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Digital Strategy Manager Jobs in Michigan (NOW HIRING)

Deloitte

Business Strategy Manager

Detroit, MI · On-site

The Strategy practice is seeking a Business Strategy Manager to direct critical strategic ... Experience with digital technologies that support customer experiences, including customer ...

Deloitte

Technology Strategy Manager

Detroit, MI · On-site

Managing day-to-day client interactions, project plans, deliverables, and team coordination across ... digital and AI transformation. Tech Strategy, part of Strategy Offering, helps clients unlock ...

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Digital Strategy Manager information

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$57.5K

$97.4K

$146.4K

How much do digital strategy manager jobs pay per year?

As of Jun 26, 2026, the average yearly pay for digital strategy manager in Michigan is $97,381.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,800.00 and $118,500.00 per year, depending on experience, location, and employer.

How much money do digital strategists make?

Digital Strategy Managers typically earn a median salary ranging from $70,000 to $120,000 annually, depending on experience, location, and industry. Senior roles or those with specialized skills in analytics or marketing tools can earn higher salaries, often exceeding $150,000.

What is the difference between Digital Strategy Manager vs Digital Marketing Manager?

AspectDigital Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping overall digital strategies to align with business goalsExecuting marketing campaigns across digital channels
Required SkillsStrategic planning, data analysis, cross-channel integrationContent creation, campaign management, SEO/SEM
Work EnvironmentCollaborates with executive teams, oversees multiple projectsWorks with marketing teams, focuses on campaign execution
Common CertificationsGoogle Analytics, PMP, Digital Strategy certificationsGoogle Ads, HubSpot, Facebook Blueprint certifications

The Digital Strategy Manager focuses on creating comprehensive digital plans to support business objectives, while the Digital Marketing Manager concentrates on executing specific marketing campaigns. Both roles require digital marketing knowledge, but the Strategy Manager emphasizes planning and alignment, whereas the Marketing Manager emphasizes campaign execution.

What are the key skills and qualifications needed to thrive as a Digital Strategy Manager, and why are they important?

To thrive as a Digital Strategy Manager, you need strong analytical abilities, digital marketing expertise, and a background in business or marketing, often supported by a bachelor's degree or higher. Familiarity with tools like Google Analytics, CRM platforms, SEO/SEM systems, and certifications such as Google Ads or HubSpot are highly valued. Exceptional communication, leadership, and project management skills set standout candidates apart. These combined abilities enable effective development, execution, and optimization of digital strategies to drive business growth.

What is the highest paying digital job?

The highest paying digital job is often a Chief Digital Officer or Chief Technology Officer, roles that oversee digital strategy and technology implementation. These positions typically require extensive experience, leadership skills, and knowledge of digital tools and trends, with salaries reaching into the high six or seven figures depending on the company and industry.

What does a digital strategy manager do?

A digital strategy manager develops and implements plans to enhance a company's online presence and digital marketing efforts. They analyze data, coordinate cross-functional teams, and use tools like analytics platforms to optimize digital campaigns and achieve business goals.

How does a Digital Strategy Manager typically collaborate with other departments to drive organizational goals?

A Digital Strategy Manager works closely with cross-functional teams such as marketing, IT, sales, and product development to align digital initiatives with overall business objectives. This role often involves facilitating workshops, leading strategy sessions, and regularly communicating progress and insights to stakeholders. Effective collaboration ensures that all departments are working towards unified digital goals, leverages diverse expertise, and accelerates project implementation. Building strong relationships and maintaining open communication channels are crucial for success in this position.

How much does a strategy manager earn?

A Digital Strategy Manager's salary typically ranges from $80,000 to $150,000 annually, depending on experience, location, and industry. Senior roles or those in major markets can earn higher compensation, often including bonuses and benefits.
What are the most commonly searched types of Digital Strategy jobs in Michigan? The most popular types of Digital Strategy jobs in Michigan are:
What are popular job titles related to Digital Strategy Manager jobs in Michigan? For Digital Strategy Manager jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Digital Strategy Manager jobs in Michigan look for? The top searched job categories for Digital Strategy Manager jobs in Michigan are:
What cities in Michigan are hiring for Digital Strategy Manager jobs? Cities in Michigan with the most Digital Strategy Manager job openings:
Digital Strategy Manager jobs near you
Digital Experience & Web Strategy Manager

Digital Experience & Web Strategy Manager

Allegro MicroSystems

Auburn Hills, MI • Hybrid

Full-time

Posted 17 days ago

Job description

The Allegro team is united by a clear purpose-advancing technologies that make the world safer, more efficient, and more sustainable. With over 30 years of experience in semiconductor innovation, we bring that purpose to life across every part of the business-from breakthrough product development and customer success to how we show up for each other and the communities we serve.

