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Digital Strategy Manager Jobs (NOW HIRING)

Moore

Associate Director, Digital Strategy

Lanham, MD · Remote

As the Associate Director of Digital Strategy , you will provide leadership oversight of digital ... Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth ...

STV Incorporated

Digital Strategy Lead

Mount Pleasant, WI · On-site

$139K - $159K/yr

This person will support the delivery and operational management of digital solutions for major infrastructure and transportation programs. This role bridges program operations, data strategy, and ...

STV

Digital Strategy Lead

Mount Pleasant, WI · On-site

$139K - $159K/yr

This person will support the delivery and operational management of digital solutions for major infrastructure and transportation programs. This role bridges program operations, data strategy, and ...

MARKETview

Director of Digital Strategy

Richmond, VA

Director of Digital Strategy Company: Two Ocean Education Partners, a MARKETview Company Location ... Manage and mentor the Digital Marketing & Audience Manager, providing coaching, prioritization, and ...

STV

Digital Strategy Lead

Chicago, IL

$139K - $159K/yr

This person will support the delivery and operational management of digital solutions for major infrastructure and transportation programs. This role bridges program operations, data strategy, and ...

Inizio Evoke

Director, Digital Strategy

New York, NY · Remote

As a Director, Digital Strategy, you will serve as the day-to-day strategic lead and primary client ... Lead and manage client relationships with a high level of professionalism and strategic prowess ...

MARKETview

Director of Digital Strategy

Richmond, VA · On-site

Director of Digital Strategy Company: Two Ocean Education Partners, a MARKETview Company Location ... Manage and mentor the Digital Marketing & Audience Manager, providing coaching, prioritization, and ...

Condé Nast

Manager, Digital Media Strategy

New York, NY · On-site

$110K - $120K/yr

New York, NY The Digital Media Strategy Manager is a key member of Condé Nast's Digital Media Strategy leadership team within the Digital organization. This role oversees and manages a team of ...

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How much do digital strategy manager jobs pay per year?

As of Jun 26, 2026, the average yearly pay for digital strategy manager in the United States is $111,728.00, according to ZipRecruiter salary data. Most workers in this role earn between $83,500.00 and $136,000.00 per year, depending on experience, location, and employer.

How much money do digital strategists make?

Digital Strategy Managers typically earn a median salary ranging from $70,000 to $120,000 annually, depending on experience, location, and industry. Senior roles or those with specialized skills in analytics or marketing tools can earn higher salaries, often exceeding $150,000.

What is the difference between Digital Strategy Manager vs Digital Marketing Manager?

AspectDigital Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping overall digital strategies to align with business goalsExecuting marketing campaigns across digital channels
Required SkillsStrategic planning, data analysis, cross-channel integrationContent creation, campaign management, SEO/SEM
Work EnvironmentCollaborates with executive teams, oversees multiple projectsWorks with marketing teams, focuses on campaign execution
Common CertificationsGoogle Analytics, PMP, Digital Strategy certificationsGoogle Ads, HubSpot, Facebook Blueprint certifications

The Digital Strategy Manager focuses on creating comprehensive digital plans to support business objectives, while the Digital Marketing Manager concentrates on executing specific marketing campaigns. Both roles require digital marketing knowledge, but the Strategy Manager emphasizes planning and alignment, whereas the Marketing Manager emphasizes campaign execution.

What are the key skills and qualifications needed to thrive as a Digital Strategy Manager, and why are they important?

To thrive as a Digital Strategy Manager, you need strong analytical abilities, digital marketing expertise, and a background in business or marketing, often supported by a bachelor's degree or higher. Familiarity with tools like Google Analytics, CRM platforms, SEO/SEM systems, and certifications such as Google Ads or HubSpot are highly valued. Exceptional communication, leadership, and project management skills set standout candidates apart. These combined abilities enable effective development, execution, and optimization of digital strategies to drive business growth.

What is the highest paying digital job?

The highest paying digital job is often a Chief Digital Officer or Chief Technology Officer, roles that oversee digital strategy and technology implementation. These positions typically require extensive experience, leadership skills, and knowledge of digital tools and trends, with salaries reaching into the high six or seven figures depending on the company and industry.

What does a digital strategy manager do?

A digital strategy manager develops and implements plans to enhance a company's online presence and digital marketing efforts. They analyze data, coordinate cross-functional teams, and use tools like analytics platforms to optimize digital campaigns and achieve business goals.

How does a Digital Strategy Manager typically collaborate with other departments to drive organizational goals?

A Digital Strategy Manager works closely with cross-functional teams such as marketing, IT, sales, and product development to align digital initiatives with overall business objectives. This role often involves facilitating workshops, leading strategy sessions, and regularly communicating progress and insights to stakeholders. Effective collaboration ensures that all departments are working towards unified digital goals, leverages diverse expertise, and accelerates project implementation. Building strong relationships and maintaining open communication channels are crucial for success in this position.

How much does a strategy manager earn?

