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Director Market Development Jobs (NOW HIRING)

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Director Market Development information

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$45.5K

$104.2K

$152.5K

How much do director market development jobs pay per year?

As of Jun 15, 2026, the average yearly pay for director market development in the United States is $104,217.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $133,500.00 per year, depending on experience, location, and employer.

What does a market development director do?

A market development director is responsible for identifying and expanding into new markets, developing strategies to increase sales and market share, and building relationships with potential clients and partners. They analyze market trends, oversee marketing initiatives, and coordinate with sales teams to achieve growth objectives. Strong analytical skills, industry knowledge, and strategic planning are essential for this role.

What does a Director of Market Development do?

A Director of Market Development is responsible for identifying and pursuing new business opportunities to drive growth for a company. This role involves analyzing market trends, developing strategies to enter new markets, building relationships with key stakeholders, and overseeing the execution of market expansion initiatives. The Director works closely with sales, marketing, and product teams to align efforts and ensure successful market penetration. Their goal is to increase the company's market share and profitability by expanding into new regions or customer segments.

Is being a BDM a stressful job?

Being a Business Development Manager (BDM) can be stressful due to targets, client negotiations, and workload management. The role often requires strong communication skills, strategic thinking, and the ability to handle pressure, especially in competitive markets.

What is the difference between Director Market Development vs Business Development Manager?

AspectDirector Market DevelopmentBusiness Development Manager
ResponsibilitiesStrategic market expansion, high-level partnerships, long-term growth planningIdentifying leads, building client relationships, closing deals
Required CredentialsBachelor's or master's degree, experience in market strategy, leadership skillsBachelor's degree, sales or marketing experience, strong communication skills
Work EnvironmentCorporate offices, strategic planning sessionsClient meetings, sales presentations, networking events

The main difference between a Director Market Development and a Business Development Manager lies in scope and strategic focus. The Director typically oversees broader market expansion initiatives and long-term growth strategies, while the Business Development Manager concentrates on generating leads and closing sales. Both roles require strong communication skills and industry knowledge, but the Director's role is more strategic and leadership-oriented.

How does a Director of Market Development typically collaborate with cross-functional teams to drive business growth?

A Director of Market Development frequently works with sales, marketing, product management, and executive leadership to identify and capitalize on new business opportunities. This role often leads market research initiatives, evaluates emerging trends, and builds strategic partnerships to expand the company's reach. Collaboration involves aligning go-to-market strategies, sharing customer insights, and ensuring that new offerings meet both market demands and company objectives. Effective communication and strong leadership skills are essential for coordinating these efforts and securing buy-in from diverse stakeholders.

Is BDM higher than sales manager?

A Business Development Manager (BDM) typically focuses on generating new business opportunities and building strategic partnerships, while a Sales Manager oversees sales teams and manages revenue targets. In many organizations, BDM roles are considered higher in strategic scope, but the hierarchy varies by company; some companies may have Sales Managers with higher authority or different titles. The specific ranking depends on the company's structure and industry standards.

What are the key skills and qualifications needed to thrive as a Director of Market Development, and why are they important?

To thrive as a Director of Market Development, you need expertise in market analysis, business strategy, and sales leadership, typically supported by a bachelor’s or master’s degree in business or marketing. Familiarity with CRM platforms, data analytics tools, and market research software is crucial for identifying and capitalizing on growth opportunities. Exceptional communication, negotiation, and leadership skills set top performers apart in this role. These abilities are vital for driving market expansion, building strong client relationships, and achieving organizational growth objectives.

How much does a director of market development make?

The average salary for a director of market development typically ranges from $100,000 to $180,000 annually, depending on industry, location, and experience. Senior roles with extensive experience or in high-demand sectors can earn higher compensation, often including bonuses and stock options.
More about Director Market Development jobs
What cities are hiring for Director Market Development jobs? Cities with the most Director Market Development job openings:
What are the most commonly searched types of Market Development jobs? The most popular types of Market Development jobs are:
What states have the most Director Market Development jobs? States with the most job openings for Director Market Development jobs include:
Infographic showing various Director Market Development job openings in the United States as of June 2026, with employment types broken down into 2% As Needed, 83% Full Time, 8% Part Time, and 7% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $104,217 per year, or $50.1 per hour.
Director of Market Development

Director of Market Development

New Leaf Energy, Inc.

