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Digital Analytics Jobs in Alberta (NOW HIRING)

Senior Web Optimization Strategist

Acheson, AB ยท Hybrid

CA$95K - CA$105K/yr

You combine strong analytical skills with a passion for creating seamless digital experiences that deliver business results. Additional qualifications include: * Bachelor's degree in Marketing ...

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Performance, Analytics & Optimization * Own and manage digital performance KPIs for all Canadian web properties, including engagement, conversion, task completion, site speed, SEO/SEM performance ...

Performance, Analytics & Optimization * Own and manage digital performance KPIs for all Canadian web properties, including engagement, conversion, task completion, site speed, SEO/SEM performance ...

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Digital Analytics information

See Alberta salary details

$29.5K

$104.5K

$178K

How much do digital analytics jobs pay per year?

As of Jul 27, 2026, the average yearly pay for digital analytics in Alberta is $104,478.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,000.00 and $127,500.00 per year, depending on experience, location, and employer.

What are some common challenges faced in a Digital Analytics role?

One common challenge in a Digital Analytics role is accurately attributing conversions and customer journeys across multiple digital channels, which often requires advanced tracking techniques and problem-solving. Professionals in this field frequently work with large datasets, which can be complex to clean and interpret, especially when aligning findings with broader business objectives. Staying updated on the latest analytics tools and changes in digital privacy regulations is also important for success. Collaborating closely with marketing, development, and product teams is typical, so strong communication and the ability to translate data into actionable recommendations are key to overcoming these challenges.

Is a data analyst a high paid job?

Data analysts, including those in digital analytics, typically earn competitive salaries that vary by experience, industry, and location. Entry-level positions may have lower pay, while experienced analysts with skills in tools like SQL, Excel, and data visualization can command higher salaries. Overall, digital analytics roles are considered well-paying within the data and marketing fields.

Is digital analyst a good career?

A digital analyst is a role focused on analyzing digital marketing data, using tools like Google Analytics and Excel to inform business decisions. It offers opportunities for growth, requires analytical skills, and often involves working in marketing or data teams. The career can be stable and rewarding for those interested in data-driven environments.

What are the key skills and qualifications needed to thrive in the Digital Analytics position, and why are they important?

To thrive in Digital Analytics, you need strong analytical skills, experience with data interpretation, and a background in marketing, business, or a related quantitative field. Familiarity with tools and platforms such as Google Analytics, Adobe Analytics, Excel, and data visualization software, as well as certifications like Google Analytics Individual Qualification (GAIQ), are highly valued. Excellent problem-solving abilities, communication skills, and attention to detail help professionals communicate insights and collaborate effectively across teams. These skills are essential for transforming complex digital data into actionable business strategies that drive growth and improve online performance.

What does a digital analyst do?

A digital analyst examines data from online platforms to track user behavior, website performance, and marketing effectiveness. They use tools like Google Analytics and Excel to generate reports, identify trends, and support data-driven decision-making for digital strategies.

What jobs make $1,000,000 a year?

In digital analytics, high-paying roles such as Chief Data Officer or Director of Analytics can reach or exceed $1 million annually, especially in large corporations or tech firms. These positions typically require extensive experience, advanced skills in data management and analytics tools, and often involve leadership responsibilities and strategic decision-making.

What is a Digital Analytics job?

A Digital Analytics job involves collecting, analyzing, and interpreting data from digital platforms to help businesses make informed decisions. Professionals in this field track user behavior, website performance, and marketing effectiveness using tools like Google Analytics, Adobe Analytics, and data visualization software. Their insights help optimize digital experiences, improve marketing strategies, and drive business growth.

What are popular job titles related to Digital Analytics jobs in Alberta? For Digital Analytics jobs in Alberta, the most frequently searched job titles are:
What job categories do people searching Digital Analytics jobs in Alberta look for? The top searched job categories for Digital Analytics jobs in Alberta are:
Infographic showing various Digital Analytics job openings in Alberta as of July 2026, with employment types broken down into 91% Full Time, 7% Part Time, and 2% Contract. Highlights an 79% Physical, 6% Hybrid, and 15% Remote job distribution, with an average salary of $104,478 per year, or $50.2 per hour.
Digital Developer- Wordpress

Digital Developer- Wordpress

Black Duck Software, Inc.

Calgary, AB โ€ข On-site

Other

Posted 28 days ago


Job description

The Digital Developer will support the day-to-day development, performance monitoring, and operational support of our corporate website. This role sits within Digital Marketing and works closely with paid media, analytics, UX, and external agencies to assist with keeping the website reliable, performant, and aligned with marketing initiatives.

Essential Functions/Responsibilitiesย Website Development & Platform Management
  • Support development and ongoing updates to the WordPress site hosted on WP Engine, including updates to existing themes, plugins, and integrations
  • Implement frontend and backend enhancements using modern best practices (PHP, JavaScript, CSS, HTML)
  • Perform routine platform maintenance tasks, including security updates and coordination across environments (dev / stage / prod)
  • Assist with releases, deployments, and testing activities in partnership with internal stakeholders and agencies
Website Operations & Performance
  • Monitor site performance, page speed, Core Web Vitals, and uptime, escalating issues as needed
  • Work with the Search team to help identify and address technical issues impacting SEO, paid media landing pages, or conversion paths
  • Follow established operational processes for documentation, change management, QA, and incident tracking
  • Help maintain website health, including backups and routine platform checks
Analytics, Tagging & Optimization Support
  • Support Google Tag Manager and GA4 implementations in partnership with Digital Marketing and Analytics
  • Help troubleshoot tracking issues related to paid media, form submissions, and user journeys
  • Assist with experimentation efforts such as A/B testing and landing page iteration
  • Implement new features and templates with measurement and performance considerations in mind, following guidance
DAM & Content Operations
  • Support media workflows using Cloudinary for asset delivery and performance optimization
  • Assist content teams by making updates to templates and reusable components within existing frameworks
  • Maintain metadata and image optimization practices according to defined standards
Cross-Functional Collaboration
  • Collaborate with Digital Marketing, UX, Paid Media, Analytics, and external agencies on assigned initiatives
  • Translate documented marketing requirements into technical updates with guidance from senior team members
  • Participate in discussions and provide input on website-related decisions and enhancements
  • Other tasks and activities as assigned.
Required Education/Experience & Skills
  • 2-4 years of relevant experience in website development and operations, with working knowledge of WordPress.
  • Hands-on experience supporting WordPress websites, including use of themes, plugins, and basic performance and security practices.
  • Familiarity with managed hosting platforms (e.g., WP Engine) and standard deployment workflows.
  • Strong front-end fundamentals (HTML, CSS, JavaScript) and back-end familiarity (PHP).
  • Exposure to Google Tag Manager, GA4, and basic digital analytics tracking.
  • Working knowledge of website performance, SEO basics, and accessibility standards.
  • Experience collaborating with cross-functional partners such as marketing, UX, and analytics teams, with guidance.
ย 

The base salary range across the Canada for this role is between $87,500 -$131,300. In addition, this role is eligible for a bonus. Black Duck offers a competitive total rewards package. The actual compensation offered will be based on a number of job-related factors, including location, skills, experience, and education.ย