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Director Market Development Jobs in California (NOW HIRING)

Director, Market Development

San Jose, CA · On-site

$151K - $251K/yr

Director of Market Development Reporting to: Founder Location: San Jose, CA, hybrid or remote Job Site: Hybrid Revision Date: February 20, 2026 About us: Gener8 is an innovative tech company with ...

Designing product related market strategies and marketing plans to ensure profitable business with the product assigned. Analyzing and evaluating market information and data about a target markets ...

Market Development Specialist

Irvine, CA · On-site

$85K - $127K/yr

KEY RELATIONSHIPS Global Strategic Growth Partner, Office Managing Partners, Market Development Directors, Client Engagement Directors, Senior Market Development Managers, and other members of the ...

Responsibilities * Market Strategy and Development: Develop and execute comprehensive market ... Drive direct sales to end-user clients by understanding their needs, presenting tailored solutions ...

Profit Sharing Position Summary The Market Development Manager (MDM) leads and maximizes sales ... Drive direct sales to end-user clients by understanding their needs, presenting tailored solutions ...

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Showing results 1-20

Director Market Development information

See California salary details

$44.9K

$102.9K

$150.5K

How much do director market development jobs pay per year?

As of Aug 14, 2026, the average yearly pay for director market development in California is $102,853.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,000.00 and $131,800.00 per year, depending on experience, location, and employer.

What does a director of market development do?

A Director of Market Development is responsible for identifying and pursuing new business opportunities to drive growth for a company. This role involves analyzing market trends, developing strategies to enter new markets, building relationships with key stakeholders, and overseeing the execution of market expansion initiatives. The Director works closely with sales, marketing, and product teams to align efforts and ensure successful market penetration. Their goal is to increase the company's market share and profitability by expanding into new regions or customer segments.

What is the difference between Director Market Development vs Business Development Manager?

AspectDirector Market DevelopmentBusiness Development Manager
ResponsibilitiesStrategic market expansion, high-level partnerships, long-term growth planningIdentifying leads, building client relationships, closing deals
Required CredentialsBachelor's or master's degree, experience in market strategy, leadership skillsBachelor's degree, sales or marketing experience, strong communication skills
Work EnvironmentCorporate offices, strategic planning sessionsClient meetings, sales presentations, networking events

The main difference between a Director Market Development and a Business Development Manager lies in scope and strategic focus. The Director typically oversees broader market expansion initiatives and long-term growth strategies, while the Business Development Manager concentrates on generating leads and closing sales. Both roles require strong communication skills and industry knowledge, but the Director's role is more strategic and leadership-oriented.

How does a director of market development typically collaborate with cross-functional teams to drive business growth?

A Director of Market Development frequently works with sales, marketing, product management, and executive leadership to identify and capitalize on new business opportunities. This role often leads market research initiatives, evaluates emerging trends, and builds strategic partnerships to expand the company's reach. Collaboration involves aligning go-to-market strategies, sharing customer insights, and ensuring that new offerings meet both market demands and company objectives. Effective communication and strong leadership skills are essential for coordinating these efforts and securing buy-in from diverse stakeholders.

What are the key skills and qualifications needed to thrive as a director of market development?

To thrive as a Director of Market Development, you need expertise in market analysis, business strategy, and sales leadership, typically supported by a bachelor’s or master’s degree in business or marketing. Familiarity with CRM platforms, data analytics tools, and market research software is crucial for identifying and capitalizing on growth opportunities. Exceptional communication, negotiation, and leadership skills set top performers apart in this role. These abilities are vital for driving market expansion, building strong client relationships, and achieving organizational growth objectives.

What are the most commonly searched types of Market Development jobs in California?

The most popular types of Market Development jobs in California are:

What are popular job titles related to Director Market Development jobs in California?

For Director Market Development jobs in California, the most frequently searched job titles are:

What cities in California are hiring for Director Market Development jobs?

