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Digital Analytics Jobs (NOW HIRING)

idexcel

Senior Digital Analytics

Charlotte, NC

Senior Digital Analytics Duration: 1+ Year contract Location : Charlotte, NC Looking for an experienced Analytics Implementation Analyst with hands on implementation experience is Ensighten Tag ...

Macy's

Director, Site Analytics

Manhattan, NY · On-site +1

$180K - $300K/yr

They are responsible for establishing the future vision of Digital Analytics metrics, tools and analysis frameworks, they embed customer metrics into the digital business dialogue. The ideal ...

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Crateandbarrel

The Senior Manager, Digital Analytics will lead and develop the Digital Analytics team to build and deliver reports and insights to partner teams across the Digital, Marketing and Merchandising ...

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$39K

$114.3K

$150K

How much do digital analytics jobs pay per year?

As of Jul 15, 2026, the average yearly pay for digital analytics in the United States is $114,320.00, according to ZipRecruiter salary data. Most workers in this role earn between $100,500.00 and $134,500.00 per year, depending on experience, location, and employer.

What are some common challenges faced in a Digital Analytics role?

One common challenge in a Digital Analytics role is accurately attributing conversions and customer journeys across multiple digital channels, which often requires advanced tracking techniques and problem-solving. Professionals in this field frequently work with large datasets, which can be complex to clean and interpret, especially when aligning findings with broader business objectives. Staying updated on the latest analytics tools and changes in digital privacy regulations is also important for success. Collaborating closely with marketing, development, and product teams is typical, so strong communication and the ability to translate data into actionable recommendations are key to overcoming these challenges.

Is a data analyst a high paid job?

Data analysts, including those in digital analytics, typically earn competitive salaries that vary by experience, industry, and location. Entry-level positions may have lower pay, while experienced analysts with skills in tools like SQL, Excel, and data visualization can command higher salaries. Overall, digital analytics roles are considered well-paying within the data and marketing fields.

Is digital analyst a good career?

A digital analyst is a role focused on analyzing digital marketing data, using tools like Google Analytics and Excel to inform business decisions. It offers opportunities for growth, requires analytical skills, and often involves working in marketing or data teams. The career can be stable and rewarding for those interested in data-driven environments.

What are the key skills and qualifications needed to thrive in the Digital Analytics position, and why are they important?

To thrive in Digital Analytics, you need strong analytical skills, experience with data interpretation, and a background in marketing, business, or a related quantitative field. Familiarity with tools and platforms such as Google Analytics, Adobe Analytics, Excel, and data visualization software, as well as certifications like Google Analytics Individual Qualification (GAIQ), are highly valued. Excellent problem-solving abilities, communication skills, and attention to detail help professionals communicate insights and collaborate effectively across teams. These skills are essential for transforming complex digital data into actionable business strategies that drive growth and improve online performance.

What does a digital analyst do?

A digital analyst examines data from online platforms to track user behavior, website performance, and marketing effectiveness. They use tools like Google Analytics and Excel to generate reports, identify trends, and support data-driven decision-making for digital strategies.

What jobs make $1,000,000 a year?

In digital analytics, high-paying roles such as Chief Data Officer or Director of Analytics can reach or exceed $1 million annually, especially in large corporations or tech firms. These positions typically require extensive experience, advanced skills in data management and analytics tools, and often involve leadership responsibilities and strategic decision-making.

What is a Digital Analytics job?

A Digital Analytics job involves collecting, analyzing, and interpreting data from digital platforms to help businesses make informed decisions. Professionals in this field track user behavior, website performance, and marketing effectiveness using tools like Google Analytics, Adobe Analytics, and data visualization software. Their insights help optimize digital experiences, improve marketing strategies, and drive business growth.

More about Digital Analytics jobs
What cities are hiring for Digital Analytics jobs? Cities with the most Digital Analytics job openings:
What are the most commonly searched types of Digital Analytics jobs? The most popular types of Digital Analytics jobs are:
What states have the most Digital Analytics jobs? States with the most job openings for Digital Analytics jobs include:
What job categories do people searching Digital Analytics jobs look for? The top searched job categories for Digital Analytics jobs are:
Digital Analytics jobs near you
Infographic showing various Digital Analytics job openings in the United States as of July 2026, with employment types broken down into 1% Internship, 94% Full Time, 3% Part Time, and 2% Contract. Highlights an 79% Physical, 5% Hybrid, and 16% Remote job distribution, with an average salary of $114,320 per year, or $55 per hour.
Freelance Digital Analytics Specialist

Freelance Digital Analytics Specialist

FreeUp

Saint Petersburg, FL

$25 - $75/hr

Contractor

Posted 28 days ago

Job description

FreeUp is looking for a skilled Freelance Digital Analytics Specialist for a unique project. If you have expertise in Google Analytics, Google Search Console, Event Tagging, and Google Tag Manager, we want to hear from you!

Key Responsibilities:

  • Google Analytics: Set up, manage, and analyze data to provide insights on website performance and user behavior.
  • Google Search Console: Monitor website traffic, performance, and SEO metrics to ensure the health of our digital presence.
  • Event Tagging: Implement and manage event tracking within Google Analytics to measure user interactions and key conversions.
  • Google Tag Manager: Create, manage, and troubleshoot tags to efficiently track and manage website data.
  • Data Exports: Upload data exports into Datorama and Power BI via FTP, ensuring accurate and timely data integration.
  • HubSpot: Leverage HubSpot expertise to optimize CRM processes, manage campaigns, and analyze customer data.

Required Skills:

  • Proven experience with Google Analytics, including advanced features and reporting.
  • Strong knowledge of Google Search Console and its applications in SEO.
  • Expertise in setting up and managing event tagging within Google Analytics.
  • Proficiency in Google Tag Manager for managing tags, triggers, and variables.
  • Experience with uploading data exports into Datorama and Power BI via FTP.
  • Solid understanding of HubSpot backend.
  • Excellent problem-solving skills and attention to detail.
Employment Type: CONTRACTOR

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