The Opportunity

As our Web Manager, you will lead the strategy and day-to-day management of Allegro's global digital presence. Our website is the primary way customers interact with us, and you will ensure it effectively showcases our leadership in markets like electric vehicles (xEV), automated driving (ADAS), and AI data centers. You will be responsible for the entire user journey, from making sure our technical solutions are easy to find through Generative AI platforms and search engines to ensuring a seamless, high-quality experience once a user arrives on our site.

This is a high-impact role where you will bridge the gap between marketing goals and technical execution. You will own the roadmap for allegromicro.com and our online commercial strategy, ensuring the site is fast, localized for our global audience, and easy for engineers to navigate. By balancing long-term digital strategy with operational excellence, you will help Allegro reach more customers and provide the self-service tools they need to design the next generation of sustainable technology.

What You'll Do

  • Website Strategy & Roadmap:Lead the technical direction and growth of allegromicro.com. You will partner with our Customer Engagement team to ensure the site and customer portal are easy to use, technically sound, and helping us meet our business goals.

  • AI & Search Visibility: Go beyond basic SEO to ensure our technical data is structured so that Generative AI platforms and search engines can easily find and recommend Allegro products to engineers.

  • Global Content Localization & Governance:Manage our global web presence, including thegovernance, quality standards, and optimizationof automated, AI-driven translation services. You'll ensure our international customers have a high-quality, localized experience that meets their specific regional needs.

  • Frictionless UX & Conversational Discovery:Use data and visitor behavior to make the site easier to navigate. You will build a "self-service" roadmap that allows engineers to quickly find what they need using natural language search and other modern tools.

  • Conversion & Data-Driven Optimization:Design and lead A/B testing programs to optimize conversion paths (CTAs and user flows). Translate complex web performance data (GA4/HubSpot) into clear, actionable reports and recommendations for leadership.

  • Project & Partner Management:Manage the website's "to-do" list and serve as the main point of contact for our external web developers and agencies, ensuring projects stay on track and meet our quality standards.

What You'll Bring

  • 5-8 years of experience in web management, digital operations, or web project management, specifically within a B2B technology or semiconductor environment.

  • Bachelor's degree in Marketing, Computer Science, Communications, or a related field.

  • Deep experience managing enterprise Content Management Systems (Sitecore preferred). You should be comfortable working with modular content and modern web structures.

  • A strong working knowledge of HTML, CSS, and web architecture, with the ability to translate marketing requirements into clear technical requirements for development teams.

  • A clear understanding of how LLMs and Generative AI are changing the B2B buyer journey, with an interest in leveraging AI-driven web tools or citation strategies.

  • Proven ability to manage complex digital projects and external agencies using tools like Jira to keep work organized and on schedule.

  • Proficiency in Google Analytics 4 (GA4) and HubSpot to track site health, monitor user behavior, and report on how the website contributes to the sales pipeline.

#LI-Hybrid

Why Allegro?

Join Allegro and become part of a team where your contributions truly matter.

We foster a culture of Real Innovation, empowering you to push boundaries, develop cutting-edge solutions, and drive continuous improvement.
Your work will create a Real Impact by solving complex real-world challenges that fuel our success and shape the future of technology.
You'll experience Real Connection, collaborating with talented colleagues around the globe in an environment built on trust, respect, and a shared purpose.
Join us-and help build what's next.

At Allegro, we are committed to providing a harassment-free environment of mutual respect to fuel innovation through inclusive thought collaboration. Allegro is an Equal Opportunity Employer anddoes not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, parental status, or any other basis covered by appropriate law. Allegro makes hiring decisions based solely on qualifications, merit, and business needs at the time.


Eligible applicants must reside in a state where Allegro currently has an office location: This includes New Hampshire, Massachusetts, Texas, and Michigan. Certain positions (such as field sales roles) may be exempt from this requirement.

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