Cities in California with the most Director Market Development job openings:

Infographic showing various Director Market Development job openings in California as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 14% Part Time, 2% Temporary, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $102,853 per year, or $49.4 per hour.

Director, Market Development

Gener8, LLC

San Jose, CA • On-site

$151K - $251K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 7 days ago


Job description

Job Title:

Director of Market Development

Reporting to:

Founder

Location:

San Jose, CA, hybrid or remote

Job Site:

Hybrid

Job Description Revision Date:

February 20, 2026

About us:

Gener8 is an innovative tech company with offices in San Jose and Carlsbad, CA, Wilmington, MA, Indianapolis, IN and Cartago, Costa Rica. We know what it takes to be a key partner in the life science and medical device industries. Since 2002, Gener8 has guided our customers by turning their innovative concepts into reality by providing engineering and software design services and manufacturing complex instruments and consumables. Our customers are striving for breakthroughs in medical research and diagnostic applications as well as surgical devices that help scientists and medical professionals understand and diagnose diseases and improve patient treatment outcomes.

We are seeking a results-driven individual to join our growing organization as Director of Market Development with primary responsibility to grow our instrument engineering business based in San Jose, CA and Wilmington, MA. We are looking for a rare breed of professional: a highly technical engineer who is equally energized by interacting with customers to cultivate a mutually beneficial business relationship. You won’t just be selling services; you will be architecting the future of life science and diagnostic technologies. You will work with founders and R&D heads at some of the world’s most innovative biotech companies to transform their biological breakthroughs into robust, manufacturable products.

Duties and Responsibilities:

  • New Customer Focus: Develop and execute the overall business strategy for growth of our instrument engineering business that acquires new customers and brings diversity in application, customer size, and funding source
  • Business Development: Find and cultivate high-value partnerships within the life sciences, genomics, and diagnostics sectors as well as other industries where our technical strengths are relevant. You will spend much of your time where potential customers can be found – industry trade shows, academic presentations, startup incubators, and engineering social events
  • Commercial Leadership: Manage and drive the prospecting, proposal scoping and writing, and other commercial activities necessary to meet revenue targets
  • Relationship Management: Serve as a trusted advisor to clients, understanding their business and technical objectives and translating their scientific requirements into engineering specifications. You will be comfortable discussing highly technical concepts with CEOs, CTOs, and VPs of R&D.

Requirements and Qualifications:

  • Master’s or PhD in Mechanical, Electrical, Biomedical Engineering, or a related field. An MBA is a plus.
  • 10+ years in engineering design, with at least 4 years in a client-facing business development or "Sales Engineer" capacity.
  • Proven track record in the life sciences/diagnostics space.
  • Comfortable and effective at influencing across organizational boundaries without formal authority.


Why Join Us?

We operate at the intersection of "cool science" and "precision engineering." This isn't a role where you'll be stuck behind a CAD station all day, nor is it a cold-calling sales job. You will be the technical face of a company that builds the tools that save lives.

Our Culture: We value high autonomy, intellectual rigor, and a healthy dose of wit. We work hard because the instruments we build matter.

  • Gener8 values diversity in our workplace. Our company provides equal opportunity for employment to qualified applicants based on experience and the ability to do the available work, without regard to race, religion, color, age, sex/gender, sexual orientation, national origin, gender identity, disability, marital status, veteran status, genetic information, ancestry, or any other status protected by law. We are committed to compliance with all fair employment practices regarding citizenship and immigration status.
  • We are an Everify Employer. Due to the nature of our projects, you must be a US Permanent Resident or a US Citizen for consideration.

Company Benefits:

Health, Dental and Vision insurance; 401(k); Life insurance; STD, LTD; Flexible spending account, Health savings account; Paid time off; Employee discounts, Referral program.


Gener8 logo

About Gener8

Sourced by ZipRecruiter

Industry

Electrical equipment, appliance, and component manufacturing

Company size

51 - 200 Employees

Headquarters location

Sunnyvale, CA, US

Year founded

2002

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