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Lifecycle Marketing Manager Jobs (NOW HIRING)

Mondo

Lifecycle Marketing Manager

Atlanta, GA · On-site

$100K - $115K/yr

Lifecycle Marketing Manager, Hybrid (Atlanta, GA). Start date is To be confirmed for this Permanent position. Job Title: Lifecycle Marketing Manager Location-Type: Hybrid, Atlanta, GA (3x per week in ...

CeriFi

Lifecycle Marketing Manager

Alpharetta, GA · On-site

$85K - $95K/yr

We're looking for a Lifecycle Marketing Manager to own and evolve our email program across a growing portfolio of brands. Reporting to the VP of Marketing Operations, you'll lead the strategy ...

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EMARKETER

Lifecycle Marketing Manager

New York, NY · On-site

$105K - $125K/yr

We're hiring a Lifecycle Marketing Manager to join our Marketing team at EMARKETER. The Role and Team: The Lifecycle Marketing Manager is responsible for executing integrated demand generation and ...

Xponential Fitness

Lifecycle Marketing Manager

Irvine, CA · On-site

$110K - $125K/yr

Xponential Fitness is seeking a strategic and data-driven Lifecycle Marketing Manager to lead CRM marketing initiatives across five leading boutique fitness brands: Club Pilates, StretchLab, Pure ...

EMARKETER

Lifecycle Marketing Manager

New York, NY · On-site

$105K - $125K/yr

The Lifecycle Marketing Manager is responsible for executing integrated demand generation and account-based marketing (ABM) programs that drive qualified leads, pipeline, and revenue across EMARKETER ...

Fullbay

Lifecycle Marketing Manager

Phoenix, AZ · On-site

Lifecycle Marketing Manager About Us: At Fullbay, our mission is simple - to create safer roads for our families and yours. As leaders in the heavy-duty repair industry, we power shops with ...

Uphold

Lifecycle Marketing Manager

Manhattan, NY · Hybrid

The Lifecycle Marketing Manager will work cross-functionally across Marketing, Product, Data Science, Engineering, Regulatory, and Operations to execute scalable, data-informed campaigns that deepen ...

Branch

Lifecycle Marketing Manager

$105/hr

We are seeking a motivated and experienced Lifecycle Marketing Manager to drive engagement, conversion, and revenue growth across the user journey. This individual contributor role is critical in ...

Hydrow, Inc.

Lifecycle Marketing Manager

Boston, MA · On-site +1

$100K - $115K/yr

WHY WE NEED YOU Hydrow is looking for a Lifecycle Marketing Manager to help drive member engagement and conversion across the entire customer journey - from lead capture and nurture through ...

Hydrow, Inc.

Lifecycle Marketing Manager

Boston, MA · On-site

$100K - $115K/yr

WHY WE NEED YOU Hydrow is looking for a Lifecycle Marketing Manager to help drive member engagement and conversion across the entire customer journey - from lead capture and nurture through ...

EMARKETER

Lifecycle Marketing Manager

New York, NY · On-site

$105K - $125K/yr

The Lifecycle Marketing Manager is responsible for executing integrated demand generation and account-based marketing (ABM) programs that drive qualified leads, pipeline, and revenue across EMARKETER ...

Earnest

Lifecycle Marketing Manager

San Francisco, CA · On-site

$140K - $175K/yr

The Lifecycle Marketing Manager will report to VP, Performance Marketing. As the Lifecycle Marketing Manager, you will: * Own Lifecycle Strategy & Execution: Set the roadmap and execute hands-on ...

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Lifecycle Marketing Manager information

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How much do lifecycle marketing manager jobs pay per year?

As of Jul 1, 2026, the average yearly pay for lifecycle marketing manager in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What is a Lifecycle Marketing Manager?

