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Digital Analytics Jobs in New York (NOW HIRING)

The Digital Analytics team plays a critical role in helping cross functional partners understand the drivers of site performance while providing actionable insights to drive future strategy across ...

Role Overview The Digital Analytics team is responsible for helping the ecommerce organization make data-driven business decisions. As the Manager of Digital Analytics, you will play a critical role ...

As the Director, Digital Analytics you are responsible for the development and dissemination of analyses and insights on customer experience throughout the funnel, with recommendations to improve ...

As the Director, Digital Analytics you are responsible for the development and dissemination of analyses and insights on customer experience throughout the funnel, with recommendations to improve ...

Director, Site Analytics

Manhattan, NY · On-site

$180K - $300K/yr

They are responsible for establishing the future vision of Digital Analytics metrics, tools and analysis frameworks, they embed customer metrics into the digital business dialogue. The ideal ...

Director, Site Analytics

Manhattan, NY · On-site

$180K - $300K/yr

They are responsible for establishing the future vision of Digital Analytics metrics, tools and analysis frameworks, they embed customer metrics into the digital business dialogue. The ideal ...

Digital Analyst

Manhattan, NY · On-site

$57 - $95/hr

The Digital Analytics team plays a critical role in helping cross functional partners understand the drivers of site performance while providing actionable insights to drive future strategy across ...

New

Digital Analyst

Manhattan, NY · On-site +1

$57K - $95K/yr

The Digital Analytics team plays a critical role in helping cross functional partners understand the drivers of site performance while providing actionable insights to drive future strategy across ...

Data and Analytics Job Subfunction: Data Strategy and Governance Production of campaign reports and analyses according to measurement plans New York: $175,000.00-$215,000.00 Omnicom's policy requires ...

The Digital Analytics team plays a critical role in helping cross functional partners understand the drivers of site performance while providing actionable insights to drive future strategy across ...

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Digital Analytics information

See New York salary details

$42.7K

$125.1K

$164.1K

How much do digital analytics jobs pay per year?

As of Sep 4, 2026, the average yearly pay for digital analytics in New York is $125,070.00, according to ZipRecruiter salary data. Most workers in this role earn between $110,000.00 and $147,100.00 per year, depending on experience, location, and employer.

What is a digital analytics?

A Digital Analytics job involves collecting, analyzing, and interpreting data from digital platforms to help businesses make informed decisions. Professionals in this field track user behavior, website performance, and marketing effectiveness using tools like Google Analytics, Adobe Analytics, and data visualization software. Their insights help optimize digital experiences, improve marketing strategies, and drive business growth.

What are the key skills and qualifications needed to thrive in digital analytics?

To thrive in Digital Analytics, you need strong analytical skills, experience with data interpretation, and a background in marketing, business, or a related quantitative field. Familiarity with tools and platforms such as Google Analytics, Adobe Analytics, Excel, and data visualization software, as well as certifications like Google Analytics Individual Qualification (GAIQ), are highly valued. Excellent problem-solving abilities, communication skills, and attention to detail help professionals communicate insights and collaborate effectively across teams. These skills are essential for transforming complex digital data into actionable business strategies that drive growth and improve online performance.

What are some common challenges faced in a digital analytics role?

One common challenge in a Digital Analytics role is accurately attributing conversions and customer journeys across multiple digital channels, which often requires advanced tracking techniques and problem-solving. Professionals in this field frequently work with large datasets, which can be complex to clean and interpret, especially when aligning findings with broader business objectives. Staying updated on the latest analytics tools and changes in digital privacy regulations is also important for success. Collaborating closely with marketing, development, and product teams is typical, so strong communication and the ability to translate data into actionable recommendations are key to overcoming these challenges.

What are the most commonly searched types of Digital Analytics jobs in New York?

The most popular types of Digital Analytics jobs in New York are:

What job categories do people searching Digital Analytics jobs in New York look for?

The top searched job categories for Digital Analytics jobs in New York are:

Infographic showing various Digital Analytics job openings in New York as of August 2026, with employment types broken down into 1% Internship, 85% Full Time, 10% Part Time, 1% Temporary, and 3% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $125,070 per year, or $60.1 per hour.

MANAGER DIGITAL ANALYTICS

Catalyst Brands

Manhattan, NY • On-site

$81 - $135/hr

Other

Posted 22 days ago


Key responsibilities

  • Support digital merchandising, marketing, and ecommerce operations teams by mining data and providing insights on key performance indicators.

  • Collaborate with cross-functional teams to understand their needs, translate business requirements into data requirements, and support reporting and analytics.

  • Analyze data from multiple sources to identify trends, patterns, and opportunities for optimization and growth in digital sales revenue.


Catalyst Brands rating

7.0

Company rating: 7.0 out of 10

Based on 20 frontline employees who took The Breakroom Quiz


Job description

Overview

Manager - Digital Analytics

The Digital Analytics team is responsible for helping the ecommerce organization make data-driven business decisions. The Digital Analytics team plays a critical role in helping cross functional partners understand the drivers of site performance while providing actionable insights to drive future strategy across online merchandising, web product management and desktop and mobile shopping experience.

The Manager, Digital Analytics is responsible for using multiple business intelligence systems to support digital merchandising, marketing, and ecommerce operations teams mine data and make conclusions on key performance indicators. S/he will contribute to the company's broader vision to move to a customer-centric approach to ecommerce retailing. S/he will be responsible for evolving high-level strategic direction into actions. The ideal candidate is a subject matter expert of funnel analytics and customer journey mapping within the Adobe Analytics/CJA platform. S/he is comfortable with ambiguity and able to provide insightful and actionable recommendations that change the business. S/he can manage ad-hoc analysis requests, generate insights by diving deeper into data, communicate the findings to the organization and influence various stakeholders and leadership.

Primary Responsibilities
  • Serve as a SME in digital analytics spanning Web, Mobile, Social, Email and Media
  • Mentor team-members and develop a strong foundation of data-driven decision making within the team
  • Utilize Google/Adobe Analytics, Tableau and Snowflake to automate reporting & insights
  • Propose and undertake A/B tests for driving UI recommendations
  • Provide insights and actionable recommendations that drive site experience and optimize other KPI's
  • Work collaboratively with cross-functional teams and internal stakeholders to understand their needs, translate business requirements into data requirements, and provide them reporting and analytics support
  • Collaborate with the e-commerce, merchandizing, marketing, and analytics teams in the design and measurement of all initiatives
  • Identify key metrics and tracking requirements for all digital commerce channels, including website, email/push, and mobile apps.
  • Deliver proactive insights to drive business using clear storytelling and be a proponent of data-oriented decision making
  • Analyze and interpret data from multiple sources using cloud data warehouse platforms to identify trends, patterns, and opportunities for optimization and growth in digital sales revenue.
  • Manage the company's digital analytics tools and ensures accurate tracking and data collection.
Core Competencies & Accomplishments
  • Bachelor's degree in Statistics, Analytics, Computer Science, Economics, Marketing, Engineering, Mathematics, Finance (Master's degree preferred)
  • 5+ years of hands-on experience using Google/Adobe Analytics, SQL and Tableau
  • 3+ years of experience leading a digital analytics team
  • Ability to convey complex technical concepts to non-technical audience
  • In-depth understanding of common web/e-commerce metrics and definitions
  • Demonstrates an ability to think outside the box and take initiative upon themselves to solve problems as they arise
  • Excellent communication and oral presentation skills
  • Experience in retail and/or e-commerce highly preferred
Pay Range

USD $81,000.00 - USD $135,000.00 /Yr.

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