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Conversion Rate Optimization Manager Jobs in California

Prosum Inc.

CRO & Digital Experience Manager

Irvine, CA · On-site

$114K - $148K/yr

Develop and execute conversion rate optimization (CRO) and digital experience strategies aligned with business growth objectives. * Build and manage a structured testing roadmap focused on improving ...

Block LLP

Marketing Manager

Burbank, CA · On-site

$75K - $85K/yr

Oversee A/B testing, conversion rate optimization (CRO), and website performance improvements ... Manage and support cross-functional teams, vendors, agencies, and contractors. * Set priorities ...

Block LLP

Marketing Manager

Burbank, CA · On-site

$75K - $85K/yr

Oversee A/B testing, conversion rate optimization (CRO), and website performance improvements ... Manage and support cross-functional teams, vendors, agencies, and contractors. * Set priorities ...

Block LLP

Marketing Manager

Burbank, CA · On-site

$75K - $85K/yr

Oversee A/B testing, conversion rate optimization (CRO), and website performance improvements ... Manage and support cross-functional teams, vendors, agencies, and contractors. * Set priorities ...

Frank and Eileen

Head of Ecommerce

Los Angeles, CA · On-site

$160K - $185K/yr

... conversion rate optimization, and leads the brand's SEO and content strategy. You will manage a team of two direct reports and collaborate cross-functionally with Marketing, Merchandising, Customer ...

Ideal Living Management, LLC

Be Seen First

Senior Manager, DTC Growth

Los Angeles, CA · On-site

$110K - $120K/yr

... Conversion rate optimization · Revenue per visitor · Average order value · Funnel performance · ... Shopify Operations & Growth Tools Manage Shopify apps and ecommerce growth tools including: · CRO ...

Block LLP

Growth Hacker

Burbank, CA · On-site

$75K - $85K/yr

Manage campaign performance and continuously optimize for improved ROI. * Oversee website optimization, conversion rate optimization (CRO), and A/B testing initiatives. AI & Marketing Automation

Block LLP

Growth Hacker

Burbank, CA · On-site

$75K - $85K/yr

Manage campaign performance and continuously optimize for improved ROI. * Oversee website optimization, conversion rate optimization (CRO), and A/B testing initiatives. AI & Marketing Automation

Block LLP

Growth Hacker

Burbank, CA · On-site

$75K - $85K/yr

Manage campaign performance and continuously optimize for improved ROI. * Oversee website optimization, conversion rate optimization (CRO), and A/B testing initiatives. AI & Marketing Automation

WonderFold

Growth Marketing Manager

Baldwin Park, CA · On-site

$105K - $115K/yr

Partner with the Ecommerce team on conversion rate optimization (CRO) initiatives through ... Experience managing agencies, freelancers, and external marketing partners * Strong communication ...

Avrek Law

CRO Specialist - On-Site

Newport Beach, CA

... Conversion Rate Optimization (CRO) Specialist. This role is ideal for someone who thrives on ... Hands-on experience with CMS and CRM platforms (Wordpress, Unbounce, HubSpot, Salesforce, Lawmatics ...

WonderFold

Growth Marketing Manager

Irwindale, CA · On-site

$105K - $115K/yr

Partner with the Ecommerce team on conversion rate optimization (CRO) initiatives through ... Experience managing agencies, freelancers, and external marketing partners * Strong communication ...

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All JobsConversion Rate Optimization Manager JobsConversion Rate Optimization Manager Jobs in California

Conversion Rate Optimization Manager information

See California salary details

$43.4K

$105.4K

$170.7K

How much do conversion rate optimization manager jobs pay per year?

As of Jun 14, 2026, the average yearly pay for conversion rate optimization manager in California is $105,426.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,800.00 and $142,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimization Manager, and why are they important?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What does a Conversion Rate Optimization Manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are some common challenges faced by a Conversion Rate Optimization Manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.
What are the most commonly searched types of Conversion Rate Optimization jobs in California? The most popular types of Conversion Rate Optimization jobs in California are:
What cities in California are hiring for Conversion Rate Optimization Manager jobs? Cities in California with the most Conversion Rate Optimization Manager job openings:
Conversion Rate Optimization Manager jobs near you
Infographic showing various Conversion Rate Optimization Manager job openings in California as of June 2026, with employment types broken down into 83% Full Time, 14% Part Time, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $105,426 per year, or $50.7 per hour.
CRO & Digital Experience Manager

CRO & Digital Experience Manager

Prosum Inc.