A Digital Strategy Manager's salary typically ranges from $80,000 to $150,000 annually, depending on experience, location, and industry. Senior roles or those in major markets can earn higher compensation, often including bonuses and benefits.
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Digital Strategy Manager jobs near you
Infographic showing various Digital Strategy Manager job openings in the United States as of June 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $111,728 per year, or $53.7 per hour.
Director, Digital Strategy, North America

Director, Digital Strategy, North America

Universal Music Group

Beverly Hills, CA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 25 days ago

Universal Music Group rating

7.8

Company rating: 7.8 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

24th of 65 rated media

Job description

We are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
How we LEAD:
Virgin Music Group is currently seeking a Director, Digital Strategy, North America for our Beverly Hills, CA office. The Director will lead digital marketing, social media content and fan community management initiatives for a VMG roster of priorities in North America and manage a team of digital strategists.
They are responsible for leading VMG's North American Digital Strategy team, constructing comprehensive multi-faceted digital marketing campaigns including but not limited to: social media and content strategy, managing budgets for paid digital initiatives and creator partnerships and more.
How You'll CREATE:
  • Strategize the digital narrative, short form video and content aspects of digital marketing campaigns for a roster of priority artists spanning the genres of Pop, Alternative, Rock, K-Pop, Electronic, Hip-Hop and more.
  • Strategize creator and influencer campaign initiatives in support of artist releases - inclusive of working with agencies and developing 1:1 relationships with key content creators and channels.
  • Manage cross-platform social media content calendars and digital fan engagement experiences.
  • Build and manage an artist's owned audience by increasing data capture via CRM strategy - including but not limited to Pre-Save, SMS, superfan and newsletter marketing.
  • Contribute to and work with VMG's paid media department on digital advertising spends, budgets and viral strategy.
  • Manage multiple campaigns in a fast-paced, entrepreneurial environment.
  • Liaise with 3rd party vendors in the content creation, fan building and social community management marketplace.
  • Maintain professional relationships with artists, label and management partners.
  • Troubleshoot administrative and support queries across social media platforms.
  • Utilize insights from a variety of analytics platforms to assess campaign performance, amplification opportunities and measure success.
  • Author campaign decks and documents for presentation to internal Virgin Music Group teams, label and artist partners, digital marketing partners and DSPs.

How You'll LEAD:
  • Manage a team of North America based digital strategists and establish measurable goals, conversion KPIs and reporting structures.
  • Lead collaboration with internal departments (marketing, production, insights, promotion, commercial and program enterprises) to execute effective interactive strategies.
  • Monitor the wider social media and digital landscape for relevant trends, content opportunities and initiatives to best serve current campaigns.
  • Interface with global VMG Digital Strategy team members to create collaborative international digital marketing campaigns.
  • Mentor and advise junior team members with constructive campaign feedback.

Bring Your VIBE
  • Proficiency in Adobe Creative Cloud program suite (with focus on After Effects, Photoshop, Premiere Pro, Illustrator, InDesign) is required.
  • Proficiency in Microsoft Office (Word, Excel, Powerpoint, etc) and/or Apple iWork (Numbers, Keynote, Pages, etc) program suites is required.
  • Proficiency in social media AR and Effect template creations (TikTok Effect House, CapCut, Spark AR, Snap Lens Studio, etc) is required.
  • Experience with audience and social media music analysis platforms: Chartmetric, Co:brand, MelodyIQ, Trendpop, YouTube Studio, Meta Business Suite, etc. is required.
  • Interest in gaming, metaverse and innovation spaces.
  • Passion for social media and short form video marketing.
  • Must thrive in a team environment but be able to take initiative and work independently.
  • Strong analytical skills with ability to create case-studies and campaign reporting decks.
  • Candidate must be extremely organized and detail motivated and possess a high degree of confidentiality
  • Degree in relevant field, and/or equivalent career experience
  • Music industry or artist relation experience is required

Perks Playlist:
Join an entrepreneurial, global organization where authenticity, boldness, creativity, connection, drive, and insight aren't just values-they're how we work every day. Here are some of the ways we support you along the way (and just a few of the benefits we offer):
  • Comprehensive medical, dental, and vision coverage
  • Including 100% coverage for out-patient in-network mental health services
  • Fertility coverage for eligible medical plan participants
  • Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
  • Student Loan Repayment Assistance and Tuition Reimbursement
  • 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution

A variety of ways to prioritize much-needed time away from work including:
  • Flexible Paid Time Off (PTO) for exempt employees
  • 3-weeks PTO for non-exempt employees
  • 2-weeks paid Winter Break
  • 10 Company Holidays (including Juneteenth and Wellbeing Day)
  • Summer Fridays (between Memorial Day and Labor Day)
  • Generous paid parental leave for every type of parent

Check out our full overview of benefits on the Perks Playlist page of the career site.
Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.
Universal Music Group is an Equal Opportunity Employer
We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.
Please note, UMG is not enrolled in E-Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E-Verify, for example candidates on STEM-OPT.
For more information, please click on the following links.
E-Verify Participation Poster: English / Spanish
E-Verify Right to Work Poster: English | Spanish
Job Category:
Marketing, Streaming & Digital Media
Salary Range:
$85,000 - $97,650
The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. All candidates are encouraged to apply.

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