Oakland, CA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 20 days ago


Job description

New Leaf Energy is an experienced clean energy developer that partners with landowners, policymakers, and other stakeholders to accelerate the transition to a world powered by renewable energy. We identify high-value sites, work with landowners and local communities to develop them, and partner with long-term asset owners to bring the most impactful clean energy projects to life.
The role of the Director of Market Development combines hands-on business development responsibilities with market and policy expertise. The Director works collaboratively with our Project Development and technical teams to increase the value of our existing pipeline and generate new business opportunities related to utility-scale solar and energy storage in a wide range of states and utility territories. We are looking for an entrepreneurial leader who has experience in renewable energy development and has a deep understanding of how RTO markets and energy policy work. This candidate will be an active member of a multi-disciplinary development team, providing colleagues with both direct, project-level support as well as high-level strategic business guidance.
This position covers development activities currently happening in MISO and CAISO, though the markets that New Leaf develops in may shift and change over time.
This position is based out of New Leaf's Boston, Lowell, Oakland or Chicago offices on a hybrid schedule. Candidates should expect approximately 20% travel to support project sites, stakeholder meetings, and regional conferences. We value in-person collaboration and offer a hybrid work environment. Hybrid employees work in the office at least two out of every Tuesday, Wednesday, and Thursday and are free to work from the office or home on other days.
Position responsibilities will include, but are not limited to:
  • Market Strategy & Expansion: Design data-driven market analyses and business plans to identify high-yield geographies and maximize the value of New Leaf's existing solar and storage portfolios.
  • Business Model Innovation: Cultivate high-level partnerships and architect new commercial structures, leading the development of innovative business models and strategic partnerships that diversify New Leaf's market offerings.
  • Origination & Offtake Development: In partnership with New Leaf's Director of Origination, proactively identify and secure long-term revenue contracts (PPAs, VPPAs) by building direct relationships with LSEs and Fortune 500 corporate energy buyers.
  • Market & Regulatory Intelligence: Monitor and translate utility commission filings, state legislative and RTO/ISO initiatives into actionable advice, ensuring finance, technical, and development teams are prepared for evolving market rules.
  • Interconnection & Market Design: Lead the analysis of complex market designs (e.g. ELCC, hybrid participation models) and RTO/ISO interconnection process changes to mitigate technical development risk and capture first-mover opportunities.
  • Strategic Policy Advocacy: Serve as New Leaf's representative in regional trade groups to advocate for favorable policy outcomes.Spearhead select, high-priority policy initiatives and legislative engagement to dismantle regulatory barriers and drive favorable market rule changes for solar and storage assets.

Desired Qualifications
  • A minimum of eight years of experience in business development and/or market strategy focused on the electricity industry;
  • Advanced understanding of development challenges and strategies for de-risking utility-scale projects. Includes familiarity with the function of the transmission system and project interconnection processes, wholesale markets, as well as renewable project finance, discounted cash flow models, financial valuations of energy projects and related;
  • Demonstrated ability to build and leverage a network of industry partners, trade organizations, and utilities to create high-value, structured partnerships.
  • Experience navigating and advocating for state and/or Federal Energy Regulatory Commission (FERC) jurisdictional wholesale electricity market tariffs, structures, and processes;
  • Exceptional verbal and written communication skills with the ability to clearly communicate complex issues in preparing briefs and other documents;
  • Excellent interpersonal skills with the ability to build relationships with internal and external stakeholders;
  • Independent, self-driven, and innovative individual with clear focus on results and clear abilities to adapt to changing environments and navigate complex issues. Self-motivated and able to function effectively with minimal supervision. Able to multi-task and effectively manage multiple assignments occasionally under time constraints;
  • Passion for accelerating the adoption of renewable energy;
  • Flexible and adaptable in support of a growing organization;
  • Bachelor's degree in related field, advanced degree preferred.

Compensation
New Leaf Energy compensates all employees in three ways: market-competitive base salary, plus above-market variable compensation, plus an equity-like program such that all employees experience the benefits of ownership. We use a data-driven and transparent methodology to calibrate compensation that is externally competitive and internally equitable, guided by the New Leaf Energy compensation manual, which is available to all employees.
Under our compensation framework, the likely base salary range for this position in the Oakland Office is $199,447 - $230,122. The on-target annual cash bonus associated with this position is an additional 30% percent of base salary. Your actual salary may be above, in, or below this range, depending on your location and experience. Our office locations in Lowell, Boston, Oakland, and Chicago all carry geography-based upward adjustments to the base pay range.
We value transparency and can share more during the interview process.
Benefits and Culture
New Leaf Energy's success is driven by our collaborative, long-term relationships based on trust and transparency. We offer a flexible work environment that places significant responsibility in independent teams and creates opportunities for innovation and personal growth. New Leaf Energy's benefits are designed to appropriately recognize our employees' contributions and enable a reasonable work/life balance. Our benefits include:
  • Competitive salaries and comprehensive benefits, including medical, dental and vision;
  • A 401k plan with immediate vesting and a company match (100% of the first three percent of your pay; 50% for the next two percent you contribute);
  • An open and self-managed paid time-off policy;
  • A hybrid work location policy that supports working from home for part of the week;
  • A parental leave policy for both birthing and non-birthing parents, available immediately upon hire;
  • Professional development and education assistance.

Commitment to Diversity and Inclusion
New Leaf Energy values the diverse perspectives, skills, experiences, and contributions of all employees. We want all our employees to feel like they belong and are empowered to be their most authentic selves at work. We're actively committed to fostering diversity and creating an inclusive environment not only within our own organization but also within the clean energy industry.
We seek a diverse candidate pool in this-and every-search. New Leaf Energy provides equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, age, sexual orientation, national origin, ancestry, disability, genetics, veteran status or any other characteristic protected by state, federal and local laws. In addition to federal law requirements, New Leaf Energy complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. EEO M/F/D/V.
A Note to Third-Party Recruiters
New Leaf Energy's People + Culture team coordinates all recruiting and hiring at our company. New Leaf Energy does not accept unsolicited resumes from third-party recruiters, staffing firms, or related agencies. Resumes are only accepted from third-party recruiters, staffing firms, or related agencies if a signed agreement is in place AND if external recruiting assistance is authorized by the People + Culture team for a specific position. All unsolicited resumes will be considered the property of New Leaf Energy. New Leaf Energy is not responsible for any fees related to unsolicited resumes.