A Lifecycle Marketing Manager is responsible for creating and executing marketing strategies that engage customers throughout their entire relationship with a brand. This role involves managing customer journeys, from acquisition and onboarding to retention and re-engagement, using data-driven approaches and personalized messaging. The goal is to maximize customer lifetime value, reduce churn, and enhance overall satisfaction by delivering targeted communications at key stages. Lifecycle Marketing Managers often collaborate closely with product, sales, and analytics teams to ensure a seamless customer experience.

What are the key skills and qualifications needed to thrive as a Lifecycle Marketing Manager, and why are they important?

To thrive as a Lifecycle Marketing Manager, you need expertise in customer segmentation, campaign strategy, data analysis, and a background in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and proficiency in tools for analytics and A/B testing are typically required. Strong communication, project management, and analytical thinking set top performers apart in this role. These skills ensure effective customer engagement, retention, and measurable growth across all stages of the customer journey.

How does a Lifecycle Marketing Manager typically collaborate with product, sales, and customer success teams?

Lifecycle Marketing Managers work closely with cross-functional teams to ensure a seamless customer journey. They collaborate with product teams to understand new features or updates that should be communicated to users, coordinate with sales to align messaging and nurture leads, and partner with customer success to identify opportunities for retention and upsell campaigns. Regular meetings, shared project management tools, and clear communication channels are essential for aligning strategies and achieving shared goals across these departments.
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Lifecycle Marketing Manager jobs near you
Infographic showing various Lifecycle Marketing Manager job openings in the United States as of June 2026, with employment types broken down into 69% Full Time, and 31% Part Time. Highlights an 83% Physical, 5% Hybrid, and 12% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.
Lifecycle Marketing Manager

Lifecycle Marketing Manager

Mondo

Atlanta, GA • On-site

$100K - $115K/yr

Full-time

Medical, Dental, Vision, PTO

Posted 14 days ago

Job description

Apply now: Lifecycle Marketing Manager, Hybrid (Atlanta, GA). Start date is To be confirmed for this Permanent position. Job Title: Lifecycle Marketing Manager Location-Type: Hybrid, Atlanta, GA (3x per week in Buckhead) Start Date: ASAP (July) Duration: Permanent Compensation Range: $100,000 - $115,000/yr Benefits: Healthcare, Dental, and Vision (client covers half), 3 weeks of vacation, major holidays and birthday off, benefits begin at 60 days Visa Sponsorship: Not eligible for visa sponsorship Job Description: The Lifecycle Marketing Manager will own the end-to-end email and SMS marketing strategy for the client, driving revenue growth through audience segmentation, copy ownership, and performance optimization. Job Summary •Own the full lifecycle email marketing strategy, from audience segmentation and copy creation through execution, testing, and optimization •Write and own all email copy and maintain the brand voice, ensuring messaging is aligned with overall campaign strategy before handoff for review •Manage an internal operator responsible for building emails and SMS communications, providing direction and oversight •Build and refine customer segments using data analysis to improve conversion rates and engagement •Own webinar email strategy across the full funnel, from lead generation and attendance through post-webinar sales follow-up •Lead A/B testing across subject lines, send times, content, and other variables to continuously improve performance •Own analytics and reporting on email and SMS performance, identifying trends and presenting optimization recommendations Minimum Requirements: •Proven experience personally owning lifecycle or email marketing strategy, not delegating strategy to an agency or vendor •Demonstrated ability to write original email copy and own the brand voice without relying on AI-generated content as a substitute for original writing •Experience managing and scaling campaigns to audiences of hundreds of thousands of leads •Hands-on experience with A/B testing methodologies including subject lines, send times, and content variables •Experience managing at least one direct report or a small team •Experience with email marketing platforms and participation in or management of a platform migration Preferred Qualifications: •Experience transitioning email and SMS execution from an external agency to an in-house team •Familiarity with HubSpot or experience migrating to HubSpot from another platform •Background in financial services, fintech, or a similarly compliance-aware industry •Experience with webinar marketing funnels and event-driven email sequences •Comfort operating in a fast-paced, startup or SMB environment where priorities shift frequently

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