsBachelor's degree in marketing, business, or related field
Work EnvironmentStrategic leadership, cross-department collaborationData analysis, reporting, campaign support
Employer & Industry UsageUsed in marketing departments across various industriesCommon in marketing teams for data-driven roles
Search & Comparison IntentUnderstanding strategic differences, responsibilities, and career pathsClarifying role scope, skills, and daily tasks

The Director Of Marketing Optimization focuses on strategic planning, overseeing marketing performance, and implementing optimization strategies. In contrast, a Marketing Analyst primarily analyzes data, reports on campaign performance, and supports marketing decisions. While both roles require analytical skills and marketing knowledge, the director role involves leadership and strategic oversight, whereas the analyst role is more data-focused and operational.

What cities are hiring for Director Of Marketing Optimization jobs?

Cities with the most Director Of Marketing Optimization job openings:

What states have the most Director Of Marketing Optimization jobs?

States with the most job openings for Director Of Marketing Optimization jobs include:

What are popular job titles related to Director Of Marketing Optimization jobs?

For Director Of Marketing Optimization jobs, the most frequently searched job titles are:

Infographic showing various Director Of Marketing Optimization job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 84% Full Time, 12% Part Time, 1% Temporary, and 2% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $104,448 per year, or $50.2 per hour.

Director of Marketing

Warren, OH

Community Skilled Health Care Centre
See more jobs at Community Skilled Health Care Centreexternal

Full-time

Re-posted 9 days ago

Job description

Director of Marketing – Community Healthcare Center (Warren, Ohio)
Community Healthcare Center

Community Healthcare Center in Warren, Ohio is seeking an experienced Director of Marketing to lead census development, build strong referral relationships, and support continued growth in our skilled nursing facility.

This is a key leadership role for someone who understands the skilled nursing (SNF) space and knows how to drive admissions through strong hospital partnerships, community engagement, and consistent follow-through.

Position Summary

The Director of Marketing is responsible for overseeing all admissions, marketing, and census development activities for the facility. This role works closely with the Administrator, clinical leadership, and regional team to ensure steady, appropriate admissions and strong community reputation.

Key Responsibilities

  • Develop and maintain strong referral relationships with hospitals, case managers, physicians, and community partners

  • Drive census growth and maintain optimal occupancy levels

  • Manage the admissions process from inquiry to admission, ensuring smooth coordination

  • Conduct facility tours for families, referrals, and community partners

  • Track and report marketing metrics, referrals, and conversion rates

  • Collaborate with clinical team to ensure appropriate admissions and payer mix

  • Represent the facility in community outreach and networking events

  • Maintain knowledge of competitors and market trends in the Warren/Trumbull County area

  • Ensure timely follow-up on all referrals and inquiries

Requirements

  • Prior Skilled Nursing Facility (SNF) experience required

  • Experience in healthcare marketing, admissions, or census development

  • Strong understanding of Medicare, Medicaid, managed care, and insurance processes

  • Proven ability to build and maintain referral source relationships

  • Excellent communication, organization, and follow-up skills

  • Ability to work independently while meeting census goals

  • Prior experience in long-term care or post-acute care strongly preferred

What We’re Looking For

We need someone who is proactive, relationship-driven, and understands the urgency of admissions in a skilled nursing environment. You should be comfortable working in a fast-paced setting where census growth and referral management are top priorities.

Why Join Us

  • Supportive leadership team

  • Opportunity to directly impact facility growth and success

  • Stable long-term care organization with room for professional development

  • Competitive compensation based on experience

If you have strong SNF marketing experience and are ready to take ownership of census development in a growing facility, we encourage you to apply.