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Live In Lifecycle Marketing Jobs (NOW HIRING)

Uphold

Senior Lifecycle Marketing Manager

Manhattan, NY · On-site

The Senior Lifecycle Marketing Manager will work cross-functionally across Marketing, Product, Data ... This is a hybrid role based in New York, with an expectation of in-office presence weekly. Key ...

Uphold

Senior Lifecycle Marketing Manager

New York, NY · On-site

The Senior Lifecycle Marketing Manager will work cross-functionally across Marketing, Product, Data ... This is a hybrid role based in New York, with an expectation of in-office presence weekly. Key ...

Uphold

Senior Lifecycle Marketing Manager

Manhattan, NY · Hybrid

The Senior Lifecycle Marketing Manager will work cross-functionally across Marketing, Product, Data ... This is a hybrid role based in New York, with an expectation of in-office presence weekly. Key ...

Torch Dental

Lifecycle Marketing Manager

Austin, TX · On-site

$115K - $140K/yr

Austin, Texas (in office Monday - Thursday, flexibility on Friday) Hours: Monday - Friday 7:45 AM - 5:00 PM CST Your Impact As Lifecycle Marketing Manager, you will own the systems that convert ...

Docusign

Lifecycle Marketing Manager

San Francisco, CA · On-site

What you'll do We are looking for a data-driven Lifecycle Marketing Manager to plan, build, and ... And for that, you'll be loved by us, our customers, and the world in which we live. Accommodation ...

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How much do live in lifecycle marketing jobs pay per year?

As of May 29, 2026, the average yearly pay for live in lifecycle marketing in the United States is $94,654.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,000.00 and $140,000.00 per year, depending on experience, location, and employer.

What is the difference between Live In Lifecycle Marketing vs Live In Content Marketing?

AspectLive In Lifecycle MarketingLive In Content Marketing
Primary FocusCustomer journey management and retention strategiesCreating and distributing valuable content to attract and engage audiences
Skills & CertificationsMarketing automation, CRM tools, data analysisContent creation, SEO, storytelling
Work EnvironmentMarketing teams, client-facing roles, digital platformsContent studios, digital marketing teams, freelance

Live In Lifecycle Marketing focuses on managing customer relationships throughout their journey, emphasizing retention and engagement. In contrast, Live In Content Marketing centers on producing content that attracts and educates audiences. Both roles require marketing knowledge but differ in their core activities and skill sets.

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What cities are hiring for Live In Lifecycle Marketing jobs? Cities with the most Live In Lifecycle Marketing job openings:
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Live In Lifecycle Marketing jobs near you
Infographic showing various Live In Lifecycle Marketing job openings in the United States as of May 2026, with employment types broken down into 1% As Needed, 76% Full Time, and 23% Part Time. Highlights an 54% Physical, 38% Hybrid, and 8% Remote job distribution, with an average salary of $94,654 per year, or $45.5 per hour.
Lifecycle Marketing Specialist

Lifecycle Marketing Specialist

Linda Werner & Associates

San Francisco, CA • Remote

Contractor

Medical, Dental, Vision, Life, Retirement, PTO

Posted yesterday

Job description

We are seeking a Lifecycle Marketing Specialist to drive activation, engagement, and retention programs across our platform. This role combines strategic thinking with hands-on execution. You will contribute to lifecycle strategy, design campaign approaches, and execute them through marketing automation. Partnering closely with the Lifecycle Marketing Lead, you will identify opportunities, develop program frameworks, and optimize performance across the full customer journey.

The ideal candidate approaches marketing through the lens of systems and customer journeys, and can translate business goals into lifecycle programs with increasing independence.

Key Responsibilities
  • Contribute to lifecycle strategy. Help define and evolve lifecycle program frameworks across onboarding, engagement, expansion, and reactivation. Identify gaps in the customer journey and propose data-informed solutions.
  • Design multi-touch campaigns. Develop campaign concepts, audience strategies, and messaging approaches for nurture flows across email, in-app, and other channels. Translate business objectives into lifecycle program briefs.
  • Own experimentation. Design and execute A/B and multivariate tests across messaging, timing, sequencing, and audience targeting. Synthesize results into actionable recommendations that inform future strategy.
  • Leverage data for decision-making. Apply segmentation, cohort analysis, and funnel metrics to identify high-leverage opportunities and friction points. Partner with Data teams to refine targeting and personalization logic.
  • Build and optimize campaigns. Configure automation workflows (e.g., Salesforce Marketing Cloud, Braze, Iterable) with personalization tied to behavioral and product usage signals. Continuously refine programs based on performance data.
  • Partner cross-functionally. Collaborate with Product, Sales, and Growth teams to align lifecycle programs with broader GTM priorities and product launches. Contribute a lifecycle perspective to planning conversations.
  • Drive reporting and insights. Maintain performance dashboards, surface trends, and present learnings to stakeholders. Translate data into narratives that inform program direction.

Minimum Qualifications

  • 5–7 years of experience in lifecycle marketing, email marketing, CRM, or marketing operations, ideally within a B2B SaaS or self-serve platform environment.
  • Hands-on marketing automation expertise. Demonstrated experience building campaigns end-to-end in at least one major platform (Salesforce Marketing Cloud, Braze, Iterable, Marketo, or HubSpot), including journey builders, conditional logic, and dynamic content.
  • Strong segmentation skills. Ability to translate audience criteria into actionable segments using behavioral data, product usage signals, or CRM fields.
  • Analytical mindset. Proficiency with analytics tools such as Looker, Amplitude, or Mixpanel to evaluate campaign performance, with a strong understanding of industry benchmarks for open rates, click-through rates, and conversion metrics.
  • Strong organizational skills. Proven ability to manage multiple concurrent campaigns while maintaining high standards for quality assurance, timing, and stakeholder communication.
  • Effective communicator. Skilled at documenting processes, summarizing test results, and proactively keeping cross-functional partners informed.
Nice to Have
  • Experience with customer data platforms (Segment, mParticle)
  • Working knowledge of HTML/CSS for email
  • Familiarity with advertiser ecosystems and two-sided platforms

Education/Experience:

  • Bachelor's Degree in Marketing, Communications, Journalism, or a related field.

Location: Remote (CA)

Role type: Contract 6 Month Position

Expected hours: 40 per week

Benefits:

  • Dental insurance
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Retirement plan
  • Vision insurance

Schedule:

  • 8 hour shift
  • Monday to Friday

Application Question(s):

  • Do you or will you in the future require any sponsorship to work in the US?

Language:

  • English (Required)