Irvine, CA • On-site

$114K - $148K/yr

Full-time

Posted 4 days ago

Job description

Job Description
Job Title: CRO & Digital Experience Manager
Location: Remote (Dallas-Fort Worth area preferred)
Compensation: $114,000 - $148,000 base salary plus bonus opportunity
Position Overview
A growing organization is seeking a CRO & Digital Experience Manager to lead initiatives focused on conversion rate optimization, digital customer experience, and ecommerce performance improvement across multiple B2B digital properties.
This newly created role will establish and scale capabilities related to experimentation, customer journey optimization, and digital experience enhancement. The individual in this position will serve as the primary owner of conversion optimization efforts, leveraging data-driven insights to improve engagement, lead generation, conversion performance, and online revenue growth.
This opportunity offers the chance to help shape the future of a multi-brand ecommerce environment, including support for the rollout of a unified ecommerce platform designed to streamline the customer experience across multiple brands.
Key Responsibilities
  • Develop and execute conversion rate optimization (CRO) and digital experience strategies aligned with business growth objectives.
  • Build and manage a structured testing roadmap focused on improving conversion performance and reducing friction throughout the customer journey.
  • Lead A/B and multivariate testing initiatives across key digital touchpoints, including landing pages, category pages, product detail pages, cart experiences, checkout flows, and mobile experiences.
  • Analyze customer behavior, funnel performance, session data, heatmaps, and other digital performance metrics to identify optimization opportunities.
  • Monitor and improve KPIs such as conversion rate, engagement metrics, cart abandonment, checkout completion, average order value, revenue per session, and lead generation performance.
  • Partner closely with cross-functional teams including Ecommerce, Product, UX/UI, Development, Marketing, Analytics, SEO, and Paid Media to prioritize and execute high-impact initiatives.
  • Optimize onsite experiences related to navigation, search functionality, product discovery, merchandising, promotional messaging, recommendations, and checkout processes.
  • Develop reporting frameworks and dashboards to communicate performance trends, testing outcomes, and actionable business insights to leadership.
  • Support prioritization of digital initiatives based on customer behavior data, business impact, and revenue opportunity.
  • Evaluate emerging technologies and opportunities related to personalization, artificial intelligence, and customer experience optimization.
  • Conduct competitive analysis and maintain awareness of industry best practices in CRO, UX, and digital commerce.
  • Establish scalable processes and frameworks to support long-term optimization efforts across multiple digital properties.
Qualifications
  • Bachelor's degree in Marketing, Business, Ecommerce, Digital Media, Analytics, or a related field.
  • 5-8 years of experience in Conversion Rate Optimization, Digital Experience, Ecommerce, Digital Merchandising, or related digital optimization roles.
  • Demonstrated success improving conversion rates, customer engagement, and digital revenue through testing and optimization initiatives.
  • Hands-on experience in fast-paced ecommerce environments.
  • Experience with A/B testing methodologies, experimentation frameworks, and customer journey optimization.
  • Proficiency with behavioral analytics and digital performance analysis tools.
  • Experience supporting multi-site ecommerce environments is preferred.
  • Experience within B2B ecommerce environments is preferred.
Preferred Skills & Experience
  • Strong understanding of ecommerce operations and digital customer behavior.
  • Proven track record of driving measurable results through CRO initiatives.
  • Experience with customer journey mapping and user experience optimization.
  • Knowledge of onsite merchandising strategies and promotional effectiveness.
  • Familiarity with tools such as GA4, Hotjar, Contentsquare, Optimizely, VWO, Adobe Analytics, or similar platforms.
  • Strong analytical and problem-solving abilities with the ability to translate data into actionable recommendations.
  • Excellent communication and cross-functional collaboration skills.
  • Comfortable presenting findings, insights, and recommendations to leadership teams.
  • Exposure to AI-driven personalization and emerging optimization technologies is a plus.
  • Customer-centric mindset with a focus on delivering exceptional digital experiences.
Additional Information
This position reports to senior leadership within the digital commerce organization and will initially function as an individual contributor role. The successful candidate will work extensively with stakeholders across multiple business functions while helping define the future vision, processes, and operating model for conversion optimization and digital experience initiatives.
While candidates located in the Dallas-Fort Worth market are preferred, exceptional remote candidates may be considered.
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